S rychl\u00fdm rozvojem online hern\u00edho pr\u016fmyslu se objevuj\u00ed nov\u00e9 formy gacha syst\u00e9m\u016f a zp\u016fsoby zpoplatn\u011bn\u00ed. Tyto nov\u00e9 obchodn\u00ed modely p\u0159edstavuj\u00ed nov\u00e9 v\u00fdzvy pro st\u00e1vaj\u00edc\u00ed r\u00e1mce japonsk\u00fdch spot\u0159ebitelsk\u00fdch ochrann\u00fdch regulac\u00ed, zejm\u00e9na pokud jde o mechanismy, kter\u00e9 podn\u011bcuj\u00ed nadm\u011brnou touhu po \u0161t\u011bst\u00ed u spot\u0159ebitel\u016f, v\u010detn\u011b nezletil\u00fdch. V t\u00e9to situaci je zvl\u00e1\u0161tn\u00ed pozornost v\u011bnov\u00e1na regulaci mechanismu, kter\u00fd umo\u017e\u0148uje z\u00edsk\u00e1n\u00ed speci\u00e1ln\u00edch p\u0159edm\u011bt\u016f sb\u00edr\u00e1n\u00edm n\u011bkolika placen\u00fdch polo\u017eek (tzv. kompletn\u00ed gacha).<\/p>\n\n\n\n
Pro \u0159e\u0161en\u00ed t\u011bchto probl\u00e9m\u016f hraje d\u016fle\u017eitou roli regula\u010dn\u00ed r\u00e1mec podle japonsk\u00e9ho z\u00e1kona o zobrazen\u00ed a reklam\u011b (d\u00e1le jen “z\u00e1kon o zobrazen\u00ed”). Z\u00e1kon o zobrazen\u00ed reguluje nespravedliv\u00e9 zobrazen\u00ed a poskytov\u00e1n\u00ed cen, kter\u00e9 br\u00e1n\u00ed spot\u0159ebitel\u016fm v \u0159\u00e1dn\u00e9m v\u00fdb\u011bru, a jeho c\u00edlem je ochrana spot\u0159ebitelsk\u00fdch z\u00e1jm\u016f. Na z\u00e1klad\u011b \u010dl\u00e1nk\u016f 2, 3 a 5 tohoto z\u00e1kona stanovuje japonsk\u00fd \u00da\u0159ad pro ochranu spot\u0159ebitel\u016f konkr\u00e9tn\u00ed regula\u010dn\u00ed obsah. Tyto p\u0159edpisy byly p\u016fvodn\u011b zam\u011b\u0159eny na transakce v kamenn\u00fdch obchodech, ale s rozvojem digit\u00e1ln\u00ed spole\u010dnosti se jasn\u011b vztahuj\u00ed i na online transakce.<\/p>\n\n\n\n
Zvl\u00e1\u0161tn\u00ed pozornost si zaslou\u017e\u00ed z\u00e1kaz “kombinace karet” stanoven\u00fd v p\u00e1t\u00e9m bod\u011b ozn\u00e1men\u00ed o omezen\u00ed cen. Toto ustanoven\u00ed zakazuje poskytov\u00e1n\u00ed cen prost\u0159ednictv\u00edm metody, kter\u00e1 vy\u017eaduje p\u0159edlo\u017een\u00ed r\u016fzn\u00fdch druh\u016f symbol\u016f v ur\u010dit\u00e9 kombinaci. P\u016fvodn\u011b byla tato regulace zam\u011b\u0159ena na sb\u011bratelsk\u00e9 karty, ale nyn\u00ed se vztahuje i na digit\u00e1ln\u00ed obsah. Roz\u0161\u00ed\u0159en\u00ed t\u00e9to regulace je zalo\u017eeno na uzn\u00e1n\u00ed, \u017ee i v digit\u00e1ln\u00edm obsahu existuje riziko nadm\u011brn\u00e9ho podn\u011bcov\u00e1n\u00ed touhy po \u0161t\u011bst\u00ed u spot\u0159ebitel\u016f, podobn\u011b jako u fyzick\u00fdch cen.<\/p>\n\n\n\n
