{"id":61249,"date":"2023-12-08T20:24:58","date_gmt":"2023-12-08T11:24:58","guid":{"rendered":"https:\/\/monolith.law\/cs\/?p=61249"},"modified":"2024-03-28T10:09:45","modified_gmt":"2024-03-28T01:09:45","slug":"agency-contract-lawyer","status":"publish","type":"post","link":"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer","title":{"rendered":"Advok\u00e1t vysv\u011btluje spr\u00e1vn\u00fd zp\u016fsob psan\u00ed a typy smluv o zastoupen\u00ed"},"content":{"rendered":"\n<p>V obchod\u011b je pom\u011brn\u011b b\u011b\u017en\u00e9, \u017ee si nech\u00e1v\u00e1te prodat sv\u00e9 v\u00fdrobky nebo slu\u017eby prost\u0159ednictv\u00edm distributora. Vyu\u017eit\u00ed distributora nejen sni\u017euje n\u00e1klady spojen\u00e9 s mzdami obchodn\u00edch z\u00e1stupc\u016f a podobn\u011b, ale tak\u00e9 umo\u017e\u0148uje rychle vytvo\u0159it rozs\u00e1hlou prodejn\u00ed s\u00ed\u0165.<\/p>\n\n\n\n<p>V tomto \u010dl\u00e1nku vysv\u011btl\u00edme, jak sestavit smlouvu s distributorem a na co si d\u00e1t pozor.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Co_je_to_smlouva_o_zastoupeni\" title=\"Co je to smlouva o zastoupen\u00ed\">Co je to smlouva o zastoupen\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Mechanismus_smlouvy_o_zastoupeni\" title=\" Mechanismus smlouvy o zastoupen\u00ed \"> Mechanismus smlouvy o zastoupen\u00ed <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Typy_smluv_o_zastoupeni\" title=\" Typy smluv o zastoupen\u00ed \"> Typy smluv o zastoupen\u00ed <\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Kontrolni_body_smlouvy_o_zastoupeni\" title=\"Kontroln\u00ed body smlouvy o zastoupen\u00ed\">Kontroln\u00ed body smlouvy o zastoupen\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Dolozky_tykajici_se_prodeje_prostrednictvim_zprostredkovatelu\" title=\" Dolo\u017eky t\u00fdkaj\u00edc\u00ed se prodeje prost\u0159ednictv\u00edm zprost\u0159edkovatel\u016f \"> Dolo\u017eky t\u00fdkaj\u00edc\u00ed se prodeje prost\u0159ednictv\u00edm zprost\u0159edkovatel\u016f <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Klauzule_tykajici_se_prodejni_metody_typu_nakup-prodej\" title=\" Klauzule t\u00fdkaj\u00edc\u00ed se prodejn\u00ed metody typu n\u00e1kup-prodej \"> Klauzule t\u00fdkaj\u00edc\u00ed se prodejn\u00ed metody typu n\u00e1kup-prodej <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Ustanoveni_o_provizich_z_prodeje_prostrednictvim_zprostredkovani\" title=\"Ustanoven\u00ed o proviz\u00edch z prodeje prost\u0159ednictv\u00edm zprost\u0159edkov\u00e1n\u00ed\">Ustanoven\u00ed o proviz\u00edch z prodeje prost\u0159ednictv\u00edm zprost\u0159edkov\u00e1n\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Ustanoveni_tykajici_se_predani_zbozi\" title=\"Ustanoven\u00ed t\u00fdkaj\u00edc\u00ed se p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed\">Ustanoven\u00ed t\u00fdkaj\u00edc\u00ed se p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Klauzule_o_pouziti_obchodnich_znacek\" title=\" Klauzule o pou\u017eit\u00ed obchodn\u00edch zna\u010dek \"> Klauzule o pou\u017eit\u00ed obchodn\u00edch zna\u010dek <\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Shrnuti\" title=\" Shrnut\u00ed \"> Shrnut\u00ed <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/agency-contract-lawyer\/#Informace_o_tvorbe_a_revizi_smluv_nasi_kancelari\" title=\"Informace o tvorb\u011b a revizi smluv na\u0161\u00ed kancel\u00e1\u0159\u00ed\">Informace o tvorb\u011b a revizi smluv na\u0161\u00ed