{"id":60909,"date":"2023-12-08T20:22:24","date_gmt":"2023-12-08T11:22:24","guid":{"rendered":"https:\/\/monolith.law\/cs\/?p=60909"},"modified":"2024-03-28T17:45:16","modified_gmt":"2024-03-28T08:45:16","slug":"site-buying-ma","status":"publish","type":"post","link":"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma","title":{"rendered":"Postup a body, na kter\u00e9 je t\u0159eba d\u00e1vat pozor p\u0159i n\u00e1kupu a f\u00fazi webov\u00fdch str\u00e1nek"},"content":{"rendered":"\n<p>Site M&amp;A, tak\u00e9 zn\u00e1m\u00fd jako &#8220;prodej a n\u00e1kup web\u016f&#8221;, se vztahuje na prodej a n\u00e1kup webov\u00fdch str\u00e1nek a jejich obsahu. V posledn\u00edch letech se obchodov\u00e1n\u00ed prost\u0159ednictv\u00edm webov\u00fdch str\u00e1nek st\u00e1v\u00e1 aktivn\u011bj\u0161\u00ed a hodnota majetku webov\u00fdch str\u00e1nek je st\u00e1le v\u00edce uzn\u00e1v\u00e1na. V tomto kontextu se po\u010det p\u0159\u00edpad\u016f Site M&amp;A zvy\u0161uje a z\u00e1jem o n\u011b roste.<\/p>\n\n\n\n<p>P\u0159i prov\u00e1d\u011bn\u00ed Site M&amp;A, existuj\u00ed n\u011bjak\u00e9 postupy a body, kter\u00e9 se li\u0161\u00ed od b\u011b\u017en\u00fdch M&amp;A, jako je p\u0159evod akci\u00ed nebo p\u0159evod podnik\u00e1n\u00ed? V tomto \u010dl\u00e1nku vysv\u011btl\u00edme postupy Site M&amp;A a body, na kter\u00e9 je t\u0159eba d\u00e1t pozor p\u0159i prov\u00e1d\u011bn\u00ed Site M&amp;A, pro ty, kte\u0159\u00ed zva\u017euj\u00ed Site M&amp;A ve sv\u00e9 spole\u010dnosti.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Co_je_to_M_A_webovych_stranek\" title=\"Co je to M&amp;A webov\u00fdch str\u00e1nek\">Co je to M&amp;A webov\u00fdch str\u00e1nek<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Vyhody_M_A_webovych_stranek\" title=\"V\u00fdhody M&amp;A webov\u00fdch str\u00e1nek\">V\u00fdhody M&amp;A webov\u00fdch str\u00e1nek<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Postup_pri_M_A_webovych_stranek\" title=\"Postup p\u0159i M&amp;A webov\u00fdch str\u00e1nek\">Postup p\u0159i M&amp;A webov\u00fdch str\u00e1nek<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Pri_predani_webove_stranky\" title=\"P\u0159i p\u0159ed\u00e1n\u00ed webov\u00e9 str\u00e1nky\">P\u0159i p\u0159ed\u00e1n\u00ed webov\u00e9 str\u00e1nky<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Pri_prevzeti_webove_stranky\" title=\"P\u0159i p\u0159evzet\u00ed webov\u00e9 str\u00e1nky\">P\u0159i p\u0159evzet\u00ed webov\u00e9 str\u00e1nky<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Trzni_ceny_pro_M_A_webovych_stranek\" title=\"Tr\u017en\u00ed ceny pro M&amp;A webov\u00fdch str\u00e1nek\">Tr\u017en\u00ed ceny pro M&amp;A webov\u00fdch str\u00e1nek<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Na_co_si_dat_pozor_pri_provadeni_M_A_webovych_stranek\" title=\"Na co si d\u00e1t pozor p\u0159i prov\u00e1d\u011bn\u00ed M&amp;A webov\u00fdch str\u00e1nek\">Na co si d\u00e1t pozor p\u0159i prov\u00e1d\u011bn\u00ed M&amp;A webov\u00fdch str\u00e1nek<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Prevod_domeny\" title=\"P\u0159evod dom\u00e9ny\">P\u0159evod dom\u00e9ny<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Prevod_obsahu\" title=\"P\u0159evod obsahu\">P\u0159evod obsahu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Prevzeti_nebo_prevod_serveru\" title=\"P\u0159evzet\u00ed nebo p\u0159evod serveru\">P\u0159evzet\u00ed nebo p\u0159evod