{"id":61355,"date":"2023-12-08T20:25:31","date_gmt":"2023-12-08T11:25:31","guid":{"rendered":"https:\/\/monolith.law\/cs\/?p=61355"},"modified":"2024-03-26T17:32:30","modified_gmt":"2024-03-26T08:32:30","slug":"online-search-google-my-business","status":"publish","type":"post","link":"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business","title":{"rendered":"Google My Business a internetov\u00e9 vyhled\u00e1v\u00e1n\u00ed informac\u00ed o m\u00edstn\u00edch podnic\u00edch"},"content":{"rendered":"\n<p>Google M\u016fj podnik je bezplatn\u00fd n\u00e1stroj pro zobrazen\u00ed a spr\u00e1vu informac\u00ed o m\u00edstn\u00edch podnic\u00edch, jako jsou obchody nebo firmy, v r\u00e1mci slu\u017eeb Google, jako je Google vyhled\u00e1v\u00e1n\u00ed nebo Google mapy. Vznikl v \u010dervnu 2014 (rok 2014 podle gregori\u00e1nsk\u00e9ho kalend\u00e1\u0159e) slou\u010den\u00edm Google Places a Google+. Kdy\u017e na Google vyhled\u00e1te n\u00e1zev restaurace nebo obchodu s oble\u010den\u00edm podle m\u00edsta, na lev\u00e9 stran\u011b v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed se zobraz\u00ed z\u00e1kladn\u00ed informace o obchod\u011b, fotografie a mapa. Google M\u016fj podnik je slu\u017eba, kter\u00e1 umo\u017e\u0148uje registraci a spr\u00e1vu t\u011bchto informac\u00ed a umo\u017e\u0148uje bezplatn\u00e9 zve\u0159ejn\u011bn\u00ed nejnov\u011bj\u0161\u00edch informac\u00ed o podniku ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed Google.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/reputation\/google-map-reputation-delete-way\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/reputation\/google-map-reputation-delete-way[ja]<\/a><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Google_My_Business_a_lokalni_vyhledavani\" title=\"Google My Business a lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed\">Google My Business a lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Uzitecna_funkce_lokalniho_vyhledavani\" title=\"U\u017eite\u010dn\u00e1 funkce lok\u00e1ln\u00edho vyhled\u00e1v\u00e1n\u00ed\">U\u017eite\u010dn\u00e1 funkce lok\u00e1ln\u00edho vyhled\u00e1v\u00e1n\u00ed<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Firemni_profil\" title=\"Firemn\u00ed profil\">Firemn\u00ed profil<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Nazev_podnikani\" title=\"N\u00e1zev podnik\u00e1n\u00ed\">N\u00e1zev podnik\u00e1n\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Kategorie\" title=\"Kategorie\">Kategorie<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Obchodni_sidlo_adresa\" title=\"Obchodn\u00ed s\u00eddlo (adresa)\">Obchodn\u00ed s\u00eddlo (adresa)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Podnikani_bez_fyzicke_prodejny_sluzby_omezene_na_urcitou_oblast\" title=\"Podnik\u00e1n\u00ed bez fyzick\u00e9 prodejny (slu\u017eby omezen\u00e9 na ur\u010ditou oblast)\">Podnik\u00e1n\u00ed bez fyzick\u00e9 prodejny (slu\u017eby omezen\u00e9 na ur\u010ditou oblast)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Provozni_doba_a_specialni_provozni_doba\" title=\"Provozn\u00ed doba a speci\u00e1ln\u00ed provozn\u00ed doba\">Provozn\u00ed doba a speci\u00e1ln\u00ed provozn\u00ed doba<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Telefonni_cislo\" title=\"Telefonn\u00ed \u010d\u00edslo\">Telefonn\u00ed \u010d\u00edslo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Vlastnosti\" title=\"Vlastnosti\">Vlastnosti<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#URL\" title=\"URL\">URL<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Fotografie_a_videa\" title=\"Fotografie a videa\">Fotografie a videa<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Pokyny_pro_fotografie_a_videa\" title=\"Pokyny