kancel\u00e1\u0159\u00ed<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Co_je_to_smlouva_o_zastoupeni\"><\/span>Co je to smlouva o zastoupen\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mechanismus_smlouvy_o_zastoupeni\"><\/span> Mechanismus smlouvy o zastoupen\u00ed <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Z\u00e1kladn\u00edm mechanismem smlouvy o zastoupen\u00ed je, \u017ee zadavatel sv\u011b\u0159\u00ed prodej sv\u00fdch v\u00fdrobk\u016f nebo slu\u017eeb prodejn\u00edmu z\u00e1stupci, kter\u00fd pot\u00e9 prov\u00e1d\u00ed reklamn\u00ed a propaga\u010dn\u00ed aktivity pro tyto v\u00fdrobky nebo slu\u017eby v\u016f\u010di z\u00e1kazn\u00edk\u016fm.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Typy_smluv_o_zastoupeni\"><\/span> Typy smluv o zastoupen\u00ed <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Co se t\u00fd\u010de prodeje prost\u0159ednictv\u00edm smlouvy o zastoupen\u00ed, z pr\u00e1vn\u00edho hlediska lze rozd\u011blit na dva typy: zprost\u0159edkovatelsk\u00fd a prodejn\u00ed.<\/p>\n\n\n\n<p>Zprost\u0159edkovatelsk\u00fd typ znamen\u00e1, \u017ee prodejn\u00ed z\u00e1stupce pouze zastupuje zadavatele p\u0159i uzav\u00edr\u00e1n\u00ed smlouvy, a \u00fa\u010dinky smlouvy o poskytov\u00e1n\u00ed v\u00fdrobk\u016f nebo slu\u017eeb vznikaj\u00ed p\u0159\u00edmo mezi zadavatelem a z\u00e1kazn\u00edkem. V p\u0159\u00edpad\u011b zprost\u0159edkovatelsk\u00e9ho prodejn\u00edho z\u00e1stupce jsou tr\u017eby prodejn\u00edho z\u00e1stupce tvo\u0159eny prodejn\u00edmi poplatky od zadavatele.<\/p>\n\n\n\n<p>Na druh\u00e9 stran\u011b, v p\u0159\u00edpad\u011b prodejn\u00edho typu, zadavatel a prodejn\u00ed z\u00e1stupce uzav\u00edraj\u00ed kupn\u00ed smlouvu ve form\u011b n\u00e1kupu v\u00fdrobk\u016f nebo slu\u017eeb zadavatele, a tyto nakoupen\u00e9 v\u00fdrobky nebo slu\u017eby pak prodejn\u00ed z\u00e1stupce p\u0159\u00edmo prod\u00e1v\u00e1 z\u00e1kazn\u00edk\u016fm. V p\u0159\u00edpad\u011b prodejn\u00edho typu je cena v\u00fdrobk\u016f nebo slu\u017eeb tr\u017ebami prodejn\u00edho z\u00e1stupce.<\/p>\n\n\n\n<p>Volba mezi zprost\u0159edkovatelsk\u00fdm a prodejn\u00edm typem z\u00e1vis\u00ed tak\u00e9 na \u00fa\u010detn\u00edm rozhodnut\u00ed, jak\u00e9 tr\u017eby chce prodejn\u00ed z\u00e1stupce generovat, tak\u017ee je d\u016fle\u017eit\u00e9 to pe\u010dliv\u011b zv\u00e1\u017eit ve va\u0161\u00ed spole\u010dnosti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kontrolni_body_smlouvy_o_zastoupeni\"><\/span>Kontroln\u00ed body smlouvy o zastoupen\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/06\/agency-contract-lawyer.jpg\" alt=\"\" class=\"wp-image-12833\" \/><\/figure>\n\n\n\n<p>Smlouva o zastoupen\u00ed je smlouva uzav\u0159en\u00e1 mezi zadavatelem a prodejn\u00edm z\u00e1stupcem. Zde p\u0159edstavujeme typick\u00e9 klauzule smlouvy o zastoupen\u00ed a vysv\u011btlujeme kontroln\u00ed body jednotliv\u00fdch klauzul\u00ed. V p\u0159\u00edkladech klauzul\u00ed se &#8220;A&#8221; odkazuje na zadavatele a &#8220;B&#8221; na prodejn\u00edho z\u00e1stupce.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dolozky_tykajici_se_prodeje_prostrednictvim_zprostredkovatelu\"><\/span> Dolo\u017eky t\u00fdkaj\u00edc\u00ed se prodeje prost\u0159ednictv\u00edm zprost\u0159edkovatel\u016f <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background\">Pokud je prodej realizov\u00e1n prost\u0159ednictv\u00edm zprost\u0159edkovatele, plat\u00ed n\u00e1sleduj\u00edc\u00ed ustanoven\u00ed:<br>(1) Strana A ud\u011bluje stran\u011b B pr\u00e1vo zastupovat ji p\u0159i prodeji zbo\u017e\u00ed za podm\u00ednek uveden\u00fdch v p\u0159\u00edloze. Nicm\u00e9n\u011b, neud\u011bluje se pr\u00e1vo na p\u0159ijet\u00ed plateb.