{"id":60898,"date":"2023-12-08T20:22:23","date_gmt":"2023-12-08T11:22:23","guid":{"rendered":"https:\/\/monolith.law\/cs\/?p=60898"},"modified":"2024-01-29T17:47:25","modified_gmt":"2024-01-29T08:47:25","slug":"explanation-of-the-contract-signed-by-youtuber-secondhalf","status":"publish","type":"post","link":"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf","title":{"rendered":"N\u00e1zev \u010dl\u00e1nku: \u201eSmlouva pro YouTubery p\u0159idru\u017een\u00e9 k agentu\u0159e a kl\u00ed\u010dov\u00e9 body, na kter\u00e9 je t\u0159eba si d\u00e1t pozor (prvn\u00ed \u010d\u00e1st)\u201c"},"content":{"rendered":"\n<p>V sou\u010dasn\u00e9 dob\u011b rychle roste po\u010det lid\u00ed, zejm\u00e9na mlad\u0161\u00ed generace, kte\u0159\u00ed sleduj\u00ed YouTube. YouTuber se stal obl\u00edbenou profes\u00ed, kterou d\u011bti cht\u011bj\u00ed vykon\u00e1vat v budoucnosti, a slavn\u00ed YouTuberi jsou vn\u00edm\u00e1ni jako celebrita. V tomto kontextu se st\u00e1le \u010dast\u011bji diskutuje o existenci mana\u017eersk\u00fdch agentur pro YouTubery. Zejm\u00e9na velk\u00e9 mana\u017eersk\u00e9 agentury, jako je spole\u010dnost UUUM, kter\u00e1 se v srpnu 2017 (gregori\u00e1nsk\u00fd kalend\u00e1\u0159) \u00fasp\u011b\u0161n\u011b uvedla na burze Mothers, zastupuj\u00ed mnoho slavn\u00fdch YouTuber\u016f. YouTuberi s velk\u00fdm po\u010dtem odb\u011bratel\u016f na YouTube maj\u00ed tak\u00e9 mo\u017enost b\u00fdt osloveni mana\u017eersk\u00fdmi agenturami a n\u011bkte\u0159\u00ed z nich u\u017e mo\u017en\u00e1 zva\u017eovali p\u0159ipojen\u00ed. V tomto \u010dl\u00e1nku se budeme v\u011bnovat kl\u00ed\u010dov\u00fdm smluvn\u00edm ujedn\u00e1n\u00edm a bod\u016fm, na kter\u00e9 je t\u0159eba d\u00e1vat pozor p\u0159i vyjedn\u00e1v\u00e1n\u00ed smlouvy, kdy\u017e YouTuber uzav\u00edr\u00e1 smlouvu s mana\u017eerskou agenturou.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Jake_jsou_smlouvy_ktere_uzavira_YouTuber_s_agenturou\" title=\"Jak\u00e9 jsou smlouvy, kter\u00e9 uzav\u00edr\u00e1 YouTuber s agenturou\">Jak\u00e9 jsou smlouvy, kter\u00e9 uzav\u00edr\u00e1 YouTuber s agenturou<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Vyhody_uzavreni_smlouvy_YouTubera_s_agenturou\" title=\"V\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou\">V\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Ziskani_reklamnich_zakazek_od_firem\" title=\"Z\u00edsk\u00e1n\u00ed reklamn\u00edch zak\u00e1zek od firem\">Z\u00edsk\u00e1n\u00ed reklamn\u00edch zak\u00e1zek od firem<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Poradani_a_organizace_akci\" title=\"Po\u0159\u00e1d\u00e1n\u00ed a organizace akc\u00ed\">Po\u0159\u00e1d\u00e1n\u00ed a organizace akc\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Reseni_problemu\" title=\"\u0158e\u0161en\u00ed probl\u00e9m\u016f\">\u0158e\u0161en\u00ed probl\u00e9m\u016f<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Nevyhody_uzavreni_smlouvy_YouTubera_s_agenturou\" title=\"Nev\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou\">Nev\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Pokles_prijmu\" title=\"Pokles p\u0159\u00edjm\u016f\">Pokles p\u0159\u00edjm\u016f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Omezeni_na_chovani_a_obsah_aktivit\" title=\"Omezen\u00ed na chov\u00e1n\u00ed a obsah aktivit\">Omezen\u00ed na chov\u00e1n\u00ed a obsah aktivit<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Pravni_povaha_smlouvy_uzavrene_mezi_YouTuberem_a_agenturou\" title=\"Pr\u00e1vn\u00ed