serveru<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Predani_praktickych_praci_spojenych_s_provozem_stranky\" title=\"P\u0159ed\u00e1n\u00ed praktick\u00fdch prac\u00ed spojen\u00fdch s provozem str\u00e1nky\">P\u0159ed\u00e1n\u00ed praktick\u00fdch prac\u00ed spojen\u00fdch s provozem str\u00e1nky<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/site-buying-ma\/#Shrnuti\" title=\"Shrnut\u00ed\">Shrnut\u00ed<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Co_je_to_M_A_webovych_stranek\"><\/span>Co je to M&amp;A webov\u00fdch str\u00e1nek<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M&amp;A webov\u00fdch str\u00e1nek je proces, kdy jednotlivci nebo firmy prod\u00e1vaj\u00ed a kupuj\u00ed webov\u00e9 str\u00e1nky, kter\u00e9 vlastn\u00ed. C\u00edle prov\u00e1d\u011bn\u00ed M&amp;A webov\u00fdch str\u00e1nek se li\u0161\u00ed &#8211; m\u016f\u017ee j\u00edt o n\u00e1kup webov\u00fdch str\u00e1nek s vysokou n\u00e1v\u0161t\u011bvnost\u00ed za \u00fa\u010delem zisku, nebo o prodej n\u00e1kladn\u00fdch webov\u00fdch str\u00e1nek, aby se mohlo soust\u0159edit na jin\u00e9 obchodn\u00ed aktivity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vyhody_M_A_webovych_stranek\"><\/span>V\u00fdhody M&amp;A webov\u00fdch str\u00e1nek<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Pro prod\u00e1vaj\u00edc\u00edho je hlavn\u00ed v\u00fdhodou M&amp;A webov\u00fdch str\u00e1nek z\u00edsk\u00e1n\u00ed finan\u010dn\u00ed protihodnoty. Pro jednotlivce nebo firmy, kter\u00e9 provozuj\u00ed v\u00edce webov\u00fdch str\u00e1nek, m\u016f\u017ee b\u00fdt v\u00fdhodou prodej nepot\u0159ebn\u00fdch str\u00e1nek, sn\u00ed\u017een\u00ed n\u00e1klad\u016f na spr\u00e1vu a mo\u017enost soust\u0159edit se na jin\u00e9 webov\u00e9 str\u00e1nky nebo obchodn\u00ed aktivity.<\/p>\n\n\n\n<p>Pro kupuj\u00edc\u00edho m\u016f\u017ee b\u00fdt v\u00fdhodou zkr\u00e1cen\u00ed \u010dasu a \u00fasil\u00ed pot\u0159ebn\u00e9ho k vytvo\u0159en\u00ed a ziskov\u00e9mu provozov\u00e1n\u00ed webov\u00e9 str\u00e1nky od nuly. Krom\u011b toho, pokud si koup\u00edte webovou str\u00e1nku, kter\u00e1 ji\u017e je do ur\u010dit\u00e9 m\u00edry provozov\u00e1na a jej\u00ed\u017e p\u0159\u00edjmy jsou stabiln\u00ed, m\u016f\u017eete tak\u00e9 sn\u00ed\u017eit riziko ne\u00fasp\u011bchu v provozov\u00e1n\u00ed webov\u00e9 str\u00e1nky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Postup_pri_M_A_webovych_stranek\"><\/span>Postup p\u0159i M&amp;A webov\u00fdch str\u00e1nek<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M&amp;A webov\u00fdch str\u00e1nek se prov\u00e1d\u00ed registrac\u00ed na shodovac\u00edch webov\u00fdch str\u00e1nk\u00e1ch nebo po\u017e\u00e1d\u00e1n\u00edm o zprost\u0159edkov\u00e1n\u00ed M&amp;A. Je mo\u017en\u00e9 prov\u00e1d\u011bt transakce mezi jednotlivci, ale doporu\u010dujeme vyu\u017e\u00edt shodovac\u00edch webov\u00fdch str\u00e1nek nebo zprost\u0159edkovatelsk\u00fdch spole\u010dnost\u00ed, proto\u017ee m\u016f\u017ee doj\u00edt k r\u016fzn\u00fdm probl\u00e9m\u016fm, jako je selh\u00e1n\u00ed vyjedn\u00e1v\u00e1n\u00ed nebo ztr\u00e1ta kontaktu. Postup p\u0159i vyu\u017eit\u00ed t\u011bchto slu\u017eeb je n\u00e1sleduj\u00edc\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pri_predani_webove_stranky\"><\/span>P\u0159i p\u0159ed\u00e1n\u00ed webov\u00e9 str\u00e1nky<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol>\n<li>Registrace na shodovac\u00ed webov\u00e9 str\u00e1nky a posouzen\u00ed webov\u00e9 str\u00e1nky k p\u0159ed\u00e1n\u00ed<\/li>\n\n\n\n<li>Uzav\u0159en\u00ed zprost\u0159edkovatelsk\u00e9 smlouvy a smlouvy o zachov\u00e1n\u00ed d\u016fv\u011brnosti <br>Pokud po\u017e\u00e1d\u00e1te o zprost\u0159edkov\u00e1n\u00ed M&amp;A, uzav\u0159ete zprost\u0159edkovatelskou smlouvu a smlouvu o zachov\u00e1n\u00ed d\u016fv\u011brnosti se zprost\u0159edkovatelskou spole\u010dnost\u00ed. P\u0159i vyu\u017eit\u00ed shodovac\u00edch webov\u00fdch str\u00e1nek uzav\u0159ete smlouvu o zachov\u00e1n\u00ed d\u016fv\u011brnosti s protistranou.