<br>(2) Strana B se zavazuje p\u0159edstavit potenci\u00e1ln\u00ed u\u017eivatele produktu.<br>(3) Strana B se zavazuje, za podpory strany A, zajistit, aby byl produkt pravideln\u011b vyu\u017e\u00edv\u00e1n a aby byli u\u017eivatel\u00e9 produktu spokojeni s jeho pou\u017eit\u00edm.<br>(4) Strana B se zavazuje prov\u00e9st prodej produktu pomoc\u00ed smlouvy ur\u010den\u00e9 stranou A, pokud tak strana A p\u0159edem ur\u010d\u00ed. Pokud nebylo p\u0159edem ur\u010deno, strana B mus\u00ed jasn\u011b uv\u00e9st, \u017ee nem\u00e1 pr\u00e1vo p\u0159ij\u00edmat platby.<br>(5) Strana B mus\u00ed ve smlouv\u011b uv\u00e9st, \u017ee jedn\u00e1 jako z\u00e1stupce strany A p\u0159i uzav\u00edr\u00e1n\u00ed smlouvy o prodeji produktu.<br>(6) Pro ka\u017edou smlouvu se neposkytuj\u00ed dokumenty prokazuj\u00edc\u00ed plnou moc nebo jin\u00e9 opr\u00e1vn\u011bn\u00ed k zastupov\u00e1n\u00ed.<br>(7) V\u0161echny n\u00e1klady spojen\u00e9 s uzav\u0159en\u00edm smlouvy nese strana B.<br>(8) Pokud po uzav\u0159en\u00ed smlouvy strana A nem\u016f\u017ee vybrat pen\u00edze od smluvn\u00ed strany, strana B nen\u00ed za tuto situaci nijak odpov\u011bdn\u00e1.<br>(9) Strana A ud\u011bluje stran\u011b B pouze pr\u00e1vo zprost\u0159edkovat prodej zbo\u017e\u00ed kone\u010dn\u00e9mu u\u017eivateli a neposkytuje \u017e\u00e1dn\u00e1 dal\u0161\u00ed opr\u00e1vn\u011bn\u00ed, pokud nen\u00ed v p\u0159\u00edloze uvedeno jinak.<br>(10) Bez ohledu na p\u0159edchoz\u00ed bod, pokud je v p\u0159\u00edloze uvedeno jinak, strana B m\u016f\u017ee jmenovat dal\u0161\u00edho z\u00e1stupce po p\u0159edchoz\u00edm p\u00edsemn\u00e9m ozn\u00e1men\u00ed stran\u011b A (v p\u0159\u00edpad\u011b prodeje prost\u0159ednictv\u00edm zprost\u0159edkovatele se prodej zbo\u017e\u00ed prost\u0159ednictv\u00edm dal\u0161\u00edho z\u00e1stupce naz\u00fdv\u00e1 &#8220;sekund\u00e1rn\u00ed zprost\u0159edkov\u00e1n\u00ed&#8221;). Jakmile doraz\u00ed takov\u00e9 p\u00edsemn\u00e9 ozn\u00e1men\u00ed stran\u011b A, pova\u017euje se za to, \u017ee strana A ud\u011blila souhlas. Nicm\u00e9n\u011b, pokud strana A m\u00e1 pr\u00e1vo po\u017eadovat od\u0161kodn\u011bn\u00ed od dal\u0161\u00edho z\u00e1stupce kv\u016fli jedn\u00e1n\u00ed, kter\u00e9 souvis\u00ed s p\u0159eveden\u00edm zbo\u017e\u00ed, nez\u00e1konn\u00fdm obchodn\u00edm jedn\u00e1n\u00edm nebo jin\u00fdm podobn\u00fdm \u010dinnostem, strana B zaru\u010duje spln\u011bn\u00ed takov\u00e9ho dluhu spole\u010dn\u011b s dal\u0161\u00edm z\u00e1stupcem.<\/p>\n\n\n\n<p>P\u0159\u00edklad dolo\u017eky je zalo\u017een na p\u0159edpokladu, \u017ee typ smlouvy se zprost\u0159edkovatelem je zprost\u0159edkovatelsk\u00fd. V p\u0159\u00edpad\u011b zprost\u0159edkovatelsk\u00e9ho typu se prodejce omezuje na zastupov\u00e1n\u00ed p\u0159i uzav\u00edr\u00e1n\u00ed smlouvy, jej\u00ed\u017e \u00fa\u010dinky se p\u0159en\u00e1\u0161ej\u00ed mezi klientem a zadavatelem. Je tedy nutn\u00e9 jasn\u011b definovat rozsah opr\u00e1vn\u011bn\u00ed prodejce.<\/p>\n\n\n\n<p>V p\u0159\u00edkladu dolo\u017eky (1) je stanoveno, \u017ee prodejci se neud\u011bluje pr\u00e1vo p\u0159ij\u00edmat platby. Zda se prodejci ud\u011bl\u00ed pr\u00e1vo p\u0159ij\u00edmat platby, je ot\u00e1zka, kter\u00e1 m\u016f\u017ee b\u00fdt ob\u011bma stranami zv\u00e1\u017eena, ale vzhledem k d\u016fle\u017eitosti pr\u00e1va p\u0159ij\u00edmat platby je bezpe\u010dn\u011bj\u0161\u00ed, pokud zadavatel toto pr\u00e1vo prodejci neud\u011bl\u00ed.