{"id":64536,"date":"2024-07-25T20:35:20","date_gmt":"2024-07-25T11:35:20","guid":{"rendered":"https:\/\/monolith.law\/cs\/?p=64536"},"modified":"2024-07-28T16:16:42","modified_gmt":"2024-07-28T07:16:42","slug":"premiums-representations-act-penalty","status":"publish","type":"post","link":"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty","title":{"rendered":"Co je syst\u00e9m pokut podle z\u00e1kona o ozna\u010dov\u00e1n\u00ed cen (Japanese Premiums and Representations Act)? Vysv\u011btlen\u00ed na p\u0159\u00edkladech a zp\u016fsoby \u0159e\u0161en\u00ed"},"content":{"rendered":"\n<p>Pokud dojde k poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed (Z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed), m\u016f\u017ee b\u00fdt jako sankce ulo\u017eena pokuta. Kdy\u017e je ulo\u017eeno administrativn\u00ed opat\u0159en\u00ed, jako je pokuta, informace o tom jsou zve\u0159ejn\u011bny na str\u00e1nk\u00e1ch \u00da\u0159adu pro ochranu spot\u0159ebitele, co\u017e m\u016f\u017ee v\u00e9st nejen k finan\u010dn\u00edm probl\u00e9m\u016fm, ale tak\u00e9 k po\u0161kozen\u00ed image spole\u010dnosti.<\/p>\n\n\n\n<p>Bez spr\u00e1vn\u00e9ho porozum\u011bn\u00ed nespr\u00e1vn\u00e9mu ozna\u010dov\u00e1n\u00ed podle Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed existuje riziko, \u017ee p\u0159i tvorb\u011b reklamy p\u0159ehl\u00e9dnete nedostatky nebo ne\u010dekan\u011b naraz\u00edte na poru\u0161en\u00ed tohoto z\u00e1kona.<\/p>\n\n\n\n<p>Pochopen\u00edm nespr\u00e1vn\u00e9ho ozna\u010dov\u00e1n\u00ed a p\u0159ijet\u00edm vhodn\u00fdch opat\u0159en\u00ed m\u016f\u017eete p\u0159edej\u00edt sankc\u00edm, jako jsou pokuty. Tento \u010dl\u00e1nek podrobn\u011b vysv\u011btluje syst\u00e9m pokut na z\u00e1klad\u011b skute\u010dn\u00fdch p\u0159\u00edpad\u016f.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Co_je_pokuta_podle_zakona_o_kontrole_zavadejicich_obchodnich_praktik\" title=\"Co je pokuta podle z\u00e1kona o kontrole zav\u00e1d\u011bj\u00edc\u00edch obchodn\u00edch praktik\">Co je pokuta podle z\u00e1kona o kontrole zav\u00e1d\u011bj\u00edc\u00edch obchodn\u00edch praktik<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Pozadi_zavedeni_systemu_pokut_v_dusledku_zmeny_Zakona_o_oznacovani_zbozi\" title=\"Pozad\u00ed zaveden\u00ed syst\u00e9mu pokut v d\u016fsledku zm\u011bny Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed\">Pozad\u00ed zaveden\u00ed syst\u00e9mu pokut v d\u016fsledku zm\u011bny Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Nespravne_udaje_podlehajici_pokutam_podle_zakona_o_oznacovani_zbozi_a_sluzeb\" title=\"Nespr\u00e1vn\u00e9 \u00fadaje podl\u00e9haj\u00edc\u00ed pokut\u00e1m podle z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb\">Nespr\u00e1vn\u00e9 \u00fadaje podl\u00e9haj\u00edc\u00ed pokut\u00e1m podle z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Nespravne_udaje_o_kvalite\" title=\"Nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b\">Nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Nespravne_udaje_o_vyhodnosti\" title=\"Nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti\">Nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Dalsi_nespravne_udaje\" title=\"Dal\u0161\u00ed nespr\u00e1vn\u00e9 \u00fadaje\">Dal\u0161\u00ed nespr\u00e1vn\u00e9 \u00fadaje<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Metody_vypoctu_pokut_a_lhuty_pro_jejich_zaplaceni_podle_Japonskeho_zakona_o_oznacovani_zbozi\" title=\"Metody v\u00fdpo\u010dtu pokut a lh\u016fty pro jejich zaplacen\u00ed podle Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed\">Metody v\u00fdpo\u010dtu pokut a lh\u016fty pro jejich zaplacen\u00ed podle Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Metody_vypoctu_pokut\" title=\"Metody v\u00fdpo\u010dtu pokut\">Metody v\u00fdpo\u010dtu pokut<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Lhuta_pro_zaplaceni_pokut\" title=\"Lh\u016fta pro zaplacen\u00ed pokut\">Lh\u016fta pro zaplacen\u00ed pokut<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Tri_priklady_pripadu_kdy_byla_narizena_platba_pokuty_podle_Zakona_o_oznacovani_zbozi\" title=\"T\u0159i p\u0159\u00edklady p\u0159\u00edpad\u016f, kdy byla na\u0159\u00edzena platba pokuty podle Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed\">T\u0159i p\u0159\u00edklady p\u0159\u00edpad\u016f, kdy byla na\u0159\u00edzena platba pokuty podle Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Pripad_kdy_byla_narizena_platba_pokuty_za_ozonovy_sterilizacni_a_odstranovac_pachu\" title=\"P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za ozonov\u00fd steriliza\u010dn\u00ed a odstra\u0148ova\u010d pach\u016f\">P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za ozonov\u00fd steriliza\u010dn\u00ed a odstra\u0148ova\u010d pach\u016f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Pripad_kdy_byla_narizena_platba_pokuty_za_reklamni_oznaceni_napoje\" title=\"P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za reklamn\u00ed ozna\u010den\u00ed n\u00e1poje\">P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za reklamn\u00ed ozna\u010den\u00ed n\u00e1poje<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Pripad_kdy_byla_narizena_platba_pokuty_za_teleshopping\" title=\"P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za teleshopping\">P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za teleshopping<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Opatreni_v_pripade_ze_se_zda_pravdepodobne_ze_bude_narizeno_zaplaceni_pokuty_za_poruseni_Zakona_o_oznacovani_zbozi\" title=\"Opat\u0159en\u00ed v p\u0159\u00edpad\u011b, \u017ee se zd\u00e1 pravd\u011bpodobn\u00e9, \u017ee bude na\u0159\u00edzeno zaplacen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed\">Opat\u0159en\u00ed v p\u0159\u00edpad\u011b, \u017ee se