Na z\u00e1klad\u011b tohoto uzn\u00e1n\u00ed japonsk\u00fd \u00da\u0159ad pro ochranu spot\u0159ebitel\u016f v \u010dervnu 2012 (Heisei 24) revidoval provozn\u00ed standardy a jasn\u011b za\u0159adil kompletn\u00ed gacha v online hr\u00e1ch jako p\u0159edm\u011bt regulace. Tato regulace se zam\u011b\u0159uje na mechanismy, kter\u00e9 v internetov\u00fdch hr\u00e1ch poskytuj\u00ed placen\u00e9 polo\u017eky vyu\u017e\u00edvaj\u00edc\u00ed n\u00e1hodnost a umo\u017e\u0148uj\u00ed z\u00edsk\u00e1n\u00ed dal\u0161\u00edch polo\u017eek sb\u00edr\u00e1n\u00edm specifick\u00fdch v\u00edce polo\u017eek. D\u00edky t\u00e9to regulaci je mechanismus, kter\u00fd umo\u017e\u0148uje z\u00edsk\u00e1n\u00ed speci\u00e1ln\u00edch postav nebo p\u0159edm\u011bt\u016f sb\u00edr\u00e1n\u00edm vz\u00e1cn\u00fdch polo\u017eek ve h\u0159e, zcela zak\u00e1z\u00e1n bez ohledu na jejich ekonomickou hodnotu.<\/p>\n\n\n\n
Pro zaji\u0161t\u011bn\u00ed \u00fa\u010dinnosti t\u011bchto regulac\u00ed se v hern\u00edm pr\u016fmyslu podnikaj\u00ed konkr\u00e9tn\u00ed kroky. Japonsk\u00e1 asociace online her vypracovala “Pokyny pro zobrazen\u00ed a provoz v n\u00e1hodn\u00e9m poskytov\u00e1n\u00ed polo\u017eek” i pro jin\u00e9 gacha syst\u00e9my ne\u017e kompletn\u00ed gacha a prov\u00e1d\u00ed samoregulaci. Tyto pokyny stanovuj\u00ed konkr\u00e9tn\u00ed provozn\u00ed standardy, jako je zp\u016fsob zobrazen\u00ed druh\u016f a pravd\u011bpodobnost\u00ed polo\u017eek z\u00edskan\u00fdch z gacha, a opat\u0159en\u00ed k prevenci nadm\u011brn\u00e9ho vyu\u017e\u00edv\u00e1n\u00ed nezletil\u00fdmi. Tento pr\u016fmyslov\u00fd standard funguje jako praktick\u00fd n\u00e1vod pro povinnost poskytov\u00e1n\u00ed informac\u00ed podnikateli a hraje d\u016fle\u017eitou roli z hlediska ochrany spot\u0159ebitel\u016f.<\/p>\n\n\n\n
Tento regula\u010dn\u00ed r\u00e1mec je hodnocen jako d\u016fle\u017eit\u00e1 opat\u0159en\u00ed, kter\u00e1 p\u0159isp\u00edvaj\u00ed k zdrav\u00e9mu rozvoji cel\u00e9ho online hern\u00edho pr\u016fmyslu, a to nejen jako pr\u00e1vn\u00ed regulace. Zejm\u00e9na z pohledu prevence nadm\u011brn\u00e9ho zpoplatn\u011bn\u00ed nezletil\u00fdch a udr\u017een\u00ed z\u00e1bavnosti her p\u0159i zaji\u0161t\u011bn\u00ed \u0159\u00e1dn\u00e9 ochrany spot\u0159ebitel\u016f m\u00e1 tento r\u00e1mec velk\u00fd v\u00fdznam.<\/p>\n\n\n\n
S ohledem na rovnov\u00e1hu mezi ochranou spot\u0159ebitel\u016f a zdrav\u00fdm rozvojem pr\u016fmyslu se neust\u00e1le zva\u017euj\u00ed nov\u00e9 v\u00fdzvy. Mechanismy, kter\u00e9 spadaj\u00ed pod “kombinaci karet”, jsou zcela zak\u00e1z\u00e1ny bez ohledu na hodnotu cen a tato regulace je p\u0159\u00edsn\u011b uplat\u0148ov\u00e1na jako opat\u0159en\u00ed k prevenci nadm\u011brn\u00e9ho zapojen\u00ed spot\u0159ebitel\u016f do sb\u00edr\u00e1n\u00ed polo\u017eek. Provozovatel\u00e9 her jsou povinni prov\u00e9st pr\u00e1vn\u00ed kontrolu p\u0159edem, aby se p\u0159i navrhov\u00e1n\u00ed nov\u00fdch gacha syst\u00e9m\u016f vyhnuli poru\u0161en\u00ed t\u00e9to regulace.<\/p>\n\n\n\n