<\/p>\n\n\n\n<p>Dolo\u017eka (10) stanovuje jmenov\u00e1n\u00ed dal\u0161\u00edho z\u00e1stupce. Pokud se povol\u00ed dal\u0161\u00ed z\u00e1stupci a dal\u0161\u00ed z\u00e1stupci, m\u016f\u017ee b\u00fdt nejasn\u00e9, kdo nese odpov\u011bdnost, pokud dojde k probl\u00e9m\u016fm s klientem. Nicm\u00e9n\u011b, pokud zad\u00e1v\u00e1te cel\u00fd \u00fakol velk\u00e9mu prodejci, m\u016f\u017ee b\u00fdt jmenov\u00e1n\u00ed dal\u0161\u00edho z\u00e1stupce p\u0159edpokl\u00e1d\u00e1no. Proto byste m\u011bli rozhodnout, zda povol\u00edte jmenov\u00e1n\u00ed dal\u0161\u00edho z\u00e1stupce, na z\u00e1klad\u011b konkr\u00e9tn\u00edho obchodu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Klauzule_tykajici_se_prodejni_metody_typu_nakup-prodej\"><\/span> Klauzule t\u00fdkaj\u00edc\u00ed se prodejn\u00ed metody typu n\u00e1kup-prodej <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background\">Pokud je prodejn\u00ed metoda typu n\u00e1kup-prodej, plat\u00ed n\u00e1sleduj\u00edc\u00ed ustanoven\u00ed.<br>(1) Strana A mus\u00ed p\u0159ijmout nab\u00eddku od strany B na n\u00e1kup zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem obchodov\u00e1n\u00ed, podle prodejn\u00ed metody a prodejn\u00edch podm\u00ednek uveden\u00fdch v p\u0159\u00edloze.<br>(2) Pokud strana A obdr\u017e\u00ed od strany B nab\u00eddku na n\u00e1kup zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem obchodov\u00e1n\u00ed, jin\u00fdm zp\u016fsobem ne\u017e je uvedeno v prodejn\u00ed metod\u011b a prodejn\u00edch podm\u00ednek v p\u0159\u00edloze, mus\u00ed rychle rozhodnout o p\u0159ijet\u00ed nebo odm\u00edtnut\u00ed.<br>(3) Strana B mus\u00ed prov\u00e9st v\u0161echny \u010dinnosti t\u00fdkaj\u00edc\u00ed se prodeje zbo\u017e\u00ed u\u017eivatel\u016fm, v\u010detn\u011b uzav\u0159en\u00ed smlouvy, podle sv\u00e9 vlastn\u00ed odpov\u011bdnosti a ve form\u00e1tu a zp\u016fsobu, kter\u00fd strana A schv\u00e1lila.<br>(4) Strana B nesm\u00ed schv\u00e1lit licenci pro u\u017eivatele jin\u00fdm zp\u016fsobem ne\u017e ve form\u00e1tu a zp\u016fsobu, kter\u00fd strana A stanovila, bez souhlasu strany A. V p\u0159\u00edpad\u011b zm\u011bny mus\u00ed strana B z\u00edskat p\u00edsemn\u00e9 schv\u00e1len\u00ed od strany A.<br>(5) V\u0161echny n\u00e1klady spojen\u00e9 s prodejem, uzav\u0159en\u00edm smlouvy a p\u0159ijet\u00edm poplatk\u016f nesou stranu B.<br>(6) Strana B je odpov\u011bdn\u00e1 za p\u0159ijet\u00ed poplatk\u016f. Strana A nenese \u017e\u00e1dnou odpov\u011bdnost za \u0161kody atd. spojen\u00e9 s p\u0159ijet\u00edm poplatk\u016f.<br>(7) Pokud nen\u00ed v p\u0159\u00edloze uvedeno jinak, strana B mus\u00ed prod\u00e1vat zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem obchodov\u00e1n\u00ed, jako smluvn\u00ed partner strany A. Prodej zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem obchodov\u00e1n\u00ed, osob\u00e1m, kter\u00e9 nejsou partnery strany A v poskytov\u00e1n\u00ed slu\u017eeb (d\u00e1le jen &#8220;sekund\u00e1rn\u00ed prodej&#8221;), stranou B je pova\u017eov\u00e1n za nespln\u011bn\u00ed dluhu v\u016f\u010di stran\u011b A a strana B nesm\u00ed utrp\u011bt \u017e\u00e1dn\u00e9 \u0161kody v d\u016fsledku zru\u0161en\u00ed nebo jin\u00fdch akc\u00ed strany A.