zd\u00e1 pravd\u011bpodobn\u00e9, \u017ee bude na\u0159\u00edzeno zaplacen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Predlozeni_dukaznich_dokumentu_v_souvislosti_s_regulaci_nepravdive_reklamy\" title=\"P\u0159edlo\u017een\u00ed d\u016fkazn\u00edch dokument\u016f v souvislosti s regulac\u00ed nepravdiv\u00e9 reklamy\">P\u0159edlo\u017een\u00ed d\u016fkazn\u00edch dokument\u016f v souvislosti s regulac\u00ed nepravdiv\u00e9 reklamy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Dobrovolne_oznameni_nespravneho_oznaceni_Uradu_pro_ochranu_spotrebitele\" title=\"Dobrovoln\u00e9 ozn\u00e1men\u00ed nespr\u00e1vn\u00e9ho ozna\u010den\u00ed \u00da\u0159adu pro ochranu spot\u0159ebitele\">Dobrovoln\u00e9 ozn\u00e1men\u00ed nespr\u00e1vn\u00e9ho ozna\u010den\u00ed \u00da\u0159adu pro ochranu spot\u0159ebitele<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Podnikatele_sami_provadeji_nahradu\" title=\"Podnikatel\u00e9 sami prov\u00e1d\u011bj\u00ed n\u00e1hradu\">Podnikatel\u00e9 sami prov\u00e1d\u011bj\u00ed n\u00e1hradu<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Jak_postupovat_v_pripade_ze_byl_narizen_pokutovy_poplatek_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\" title=\"Jak postupovat v p\u0159\u00edpad\u011b, \u017ee byl na\u0159\u00edzen pokutov\u00fd poplatek za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb\">Jak postupovat v p\u0159\u00edpad\u011b, \u017ee byl na\u0159\u00edzen pokutov\u00fd poplatek za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Podani_zadosti_o_prezkum\" title=\"Pod\u00e1n\u00ed \u017e\u00e1dosti o p\u0159ezkum\">Pod\u00e1n\u00ed \u017e\u00e1dosti o p\u0159ezkum<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Zahajeni_soudniho_rizeni_za_ucelem_zruseni_narizeni\" title=\"Zah\u00e1jen\u00ed soudn\u00edho \u0159\u00edzen\u00ed za \u00fa\u010delem zru\u0161en\u00ed na\u0159\u00edzen\u00ed\">Zah\u00e1jen\u00ed soudn\u00edho \u0159\u00edzen\u00ed za \u00fa\u010delem zru\u0161en\u00ed na\u0159\u00edzen\u00ed<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Pripady_kdy_muze_dojit_k_osvobozeni_od_placeni_pokuty_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\" title=\"P\u0159\u00edpady, kdy m\u016f\u017ee doj\u00edt k osvobozen\u00ed od placen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb\">P\u0159\u00edpady, kdy m\u016f\u017ee doj\u00edt k osvobozen\u00ed od placen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Tri_dulezite_body_na_ktere_by_se_meli_podnikatele_zamerit_aby_se_vyhnuli_pokutam\" title=\"T\u0159i d\u016fle\u017eit\u00e9 body, na kter\u00e9 by se m\u011bli podnikatel\u00e9 zam\u011b\u0159it, aby se vyhnuli pokut\u00e1m\">T\u0159i d\u016fle\u017eit\u00e9 body, na kter\u00e9 by se m\u011bli podnikatel\u00e9 zam\u011b\u0159it, aby se vyhnuli pokut\u00e1m<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Zridit_system_pro_kontrolu_obsahu_reklamy\" title=\"Z\u0159\u00eddit syst\u00e9m pro kontrolu obsahu reklamy\">Z\u0159\u00eddit syst\u00e9m pro kontrolu obsahu reklamy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Zvysit_povedomi_o_nespravnem_zobrazeni_prostrednictvim_interniho_skoleni\" title=\"Zv\u00fd\u0161it pov\u011bdom\u00ed o nespr\u00e1vn\u00e9m zobrazen\u00ed prost\u0159ednictv\u00edm intern\u00edho \u0161kolen\u00ed\">Zv\u00fd\u0161it pov\u011bdom\u00ed o nespr\u00e1vn\u00e9m zobrazen\u00ed prost\u0159ednictv\u00edm intern\u00edho \u0161kolen\u00ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Provadet_pravni_kontrolu_prostrednictvim_advokata\" title=\"Prov\u00e1d\u011bt pr\u00e1vn\u00ed kontrolu prost\u0159ednictv\u00edm advok\u00e1ta\">Prov\u00e1d\u011bt pr\u00e1vn\u00ed kontrolu prost\u0159ednictv\u00edm advok\u00e1ta<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Shrnuti_Spravne_porozumeni_systemu_pokut_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\" title=\"Shrnut\u00ed: Spr\u00e1vn\u00e9 porozum\u011bn\u00ed syst\u00e9mu pokut za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb\">Shrnut\u00ed: Spr\u00e1vn\u00e9 porozum\u011bn\u00ed syst\u00e9mu pokut za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/monolith.law\/cs\/general-corporate\/premiums-representations-act-penalty\/#Predstaveni_opatreni_nasi_kancelare\" title=\"P\u0159edstaven\u00ed opat\u0159en\u00ed na\u0161\u00ed kancel\u00e1\u0159e\">P\u0159edstaven\u00ed opat\u0159en\u00ed na\u0161\u00ed kancel\u00e1\u0159e<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Co_je_pokuta_podle_zakona_o_kontrole_zavadejicich_obchodnich_praktik\"><\/span>Co je pokuta podle z\u00e1kona o kontrole zav\u00e1d\u011bj\u00edc\u00edch obchodn\u00edch praktik<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/24001360_m.jpg\" alt=\"\u516d\u6cd5\u5168\u66f8\" class=\"wp-image-87569\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>V roce Heisei 26 (2014) byl v N\u00e1rodn\u00edm shrom\u00e1\u017ed\u011bn\u00ed schv\u00e1len z\u00e1kon, kter\u00fd \u010d\u00e1ste\u010dn\u011b novelizuje z\u00e1kon o prevenci nespravedliv\u00fdch obchodn\u00edch praktik a d\u00e1rk\u016f, a od 1. dubna Heisei 28 (2016) byl zaveden syst\u00e9m pokut. O pokut\u00e1ch je uvedeno n\u00e1sleduj\u00edc\u00ed.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Proti podnikatel\u016fm, kte\u0159\u00ed prov\u00e1d\u011bj\u00ed nespr\u00e1vn\u00e9 zobrazen\u00ed a t\u00edmto zp\u016fsobem l\u00e1kaj\u00ed z\u00e1kazn\u00edky, bude zaveden syst\u00e9m pokut, a to s c\u00edlem zabr\u00e1nit nespr\u00e1vn\u00e9mu zobrazen\u00ed, kter\u00e9 by mohlo z\u00e1kazn\u00edky l\u00e1kat. Krom\u011b toho budou zavedena opat\u0159en\u00ed, jako je sn\u00ed\u017een\u00ed \u010d\u00e1stky pokuty prost\u0159ednictv\u00edm vr\u00e1cen\u00ed pen\u011bz z pohledu podpory n\u00e1pravy \u0161kody.<\/p>\n<cite>Zdroj: <a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/pdf\/fair_labeling_181225_0002.