pro fotografie a videa\">Pokyny pro fotografie a videa<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Funkce_prispevku\" title=\"Funkce p\u0159\u00edsp\u011bvk\u016f\">Funkce p\u0159\u00edsp\u011bvk\u016f<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Nejnovejsi_informace\" title=\"Nejnov\u011bj\u0161\u00ed informace\">Nejnov\u011bj\u0161\u00ed informace<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Udalosti\" title=\"Ud\u00e1losti\">Ud\u00e1losti<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Vyhody\" title=\"V\u00fdhody\">V\u00fdhody<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#ProduktySluzby\" title=\"Produkty\/Slu\u017eby:\">Produkty\/Slu\u017eby:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/monolith.law\/cs\/it\/online-search-google-my-business\/#Shrnuti\" title=\"Shrnut\u00ed\">Shrnut\u00ed<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_My_Business_a_lokalni_vyhledavani\"><\/span>Google My Business a lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_1414297010-1024x691.jpg\" alt=\"\" class=\"wp-image-7954\" \/><figcaption class=\"wp-element-caption\">Google My Business je st\u00e1le v\u00edce vyu\u017e\u00edv\u00e1n jako n\u00e1stroj pro lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed.<\/figcaption><\/figure>\n\n\n\n<p>Google My Business nab\u00edz\u00ed \u0159adu funkc\u00ed a vlastnost\u00ed, kter\u00e9 mohou b\u00fdt u\u017eite\u010dn\u00e9 pro va\u0161e podnik\u00e1n\u00ed. Jednou z nejv\u00fdznamn\u011bj\u0161\u00edch vlastnost\u00ed je mo\u017enost zobrazovat informace o va\u0161em podnik\u00e1n\u00ed ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed na Google a Google Maps.<\/p>\n\n\n\n<p>D\u00edky roz\u0161\u00ed\u0159en\u00ed chytr\u00fdch telefon\u016f je nyn\u00ed mo\u017en\u00e9 snadno vyhled\u00e1vat informace, kter\u00e9 chceme zn\u00e1t, kdykoli a kdekoli. V tomto kontextu se st\u00e1le \u010dast\u011bji vyu\u017e\u00edv\u00e1 lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed, nap\u0159\u00edklad kombinace &#8220;n\u00e1zev oblasti + obor&#8221;. Lid\u00e9 mohou hledat informace o obchodech nebo c\u00edlov\u00fdch m\u00edstech v bl\u00edzkosti va\u0161eho obchodu. Google My Business je v tomto ohledu st\u00e1le v\u00edce vyu\u017e\u00edv\u00e1n jako n\u00e1stroj pro z\u00edsk\u00e1v\u00e1n\u00ed potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uzitecna_funkce_lokalniho_vyhledavani\"><\/span>U\u017eite\u010dn\u00e1 funkce lok\u00e1ln\u00edho vyhled\u00e1v\u00e1n\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Nap\u0159\u00edklad pokud vyhled\u00e1te &#8220;Tokyo Station Italian&#8221;, zobraz\u00ed se v\u00e1m italsk\u00e9 restaurace v budov\u011b Tokyo Station a budete moci naj\u00edt obl\u00edben\u00e9 restaurace nebo pobo\u010dky restaurac\u00ed, kter\u00e9 se nach\u00e1zej\u00ed i jinde. M\u016f\u017eete tak\u00e9 ov\u011b\u0159it adresu a polohu obchodu, kter\u00fd jste hledali, nebo obchodu, kter\u00fd jste p\u0159edpokl\u00e1dali. Mo\u017en\u00e1 se dozv\u00edte, \u017ee obchod, o kter\u00e9m jste sly\u0161eli jen jm\u00e9no, nebo kter\u00fd jste vid\u011bli v televizi, se nach\u00e1z\u00ed v budov\u011b Tokyo Station.<\/p>\n\n\n\n<p>Nav\u00edc m\u016f\u017eete objevit obchod, o kter\u00e9m jste nev\u011bd\u011bli, \u017ee se nach\u00e1z\u00ed v bl\u00edzk\u00e9m hotelu u stanice, a m\u016f\u017eete se rozhodnout ho nav\u0161t\u00edvit po prohl\u00e9dnut\u00ed jeho nab\u00eddky, fotografi\u00ed a recenz\u00ed. To je zku\u0161enost, kterou mnoho lid\u00ed m\u00e1, kdy\u017e skute\u010dn\u011b vyu\u017e\u00edvaj\u00ed lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed. Google My Business je velmi u\u017eite\u010dn\u00fd nejen pro nalezen\u00ed hledan\u00fdch obchod\u016f, ale tak\u00e9 pro objevov\u00e1n\u00ed nov\u00fdch obchod\u016f.