<\/li>\n\n\n\n<li>Vyjedn\u00e1v\u00e1n\u00ed s protistranou<\/li>\n\n\n\n<li>Uzav\u0159en\u00ed z\u00e1kladn\u00ed dohody<\/li>\n\n\n\n<li>P\u0159ijet\u00ed auditu od p\u0159\u00edjemce a uzav\u0159en\u00ed smlouvy o p\u0159evodu podnik\u00e1n\u00ed<\/li>\n\n\n\n<li>P\u0159echod na webovou str\u00e1nku<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pri_prevzeti_webove_stranky\"><\/span>P\u0159i p\u0159evzet\u00ed webov\u00e9 str\u00e1nky<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol>\n<li>Registrace na shodovac\u00ed webov\u00e9 str\u00e1nky<\/li>\n\n\n\n<li>Zv\u00e1\u017een\u00ed p\u0159evzet\u00ed webov\u00e9 str\u00e1nky na z\u00e1klad\u011b informac\u00ed, jako je po\u010det n\u00e1v\u0161t\u011bv<\/li>\n\n\n\n<li>Vyjedn\u00e1v\u00e1n\u00ed s protistranou<\/li>\n\n\n\n<li>Uzav\u0159en\u00ed z\u00e1kladn\u00ed dohody<\/li>\n\n\n\n<li>Proveden\u00ed auditu a uzav\u0159en\u00ed smlouvy o p\u0159evodu podnik\u00e1n\u00ed<\/li>\n\n\n\n<li>P\u0159echod na webovou str\u00e1nku<\/li>\n<\/ol>\n\n\n\n<p>P\u0159i p\u0159evzet\u00ed webov\u00e9 str\u00e1nky si d\u016fkladn\u011b zkontrolujte p\u0159\u00edjmy a zjist\u011bte, zda jsou stabiln\u00ed a zda nejsou z\u00e1visl\u00e9 na jednom affiliate projektu.<\/p>\n\n\n\n<p>Pro p\u0159\u00edpad M&amp;A aplikac\u00ed se pod\u00edvejte na n\u00e1sleduj\u00edc\u00ed \u010dl\u00e1nek.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/app-ma-contract\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/app-ma-contract[ja]<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/11\/site-buying-ma-1.jpg\" alt=\"\" class=\"wp-image-21926\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Trzni_ceny_pro_M_A_webovych_stranek\"><\/span>Tr\u017en\u00ed ceny pro M&amp;A webov\u00fdch str\u00e1nek<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Kolik stoj\u00ed webov\u00e9 str\u00e1nky obchodovan\u00e9 na M&amp;A trhu? Ceny webov\u00fdch str\u00e1nek se li\u0161\u00ed v z\u00e1vislosti na jejich obchodn\u00edm modelu, v\u00fd\u0161i a stabilit\u011b p\u0159\u00edjm\u016f, ale \u0159\u00edk\u00e1 se, \u017ee v\u011bt\u0161ina transakc\u00ed se pohybuje mezi 500 000 a 1 000 000 jen\u016f.<\/p>\n\n\n\n<p>Webov\u00e9 str\u00e1nky, kter\u00e9 jsou obchodov\u00e1ny za vy\u0161\u0161\u00ed ceny, jsou ty, kter\u00e9 dlouhodob\u011b generuj\u00ed p\u0159\u00edjmy z affiliate marketingu nebo AdSense. Tyto str\u00e1nky jsou obl\u00edben\u00e9, proto\u017ee nevy\u017eaduj\u00ed mnoho ka\u017edodenn\u00edch \u00fakol\u016f a generuj\u00ed p\u0159\u00edjmy bez velk\u00e9 n\u00e1mahy. Nav\u00edc, i kdy\u017e v sou\u010dasn\u00e9 dob\u011b nep\u0159in\u00e1\u0161ej\u00ed mnoho p\u0159\u00edjm\u016f, pokud maj\u00ed vysok\u00fd po\u010det n\u00e1v\u0161t\u011bv nebo po\u010det zobrazen\u00ed str\u00e1nek (PV), mohou b\u00fdt upraveny tak, aby v budoucnu generovaly v\u011bt\u0161\u00ed p\u0159\u00edjmy, tak\u017ee po\u010det n\u00e1v\u0161t\u011bv a PV jsou tak\u00e9 d\u016fle\u017eit\u00fdmi faktory. Naopak, str\u00e1nky s n\u00edzk\u00fdmi p\u0159\u00edjmy nebo kr\u00e1tkou dobu provozu jsou t\u011b\u017eko prodejn\u00e9 a jejich tr\u017en\u00ed ceny jsou n\u00edzk\u00e9.