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Agentura pro ochranu spot\u0159ebitele | O zaveden\u00ed syst\u00e9mu pokut podle z\u00e1kona o kontrole zav\u00e1d\u011bj\u00edc\u00edch obchodn\u00edch praktik[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>Proti podnikatel\u016fm, kte\u0159\u00ed poru\u0161ili pravidla t\u00fdkaj\u00edc\u00ed se nespr\u00e1vn\u00fdch reklamn\u00edch prezentac\u00ed a t\u00edmto zp\u016fsobem l\u00e1kali z\u00e1kazn\u00edky, m\u016f\u017ee Agentura pro ochranu spot\u0159ebitele na\u0159\u00eddit zaplacen\u00ed pokuty jako sankce. Pokud podnikatel\u00e9 provedou dobrovoln\u00e1 opat\u0159en\u00ed, jako je vr\u00e1cen\u00ed pen\u011bz z\u00e1kazn\u00edk\u016fm, m\u016f\u017ee b\u00fdt \u010d\u00e1stka pokuty sn\u00ed\u017eena.<\/p>\n\n\n\n<p>Souvisej\u00edc\u00ed \u010dl\u00e1nek: <a href=\"https:\/\/monolith.law\/corporate\/violation-of-the-premiums-and-representations-act\" target=\"_blank\" rel=\"noreferrer noopener\">Co se stane, kdy\u017e dojde k poru\u0161en\u00ed z\u00e1kona o kontrole zav\u00e1d\u011bj\u00edc\u00edch obchodn\u00edch praktik? Vysv\u011btlen\u00ed syst\u00e9mu pokut[ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pozadi_zavedeni_systemu_pokut_v_dusledku_zmeny_Zakona_o_oznacovani_zbozi\"><\/span>Pozad\u00ed zaveden\u00ed syst\u00e9mu pokut v d\u016fsledku zm\u011bny Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/27469187_m3.jpg\" alt=\"Nov\u00fd syst\u00e9m\" class=\"wp-image-87570\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>Zm\u011bna japonsk\u00e9ho Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a zaveden\u00ed syst\u00e9mu pokut m\u00e1 sv\u00e9 ko\u0159eny v roce 2013, kdy do\u0161lo v cel\u00e9m Japonsku k \u0159ad\u011b p\u0159\u00edpad\u016f potravinov\u00e9ho fal\u0161ov\u00e1n\u00ed a probl\u00e9m\u016f s ozna\u010dov\u00e1n\u00edm potravin. Tyto probl\u00e9my z\u00e1sadn\u011b ot\u0159\u00e1sly d\u016fv\u011brou a pocitem bezpe\u010d\u00ed, kter\u00e9 m\u011bli spot\u0159ebitel\u00e9 v potraviny, a staly se velk\u00fdm spole\u010densk\u00fdm probl\u00e9mem. S c\u00edlem zlep\u0161it ozna\u010dov\u00e1n\u00ed potravin a zabr\u00e1nit nespr\u00e1vn\u00e9mu ozna\u010dov\u00e1n\u00ed byl v roce 2016 (Heisei 28) zaveden syst\u00e9m pokut.<\/p>\n\n\n\n<p>D\u00e1le bylo pouk\u00e1z\u00e1no na to, \u017ee horn\u00ed hranice pokut v trestn\u00edch p\u0159\u00edpadech je 3 miliony jen\u016f, co\u017e bylo pova\u017eov\u00e1no za nedostate\u010dn\u00fd finan\u010dn\u00ed trest, co\u017e tak\u00e9 p\u0159isp\u011blo k zaveden\u00ed syst\u00e9mu pokut. Nav\u00edc bylo s c\u00edlem podpo\u0159it n\u00e1pravu \u0161kod zp\u016fsoben\u00fdch spot\u0159ebitel\u016fm stanoveno, \u017ee pokud podnik, kter\u00fd poru\u0161il pravidla, dobrovoln\u011b provede opat\u0159en\u00ed, jako je vr\u00e1cen\u00ed pen\u011bz, m\u016f\u017ee doj\u00edt ke sn\u00ed\u017een\u00ed pokuty.<\/p>\n\n\n\n<p>Pot\u00e9 byl 10. kv\u011btna 2023 (Reiwa 5) znovu schv\u00e1len n\u00e1vrh zm\u011bny Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a &#8220;<a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/amendment\" target=\"_blank\" rel=\"noreferrer noopener\">Z\u00e1kon o \u010d\u00e1ste\u010dn\u00e9 zm\u011bn\u011b Z\u00e1kona o prevenci nespr\u00e1vn\u00e9ho ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a nespr\u00e1vn\u00fdch obchodn\u00edch praktik[ja]<\/a>&#8221; (Z\u00e1kon \u010d. 29 Reiwa 5) zahrnul p\u0159ezkum syst\u00e9mu pokut a roz\u0161\u00ed\u0159en\u00ed sank\u010dn\u00edch ustanoven\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nespravne_udaje_podlehajici_pokutam_podle_zakona_o_oznacovani_zbozi_a_sluzeb\"><\/span>Nespr\u00e1vn\u00e9 \u00fadaje podl\u00e9haj\u00edc\u00ed pokut\u00e1m podle z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28605529_m.jpg\" alt=\"Advok\u00e1tka s k\u0159\u00ed\u017ekem\" class=\"wp-image-87571\" style=\"width:659px\" \/><\/figure>\n\n\n\n<p>Pokuty podle z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb (Japonsk\u00fd z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb) byly zavedeny v roce 2016 (Heisei 28) a v roce 2023 (Reiwa 5) byl schv\u00e1len n\u00e1vrh na jejich revizi, co\u017e znamen\u00e1, \u017ee se jedn\u00e1 o pom\u011brn\u011b nov\u00fd syst\u00e9m. Vzhledem k tomu, \u017ee od zaveden\u00ed tohoto syst\u00e9mu neuplynulo mnoho let, je d\u016fle\u017eit\u00e9 pochopit, jak\u00e9 p\u0159\u00edpady mohou b\u00fdt p\u0159edm\u011btem p\u0159\u00edkazu k zaplacen\u00ed pokuty.<\/p>\n\n\n\n<p>Nespr\u00e1vn\u00e9 \u00fadaje, kter\u00e9 podl\u00e9haj\u00ed pokut\u00e1m, lze rozd\u011blit do dvou hlavn\u00edch kategori\u00ed: nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b a nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti (<a href=\"https:\/\/elaws.e-gov.go.jp\/document?lawid=337AC0000000134\" target=\"_blank\" rel=\"noreferrer noopener\">\u010dl\u00e1nek 5 Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb[ja]<\/a>). V p\u0159\u00edpad\u011b t\u011bchto dvou poru\u0161en\u00ed byla v roce 2023 (Reiwa 5) zavedena nov\u00e1 sankce ve form\u011b p\u0159\u00edm\u00e9 pokuty a\u017e do v\u00fd\u0161e 1 milionu jen\u016f (<a href=\"https:\/\/www.caa.go.jp\/law\/bills\/assets\/representation_cms212_230417_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u010dl\u00e1nek 48 Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb[ja]<\/a>).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nespravne_udaje_o_kvalite\"><\/span>Nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b znamenaj\u00ed, \u017ee se sna\u017e\u00edte prezentovat produkt nebo slu\u017ebu jako lep\u0161\u00ed, ne\u017e je ve skute\u010dnosti jej\u00ed kvalita nebo obsah.