<\/p>\n\n\n\n<p>M\u016f\u017eete tak\u00e9 naj\u00edt obchod s oble\u010den\u00edm, kter\u00fd m\u00e1 pr\u00e1v\u011b v\u00fdprodej, nebo kade\u0159nictv\u00ed, kter\u00e9 nab\u00edz\u00ed speci\u00e1ln\u00ed slu\u017eby. Z pohledu u\u017eivatele je to n\u00e1stroj pro objevov\u00e1n\u00ed nov\u00fdch v\u011bc\u00ed a pro veden\u00ed pohodln\u00e9ho a ekonomick\u00e9ho \u017eivota. Z pohledu podnikatele je to skv\u011bl\u00fd n\u00e1stroj pro prezentaci sv\u00e9 existence potenci\u00e1ln\u00edm z\u00e1kazn\u00edk\u016fm a pro z\u00edsk\u00e1v\u00e1n\u00ed nov\u00fdch z\u00e1kazn\u00edk\u016f. To je nejv\u011bt\u0161\u00ed vlastnost Google My Business a d\u016fvod, pro\u010d m\u00e1 potenci\u00e1l st\u00e1t se silnou zbran\u00ed. Proto je d\u016fle\u017eit\u00e9, jak\u00fd obchodn\u00ed profil vytvo\u0159\u00edte a jak ho budete spravovat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Firemni_profil\"><\/span>Firemn\u00ed profil<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_394937425-1024x614.jpg\" alt=\"\" class=\"wp-image-7956\" \/><figcaption class=\"wp-element-caption\">Firemn\u00ed profil m\u016f\u017eete vytvo\u0159it zdarma.<\/figcaption><\/figure>\n\n\n\n<p>Firemn\u00ed profil, kter\u00fd m\u016f\u017eete vytvo\u0159it zdarma, v\u00e1m pom\u016f\u017ee propagovat v\u00e1\u0161 podnik v d\u016fle\u017eit\u00fdch situac\u00edch, jako je nap\u0159\u00edklad kdy\u017e je v\u00e1\u0161 podnik nebo podobn\u00e9 produkty a slu\u017eby vyhled\u00e1v\u00e1ny na Google Search nebo Google Maps. P\u0159ihl\u00e1\u0161en\u00edm se do \u00fa\u010dtu Google My Business a aktualizac\u00ed adresy, telefonn\u00edho \u010d\u00edsla, webov\u00fdch str\u00e1nek, otev\u00edrac\u00ed doby atd. m\u016f\u017eete z\u00e1kazn\u00edk\u016fm usnadnit nalezen\u00ed nejnov\u011bj\u0161\u00edch informac\u00ed o va\u0161em podniku a nav\u00e1z\u00e1n\u00ed kontaktu. Pravidelnou aktualizac\u00ed profilu nov\u00fdmi fotografiemi, informacemi o v\u00fdhod\u00e1ch, propagac\u00ed atd. m\u016f\u017eete u\u017eivatel\u016fm prezentovat p\u0159ita\u017elivost va\u0161eho podniku.<\/p>\n\n\n\n<p>V tomto firemn\u00edm profilu m\u016f\u017eete upravit &#8220;n\u00e1zev podniku&#8221;, &#8220;kategorii&#8221;, &#8220;s\u00eddlo podniku (adresa)&#8221;, &#8220;bezobchodn\u00ed (slu\u017eby omezen\u00e9 na oblast)&#8221;, &#8220;otev\u00edrac\u00ed dobu&#8221;, &#8220;speci\u00e1ln\u00ed otev\u00edrac\u00ed dobu&#8221;, &#8220;telefonn\u00ed \u010d\u00edslo&#8221;, &#8220;vlastnosti&#8221;, &#8220;URL&#8221;, &#8220;popis podniku&#8221;, &#8220;datum zah\u00e1jen\u00ed \u010dinnosti&#8221;.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nazev_podnikani\"><\/span>N\u00e1zev podnik\u00e1n\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>N\u00e1zev podnik\u00e1n\u00ed by m\u011bl b\u00fdt srozumiteln\u011b pops\u00e1n. Pokud existuje probl\u00e9m s n\u00e1zvem podnik\u00e1n\u00ed, kter\u00fd byl ji\u017e automaticky zaregistrov\u00e1n, m\u016f\u017eete ho upravit kliknut\u00edm na ikonu pera napravo od n\u00e1zvu podnik\u00e1n\u00ed. Pokud pl\u00e1nujete otev\u0159\u00edt nov\u00fd obchod nebo praxi, m\u016f\u017eete zv\u00e1\u017eit zahrnut\u00ed n\u00e1zvu oblasti do n\u00e1zvu obchodu, aby bylo snaz\u0161\u00ed ho naj\u00edt p\u0159i vyhled\u00e1v\u00e1n\u00ed podle oblasti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kategorie\"><\/span>Kategorie<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Kategorie se d\u011bl\u00ed na hlavn\u00ed a dopl\u0148kov\u00e9 kategorie, p\u0159i\u010dem\u017e je mo\u017en\u00e9 zaregistrovat v\u00edce