<\/p>\n\n\n\n<p>Cena se m\u011bn\u00ed nejen podle obchodn\u00edho modelu a rentability, ale tak\u00e9 podle SEO optimalizace str\u00e1nky. Mezi SEO strategiemi, metoda, kter\u00e1 zahrnuje publikov\u00e1n\u00ed mnoha kvalitn\u00edch obsah\u016f hodnocen\u00fdch vyhled\u00e1va\u010di, je zn\u00e1m\u00e1 jako &#8220;white hat&#8221; a ceny jsou vy\u0161\u0161\u00ed. Naopak, metody, kter\u00e9 neopr\u00e1vn\u011bn\u011b zvy\u0161uj\u00ed pozici ve vyhled\u00e1v\u00e1n\u00ed, nap\u0159\u00edklad p\u0159id\u00e1v\u00e1n\u00edm fale\u0161n\u00fdch odkaz\u016f, jsou zn\u00e1m\u00e9 jako &#8220;black hat&#8221; a ceny jsou ni\u017e\u0161\u00ed. Vyhled\u00e1va\u010de pravideln\u011b aktualizuj\u00ed sv\u00e9 algoritmy, aby zabr\u00e1nily str\u00e1nk\u00e1m s &#8220;black hat&#8221; taktikami v dosa\u017een\u00ed vysok\u00fdch pozic ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed, tak\u017ee je popt\u00e1vka po &#8220;white hat&#8221; str\u00e1nk\u00e1ch vysok\u00e1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Na_co_si_dat_pozor_pri_provadeni_M_A_webovych_stranek\"><\/span>Na co si d\u00e1t pozor p\u0159i prov\u00e1d\u011bn\u00ed M&amp;A webov\u00fdch str\u00e1nek<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>P\u0159i M&amp;A webov\u00fdch str\u00e1nek existuj\u00ed specifick\u00e9 aspekty, kter\u00e9 se li\u0161\u00ed od b\u011b\u017en\u00fdch M&amp;A, vzhledem k povaze n\u00e1kupu a prodeje webov\u00fdch str\u00e1nek. Je t\u0159eba postupovat opatrn\u011b, aby nedo\u0161lo k probl\u00e9m\u016fm, jako je nemo\u017enost p\u0159\u00edstupu na str\u00e1nku.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/11\/site-buying-ma2.jpg\" alt=\"\" class=\"wp-image-21927\" \/><\/figure>\n\n\n\n<p>Proces p\u0159ed\u00e1n\u00ed se m\u016f\u017ee li\u0161it v z\u00e1vislosti na charakteru str\u00e1nky, ale n\u00ed\u017ee vysv\u011btl\u00edme body, na kter\u00e9 byste m\u011bli d\u00e1vat pozor bez ohledu na typ str\u00e1nky.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Prevod_domeny\"><\/span>P\u0159evod dom\u00e9ny<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Pokud nebyla p\u0159evedena pr\u00e1va na dom\u00e9nu, m\u016f\u017ee doj\u00edt k tomu, \u017ee dom\u00e9na nebude aktualizov\u00e1na a nebude mo\u017en\u00e9 ji pou\u017e\u00edvat. Bu\u010fte na to opatrn\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Prevod_obsahu\"><\/span>P\u0159evod obsahu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>P\u0159i p\u0159ed\u00e1v\u00e1n\u00ed obsahu, jako jsou obr\u00e1zky a \u010dl\u00e1nky na str\u00e1nce, p\u0159evzat\u00e9mu subjektu mus\u00edte v\u011bnovat pozornost tomu, kdo vlastn\u00ed pr\u00e1va a autorsk\u00e1 pr\u00e1va na tento obsah.<\/p>\n\n\n\n<p>Pokud jste po\u017e\u00e1dali extern\u00edho fotografa nebo spisovatele o vytvo\u0159en\u00ed obr\u00e1zk\u016f nebo \u010dl\u00e1nk\u016f, v z\u00e1vislosti na obsahu smlouvy nemus\u00ed b\u00fdt pr\u00e1va a autorsk\u00e1 pr\u00e1va na obsah p\u0159evedena na vlastn\u00edka str\u00e1nky a mohou je vlastnit fotograf nebo spisovatel. Mus\u00edte ov\u011b\u0159it, kde se nach\u00e1z\u00ed pr\u00e1va na obsah v smlouv\u011b, a pokud vlastn\u00edk str\u00e1nky nem\u00e1 pr\u00e1va, mus\u00edte z\u00edskat povolen\u00ed k um\u00edst\u011bn\u00ed t\u011bchto obsah\u016f i po p\u0159evodu vlastnictv\u00ed str\u00e1nky.