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Japonsk\u00fd z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb zakazuje nespr\u00e1vn\u00e9 \u00fadaje, kter\u00e9 by mohly spot\u0159ebitele v\u00e9st k myln\u00e9mu p\u0159esv\u011bd\u010den\u00ed, \u017ee kvalita, standardy nebo jin\u00e9 aspekty produktu nebo slu\u017eby jsou v\u00fdrazn\u011b lep\u0161\u00ed ne\u017e ve skute\u010dnosti nebo ne\u017e u konkuren\u010dn\u00edch podnik\u016f.<\/p>\n<cite>Zdroj: <a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/pdf\/fair_labeling_160801_0002.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Japonsk\u00e1 spot\u0159ebitelsk\u00e1 agentura | P\u0159\u00edklady poru\u0161en\u00ed z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>Nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b zahrnuj\u00ed nap\u0159\u00edklad l\u017eiv\u00e9 prezentace o slo\u017een\u00ed produktu nebo zav\u00e1d\u011bj\u00edc\u00ed \u00fadaje, kter\u00e9 vedou k p\u0159esv\u011bd\u010den\u00ed, \u017ee kvalita nebo standardy jsou lep\u0161\u00ed, ne\u017e ve skute\u010dnosti jsou.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nespravne_udaje_o_vyhodnosti\"><\/span>Nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti znamenaj\u00ed nespr\u00e1vn\u00e9 prezentace, kter\u00e9 vedou k myln\u00e9mu p\u0159esv\u011bd\u010den\u00ed, \u017ee cena nebo poplatky za transakci jsou v porovn\u00e1n\u00ed s jin\u00fdmi podniky v\u00fdrazn\u011b v\u00fdhodn\u011bj\u0161\u00ed pro z\u00e1kazn\u00edka. Pat\u0159\u00ed sem nap\u0159\u00edklad nespr\u00e1vn\u00e9 \u00fadaje, kter\u00e9 vedou k p\u0159esv\u011bd\u010den\u00ed, \u017ee cena je nespravedliv\u011b n\u00edzk\u00e1 nebo \u017ee obsah balen\u00ed je nespravedliv\u011b velk\u00fd.<\/p>\n\n\n\n<p>Zat\u00edmco nespr\u00e1vn\u00e9 \u00fadaje o kvalit\u011b se t\u00fdkaj\u00ed prezentace kvality produktu, nespr\u00e1vn\u00e9 \u00fadaje o v\u00fdhodnosti se t\u00fdkaj\u00ed prezentace podm\u00ednek obchodu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dalsi_nespravne_udaje\"><\/span>Dal\u0161\u00ed nespr\u00e1vn\u00e9 \u00fadaje<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Krom\u011b nespr\u00e1vn\u00fdch \u00fadaj\u016f o kvalit\u011b a v\u00fdhodnosti jsou zvl\u00e1\u0161\u0165 stanoveny n\u00e1sleduj\u00edc\u00edch \u0161est typ\u016f nespr\u00e1vn\u00fdch \u00fadaj\u016f, kter\u00e9 nelze dostate\u010dn\u011b \u0159e\u0161it pouze prost\u0159ednictv\u00edm v\u00fd\u0161e uveden\u00fdch kategori\u00ed.<\/p>\n\n\n\n<ul>\n<li>Nespr\u00e1vn\u00e9 \u00fadaje o ne\u0161\u0165avnat\u00fdch nealkoholick\u00fdch n\u00e1poj\u00edch<\/li>\n\n\n\n<li>Nespr\u00e1vn\u00e9 \u00fadaje o zemi p\u016fvodu zbo\u017e\u00ed<\/li>\n\n\n\n<li>Nespr\u00e1vn\u00e9 \u00fadaje o n\u00e1kladech na \u00fav\u011bry pro spot\u0159ebitele<\/li>\n\n\n\n<li>Nespr\u00e1vn\u00e9 \u00fadaje v reklam\u011b na nemovitosti<\/li>\n\n\n\n<li>Nespr\u00e1vn\u00e9 \u00fadaje v reklam\u011b<\/li>\n\n\n\n<li>Nespr\u00e1vn\u00e9 \u00fadaje o placen\u00fdch domovech pro seniory<\/li>\n<\/ul>\n\n\n\n<p>I v t\u011bchto \u0161esti p\u0159\u00edpadech m\u016f\u017ee b\u00fdt podnik\u016fm, kter\u00e9 poskytuj\u00ed nespr\u00e1vn\u00e9 \u00fadaje, ulo\u017eena pokuta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Metody_vypoctu_pokut_a_lhuty_pro_jejich_zaplaceni_podle_Japonskeho_zakona_o_oznacovani_zbozi\"><\/span>Metody v\u00fdpo\u010dtu pokut a lh\u016fty pro jejich zaplacen\u00ed podle Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28485614_m.jpg\" alt=\"Kalkula\u010dka a svazek bankovek\" class=\"wp-image-87572\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>Pokuty ulo\u017een\u00e9 za poru\u0161en\u00ed Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed nejsou pau\u0161\u00e1ln\u00ed. Li\u0161\u00ed se podle doby, po kterou bylo prov\u00e1d\u011bno nespr\u00e1vn\u00e9 ozna\u010dov\u00e1n\u00ed, a podle v\u00fd\u0161e zisku z\u00edskan\u00e9ho z tohoto nespr\u00e1vn\u00e9ho ozna\u010dov\u00e1n\u00ed. V tomto \u010dl\u00e1nku vysv\u011btl\u00edme metody v\u00fdpo\u010dtu v\u00fd\u0161e pokut a lh\u016fty pro jejich zaplacen\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Metody_vypoctu_pokut\"><\/span>Metody v\u00fdpo\u010dtu pokut<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>V\u00fd\u0161e pokut za poru\u0161en\u00ed Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed se vypo\u010d\u00edt\u00e1v\u00e1 na z\u00e1klad\u011b doby nespr\u00e1vn\u00e9ho ozna\u010dov\u00e1n\u00ed a v\u00fd\u0161e tr\u017eeb. Metoda v\u00fdpo\u010dtu doby zahrnuje sou\u010det n\u00e1sleduj\u00edc\u00edch dvou obdob\u00ed:<\/p>\n\n\n\n<ol>\n<li>Doba, po kterou bylo prov\u00e1d\u011bno nespr\u00e1vn\u00e9 ozna\u010dov\u00e1n\u00ed, kter\u00e9 podl\u00e9h\u00e1 pokut\u011b<\/li>\n\n\n\n<li>Obdob\u00ed od dne, kdy bylo nespr\u00e1vn\u00e9 ozna\u010dov\u00e1n\u00ed zastaveno, do dne, kdy byl prodej produktu \u010di slu\u017eby zastaven<\/li>\n<\/ol>\n\n\n\n<p>Nesta\u010d\u00ed pouze ukon\u010dit nespr\u00e1vn\u00e9 ozna\u010dov\u00e1n\u00ed; pokud prodej produktu pokra\u010duje, toto obdob\u00ed se tak\u00e9 zapo\u010d\u00edt\u00e1v\u00e1. I kdy\u017e prodej pokra\u010duje, pokud se podniknou kroky k odstran\u011bn\u00ed nedorozum\u011bn\u00ed, jako je informov\u00e1n\u00ed ve\u0159ejnosti o skute\u010dn\u00e9m stavu, bude toto obdob\u00ed pova\u017eov\u00e1no za relevantn\u00ed.<\/p>\n\n\n\n<p>Co se t\u00fd\u010de obdob\u00ed prodeje produktu \u010di slu\u017eby, je stanoveno, \u017ee toto obdob\u00ed m\u016f\u017ee b\u00fdt nejv\u00fd\u0161e \u0161est m\u011bs\u00edc\u016f a celkov\u00e1 doba obou obdob\u00ed nesm\u00ed p\u0159es\u00e1hnout t\u0159i roky. \u010c\u00e1stka pokuty se vypo\u010d\u00edt\u00e1 jako 3 % z tr\u017eeb z\u00edskan\u00fdch z transakc\u00ed, kter\u00e9 byly provedeny s nespr\u00e1vn\u00fdm ozna\u010den\u00edm b\u011bhem &#8220;obdob\u00ed podl\u00e9haj\u00edc\u00edho pokut\u011b&#8221; (viz <a href=\"https:\/\/elaws.e-gov.go.jp\/document?lawid=337AC0000000134\" target=\"_blank\" rel=\"noreferrer noopener\">\u010dl\u00e1nek 8 Japonsk\u00e9ho z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed[ja]<\/a>).