dopl\u0148kov\u00fdch kategori\u00ed. Hlavn\u00ed kategorii by m\u011bla tvo\u0159it ta, kter\u00e1 nejl\u00e9pe odpov\u00edd\u00e1 charakteru va\u0161eho podnik\u00e1n\u00ed, a pokud provozujete v\u00edce obchod\u016f nebo prod\u00e1v\u00e1te v\u00edce produkt\u016f, m\u016f\u017eete p\u0159idat dopl\u0148kov\u00e9 kategorie. Kategorie nem\u016f\u017eete vytv\u00e1\u0159et libovoln\u011b, ale je jich dostatek, tak\u017ee v\u011bt\u0161inou najdete tu, kter\u00e1 odpov\u00edd\u00e1 va\u0161im pot\u0159eb\u00e1m. Nap\u0159\u00edklad v souvislosti s v\u00ednem existuj\u00ed kategorie jako &#8220;vina\u0159stv\u00ed&#8221;, &#8220;vin\u00e1rna&#8221;, &#8220;velkoobchodn\u00edci a dovozci v\u00edna&#8221; nebo &#8220;vinn\u00fd obchod&#8221;. K dispozici jsou i dal\u0161\u00ed kategorie, jako &#8220;rodeo&#8221;, &#8220;kancel\u00e1\u0159 \u0161erifa&#8221;, &#8220;zbrojnice&#8221; nebo dokonce &#8220;mrtvola&#8221;.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Obchodni_sidlo_adresa\"><\/span>Obchodn\u00ed s\u00eddlo (adresa)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Polo\u017eky, kter\u00e9 lze zaregistrovat v sekci \u00faprav adresy, jsou &#8220;Zem\u011b&#8221;, &#8220;PS\u010c&#8221;, &#8220;Prefektura&#8221; a &#8220;Adresa&#8221;. M\u016f\u017eete tak\u00e9 zm\u011bnit polohu pinu na map\u011b Google.<\/p>\n\n\n\n<ul>\n<li>&#8220;Zem\u011b&#8221; je v p\u0159\u00edpad\u011b Japonska vybr\u00e1no &#8220;Japonsko&#8221;.<\/li>\n\n\n\n<li>&#8220;PS\u010c&#8221; je d\u016fle\u017eit\u00e9, proto\u017ee m\u016f\u017ee ovlivnit vyhled\u00e1v\u00e1n\u00ed podle geografick\u00e9 polohy.<\/li>\n\n\n\n<li>&#8220;Prefektura&#8221; je voliteln\u00e1.<\/li>\n\n\n\n<li>&#8220;Adresa&#8221; je obzvl\u00e1\u0161t\u011b d\u016fle\u017eit\u00e1. Pokud je obchod um\u00edst\u011bn v budov\u011b, uve\u010fte tak\u00e9 n\u00e1zev budovy a po\u010det pater.<\/li>\n\n\n\n<li>&#8220;Poskytov\u00e1n\u00ed zbo\u017e\u00ed nebo slu\u017eeb na cest\u00e1ch&#8221; je volba na \u00farovni m\u00e9ho podnik\u00e1n\u00ed, tak\u017ee pokud vyberete &#8220;ano&#8221;, bude se snadn\u011bji zobrazovat u\u017eivatel\u016fm, kte\u0159\u00ed hledaj\u00ed slu\u017eby na cest\u00e1ch, ale bude se obt\u00ed\u017en\u011bji zobrazovat u\u017eivatel\u016fm, kte\u0159\u00ed hledaj\u00ed obchod, tak\u017ee je t\u0159eba b\u00fdt opatrn\u00fd.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Podnikani_bez_fyzicke_prodejny_sluzby_omezene_na_urcitou_oblast\"><\/span>Podnik\u00e1n\u00ed bez fyzick\u00e9 prodejny (slu\u017eby omezen\u00e9 na ur\u010ditou oblast)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Podnikatel\u00e9 provozuj\u00edc\u00ed dom\u00e1c\u00ed podnik\u00e1n\u00ed nebo podnik\u00e1n\u00ed bez fyzick\u00e9 prodejny mohou tak\u00e9 vyu\u017e\u00edvat Google My Business. V takov\u00e9m p\u0159\u00edpad\u011b je mo\u017en\u00e9 adresu skr\u00fdt.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Provozni_doba_a_specialni_provozni_doba\"><\/span>Provozn\u00ed doba a speci\u00e1ln\u00ed provozn\u00ed doba<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Za\u010d\u00e1tek pracovn\u00ed doby se nastavuje na denn\u00ed b\u00e1zi. M\u016f\u017eete si vybrat mezi pracovn\u00edmi a nepracovn\u00edmi dny a nastavit provozn\u00ed dobu. Pokud m\u00e1 v\u00e1\u0161 obchod nebo podnik nap\u0159\u00edklad ob\u011bdovou p\u0159est\u00e1vku, m\u016f\u017eete provozn\u00ed dobu rozd\u011blit na n\u011bkolik \u010dasov\u00fdch \u00fasek\u016f pro ka\u017ed\u00fd den.<\/p>\n\n\n\n<p>Ve speci\u00e1ln\u00ed provozn\u00ed dob\u011b m\u016f\u017eete nastavit provoz mimo b\u011b\u017en\u00e9 pracovn\u00ed dny nebo na b\u011b\u017en\u00e9 nepracovn\u00ed dny. Nap\u0159\u00edklad, m\u016f\u017eete nastavit, \u017ee ka\u017ed\u00e9 \u00fater\u00fd a st\u0159edu v sud\u00fdch t\u00fddnech bude v\u00e1\u0161 podnik zav\u0159en\u00fd.