povaha smlouvy uzav\u0159en\u00e9 mezi YouTuberem a agenturou\">Pr\u00e1vn\u00ed povaha smlouvy uzav\u0159en\u00e9 mezi YouTuberem a agenturou<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/cs\/internet\/explanation-of-the-contract-signed-by-youtuber-secondhalf\/#Shrnuti\" title=\"Shrnut\u00ed\">Shrnut\u00ed<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jake_jsou_smlouvy_ktere_uzavira_YouTuber_s_agenturou\"><\/span>Jak\u00e9 jsou smlouvy, kter\u00e9 uzav\u00edr\u00e1 YouTuber s agenturou<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vyhody_uzavreni_smlouvy_YouTubera_s_agenturou\"><\/span>V\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_1222737808-1024x683.jpg\" alt=\"\" class=\"wp-image-7681\" \/><figcaption class=\"wp-element-caption\"> Jak\u00e9 jsou v\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou?<\/figcaption><\/figure>\n\n\n\n<p>V\u00fdhodou uzav\u0159en\u00ed managementov\u00e9 smlouvy YouTubera s agenturou je, \u017ee YouTuber m\u016f\u017ee z\u00edskat obchodn\u00ed podporu od agentury. Obchodn\u00ed podpora zahrnuje mnoho aspekt\u016f, ale nej\u010dast\u011bji se setk\u00e1v\u00e1me s n\u00e1sleduj\u00edc\u00edmi:<\/p>\n\n\n\n<ul>\n<li>Z\u00edsk\u00e1n\u00ed reklamn\u00edch zak\u00e1zek od firem<\/li>\n\n\n\n<li>Po\u0159\u00e1d\u00e1n\u00ed a organizace akc\u00ed<\/li>\n\n\n\n<li>\u0158e\u0161en\u00ed probl\u00e9m\u016f<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ziskani_reklamnich_zakazek_od_firem\"><\/span>Z\u00edsk\u00e1n\u00ed reklamn\u00edch zak\u00e1zek od firem<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Pokud se stane YouTuber slavn\u00fdm, m\u00e1 velk\u00fd vliv na spot\u0159ebitele, a proto firmy \u010dasto po\u017eaduj\u00ed, aby YouTuber vytvo\u0159il video pro propagaci jejich produkt\u016f nebo slu\u017eeb. Toto je reklamn\u00ed zak\u00e1zka od firmy. Jednou z rol\u00ed agentury je z\u00edsk\u00e1vat takov\u00e9 reklamn\u00ed zak\u00e1zky. V p\u0159\u00edpad\u011b reklamn\u00edch zak\u00e1zek od firem m\u016f\u017ee YouTuber z\u00edskat nejen p\u0159\u00edjmy z reklam na YouTube, ale tak\u00e9 reklamn\u00ed poplatky od firem, co\u017e je pro YouTubera velk\u00fdm zdrojem p\u0159\u00edjm\u016f. Podrobn\u011bji o p\u0159\u00edpadech, kdy firma a YouTuber uzav\u00edraj\u00ed smlouvu p\u0159\u00edmo bez zprost\u0159edkov\u00e1n\u00ed agentury, se dozv\u00edte v n\u00e1sleduj\u00edc\u00edm \u010dl\u00e1nku.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/virtual-youtuber-clients\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/virtual-youtuber-clients[ja]<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Poradani_a_organizace_akci\"><\/span>Po\u0159\u00e1d\u00e1n\u00ed a organizace akc\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Agentura m\u016f\u017ee tak\u00e9 po\u0159\u00e1dat a organizovat akce, na kter\u00fdch se YouTuber objevuje. Zejm\u00e9na pokud se YouTuber m\u016f\u017ee z\u00fa\u010dastnit velk\u00fdch akc\u00ed, m\u016f\u017ee to v\u00e9st ke zv\u00fd\u0161en\u00ed jeho pov\u011bdom\u00ed, co\u017e je pro YouTubera velkou v\u00fdhodou.