Na z\u00e1v\u011br, zaveden\u00ed kompletn\u00ed gacha je v rozporu se z\u00e1konem o zobrazen\u00ed, a proto je p\u0159i n\u00e1vrhu syst\u00e9mu nutn\u00e1 velk\u00e1 opatrnost. Krom\u011b toho je pro ostatn\u00ed gacha syst\u00e9my vy\u017eadov\u00e1n \u0159\u00e1dn\u00fd provoz v souladu s pr\u016fmyslov\u00fdmi pokyny. O\u010dek\u00e1v\u00e1 se, \u017ee i nad\u00e1le budou pokra\u010dovat snahy o dosa\u017een\u00ed rovnov\u00e1hy mezi ochranou spot\u0159ebitel\u016f a rozvojem zdrav\u00e9 hern\u00ed kultury.<\/p>\n\n\n\n
\u3014Materi\u00e1l\u3015Provozn\u00ed standardy pro “Omezen\u00ed poskytov\u00e1n\u00ed cen prost\u0159ednictv\u00edm sout\u011b\u017e\u00ed” (Ozn\u00e1men\u00ed \u010d. 1 \u0159editele japonsk\u00e9ho \u00da\u0159adu pro ochranu spot\u0159ebitel\u016f z 28. \u010dervna 2012 (Heisei 24)) (v\u00fd\u0148atek)<\/p>\n\n\n\n
4 O p\u00e1t\u00e9m bod\u011b ozn\u00e1men\u00ed (kombinace karet)<\/p>\n\n\n\n
(1) N\u00e1sleduj\u00edc\u00ed p\u0159\u00edpady spadaj\u00ed pod metodu kombinace karet podle p\u00e1t\u00e9ho bodu ozn\u00e1men\u00ed. Pokud jsou v internetov\u00fdch hr\u00e1ch poskytovan\u00fdch prost\u0159ednictv\u00edm mobiln\u00edch telefon\u016f nebo po\u010d\u00edta\u010d\u016f u\u017eivatel\u016fm hry placen\u011b poskytov\u00e1ny polo\u017eky, jejich\u017e druh je ur\u010den n\u00e1hodnost\u00ed, a u\u017eivatel\u00e9, kte\u0159\u00ed shrom\u00e1\u017ed\u00ed dv\u011b nebo v\u00edce r\u016fzn\u00fdch druh\u016f polo\u017eek, obdr\u017e\u00ed ekonomick\u00e9 v\u00fdhody, jako jsou postavy bojuj\u00edc\u00ed s nep\u0159\u00e1teli ve h\u0159e nebo p\u0159edm\u011bty k dekoraci m\u00edstnosti, kde \u017eij\u00ed postavy hr\u00e1\u010d\u016f (tzv. “avatary”) ve virtu\u00e1ln\u00edm prostoru.<\/p>\n\n\n\n
(2) N\u00e1sleduj\u00edc\u00ed p\u0159\u00edpady nespadaj\u00ed pod metodu kombinace karet podle p\u00e1t\u00e9ho bodu ozn\u00e1men\u00ed. <\/p>\n\n\n\n
\u30a2 Pokud je po\u017eadov\u00e1no p\u0159edlo\u017een\u00ed ur\u010dit\u00e9 kombinace r\u016fzn\u00fdch druh\u016f symbol\u016f, ale protistrana transakce m\u016f\u017ee tuto kombinaci dokon\u010dit v\u00fdb\u011brem p\u0159i n\u00e1kupu zbo\u017e\u00ed (nejedn\u00e1 se o kombinaci karet ani o jinou sout\u011b\u017e, ale m\u016f\u017ee podl\u00e9hat regulaci jin\u00fdch ozn\u00e1men\u00ed o “omezen\u00ed poskytov\u00e1n\u00ed cen b\u011b\u017en\u00fdm spot\u0159ebitel\u016fm”).<\/p>\n\n\n\n