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lhuta_pro_zaplaceni_pokut\"><\/span>Lh\u016fta pro zaplacen\u00ed pokut<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Lh\u016fta pro zaplacen\u00ed pokut je sedm m\u011bs\u00edc\u016f od dne, kdy byla odesl\u00e1na kopie &#8220;rozkazu k zaplacen\u00ed pokuty&#8221; p\u0159\u00edslu\u0161n\u00e9mu podnikateli. Je d\u016fle\u017eit\u00e9 si uv\u011bdomit, \u017ee lh\u016fta za\u010d\u00edn\u00e1 b\u011b\u017eet od dne odesl\u00e1n\u00ed kopie, nikoli od dne jej\u00edho p\u0159ijet\u00ed.<\/p>\n\n\n\n<p>Pokud pokuta nen\u00ed zaplacena ani po uplynut\u00ed lh\u016fty, m\u016f\u017ee b\u00fdt vystaveno nov\u00e9 upom\u00edn\u00e1n\u00ed s novou lh\u016ftou pro zaplacen\u00ed a mohou b\u00fdt tak\u00e9 po\u017eadov\u00e1ny pen\u00e1le za prodlen\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tri_priklady_pripadu_kdy_byla_narizena_platba_pokuty_podle_Zakona_o_oznacovani_zbozi\"><\/span>T\u0159i p\u0159\u00edklady p\u0159\u00edpad\u016f, kdy byla na\u0159\u00edzena platba pokuty podle Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/26921127_m.jpg\" alt=\"CASE\" class=\"wp-image-87573\" style=\"width:661px\" \/><\/figure>\n\n\n\n<p>Vysv\u011btlili jsme p\u0159\u00edpady, kter\u00e9 podl\u00e9haj\u00ed platb\u011b pokuty podle Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a metody v\u00fdpo\u010dtu pokut. Nyn\u00ed v\u00e1m p\u0159edstav\u00edme t\u0159i skute\u010dn\u00e9 p\u0159\u00edklady, kdy byla na\u0159\u00edzena platba pokuty. Sezn\u00e1men\u00edm se s konkr\u00e9tn\u00edmi p\u0159\u00edpady z\u00edsk\u00e1te lep\u0161\u00ed p\u0159edstavu o tom, jak\u00e9 opat\u0159en\u00ed p\u0159ijmout.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pripad_kdy_byla_narizena_platba_pokuty_za_ozonovy_sterilizacni_a_odstranovac_pachu\"><\/span>P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za ozonov\u00fd steriliza\u010dn\u00ed a odstra\u0148ova\u010d pach\u016f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Prvn\u00edm p\u0159\u00edkladem je <a href=\"https:\/\/www.caa.go.jp\/notice\/assets\/representation_230214_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">p\u0159\u00edpad ozonov\u00e9ho steriliza\u010dn\u00edho a odstra\u0148ova\u010de pach\u016f spole\u010dnosti Maxell, Ltd[ja]<\/a>. Na webov\u00fdch str\u00e1nk\u00e1ch bylo uvedeno, \u017ee &#8220;Ozonov\u00fdm \u010di\u0161t\u011bn\u00edm vytvo\u0159\u00edte p\u0159\u00edjemn\u00fd prostor a\u017e pro 20 tatami, kter\u00fd \u00fa\u010dinn\u011b odstran\u00ed viry&#8221;, co\u017e nazna\u010dovalo, \u017ee za\u0159\u00edzen\u00ed m\u016f\u017ee odstranit nov\u00fd koronavirus v jak\u00e9mkoli prostoru do velikosti 20 tatami.<\/p>\n\n\n\n<p>Agentura pro ochranu spot\u0159ebitele po\u017eadovala p\u0159edlo\u017een\u00ed dokument\u016f, kter\u00e9 by podlo\u017eily tvrzen\u00ed o schopnosti odstra\u0148ovat viry, ale p\u0159edlo\u017een\u00e9 dokumenty neposkytovaly dostate\u010dn\u00fd racion\u00e1ln\u00ed d\u016fkaz, a proto byla na\u0159\u00edzena platba pokuty.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pripad_kdy_byla_narizena_platba_pokuty_za_reklamni_oznaceni_napoje\"><\/span>P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za reklamn\u00ed ozna\u010den\u00ed n\u00e1poje<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Druh\u00fdm p\u0159\u00edkladem je <a href=\"https:\/\/www.caa.go.jp\/notice\/assets\/representation_cms207_230118_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">p\u0159\u00edpad ozna\u010den\u00ed n\u00e1poje spole\u010dnosti Kirin Beverage Corporation[ja]<\/a>. Na ozna\u010den\u00ed ovocn\u00e9ho mixov\u00e9ho d\u017eusu bylo uvedeno &#8220;Vybran\u00fd maskov\u00fd meloun&#8221; a &#8220;100% MELON TASTE&#8221;, co\u017e nazna\u010dovalo, \u017ee v\u011bt\u0161ina pou\u017eit\u00e9ho ovocn\u00e9ho d\u017eusu poch\u00e1z\u00ed z melounu.<\/p>\n\n\n\n<p>Ve skute\u010dnosti v\u0161ak byla v\u011bt\u0161ina ovocn\u00e9ho d\u017eusu z hrozn\u016f, jabl\u00edk, ban\u00e1n\u016f a dal\u0161\u00edch plod\u016f ne\u017e melounu, p\u0159i\u010dem\u017e melounov\u00fd d\u017eus tvo\u0159il pouze asi 2 %, a proto byla na\u0159\u00edzena platba pokuty.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pripad_kdy_byla_narizena_platba_pokuty_za_teleshopping\"><\/span>P\u0159\u00edpad, kdy byla na\u0159\u00edzena platba pokuty za teleshopping<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>T\u0159et\u00edm p\u0159\u00edkladem je <a href=\"https:\/\/www.caa.go.jp\/notice\/assets\/representation_cms212_220916_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">p\u0159\u00edpad televizn\u00edho n\u00e1kupn\u00edho programu spole\u010dnosti TBS Glodia, Inc[ja]<\/a>. V televizn\u00edm programu byl p\u0159edstaven p\u0159\u00edstroj na hubnut\u00ed, kde byly zobrazeny z\u00e1b\u011bry a koment\u00e1\u0159e monitorovan\u00fdch osob, kter\u00e9 pou\u017e\u00edvaly p\u0159\u00edstroj, a nazna\u010dovalo se, \u017ee pouh\u00fdch 10 minut denn\u00edho pou\u017e\u00edv\u00e1n\u00ed po dobu 4 t\u00fddn\u016f m\u00e1 \u00fa\u010dinek na hubnut\u00ed.