<br>(8) Bez ohledu na p\u0159edchoz\u00ed odstavec, pokud je v p\u0159\u00edloze uvedeno jinak, strana B m\u016f\u017ee prod\u00e1vat zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem obchodov\u00e1n\u00ed, osob\u00e1m, kter\u00e9 nejsou partnery strany A v poskytov\u00e1n\u00ed slu\u017eeb (d\u00e1le jen &#8220;prodejci&#8221;). Nicm\u00e9n\u011b, v\u0161echny z\u00e1le\u017eitosti t\u00fdkaj\u00edc\u00ed se podnik\u00e1n\u00ed, technologie a jin\u00e9 podpory souvisej\u00edc\u00ed s prodejem prodejc\u016fm nese strana B a strana A je z toho vylou\u010dena.<\/p>\n\n\n\n<p>Tento p\u0159\u00edklad klauzule p\u0159edpokl\u00e1d\u00e1 typ prodejn\u00edho zastoupen\u00ed typu n\u00e1kup-prodej. V p\u0159\u00edpad\u011b typu n\u00e1kup-prodej je obecn\u011b z\u00e1vazek prodejce v\u016f\u010di zadavateli men\u0161\u00ed ne\u017e u typu zprost\u0159edkov\u00e1n\u00ed, proto\u017ee prodejce uzav\u00edr\u00e1 smlouvu s klientem a nese smluvn\u00ed odpov\u011bdnost.<\/p>\n\n\n\n<p>Samoz\u0159ejm\u011b, pr\u00e1vo na p\u0159ijet\u00ed platby m\u00e1 prodejce. Klauzule (6) toto upravuje opatrn\u011b.<\/p>\n\n\n\n<p>Co je pon\u011bkud charakteristick\u00e9, je klauzule (1), kter\u00e1 stanovuje, \u017ee pokud prodejce dodr\u017euje p\u0159edem stanoven\u00e9 prodejn\u00ed podm\u00ednek atd., zadavatel mus\u00ed prodejci v\u017edy prodat zbo\u017e\u00ed nebo slu\u017ebu.<\/p>\n\n\n\n<p>Av\u0161ak v prodejn\u00ed smlouv\u011b prodejce p\u0159edpokl\u00e1d\u00e1, \u017ee od zadavatele v\u017edy z\u00edsk\u00e1 zbo\u017e\u00ed nebo slu\u017eby, a prov\u00e1d\u00ed propaga\u010dn\u00ed aktivity. Pro prodejce je nep\u0159ijateln\u00e9, \u017ee i kdy\u017e obdr\u017eel objedn\u00e1vku od z\u00e1kazn\u00edka, nem\u016f\u017ee poskytnout zbo\u017e\u00ed nebo slu\u017eby. Proto je klauzule (1) pro prodejce d\u016fle\u017eit\u00e1.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ustanoveni_o_provizich_z_prodeje_prostrednictvim_zprostredkovani\"><\/span>Ustanoven\u00ed o proviz\u00edch z prodeje prost\u0159ednictv\u00edm zprost\u0159edkov\u00e1n\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/06\/agency-contract-lawyer2.jpg\" alt=\"\" class=\"wp-image-12853\" \/><\/figure>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background\">1. Pokud je metoda prodeje zprost\u0159edkov\u00e1na a smlouva o dan\u00e9m prodeji je uzav\u0159ena, strana A zaplat\u00ed stran\u011b B provizi uvedenou v p\u0159\u00edloze.<br>2. Pokud se po zaplacen\u00ed provize podle tohoto \u010dl\u00e1nku uk\u00e1\u017ee, \u017ee smlouva o dan\u00e9m prodeji je neplatn\u00e1 a je zru\u0161ena nebo ukon\u010dena, nebo pokud strana A zaplat\u00ed smluvn\u00ed stran\u011b n\u00e1hradu \u0161kody nebo jin\u00e9 pen\u00edze v souvislosti s vadami t\u00e9to smlouvy, strana B vr\u00e1t\u00ed stran\u011b A provizi.<\/p>\n\n\n\n<p>V p\u0159\u00edpad\u011b smlouvy o prodejn\u00ed agentu\u0159e je rozd\u00edl mezi n\u00e1kupn\u00ed cenou zbo\u017e\u00ed a prodejn\u00ed cenou z\u00e1kazn\u00edkovi p\u0159\u00edjmem prodejn\u00ed agentury. Na druhou stranu, v p\u0159\u00edpad\u011b smlouvy o zprost\u0159edkovatelsk\u00e9 agentu\u0159e je provize zprost\u0159edkov\u00e1n\u00ed p\u0159\u00edjmem prodejn\u00ed agentury, tak\u017ee je t\u0159eba stanovit \u010d\u00e1stku provize v smlouv\u011b o agentu\u0159e.<\/p>\n\n\n\n<p>V p\u0159\u00edpad\u011b smlouvy o zprost\u0159edkovatelsk\u00e9 agentu\u0159e je b\u011b\u017en\u00e9, \u017ee agentura obdr\u017e\u00ed provizi za podm\u00ednky, \u017ee byla uzav\u0159ena smlouva o poskytov\u00e1n\u00ed zbo\u017e\u00ed nebo slu\u017eeb mezi z\u00e1kazn\u00edkem a zadavatelem. \u010c\u00e1stka provize m\u016f\u017ee b\u00fdt stanovena jako &#8220;pevn\u00e1 \u010d\u00e1stka za ka\u017edou smlouvu&#8221; nebo &#8220;procento z prodejn\u00ed ceny&#8221; v z\u00e1vislosti na tr\u017eb\u00e1ch.