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reseni_problemu\"><\/span>\u0158e\u0161en\u00ed probl\u00e9m\u016f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Krom\u011b v\u00fd\u0161e uveden\u00e9ho je d\u016fle\u017eit\u00e9 tak\u00e9 \u0159e\u0161en\u00ed probl\u00e9m\u016f. Pokud YouTuber vystupuje pod sv\u00fdm skute\u010dn\u00fdm jm\u00e9nem nebo ukazuje svou tv\u00e1\u0159, nem\u016f\u017ee se vylou\u010dit mo\u017enost, \u017ee bude napaden lidmi, kte\u0159\u00ed maj\u00ed proti YouTuberovi nep\u0159\u00e1telsk\u00e9 pocity, tzv. &#8220;anti&#8221;. V extr\u00e9mn\u00edch p\u0159\u00edpadech mohou b\u00fdt zji\u0161t\u011bny osobn\u00ed \u00fadaje, jako je domovsk\u00e1 adresa, a mohou b\u00fdt vyhro\u017eov\u00e1ny \u00fatoky na rodinn\u00e9 p\u0159\u00edslu\u0161n\u00edky. Pokud YouTuber s\u00e1m \u0159e\u0161\u00ed takov\u00e9 \u0161kody, existuje riziko dal\u0161\u00edho \u0161\u00ed\u0159en\u00ed probl\u00e9mu, a nav\u00edc je pot\u0159eba \u010das a n\u00e1maha na konzultaci s pr\u00e1vn\u00edkem nebo polici\u00ed. Pro YouTubera je nejd\u016fle\u017eit\u011bj\u0161\u00ed aktivitou tvorba vide\u00ed, ale popul\u00e1rn\u00ed YouTuber obvykle pot\u0159ebuje hodn\u011b \u010dasu na tvorbu vide\u00ed.<\/p>\n\n\n\n<p>Proto, pokud je YouTuber zanepr\u00e1zdn\u011bn \u0159e\u0161en\u00edm probl\u00e9m\u016f, nem\u00e1 \u010das na tvorbu vide\u00ed, co\u017e vede k poklesu p\u0159\u00edjm\u016f. Kdy\u017e YouTuber uzav\u0159e managementovou smlouvu s agenturou, agentura obvykle spolupracuje s YouTuberem na \u0159e\u0161en\u00ed probl\u00e9m\u016f. To m\u016f\u017ee b\u00fdt velmi uklid\u0148uj\u00edc\u00ed v porovn\u00e1n\u00ed s t\u00edm, kdyby YouTuber musel \u0159e\u0161it probl\u00e9my s\u00e1m. Nav\u00edc, pokud je kan\u00e1l nebo \u00fa\u010det YouTubera n\u00e1hodou zablokov\u00e1n, agentura m\u016f\u017ee jednat s YouTube m\u00edsto YouTubera.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nevyhody_uzavreni_smlouvy_YouTubera_s_agenturou\"><\/span>Nev\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_457395046-1024x683.jpg\" alt=\"\" class=\"wp-image-7686\" \/><figcaption class=\"wp-element-caption\"> Jak\u00e9 jsou nev\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou?<br><\/figcaption><\/figure>\n\n\n\n<p>Nev\u00fdhody uzav\u0159en\u00ed smlouvy YouTubera s agenturou zahrnuj\u00ed n\u00e1sleduj\u00edc\u00ed dv\u011b v\u011bci:<\/p>\n\n\n\n<ul>\n<li>Pokles p\u0159\u00edjm\u016f<\/li>\n\n\n\n<li>Omezen\u00ed na chov\u00e1n\u00ed a obsah aktivit<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pokles_prijmu\"><\/span>Pokles p\u0159\u00edjm\u016f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>YouTuber mus\u00ed agentu\u0159e zaplatit managementov\u00fd poplatek. Obecn\u011b plat\u00ed, \u017ee managementov\u00fd poplatek, kter\u00fd YouTuber plat\u00ed, je asi 20% z \u010d\u00e1stky, kterou firma zaplat\u00ed za reklamn\u00ed zak\u00e1zku z\u00edskanou agenturou. Platba managementov\u00e9ho poplatku je cenou za v\u00fdhody, kter\u00e9 YouTuber z\u00edsk\u00e1v\u00e1 uzav\u0159en\u00edm smlouvy s agenturou, tak\u017ee zda je to nev\u00fdhoda, z\u00e1le\u017e\u00ed na tom, zda si mysl\u00edte, \u017ee dost\u00e1v\u00e1te odpov\u00eddaj\u00edc\u00ed obchodn\u00ed podporu za managementov\u00fd poplatek.<\/p>\n\n\n\n<p>Nap\u0159\u00edklad, pokud YouTuber neukazuje svou tv\u00e1\u0159 nebo skute\u010dn\u00e9 jm\u00e9no na YouTube, nebo pokud \u017eije v zahrani\u010d\u00ed, kde je riziko skute\u010dn\u00e9ho po\u0161kozen\u00ed n\u00edzk\u00e9, m\u016f\u017ee si myslet, \u017ee nepot\u0159ebuje \u0159e\u0161en\u00ed probl\u00e9m\u016f, kter\u00e9 jsme uvedli jako v\u00fdhodu. V tomto p\u0159\u00edpad\u011b m\u016f\u017ee b\u00fdt nev\u00fdhodou skute\u010dnost, \u017ee se vyskytuje managementov\u00fd poplatek.