\u30a4 Pokud jsou poskytov\u00e1ny symboly s r\u016fzn\u00fdmi bodov\u00fdmi hodnotami, jako jsou jednopointov\u00e9, dvoupontov\u00e9 a p\u011btipointov\u00e9 symboly, a po dosa\u017een\u00ed ur\u010dit\u00e9ho po\u010dtu bod\u016f jsou poskytov\u00e1ny ceny podle bod\u016f (nejedn\u00e1 se o kombinaci karet, ale pokud p\u0159i n\u00e1kupu nen\u00ed zn\u00e1mo, kolik bod\u016f je v symbolu, jedn\u00e1 se o metodu sout\u011b\u017ee (viz bod 1(4) t\u011bchto provozn\u00edch standard\u016f). Pokud je to zn\u00e1mo, m\u016f\u017ee podl\u00e9hat regulaci jin\u00fdch ozn\u00e1men\u00ed o “omezen\u00ed poskytov\u00e1n\u00ed cen b\u011b\u017en\u00fdm spot\u0159ebitel\u016fm”).<\/p>\n\n\n\n
\u30a6 Pokud existuj\u00ed dva nebo v\u00edce druh\u016f symbol\u016f, ale nejedn\u00e1 se o kombinaci r\u016fzn\u00fdch druh\u016f symbol\u016f, a pokud je poskytnuta cena p\u0159i p\u0159edlo\u017een\u00ed ur\u010dit\u00e9ho po\u010dtu stejn\u00fdch druh\u016f symbol\u016f (nejedn\u00e1 se o kombinaci karet, ale pokud p\u0159i n\u00e1kupu nen\u00ed zn\u00e1mo, jak\u00fd druh symbolu je obsa\u017een, jedn\u00e1 se o metodu sout\u011b\u017ee (viz bod 1(3) t\u011bchto provozn\u00edch standard\u016f). Pokud je to zn\u00e1mo, m\u016f\u017ee podl\u00e9hat regulaci jin\u00fdch ozn\u00e1men\u00ed o “omezen\u00ed poskytov\u00e1n\u00ed cen b\u011b\u017en\u00fdm spot\u0159ebitel\u016fm”).<\/p>\n","protected":false},"excerpt":{"rendered":"
S rychl\u00fdm rozvojem online hern\u00edho pr\u016fmyslu se objevuj\u00ed nov\u00e9 formy gacha syst\u00e9m\u016f a zp\u016fsoby zpoplatn\u011bn\u00ed. Tyto nov\u00e9 obchodn\u00ed modely p\u0159edstavuj\u00ed nov\u00e9 v\u00fdzvy pro st\u00e1vaj\u00edc\u00ed r\u00e1mce japonsk\u00fdch spot\u0159ebitelsk\u00fdch […]<\/p>\n","protected":false},"author":32,"featured_media":65879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[30,24],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/65762"}],"collection":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/comments?post=65762"}],"version-history":[{"count":1,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/65762\/revisions"}],"predecessor-version":[{"id":65807,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/posts\/65762\/revisions\/65807"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media\/65879"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/media?parent=65762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/categories?post=65762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/cs\/wp-json\/wp\/v2\/tags?post=65762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}