<\/p>\n\n\n\n<p>Nejd\u016fle\u017eit\u011bj\u0161\u00ed v ustanoven\u00ed o prodejn\u00ed provizi jsou podm\u00ednky pro vznik provize. I kdy\u017e je smlouva uzav\u0159ena mezi z\u00e1kazn\u00edkem a zadavatelem, konkr\u00e9tn\u00ed formulace se li\u0161\u00ed v z\u00e1vislosti na zbo\u017e\u00ed nebo slu\u017eb\u00e1ch, kter\u00e9 jsou zpracov\u00e1v\u00e1ny. Nap\u0159\u00edklad v p\u0159\u00edpad\u011b prodejn\u00ed agentury pro aplikace by se formulace stala &#8220;v okam\u017eiku, kdy se z\u00e1kazn\u00edk zaregistruje do aplikace poskytovan\u00e9 zadavatelem&#8221;. Aby se pozd\u011bji nevyskytly nejasnosti, je d\u016fle\u017eit\u00e9 jasn\u011b stanovit podm\u00ednky pro vznik provize v z\u00e1vislosti na zbo\u017e\u00ed nebo slu\u017eb\u00e1ch, kter\u00e9 jsou zpracov\u00e1v\u00e1ny.<\/p>\n\n\n\n<p>Je tak\u00e9 \u00fa\u010dinn\u00e9 stanovit p\u0159\u00edpady, kdy se provize neplat\u00ed, i kdy\u017e byla smlouva uzav\u0159ena mezi z\u00e1kazn\u00edkem a zadavatelem, jako je uvedeno v druh\u00e9m odstavci vzorov\u00e9ho ustanoven\u00ed. Pokud by byla povinnost platit provizi i v p\u0159\u00edpad\u011b, \u017ee smlouva je pozd\u011bji neplatn\u00e1 nebo zru\u0161en\u00e1, existuje riziko, \u017ee prodejn\u00ed agentura by pou\u017eila takzvan\u00e9 fale\u0161n\u00e9 z\u00e1kazn\u00edky k pod\u00e1n\u00ed \u017e\u00e1dosti o smlouvu a n\u00e1sledn\u00e9mu zru\u0161en\u00ed, co\u017e by nafouklo po\u010det smluv.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ustanoveni_tykajici_se_predani_zbozi\"><\/span>Ustanoven\u00ed t\u00fdkaj\u00edc\u00ed se p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background\">Pokud je zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem na\u0161\u00ed \u010dinnosti, hmotn\u00fdm majetkem, plat\u00ed n\u00e1sleduj\u00edc\u00ed ustanoven\u00ed.<br>(1) Strana A p\u0159ed\u00e1 zbo\u017e\u00ed p\u0159\u00edmo smluvn\u00edmu partnerovi.<br>(2) Strana A m\u016f\u017ee, bez ohledu na p\u0159edchoz\u00ed ustanoven\u00ed, p\u0159edat zbo\u017e\u00ed Stran\u011b B, kter\u00e1 pak m\u016f\u017ee zbo\u017e\u00ed p\u0159edat p\u0159\u00edmo smluvn\u00edmu partnerovi. Av\u0161ak, pokud Strana B p\u0159ed\u00e1 zbo\u017e\u00ed p\u0159\u00edmo, mus\u00ed okam\u017eit\u011b ozn\u00e1mit Stran\u011b A n\u00e1zev zbo\u017e\u00ed, mno\u017estv\u00ed, jednotkovou cenu, celkovou cenu a datum odesl\u00e1n\u00ed.<br>(3) N\u00e1klady spojen\u00e9 s p\u0159edchoz\u00edm ustanoven\u00edm nese Strana A.<\/p>\n\n\n\n<p>Pokud je zbo\u017e\u00ed, kter\u00e9 je p\u0159edm\u011btem prodeje prost\u0159ednictv\u00edm zprost\u0159edkovatele, je nutn\u00e9 stanovit zp\u016fsob p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed z\u00e1kazn\u00edkovi. Z\u00e1le\u017e\u00ed tak\u00e9 na tom, zda skladov\u00e9 z\u00e1soby dr\u017e\u00ed zprost\u0159edkovatel nebo z\u00e1stupce, ale obecn\u011b se zd\u00e1, \u017ee v\u011bt\u0161inou je zbo\u017e\u00ed skladov\u00e1no zprost\u0159edkovatelem a p\u0159ed\u00e1v\u00e1no p\u0159\u00edmo z\u00e1kazn\u00edkovi. Ustanoven\u00ed (1) je ur\u010deno pro takov\u00e9 p\u0159\u00edpady.