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Omezeni_na_chovani_a_obsah_aktivit\"><\/span>Omezen\u00ed na chov\u00e1n\u00ed a obsah aktivit<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Kdy\u017e YouTuber uzav\u0159e managementovou smlouvu s agenturou, YouTuber se pro agenturu st\u00e1v\u00e1 jak\u00fdmsi produktem. Zejm\u00e9na pokud YouTuber prov\u00e1d\u00ed reklamn\u00ed zak\u00e1zky od firem, pokud YouTuber podnikne eticky problematick\u00e9 chov\u00e1n\u00ed, m\u016f\u017ee to v\u00e9st k poklesu image firmy, kter\u00e1 d\u011bl\u00e1 reklamu. Proto, kdy\u017e uzav\u0159ete smlouvu s agenturou, YouTuber se st\u00e1v\u00e1 osobou, kter\u00e1 mus\u00ed udr\u017eovat sv\u016fj image. Pokud by do\u0161lo k po\u0161kozen\u00ed firmy v d\u016fsledku problematick\u00e9ho chov\u00e1n\u00ed, mohlo by doj\u00edt k po\u017eadavku na n\u00e1hradu \u0161kody.<\/p>\n\n\n\n<p>Pokud pova\u017eujete takov\u00e1 omezen\u00ed za obt\u011b\u017euj\u00edc\u00ed, uzav\u0159en\u00ed smlouvy s agenturou m\u016f\u017ee b\u00fdt nev\u00fdhodou. Nav\u00edc, v z\u00e1vislosti na obsahu smlouvy s agenturou, m\u016f\u017ee vzniknout ur\u010dit\u00e1 povinnost \u00fa\u010dastnit se akc\u00ed po\u0159\u00e1dan\u00fdch agenturou. N\u011bkte\u0159\u00ed lid\u00e9 pova\u017euj\u00ed za v\u00fdhodu YouTubera to, \u017ee m\u016f\u017ee pracovat bez omezen\u00ed \u010dasu a m\u00edsta, tak\u017ee pro tyto lidi by mohlo b\u00fdt nev\u00fdhodou, pokud by museli \u00fa\u010dastnit se ne\u017e\u00e1douc\u00edch aktivit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pravni_povaha_smlouvy_uzavrene_mezi_YouTuberem_a_agenturou\"><\/span>Pr\u00e1vn\u00ed povaha smlouvy uzav\u0159en\u00e9 mezi YouTuberem a agenturou<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_1083577208-1024x683.jpg\" alt=\"\" class=\"wp-image-7682\" \/><figcaption class=\"wp-element-caption\">Pr\u00e1vn\u00ed povaha smlouvy mezi YouTuberem a agenturou je nejmenovan\u00e1 smlouva, kter\u00e1 kombinuje aspekty kvazimand\u00e1tu a smlouvy o d\u00edlo.<\/figcaption><\/figure>\n\n\n\n<p>Smlouva, kterou uzav\u00edr\u00e1 YouTuber s agenturou, je podobn\u00e1 smlouv\u011b o exkluzivn\u00ed spolupr\u00e1ci, kterou uzav\u00edr\u00e1 talent s um\u011bleckou agenturou. Pr\u00e1vn\u00ed povahu smlouvy o exkluzivn\u00ed spolupr\u00e1ci vysv\u011btlujeme podrobn\u011b v n\u00e1sleduj\u00edc\u00edm \u010dl\u00e1nku.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/virtual-youtuber-office-contract\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/virtual-youtuber-office-contract[ja]<\/a><\/p>\n\n\n\n<p>Smlouva, kterou uzav\u00edr\u00e1 YouTuber s agenturou, zahrnuje podporu agentury v obchodn\u00edch aktivit\u00e1ch, kter\u00e9 maj\u00ed zv\u00fd\u0161it pov\u011bdom\u00ed o YouTuberovi a jeho p\u0159\u00edjmy. Jako protislu\u017ebu YouTuber plat\u00ed agentu\u0159e \u010d\u00e1st sv\u00fdch p\u0159\u00edjm\u016f jako management fee. Pr\u00e1vn\u00ed povaha smlouvy mezi YouTuberem a agenturou spo\u010d\u00edv\u00e1 v kombinaci kvazimand\u00e1tu, kdy YouTuber p\u0159ij\u00edm\u00e1 \u00fakoly, jako je \u00fa\u010dast na akc\u00edch, kter\u00e9 mu agentura zad\u00e1, a smlouvy o d\u00edlo, kdy YouTuber vytv\u00e1\u0159\u00ed v\u00fdsledky, jako jsou videa, podle po\u017eadavk\u016f agentury. Tato smlouva je pova\u017eov\u00e1na za nejmenovanou smlouvu.