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Telefonni_cislo\"><\/span>Telefonn\u00ed \u010d\u00edslo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Koncept Google My Business je navr\u017een tak, aby u\u017eivatel\u016fm usnadnil nalezen\u00ed informac\u00ed o podnic\u00edch, kter\u00e9 maj\u00ed v z\u00e1jmu, a proto je pro p\u0159il\u00e1k\u00e1n\u00ed z\u00e1kazn\u00edk\u016f v\u00fdhodn\u011bj\u0161\u00ed zaregistrovat telefonn\u00ed \u010d\u00edslo za\u010d\u00ednaj\u00edc\u00ed m\u00edstn\u00ed p\u0159edvolbou, kter\u00e1 ovliv\u0148uje informace o poloze. Pokud chcete zaregistrovat \u010d\u00edslo bezplatn\u00e9 linky nebo IP telefonu, aby jste sn\u00ed\u017eili n\u00e1klady z\u00e1kazn\u00edk\u016f na hovory, doporu\u010duje se toto \u010d\u00edslo zaregistrovat jako dopl\u0148kov\u00e9 telefonn\u00ed \u010d\u00edslo po registraci b\u011b\u017en\u00e9ho \u010d\u00edsla jako hlavn\u00edho.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vlastnosti\"><\/span>Vlastnosti<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Vlastnosti umo\u017e\u0148uj\u00ed zobrazit informace o produktech nebo slu\u017eb\u00e1ch, kter\u00e9 nab\u00edz\u00edte, jako je nap\u0159\u00edklad dostupnost Wi-Fi nebo terasov\u00fdch m\u00edst. P\u0159id\u00e1n\u00edm relevantn\u00edch a p\u0159esn\u00fdch vlastnost\u00ed do profilu va\u0161eho podnik\u00e1n\u00ed m\u016f\u017eete pomoci odli\u0161it sv\u016fj obchod nebo slu\u017eby pro u\u017eivatele, kte\u0159\u00ed hledaj\u00ed na Google. Vlastnosti, jako je &#8220;terasov\u00e1 m\u00edsta&#8221;, se zobrazuj\u00ed v profilu va\u0161eho podnik\u00e1n\u00ed na Google vyhled\u00e1v\u00e1n\u00ed a Google map\u00e1ch a jsou zv\u00fdrazn\u011bny jako odznaky, kdy\u017e u\u017eivatel\u00e9 najdou v\u00e1\u0161 podnik na mobiln\u00edm za\u0159\u00edzen\u00ed. Dostupn\u00e9 vlastnosti se li\u0161\u00ed podle kategorie. Nap\u0159\u00edklad se mohou zobrazit vlastnosti jako dostupn\u00e9 platebn\u00ed metody nebo bezbari\u00e9rov\u00e9 slu\u017eby. Kdy\u017e upravujete informace o podnik\u00e1n\u00ed v Google My Business, m\u016f\u017eete zjistit, jak\u00e9 vlastnosti m\u016f\u017ee v\u00e1\u0161 podnik m\u00edt.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL\"><\/span>URL<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>M\u016f\u017eete zaregistrovat URL va\u0161eho ofici\u00e1ln\u00edho webu a zobrazit jej ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed Google nebo na Google Maps. Zobrazen\u00edm URL va\u0161\u00ed domovsk\u00e9 str\u00e1nky mohou u\u017eivatel\u00e9, kte\u0159\u00ed provedli vyhled\u00e1v\u00e1n\u00ed, p\u0159ej\u00edt na va\u0161i domovskou str\u00e1nku z vyhled\u00e1v\u00e1n\u00ed Google nebo z Google Maps. Vzhledem k povaze slu\u017eby Google My Business, pokud provozujete v\u00edce prodejen a na ofici\u00e1ln\u00edm webu m\u00e1te str\u00e1nky pro ka\u017edou prodejnu, je lep\u0161\u00ed zaregistrovat URL str\u00e1nky ka\u017ed\u00e9 prodejny, ne\u017e URL hlavn\u00ed str\u00e1nky ofici\u00e1ln\u00edho webu.<\/p>\n\n\n\n<p>Zobrazen\u00ed \u010dty\u0159 informac\u00ed &#8211; n\u00e1zvu obchodu, adresy, telefonn\u00edho \u010d\u00edsla a URL &#8211; v\u010detn\u011b polovi\u010dn\u00edch, cel\u00fdch, velk\u00fdch a mal\u00fdch p\u00edsmen, zvy\u0161uje pravd\u011bpodobnost, \u017ee vyhled\u00e1vac\u00ed motor bude tyto informace, i kdy\u017e jsou uvedeny na jin\u00e9m webu, pova\u017eovat za informace o stejn\u00e9 slu\u017eb\u011b. To m\u016f\u017ee m\u00edt tak\u00e9 efekt, \u017ee va\u0161e domovsk\u00e1 str\u00e1nka se snadn\u011bji zobraz\u00ed, kdy\u017e je vyhled\u00e1v\u00e1na kombinac\u00ed s n\u00e1zvem oblasti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fotografie_a_videa\"><\/span>Fotografie a videa<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_536072626-1024x708.jpg\" alt=\"\" class=\"wp-image-7957\" \/><figcaption class=\"wp-element-caption\">Nyn\u00ed vysv\u011btl\u00edme, jak se registruj\u00ed fotografie a videa.