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Prevzeti_nebo_prevod_serveru\"><\/span>P\u0159evzet\u00ed nebo p\u0159evod serveru<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Server m\u016f\u017ee b\u00fdt p\u0159evzat od st\u00e1vaj\u00edc\u00edho nebo m\u016f\u017ee b\u00fdt z\u0159\u00edzen nov\u00fd. Pokud p\u0159eb\u00edr\u00e1te st\u00e1vaj\u00edc\u00ed server, po\u017e\u00e1dejte spole\u010dnost spravuj\u00edc\u00ed server o zm\u011bnu jm\u00e9na. Pokud chcete p\u0159ev\u00e9st na jinou spr\u00e1vcovskou spole\u010dnost serveru, m\u016f\u017eete tak\u00e9 z\u0159\u00eddit nov\u00fd server a p\u0159ev\u00e9st jej.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Predani_praktickych_praci_spojenych_s_provozem_stranky\"><\/span>P\u0159ed\u00e1n\u00ed praktick\u00fdch prac\u00ed spojen\u00fdch s provozem str\u00e1nky<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Co se t\u00fd\u010de praktick\u00fdch prac\u00ed pot\u0159ebn\u00fdch pro provoz str\u00e1nky (aktualizace, \u00fadr\u017eba atd.), vytvo\u0159te co nejpodrobn\u011bj\u0161\u00ed manu\u00e1l a p\u0159edejte jej p\u0159evzat\u00e9mu subjektu. Pokud jste provoz str\u00e1nky nebo p\u0159\u00edsp\u011bvky na blog outsourcovali extern\u00edmu person\u00e1lu, informujte je o zm\u011bn\u011b vlastn\u00edka str\u00e1nky, uzav\u0159ete zm\u011bnu smlouvy nebo uzav\u0159ete novou smlouvu, aby mohli pokra\u010dovat v provozu.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/ma-secret-successful\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/ma-secret-successful[ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shrnuti\"><\/span>Shrnut\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Prodej a n\u00e1kup webov\u00fdch str\u00e1nek (Site M&amp;A) m\u00e1 sv\u00e1 specifick\u00e1 rizika a \u00faskal\u00ed, kter\u00e1 se li\u0161\u00ed od b\u011b\u017en\u00fdch f\u00faz\u00ed a akvizic (M&amp;A), a pokud se takov\u00fd proces \u0159\u00edd\u00ed mezi jednotlivci, m\u016f\u017ee to p\u0159in\u00e9st r\u016fzn\u00e1 rizika. Pro \u00fasp\u011b\u0161n\u00e9 proveden\u00ed Site M&amp;A je nezbytn\u00e1 pokro\u010dil\u00e1 odborn\u00e1 znalost pr\u00e1va a internetov\u00e9ho podnik\u00e1n\u00ed. Pokud uva\u017eujete o Site M&amp;A, doporu\u010dujeme se poradit s pr\u00e1vn\u00edkem, kter\u00fd m\u00e1 s takov\u00fdmi p\u0159\u00edpady bohat\u00e9 zku\u0161enosti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Site M&amp;A, tak\u00e9 zn\u00e1m\u00fd jako &#8220;prodej a n\u00e1kup web\u016f&#8221;, se vztahuje na prodej a n\u00e1kup webov\u00fdch str\u00e1nek a jejich obsahu. V posledn\u00edch letech se obchodov\u00e1n\u00ed prost\u0159ednictv\u00edm webov\u00fdch str\u00e1nek st\u00e1 [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":63747,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[24,27],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60909"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=60909"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60909\/revisions"}],"predecessor-version":[{"id":63746,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/60909\/revisions\/63746"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/63747"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=60909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=60909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=60909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}