<\/p>\n\n\n\n<p>Nejmenovan\u00e1 smlouva je smlouva, kter\u00e1 nespad\u00e1 do kategorie standardn\u00edch typ\u016f smluv stanoven\u00fdch v ob\u010dansk\u00e9m z\u00e1kon\u00edku. Pr\u00e1vn\u00ed povaha takov\u00e9 smlouvy se m\u011bn\u00ed v z\u00e1vislosti na tom, jak jsou v smlouv\u011b stanovena pr\u00e1va a povinnosti. Nap\u0159\u00edklad, pokud je smlouva s managementem pova\u017eov\u00e1na za kvazimand\u00e1t, m\u016f\u017ee doj\u00edt k v\u00fdplat\u011b odm\u011bny i v p\u0159\u00edpad\u011b, \u017ee pr\u00e1ce byla p\u0159eru\u0161ena. Pokud je naopak smlouva pova\u017eov\u00e1na za smlouvu o d\u00edlo, v p\u0159\u00edpad\u011b p\u0159eru\u0161en\u00ed pr\u00e1ce na v\u00fdsledku nebude odm\u011bna vyplacena. Jak ji\u017e bylo vysv\u011btleno, pr\u00e1vn\u00ed povaha smlouvy s managementem, a\u0165 u\u017e je pova\u017eov\u00e1na za kvazimand\u00e1t nebo smlouvu o d\u00edlo, se m\u011bn\u00ed v z\u00e1vislosti na obsahu smlouvy. Proto je d\u016fle\u017eit\u00e9, jak jsou v smlouv\u011b stanovena pr\u00e1va a povinnosti obou stran. V druh\u00e9 \u010d\u00e1sti se podrobn\u011bji pod\u00edv\u00e1me na kl\u00ed\u010dov\u00e9 body smlouvy, kterou uzav\u00edr\u00e1 YouTuber s agenturou.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/explanation-of-the-contract-signed-by-youtuber-firsthalf\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/explanation-of-the-contract-signed-by-youtuber-firsthalf[ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shrnuti\"><\/span>Shrnut\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Kdy\u017e se YouTuber p\u0159ipoj\u00ed k managementov\u00e9 agentu\u0159e, m\u00e1 v\u00fdhodu, \u017ee se m\u016f\u017ee pln\u011b v\u011bnovat tvorb\u011b vide\u00ed, proto\u017ee agentura za n\u011bj p\u0159eb\u00edr\u00e1 obchodn\u00ed podporu a r\u016fzn\u00e9 administrativn\u00ed \u00fakoly. Nicm\u00e9n\u011b, jak jsme vysv\u011btlili v tomto \u010dl\u00e1nku, zp\u016fsoby, jak YouTuber provozuje svou \u010dinnost, se li\u0161\u00ed a n\u011bkte\u0159\u00ed YouTuberov\u00e9 mo\u017en\u00e1 nebudou schopni t\u011bchto v\u00fdhod pln\u011b vyu\u017e\u00edt. Proto je \u017e\u00e1douc\u00ed, aby ka\u017ed\u00fd rozhodl, zda se p\u0159ipoj\u00ed k agentu\u0159e nebo bude p\u016fsobit jako jednotlivec, v z\u00e1vislosti na sv\u00e9 \u010dinnosti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V sou\u010dasn\u00e9 dob\u011b rychle roste po\u010det lid\u00ed, zejm\u00e9na mlad\u0161\u00ed generace, kte\u0159\u00ed sleduj\u00ed YouTube. YouTuber se stal obl\u00edbenou profes\u00ed, kterou d\u011bti cht\u011bj\u00ed vykon\u00e1vat v budoucnosti, a slavn\u00ed YouTuberi jsou vn\u00edm\u00e1ni [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":62384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[21,22],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60898"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=60898"}],"version-history":[{"count":3,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60898\/revisions"}],"predecessor-version":[{"id":62536,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60898\/revisions\/62536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/62384"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=60898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=60898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=60898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}