<\/figcaption><\/figure>\n\n\n\n<p>Po p\u0159ihl\u00e1\u0161en\u00ed do spr\u00e1vcovsk\u00e9ho rozhran\u00ed Google My Business a otev\u0159en\u00ed \u00fa\u010dtu pro \u00fapravu z\u00e1kladn\u00edch informac\u00ed v sekci &#8220;Spravovat informace o podnik\u00e1n\u00ed&#8221; m\u016f\u017eete nahr\u00e1vat fotografie a videa z mo\u017enosti &#8220;Fotografie&#8221;.<\/p>\n\n\n\n<p>Mezi mo\u017enosti v\u00fdb\u011bru typu fotografie pat\u0159\u00ed:<\/p>\n\n\n\n<ul>\n<li>P\u0159ehled: Zobraz\u00ed se v\u0161echny fotografick\u00e9 data.<\/li>\n\n\n\n<li>Poskytnuto vlastn\u00edkem: Zobraz\u00ed se fotografie nahran\u00e9 vlastn\u00edkem My Business.<\/li>\n\n\n\n<li>U\u017eivatelsk\u00e9 sn\u00edmky: Zobraz\u00ed se fotografie nahran\u00e9 u\u017eivatelem.<\/li>\n\n\n\n<li>360: Zobraz\u00ed se obr\u00e1zky Street View (venkovn\u00ed a vnit\u0159n\u00ed).<\/li>\n\n\n\n<li>Video: Pokud bylo nahr\u00e1no video, zobraz\u00ed se.<\/li>\n\n\n\n<li>Interi\u00e9r: Zobraz\u00ed se fotografie interi\u00e9ru, kter\u00e9 mohou p\u0159ed\u00e1vat atmosf\u00e9ru a design.<\/li>\n\n\n\n<li>Exteri\u00e9r: D\u00edky fotografi\u00edm exteri\u00e9ru z r\u016fzn\u00fdch \u00fahl\u016f je pro u\u017eivatele snaz\u0161\u00ed naj\u00edt va\u0161e m\u00edsto.<\/li>\n\n\n\n<li>Pracovi\u0161t\u011b: M\u016f\u017ee p\u0159ed\u00e1vat atmosf\u00e9ru spole\u010dnosti.<\/li>\n\n\n\n<li>T\u00fdm: Zobraz\u00ed se fotografie veden\u00ed a zam\u011bstnanc\u016f.<\/li>\n\n\n\n<li>ID informace: &#8220;Tituln\u00ed fotografie&#8221; a &#8220;Profilov\u00e1 fotografie&#8221;. Zve\u0159ejn\u011bn\u00edm tituln\u00ed fotografie m\u016f\u017eete upoutat na individualitu va\u0161\u00ed str\u00e1nky. Tituln\u00ed fotografie je nastavena jako fotografie, kter\u00e1 se zobraz\u00ed na vrcholu My Business.<\/li>\n\n\n\n<li>Profilov\u00e1 fotografie je fotografie, kter\u00e1 se odr\u00e1\u017e\u00ed v ikon\u011b. Na slu\u017eb\u00e1ch Google je snaz\u0161\u00ed upoutat na sebe pozornost u\u017eivatel\u016f.<\/li>\n<\/ul>\n\n\n\n<p>Pro nahr\u00e1van\u00e9 fotografie a videa existuj\u00ed stanoven\u00e9 pokyny.<br><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pokyny_pro_fotografie_a_videa\"><\/span>Pokyny pro fotografie a videa<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/f69112827d462eb9fa3f63ccae52eb3b-1.jpg\" alt=\"\" class=\"wp-image-7734\" style=\"width:748px;height:435px\" \/><figcaption class=\"wp-element-caption\"> <a href=\"https:\/\/support.google.com\/business\/answer\/6103862?hl=cs\" target=\"_blank\" rel=\"noreferrer noopener\">P\u0159id\u00e1n\u00ed fotografi\u00ed a vide\u00ed do firemn\u00edho seznamu<\/a> &#8211; v\u00fd\u0148atek z obrazovky <\/figcaption><\/figure>\n\n\n\n<p>Google doporu\u010duje nahr\u00e1t do ka\u017ed\u00e9 kategorie alespo\u0148 t\u0159i fotografie. M\u00edsto t\u0159\u00ed fotografi\u00ed, kter\u00e9 p\u0159ed\u00e1vaj\u00ed atraktivitu, je v\u0161ak lep\u0161\u00ed nahr\u00e1t jich co nejv\u00edce. Bohu\u017eel, nem\u016f\u017eete si svobodn\u011b nastavit, kter\u00e9 fotografie se zobraz\u00ed. Fotografie zobrazovan\u00e9 v Google My Business jsou vyb\u00edr\u00e1ny n\u00e1hodn\u011b z nahran\u00fdch fotografi\u00ed, tak\u017ee nem\u016f\u017eete vybrat konkr\u00e9tn\u00ed fotografii. Nav\u00edc mezi zobrazovan\u00fdmi fotografiemi