<\/p>\n\n\n\n<p>Av\u0161ak, i kdy\u017e skladov\u00e9 z\u00e1soby dr\u017e\u00ed zprost\u0159edkovatel, skute\u010dn\u00e9 p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed m\u016f\u017ee b\u00fdt po\u017eadov\u00e1no od prodejn\u00edho z\u00e1stupce. Proto\u017ee prodejn\u00ed z\u00e1stupce je kontaktn\u00ed osobou pro z\u00e1kazn\u00edka, m\u016f\u017ee b\u00fdt p\u0159\u00edpad, kdy je p\u0159\u00edm\u00e9 p\u0159ed\u00e1n\u00ed zbo\u017e\u00ed z\u00e1kazn\u00edkovi od prodejn\u00edho z\u00e1stupce pro obchod hlad\u0161\u00ed. Ustanoven\u00ed (2) je ur\u010deno pro takov\u00e9 mo\u017en\u00e9 p\u0159\u00edpady.<\/p>\n\n\n\n<p>Pokud je obchod p\u0159edpokl\u00e1d\u00e1n pouze v jednom z ustanoven\u00ed (1) nebo (2), sta\u010d\u00ed stanovit pouze jedno z ustanoven\u00ed. Na druhou stranu, pokud se p\u0159edpokl\u00e1d\u00e1, \u017ee ob\u011b situace uveden\u00e9 v ustanoven\u00edch (1) a (2) mohou nastat v z\u00e1vislosti na prodejn\u00edm z\u00e1stupci nebo z\u00e1kazn\u00edkovi, je vhodn\u00e9 stanovit ustanoven\u00ed, jak je uvedeno v\u00fd\u0161e.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Klauzule_o_pouziti_obchodnich_znacek\"><\/span> Klauzule o pou\u017eit\u00ed obchodn\u00edch zna\u010dek <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/06\/agency-contract-lawyer3.jpg\" alt=\"\" class=\"wp-image-12856\" \/><\/figure>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background\">1. Pokud si B p\u0159eje pou\u017e\u00edvat obchodn\u00ed zna\u010dku, na kterou m\u00e1 A pr\u00e1vo u\u017eit\u00ed, mus\u00ed to p\u0159edem po\u017e\u00e1dat A a z\u00edskat jeho souhlas. Podm\u00ednky pro pou\u017eit\u00ed obchodn\u00ed zna\u010dky, kter\u00e9 byly schv\u00e1leny, mus\u00ed b\u00fdt v souladu s pravidly stanoven\u00fdmi A.<br>2. Bez ohledu na p\u0159edchoz\u00ed ustanoven\u00ed se p\u0159edpokl\u00e1d\u00e1, \u017ee A ud\u011blil povolen\u00ed k pou\u017eit\u00ed obchodn\u00ed zna\u010dky v r\u00e1mci nezbytn\u00fdch limit\u016f pro zprost\u0159edkov\u00e1n\u00ed nebo p\u0159eprodej zbo\u017e\u00ed, a to pouze po dobu trv\u00e1n\u00ed t\u00e9to smlouvy.<\/p>\n\n\n\n<p>Obchodn\u00ed zna\u010dka je zna\u010dka (identifika\u010dn\u00ed zna\u010dka), kterou podnikatel pou\u017e\u00edv\u00e1 k odli\u0161en\u00ed sv\u00fdch produkt\u016f a slu\u017eeb od t\u011bch ostatn\u00edch. Kdy\u017e jsou tyto zna\u010dky pod\u00e1ny k registraci u \u00da\u0159adu pr\u016fmyslov\u00e9ho vlastnictv\u00ed a obdr\u017e\u00ed registraci obchodn\u00ed zna\u010dky, z\u00edsk\u00e1vaj\u00ed pr\u00e1vo na obchodn\u00ed zna\u010dku a registrant m\u016f\u017ee obchodn\u00ed zna\u010dku v\u00fdhradn\u011b pou\u017e\u00edvat. Podrobn\u011bji o pr\u00e1vech du\u0161evn\u00edho vlastnictv\u00ed, v\u010detn\u011b pr\u00e1v na obchodn\u00ed zna\u010dky, jsme psali v n\u00e1sleduj\u00edc\u00edm \u010dl\u00e1nku.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/intellectual-property-infringement-risk\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/intellectual-property-infringement-risk[ja]<\/a><\/p>\n\n\n\n<p>P\u0159i propagaci produkt\u016f nebo slu\u017eeb zadavatele se o\u010dek\u00e1v\u00e1, \u017ee prodejn\u00ed agentura vyu\u017eije obchodn\u00ed zna\u010dku. T\u0159et\u00ed strany nemohou pou\u017e\u00edvat obchodn\u00ed zna\u010dku bez souhlasu dr\u017eitele pr\u00e1v, tak\u017ee v prvn\u00edm odstavci vzorov\u00e9 klauzule je stanoveno, \u017ee je t\u0159eba z\u00edskat souhlas zadavatele, kter\u00fd je dr\u017eitelem pr\u00e1v. Podrobn\u011bji o sankc\u00edch za poru\u0161en\u00ed pr\u00e1v na obchodn\u00ed zna\u010dky jsme psali v n\u00e1sleduj\u00edc\u00edm \u010dl\u00e1nku.