<\/p>\n\n\n\n<p>Agentura pro ochranu spot\u0159ebitele po\u017eadovala p\u0159edlo\u017een\u00ed dokument\u016f, kter\u00e9 by podlo\u017eily tvrzen\u00ed o \u00fa\u010dinku, ale p\u0159edlo\u017een\u00e9 dokumenty neposkytovaly dostate\u010dn\u00fd racion\u00e1ln\u00ed d\u016fkaz, a proto byla na\u0159\u00edzena platba pokuty. V televizn\u00edm programu byly sice uvedeny podm\u00ednky pou\u017eit\u00ed a byly zobrazeny titulky jako &#8220;V\u00fdsledky se mohou li\u0161it od jednotlivce k jednotlivci&#8221; a &#8220;V\u00fdsledky byly dosa\u017eeny s ohledem na stravu a m\u00edrn\u00e9 cvi\u010den\u00ed&#8221;, ale tyto titulky nebyly dostate\u010dn\u00e9 na to, aby vyvr\u00e1tily dojem z p\u0159edchoz\u00edho ozna\u010den\u00ed, a proto byla na\u0159\u00edzena platba pokuty.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Opatreni_v_pripade_ze_se_zda_pravdepodobne_ze_bude_narizeno_zaplaceni_pokuty_za_poruseni_Zakona_o_oznacovani_zbozi\"><\/span>Opat\u0159en\u00ed v p\u0159\u00edpad\u011b, \u017ee se zd\u00e1 pravd\u011bpodobn\u00e9, \u017ee bude na\u0159\u00edzeno zaplacen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/24442055_m.jpg\" alt=\"point\" class=\"wp-image-87574\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>Pokud existuje obava, \u017ee se stanete p\u0159edm\u011btem pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed, je d\u016fle\u017eit\u00e9 co nejd\u0159\u00edve p\u0159ijmout opat\u0159en\u00ed. Pokud se zd\u00e1 pravd\u011bpodobn\u00e9, \u017ee budete muset pokutu zaplatit, zva\u017ete n\u00e1sleduj\u00edc\u00ed opat\u0159en\u00ed. Existuje mo\u017enost, \u017ee se vyhnete na\u0159\u00edzen\u00ed k zaplacen\u00ed pokuty nebo \u017ee se v\u00e1m poda\u0159\u00ed sn\u00ed\u017eit jej\u00ed v\u00fd\u0161i.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Predlozeni_dukaznich_dokumentu_v_souvislosti_s_regulaci_nepravdive_reklamy\"><\/span>P\u0159edlo\u017een\u00ed d\u016fkazn\u00edch dokument\u016f v souvislosti s regulac\u00ed nepravdiv\u00e9 reklamy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Regulace nepravdiv\u00e9 reklamy zakazuje klamav\u00e9 reklamn\u00ed prezentace, kter\u00e9 spot\u0159ebitele uv\u00e1d\u011bj\u00ed v omyl t\u00edm, \u017ee vytv\u00e1\u0159ej\u00ed nespr\u00e1vn\u00fd dojem o v\u00fdrobku bez objektivn\u00edch d\u016fkaz\u016f. Pokud existuje podez\u0159en\u00ed na klamavou prezentaci, m\u016f\u017ee \u00da\u0159ad pro ochranu spot\u0159ebitele po\u017eadovat od podnikatele p\u0159edlo\u017een\u00ed podkladov\u00fdch materi\u00e1l\u016f, kter\u00e9 slou\u017e\u00ed jako d\u016fkaz pro danou prezentaci (Z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed, \u010dl\u00e1nek 7, odstavec 2).<\/p>\n\n\n\n<p>Pokud se poda\u0159\u00ed prok\u00e1zat, \u017ee prezentace m\u00e1 objektivn\u00ed z\u00e1klad, nebude pova\u017eov\u00e1na za klamavou a nedojde k poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed. Dokumenty, kter\u00e9 p\u0159edkl\u00e1d\u00e1te, mus\u00ed obsahovat data z experiment\u016f nebo pr\u016fzkum\u016f, stejn\u011b jako odbornou literaturu nebo n\u00e1zory expert\u016f, a mus\u00ed b\u00fdt zalo\u017eeny na objektivn\u00edch a racion\u00e1ln\u00edch d\u016fkazech.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dobrovolne_oznameni_nespravneho_oznaceni_Uradu_pro_ochranu_spotrebitele\"><\/span>Dobrovoln\u00e9 ozn\u00e1men\u00ed nespr\u00e1vn\u00e9ho ozna\u010den\u00ed \u00da\u0159adu pro ochranu spot\u0159ebitele<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Pokud zjist\u00edte, \u017ee prov\u00e1d\u00edte nespr\u00e1vn\u00e9 ozna\u010den\u00ed je\u0161t\u011b p\u0159edt\u00edm, ne\u017e v\u00e1s na to upozorn\u00ed \u00da\u0159ad pro ochranu spot\u0159ebitele, m\u016f\u017eete se dobrovoln\u011b p\u0159ihl\u00e1sit a ozn\u00e1mit to p\u0159edsedovi tohoto \u00fa\u0159adu, \u010d\u00edm\u017e se v\u00e1m pokuta sn\u00ed\u017e\u00ed na polovinu (Z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed, \u010dl\u00e1nek 9).<\/p>\n\n\n\n<p>Okam\u017eit\u00e9 dobrovoln\u00e9 ozn\u00e1men\u00ed m\u016f\u017ee v\u00e9st k zkr\u00e1cen\u00ed obdob\u00ed, za kter\u00e9 se nespr\u00e1vn\u00e9 ozna\u010den\u00ed t\u00fdk\u00e1, a t\u00edm i k dal\u0161\u00edmu sn\u00ed\u017een\u00ed v\u00fd\u0161e pokuty. Pokud vezmete v \u00favahu riziko na\u0159\u00edzen\u00ed k zaplacen\u00ed vysok\u00e9 pokuty a ztr\u00e1tu podnikov\u00e9ho image, je dobrovoln\u00e9 ozn\u00e1men\u00ed p\u0159ed odhalen\u00edm \u00fa\u0159adem velkou v\u00fdhodou.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Podnikatele_sami_provadeji_nahradu\"><\/span>Podnikatel\u00e9 sami prov\u00e1d\u011bj\u00ed n\u00e1hradu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>M\u016f\u017eete tak\u00e9 p\u0159ijmout opat\u0159en\u00ed k vr\u00e1cen\u00ed \u010d\u00e1stek z\u00edskan\u00fdch nespr\u00e1vn\u00fdm ozna\u010den\u00edm zp\u011bt z\u00e1kazn\u00edk\u016fm. Pokud podnikatel prov\u00e1d\u00ed n\u00e1hradu z\u00e1kazn\u00edk\u016fm, m\u016f\u017ee sestavit &#8220;Pl\u00e1n p\u0159edpokl\u00e1dan\u00fdch n\u00e1hradn\u00edch opat\u0159en\u00ed&#8221; a po jeho schv\u00e1len\u00ed \u00da\u0159adem pro ochranu spot\u0159ebitele se \u010d\u00e1stka vr\u00e1cen\u00e1 z\u00e1kazn\u00edk\u016fm ode\u010dte od v\u00fd\u0161e pokuty (Z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed, \u010dl\u00e1nky 10 a 11). Podobn\u011b jako dobrovoln\u00e9 ozn\u00e1men\u00ed, i toto m\u016f\u017ee v\u00e9st k sn\u00ed\u017een\u00ed v\u00fd\u0161e pokuty, kterou budete muset zaplatit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jak_postupovat_v_pripade_ze_byl_narizen_pokutovy_poplatek_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\"><\/span>Jak postupovat v p\u0159\u00edpad\u011b, \u017ee byl na\u0159\u00edzen pokutov\u00fd poplatek za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pokud se mus\u00edte sm\u00ed\u0159it s t\u00edm, \u017ee jste poskytli nespr\u00e1vn\u00e9 informace, kter\u00e9 vedly k nespr\u00e1vn\u00e9mu pochopen\u00ed kvality nebo v\u00fdhod produktu, zaplacen\u00ed pokutov\u00e9ho poplatku nebo poskytnut\u00ed n\u00e1hrady m\u016f\u017ee b\u00fdt nevyhnuteln\u00e9. Existuj\u00ed ov\u0161em p\u0159\u00edpady, kdy subjekty nesouhlas\u00ed s t\u00edm, \u017ee byly za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb pokutov\u00e1ny. N\u00ed\u017ee vysv\u011btl\u00edme, jak postupovat, pokud m\u00e1te n\u00e1mitky proti na\u0159\u00edzen\u00ed zaplatit pokutov\u00fd poplatek.