jsou nejen fotografie nahran\u00e9 obchodem nebo spole\u010dnost\u00ed, ale tak\u00e9 fotografie nahran\u00e9 u\u017eivateli. Fotografie nahran\u00e9 obchodem nebo spole\u010dnost\u00ed se zobrazuj\u00ed s p\u0159ednost\u00ed p\u0159ed fotografiemi nahran\u00fdmi u\u017eivateli, tak\u017ee pokud nahr\u00e1te mnoho fotografi\u00ed po\u0159\u00edzen\u00fdch ve va\u0161\u00ed spole\u010dnosti, zv\u00fd\u0161\u00edte pravd\u011bpodobnost jejich zobrazen\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Funkce_prispevku\"><\/span>Funkce p\u0159\u00edsp\u011bvk\u016f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/03\/shutterstock_1149404933-1024x683.jpg\" alt=\"\" class=\"wp-image-7959\" \/><figcaption class=\"wp-element-caption\">Ovl\u00e1d\u00e1n\u00ed funkce p\u0159\u00edsp\u011bvk\u016f v Google My Business je velmi u\u017eite\u010dn\u00e9.<\/figcaption><\/figure>\n\n\n\n<p>Google My Business nab\u00edz\u00ed funkci &#8220;P\u0159\u00edsp\u011bvky&#8221;, kter\u00e1 umo\u017e\u0148uje sd\u00edlet informace o va\u0161em podnik\u00e1n\u00ed. M\u016f\u017eete zobrazit informace o sv\u00fdch produktech nebo slu\u017eb\u00e1ch, omezen\u00e9 nab\u00eddky nebo ud\u00e1losti a dal\u0161\u00ed aktu\u00e1ln\u00ed t\u00e9mata v re\u00e1ln\u00e9m \u010dase ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed Google nebo v panelu znalost\u00ed Google Maps. Informace, kter\u00e9 m\u016f\u017eete zobrazit, zahrnuj\u00ed:<\/p>\n\n\n\n<ul>\n<li>Fotografie\/Videa<\/li>\n\n\n\n<li>Text<\/li>\n\n\n\n<li>Tla\u010d\u00edtka p\u0159\u00edsp\u011bvku (&#8220;Podrobnosti&#8221;, &#8220;Koupit&#8221;, &#8220;P\u0159ihl\u00e1sit se&#8221; atd.)<\/li>\n<\/ul>\n\n\n\n<p>V p\u0159\u00edpad\u011b mobiln\u00edch za\u0159\u00edzen\u00ed se zobraz\u00ed na z\u00e1lo\u017ece [Aktualizace] nebo [P\u0159ehled] v profilu va\u0161eho podnik\u00e1n\u00ed na Google vyhled\u00e1v\u00e1n\u00ed a Google Maps na z\u00e1klad\u011b r\u016fzn\u00fdch sign\u00e1l\u016f. Na po\u010d\u00edta\u010di se zobraz\u00ed v profilu va\u0161eho podnik\u00e1n\u00ed na Google vyhled\u00e1v\u00e1n\u00ed a Google Maps. Funkce &#8220;P\u0159\u00edsp\u011bvky&#8221; nab\u00edz\u00ed \u010dty\u0159i typy: &#8220;Nejnov\u011bj\u0161\u00ed informace&#8221;, &#8220;Ud\u00e1losti&#8221;, &#8220;V\u00fdhody&#8221; a &#8220;Produkty\/Slu\u017eby&#8221;. Je d\u016fle\u017eit\u00e9 rozum\u011bt ka\u017ed\u00e9mu typu a vyu\u017e\u00edvat je podle obsahu, kter\u00fd chcete sd\u00edlet.<\/p>\n\n\n\n<p>V\u0161imn\u011bte si, \u017ee &#8220;P\u0159\u00edsp\u011bvky&#8221; se zobrazuj\u00ed pouze po dobu jednoho t\u00fddne. Po uplynut\u00ed jednoho t\u00fddne se p\u0159\u00edsp\u011bvky automaticky sma\u017eou a nezobrazuj\u00ed se. P\u0159ed t\u00edm, ne\u017e se p\u0159\u00edsp\u011bvky p\u0159estanou zobrazovat, obdr\u017e\u00edte e-mail z Google s v\u00fdzvou k dal\u0161\u00edmu p\u0159\u00edsp\u011bvku. P\u0159\u00edsp\u011bvky o ud\u00e1lostech jsou v\u00fdjimkou, ty se zobrazuj\u00ed a\u017e do konce ud\u00e1losti.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nejnovejsi_informace\"><\/span>Nejnov\u011bj\u0161\u00ed informace<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Funkce pro sd\u00edlen\u00ed informac\u00ed o va\u0161em podnik\u00e1n\u00ed. M\u016f\u017eete zahrnout fotografie, videa, odkazy, tla\u010d\u00edtka a dal\u0161\u00ed informace.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Udalosti\"><\/span>Ud\u00e1losti<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Funkce pro propagaci ud\u00e1lost\u00ed. P\u0159\u00edsp\u011bvky o ud\u00e1lostech mus\u00ed v\u017edy obsahovat n\u00e1zev, datum za\u010d\u00e1tku a konce a \u010das kon\u00e1n\u00ed. M\u016f\u017eete tak\u00e9 zahrnout fotografie, videa, tla\u010d\u00edtka a dal\u0161\u00ed informace.