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/penalty-for-trademark-infringement\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/penalty-for-trademark-infringement[ja]<\/a><\/p>\n\n\n\n<p>D\u00e1le, druh\u00fd odstavec vzorov\u00e9 klauzule p\u0159edpokl\u00e1d\u00e1, \u017ee pokud zadavatel pov\u011b\u0159\u00ed prodejn\u00ed agenturu prodejem, je samoz\u0159ejm\u011b o\u010dek\u00e1v\u00e1no, \u017ee obchodn\u00ed zna\u010dku vyu\u017eije prodejn\u00ed agentura, pokud dr\u017eitel pr\u00e1v na obchodn\u00ed zna\u010dku, tedy zadavatel, nespeci\u00e1ln\u011b zak\u00e1zal, je p\u0159edpokl\u00e1d\u00e1no, \u017ee bylo ud\u011bleno povolen\u00ed k pou\u017eit\u00ed obchodn\u00ed zna\u010dky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shrnuti\"><\/span> Shrnut\u00ed <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p> Nen\u00ed to omezeno pouze na IT spole\u010dnosti, ale je b\u011b\u017en\u00e9, \u017ee p\u0159i prodeji n\u00e1stroj\u016f nebo aplikac\u00ed, kter\u00e9 vyvinula va\u0161e spole\u010dnost, pov\u011b\u0159\u00edte prodejn\u00ed agenturu. Existuje n\u011bkolik pr\u00e1vn\u00edch typ\u016f prodejn\u00edch agenturn\u00edch smluv a v\u00fdb\u011br z\u00e1vis\u00ed na \u00fa\u010detn\u00edm hledisku, kde chcete dos\u00e1hnout prodeje, a na obchodn\u00edm rozhodov\u00e1n\u00ed, do jak\u00e9 m\u00edry m\u016f\u017ee zadavatel akceptovat smluvn\u00ed odpov\u011bdnost. Je d\u016fle\u017eit\u00e9 upravit smlouvu tak, aby bylo mo\u017en\u00e9 takov\u00e9 rozhodnut\u00ed pr\u00e1vn\u011b realizovat, proto doporu\u010dujeme konzultovat s odborn\u00edky, jako jsou pr\u00e1vn\u00edci, p\u0159i vytv\u00e1\u0159en\u00ed smlouvy s prodejn\u00ed agenturou. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Informace_o_tvorbe_a_revizi_smluv_nasi_kancelari\"><\/span>Informace o tvorb\u011b a revizi smluv na\u0161\u00ed kancel\u00e1\u0159\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V pr\u00e1vnick\u00e9 kancel\u00e1\u0159i Monolis jsme siln\u00ed v oblasti IT, internetu a podnik\u00e1n\u00ed. Nab\u00edz\u00edme \u0161irokou \u0161k\u00e1lu slu\u017eeb, v\u010detn\u011b tvorby a revize r\u016fzn\u00fdch smluv, nejen pro na\u0161e st\u00e1l\u00e9 klienty a z\u00e1kazn\u00edky, ale i pro agentury.<\/p>\n\n\n\n<p>Pokud m\u00e1te z\u00e1jem, pod\u00edvejte se na podrobnosti n\u00ed\u017ee.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/contractcreation\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/contractcreation[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>V obchod\u011b je pom\u011brn\u011b b\u011b\u017en\u00e9, \u017ee si nech\u00e1v\u00e1te prodat sv\u00e9 v\u00fdrobky nebo slu\u017eby prost\u0159ednictv\u00edm distributora. Vyu\u017eit\u00ed distributora nejen sni\u017euje n\u00e1klady spojen\u00e9 s mzdami obchodn\u00edch z\u00e1stupc\u016f a podobn\u011b, ale  [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":63594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[25,24],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61249"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=61249"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61249\/revisions"}],"predecessor-version":[{"id":63595,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61249\/revisions\/63595"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/63594"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=61249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=61249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=61249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}