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Podani_zadosti_o_prezkum\"><\/span>Pod\u00e1n\u00ed \u017e\u00e1dosti o p\u0159ezkum<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Pokud v\u00e1m byl na\u0159\u00edzen pokutov\u00fd poplatek, m\u016f\u017eete podat n\u00e1mitky proti \u00da\u0159adu pro ochranu spot\u0159ebitele, kter\u00fd pokutu na\u0159\u00eddil (Z\u00e1kon o spr\u00e1vn\u00edm \u0159\u00edzen\u00ed, \u010dl\u00e1nek 4, odstavec 1). \u017d\u00e1dost o p\u0159ezkum mus\u00ed b\u00fdt pod\u00e1na do t\u0159\u00ed m\u011bs\u00edc\u016f od n\u00e1sleduj\u00edc\u00edho dne po dni, kdy jste se dozv\u011bd\u011bli o na\u0159\u00edzen\u00ed pokutov\u00e9ho poplatku.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Zahajeni_soudniho_rizeni_za_ucelem_zruseni_narizeni\"><\/span>Zah\u00e1jen\u00ed soudn\u00edho \u0159\u00edzen\u00ed za \u00fa\u010delem zru\u0161en\u00ed na\u0159\u00edzen\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Je tak\u00e9 mo\u017en\u00e9 zah\u00e1jit soudn\u00ed \u0159\u00edzen\u00ed s c\u00edlem zru\u0161it na\u0159\u00edzen\u00ed pokutov\u00e9ho poplatku (Z\u00e1kon o spr\u00e1vn\u00edm soudnictv\u00ed, \u010dl\u00e1nek 3, odstavec 2). \u017daloba na zru\u0161en\u00ed na\u0159\u00edzen\u00ed pokutov\u00e9ho poplatku mus\u00ed b\u00fdt pod\u00e1na do \u0161esti m\u011bs\u00edc\u016f od dne, kdy jste se dozv\u011bd\u011bli o na\u0159\u00edzen\u00ed, a to proti st\u00e1tu jako \u017ealovan\u00e9mu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pripady_kdy_muze_dojit_k_osvobozeni_od_placeni_pokuty_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\"><\/span>P\u0159\u00edpady, kdy m\u016f\u017ee doj\u00edt k osvobozen\u00ed od placen\u00ed pokuty za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28605367_m.jpg\" alt=\"Advok\u00e1tka dr\u017e\u00edc\u00ed symbol kruhu\" class=\"wp-image-87575\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>Neopr\u00e1vn\u011bn\u00e9 ozna\u010dov\u00e1n\u00ed m\u016f\u017ee v\u00e9st k poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb, av\u0161ak ne v\u0161echny p\u0159\u00edpady vy\u017eaduj\u00ed placen\u00ed pokuty. Existuj\u00ed t\u0159i p\u0159\u00edpady, kdy m\u016f\u017ee b\u00fdt placen\u00ed pokuty odpu\u0161t\u011bno:<\/p>\n\n\n\n<ul>\n<li>Pokud je vypo\u010dten\u00e1 v\u00fd\u0161e pokuty ni\u017e\u0161\u00ed ne\u017e 1,5 milionu jen\u016f podle \u010dl\u00e1nku 8 Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/li>\n\n\n\n<li>Pokud nedo\u0161lo k \u00famysln\u00e9mu jedn\u00e1n\u00ed nebo hrub\u00e9 nedbalosti podle \u010dl\u00e1nku 8 Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/li>\n\n\n\n<li>Pokud od zastaven\u00ed neopr\u00e1vn\u011bn\u00e9ho ozna\u010dov\u00e1n\u00ed uplynulo v\u00edce ne\u017e 5 let podle \u010dl\u00e1nku 12 odstavec 7 Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<\/li>\n<\/ul>\n\n\n\n<p>Pokud je vypo\u010dten\u00e1 v\u00fd\u0161e pokuty ni\u017e\u0161\u00ed ne\u017e 1,5 milionu jen\u016f, nen\u00ed povinnost\u00ed ji platit. Je v\u0161ak t\u0159eba m\u00edt na pam\u011bti, \u017ee tato \u010d\u00e1stka je vypo\u010dtena z obratu za p\u0159\u00edslu\u0161n\u00e9 obdob\u00ed a nebere se v \u00favahu \u017e\u00e1dn\u00e9 sn\u00ed\u017een\u00ed kv\u016fli dobrovoln\u00e9mu p\u0159izn\u00e1n\u00ed.<\/p>\n\n\n\n<p>V\u00fd\u0161e pokuty je 3 % z obratu za p\u0159\u00edslu\u0161n\u00e9 obdob\u00ed, tak\u017ee pokud je pokuta ni\u017e\u0161\u00ed ne\u017e 1,5 milionu jen\u016f, znamen\u00e1 to, \u017ee obrat byl ni\u017e\u0161\u00ed ne\u017e 50 milion\u016f jen\u016f. Absence \u00famyslu nebo hrub\u00e9 nedbalosti znamen\u00e1, \u017ee subjekt nev\u011bd\u011bl, \u017ee jeho ozna\u010dov\u00e1n\u00ed je neopr\u00e1vn\u011bn\u00e9, nebo \u017ee bylo uzn\u00e1no, \u017ee subjekt nep\u0159ehl\u00e9dl pat\u0159i\u010dnou p\u00e9\u010di.<\/p>\n\n\n\n<p>D\u00e1le, pokud od zastaven\u00ed neopr\u00e1vn\u011bn\u00e9ho ozna\u010dov\u00e1n\u00ed uplynulo v\u00edce ne\u017e 5 let, pokuta nebude vy\u017eadov\u00e1na i v p\u0159\u00edpad\u011b, \u017ee se pozd\u011bji zjist\u00ed minul\u00e9 poru\u0161en\u00ed.<\/p>\n\n\n\n<p>A\u010dkoliv v t\u011bchto p\u0159\u00edpadech m\u016f\u017ee b\u00fdt od placen\u00ed pokuty upu\u0161t\u011bno, je nutn\u00e9 p\u0159ijmout opat\u0159en\u00ed k zastaven\u00ed nebo n\u00e1prav\u011b neopr\u00e1vn\u011bn\u00e9ho ozna\u010dov\u00e1n\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tri_dulezite_body_na_ktere_by_se_meli_podnikatele_zamerit_aby_se_vyhnuli_pokutam\"><\/span>T\u0159i d\u016fle\u017eit\u00e9 body, na kter\u00e9 by se m\u011bli podnikatel\u00e9 zam\u011b\u0159it, aby se vyhnuli pokut\u00e1m<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28594029_m3.jpg\" alt=\"Pozor\" class=\"wp-image-87579\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>Pokud podnikatel\u00e9 poru\u0161\u00ed z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb a dostanou p\u0159\u00edkaz k zaplacen\u00ed pokuty, mohou \u010delit nejen finan\u010dn\u00edm sankc\u00edm, ale tak\u00e9 v\u00e1\u017en\u00e9mu po\u0161kozen\u00ed image firmy. Vysv\u011btl\u00edme kl\u00ed\u010dov\u00e9 body, na kter\u00e9 je t\u0159eba d\u00e1vat pozor, aby se p\u0159ede\u0161lo p\u0159\u00edkazu k zaplacen\u00ed pokuty.