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vyhody\"><\/span>V\u00fdhody<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>P\u0159\u00edsp\u011bvky pro propagaci prodejn\u00edch akc\u00ed nebo kup\u00f3n\u016f. P\u0159\u00edsp\u011bvky o kup\u00f3nech mus\u00ed v\u017edy obsahovat n\u00e1zev, datum za\u010d\u00e1tku a konce a \u010das kon\u00e1n\u00ed. Automaticky se p\u0159id\u00e1 tla\u010d\u00edtko [Zobrazit kup\u00f3n]. M\u016f\u017eete tak\u00e9 zahrnout fotografie, videa, k\u00f3d kup\u00f3nu, odkazy a podm\u00ednky pou\u017eit\u00ed. Nap\u0159\u00edklad, pokud jste pizzerie, m\u016f\u017eete propagovat &#8220;20% sleva na velkou pizzu, plat\u00ed jen t\u00fdden&#8221;.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ProduktySluzby\"><\/span>Produkty\/Slu\u017eby:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Pou\u017e\u00edv\u00e1 se pro propagaci konkr\u00e9tn\u00edch produkt\u016f. P\u0159\u00edsp\u011bvky o produktech mus\u00ed v\u017edy obsahovat n\u00e1zev a fotografii (nebo video). Pro ka\u017ed\u00fd &#8220;P\u0159\u00edsp\u011bvek&#8221; m\u016f\u017eete vybrat ak\u010dn\u00ed tla\u010d\u00edtko, kter\u00e9 m\u016f\u017ee b\u00fdt p\u0159id\u00e1no. Typy &#8220;Tla\u010d\u00edtek&#8221; zahrnuj\u00ed:<\/p>\n\n\n\n<ul>\n<li>Rezervace: odkaz na str\u00e1nku s rezervacemi<\/li>\n\n\n\n<li>Koupit: odkaz na e-shop<\/li>\n\n\n\n<li>Podrobnosti: odkaz na str\u00e1nku s podrobn\u00fdmi informacemi<\/li>\n\n\n\n<li>Registrace: odkaz na str\u00e1nku pro registraci<\/li>\n\n\n\n<li>Z\u00edskat kup\u00f3n: odkaz na str\u00e1nku s kup\u00f3ny<\/li>\n\n\n\n<li>Zavolat nyn\u00ed: vol\u00e1n\u00ed do obchodu<\/li>\n<\/ul>\n\n\n\n<p>a tak d\u00e1le.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shrnuti\"><\/span>Shrnut\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Vysv\u011btlili jsme p\u0159ehled Google My Business, a douf\u00e1me, \u017ee jste pochopili, \u017ee Google My Business je d\u016fle\u017eit\u00fdm a atraktivn\u00edm n\u00e1strojem pro lok\u00e1ln\u00ed vyhled\u00e1v\u00e1n\u00ed. Podrobnosti o &#8220;registraci&#8221; a &#8220;insightech&#8221; jsme podrobn\u011b popsali v jin\u00e9m \u010dl\u00e1nku na na\u0161em webu &#8220;Registrace a vyu\u017eit\u00ed Google My Business&#8221;, ale vyu\u017eijme Google My Business k efektivn\u00edmu \u0161\u00ed\u0159en\u00ed informac\u00ed a roz\u0161i\u0159ov\u00e1n\u00ed na\u0161eho podnik\u00e1n\u00ed.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/corporate\/register-google-my-business\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/corporate\/register-google-my-business[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google M\u016fj podnik je bezplatn\u00fd n\u00e1stroj pro zobrazen\u00ed a spr\u00e1vu informac\u00ed o m\u00edstn\u00edch podnic\u00edch, jako jsou obchody nebo firmy, v r\u00e1mci slu\u017eeb Google, jako je Google vyhled\u00e1v\u00e1n\u00ed nebo Google mapy. Vznikl v [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":63375,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[19,31],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61355"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=61355"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61355\/revisions"}],"predecessor-version":[{"id":63376,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/61355\/revisions\/63376"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/63375"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=61355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=61355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=61355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}