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Zridit_system_pro_kontrolu_obsahu_reklamy\"><\/span>Z\u0159\u00eddit syst\u00e9m pro kontrolu obsahu reklamy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Aby se p\u0159ede\u0161lo nespr\u00e1vn\u00e9mu zobrazen\u00ed v reklam\u011b, nesta\u010d\u00ed se spol\u00e9hat pouze na reklamn\u00ed odd\u011blen\u00ed. Je d\u016fle\u017eit\u00e9 z\u0159\u00eddit odd\u011blen\u00ed pro kontrolu obsahu a zav\u00e9st syst\u00e9m dvojit\u00e9 kontroly uvnit\u0159 spole\u010dnosti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Zvysit_povedomi_o_nespravnem_zobrazeni_prostrednictvim_interniho_skoleni\"><\/span>Zv\u00fd\u0161it pov\u011bdom\u00ed o nespr\u00e1vn\u00e9m zobrazen\u00ed prost\u0159ednictv\u00edm intern\u00edho \u0161kolen\u00ed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>I kdy\u017e m\u00e1te uvnit\u0159 spole\u010dnosti zaveden syst\u00e9m dvojit\u00e9 kontroly, nebude fungovat spr\u00e1vn\u011b, pokud zam\u011bstnanci nemaj\u00ed dostate\u010dn\u00e9 znalosti. Je d\u016fle\u017eit\u00e9 pravideln\u011b prov\u00e1d\u011bt intern\u00ed \u0161kolen\u00ed, aby ka\u017ed\u00fd zam\u011bstnanec rozv\u00edjel sv\u00e9 znalosti a porozum\u011bn\u00ed a vytv\u00e1\u0159el si v\u011bdom\u00ed o dodr\u017eov\u00e1n\u00ed z\u00e1kona a vyh\u00fdb\u00e1n\u00ed se nespr\u00e1vn\u00e9mu zobrazen\u00ed.<\/p>\n\n\n\n<p>Krom\u011b toho je aktualizace znalost\u00ed nezbytn\u00e1 tak\u00e9 pro reakci na zm\u011bny v z\u00e1kon\u011b.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Provadet_pravni_kontrolu_prostrednictvim_advokata\"><\/span>Prov\u00e1d\u011bt pr\u00e1vn\u00ed kontrolu prost\u0159ednictv\u00edm advok\u00e1ta<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Je sice nutn\u00e9 rozv\u00edjet a aktualizovat znalosti ka\u017ed\u00e9ho zam\u011bstnance prost\u0159ednictv\u00edm intern\u00edho \u0161kolen\u00ed, ale spr\u00e1vn\u00e9 pochopen\u00ed souvisej\u00edc\u00edch z\u00e1kon\u016f a sm\u011brnic m\u016f\u017ee b\u00fdt slo\u017eit\u00e9. Proto\u017ee je obt\u00ed\u017en\u00e9, aby se spole\u010dnost sama vypo\u0159\u00e1dala se v\u0161emi aspekty reklamy, je u\u017eite\u010dn\u00e9 nechat pr\u00e1vn\u00ed texty p\u0159edem zkontrolovat pr\u00e1vn\u00edm odborn\u00edkem, tedy advok\u00e1tem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shrnuti_Spravne_porozumeni_systemu_pokut_za_poruseni_Zakona_o_oznacovani_zbozi_a_sluzeb\"><\/span>Shrnut\u00ed: Spr\u00e1vn\u00e9 porozum\u011bn\u00ed syst\u00e9mu pokut za poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28435524_m.jpg\" alt=\"\u017dena pr\u00e1vni\u010dka\" class=\"wp-image-87576\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>P\u0159\u00edkaz k zaplacen\u00ed pokuty m\u016f\u017ee sn\u00ed\u017eit image firmy, a proto byste se mu m\u011bli vyhnout. Je d\u016fle\u017eit\u00e9 pravideln\u011b prohlubovat znalosti o Z\u00e1konu o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb uvnit\u0159 spole\u010dnosti a zvy\u0161ovat pov\u011bdom\u00ed o tom, jak se vyhnout nespr\u00e1vn\u00e9mu ozna\u010dov\u00e1n\u00ed.<\/p>\n\n\n\n<p>Na druhou stranu, \u0159e\u0161en\u00ed t\u011bchto ot\u00e1zek pouze intern\u011b m\u016f\u017ee b\u00fdt \u010dasto slo\u017eit\u00e9 a mnoho spole\u010dnost\u00ed dost\u00e1v\u00e1 pokuty kv\u016fli nedostatku znalost\u00ed. Pokud m\u00e1te obavy t\u00fdkaj\u00edc\u00ed se reklamy a ozna\u010dov\u00e1n\u00ed, nev\u00e1hejte se nejprve poradit s pr\u00e1vn\u00edm odborn\u00edkem, tedy s advok\u00e1tem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Predstaveni_opatreni_nasi_kancelare\"><\/span>P\u0159edstaven\u00ed opat\u0159en\u00ed na\u0161\u00ed kancel\u00e1\u0159e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pr\u00e1vn\u00ed kancel\u00e1\u0159 Monolith m\u00e1 bohat\u00e9 zku\u0161enosti v oblasti IT, zejm\u00e9na internetu a pr\u00e1va. V posledn\u00edch letech se poru\u0161en\u00ed <em>Japanese Act against Unjustifiable Premiums and Misleading Representations<\/em> (Z\u00e1kona proti neopr\u00e1vn\u011bn\u00fdm pr\u00e9miov\u00fdm platb\u00e1m a klamav\u00e9 prezentaci), jako jsou klamav\u00e9 internetov\u00e9 reklamy, stalo velk\u00fdm probl\u00e9mem a pot\u0159eba pr\u00e1vn\u00ed kontroly se neust\u00e1le zvy\u0161uje. Na\u0161e kancel\u00e1\u0159 poskytuje slu\u017eby jako pr\u00e1vn\u00ed kontrola reklam a landing pages (LP), tvorba sm\u011brnic a dal\u0161\u00ed, s p\u0159ihl\u00e9dnut\u00edm k r\u016fzn\u00fdm pr\u00e1vn\u00edm p\u0159edpis\u016fm. Podrobnosti naleznete v n\u00e1sleduj\u00edc\u00edm \u010dl\u00e1nku.<\/p>\n\n\n\n<p>Oblasti pr\u00e1ce Pr\u00e1vn\u00ed kancel\u00e1\u0159e Monolith: <a href=\"https:\/\/monolith.law\/operationofmedia\" target=\"_blank\" rel=\"noreferrer noopener\">Kontrola \u010dl\u00e1nk\u016f a LP podle z\u00e1kona o l\u00e9\u010divech a zdravotnick\u00fdch p\u0159\u00edstroj\u00edch atd.[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pokud dojde k poru\u0161en\u00ed Z\u00e1kona o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed (Z\u00e1kon o ozna\u010dov\u00e1n\u00ed zbo\u017e\u00ed), m\u016f\u017ee b\u00fdt jako sankce ulo\u017eena pokuta. Kdy\u017e je ulo\u017eeno administrativn\u00ed opat\u0159en\u00ed, jako je pokuta, informace o tom jsou zve\u0159ejn [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":64636,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[30,24],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/64536"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=64536"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/64536\/revisions"}],"predecessor-version":[{"id":64637,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/64536\/revisions\/64637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/64636"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=64536"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=64536"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=64536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}