{"id":59670,"date":"2023-10-05T13:13:58","date_gmt":"2023-10-05T04:13:58","guid":{"rendered":"https:\/\/monolith.law\/ko\/?p=59670"},"modified":"2023-11-28T12:22:09","modified_gmt":"2023-11-28T03:22:09","slug":"word-of-mouth-regulation","status":"publish","type":"post","link":"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation","title":{"rendered":"\uc18c\ubb38\ub3c4 \uc57d\uae30\ubc95\uc758 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420 \uc218 \uc788\uc744\uae4c? \uad00\ub828 \ubc95\ub960\uc744 \uc124\uba85\ud558\ub2e4"},"content":{"rendered":"\n<p>\uac8c\uc2dc\ub41c \ub9ac\ubdf0\uac00 \uc0ac\uc5c5\uc790\uc758 \ucc45\uc774\ubbd5\ub85c \uc774\uc5b4\uc9c0\ub294 \uc0c1\ud669\uc774 \uc788\uc744\uae4c\uc694?<\/p>\n\n\n\n<p>\uc81c\ud488 \uad6c\ub9e4\ub97c \uace0\ub824\ud560 \ub54c, \uc18c\ube44\uc790\ub294 \ud310\ub9e4\uc790\uac00 \uc81c\uacf5\ud558\ub294 \uc815\ubcf4\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc2e4\uc81c\ub85c \ud574\ub2f9 \uc81c\ud488\uc744 \uad6c\ub9e4\ud55c \uc18c\ube44\uc790\uc758 \ubc18\uc751\uacfc \uc758\uacac\uc744 \ucc38\uc870\ud558\uc5ec \ub354 \uc88b\uc740 \uc81c\ud488\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4. \uc774\ub7f0 \uc18c\ube44\uc790\uc5d0\uac8c \uc774\uc810\uc774 \uc788\ub294 \ub9ac\ubdf0\ub294 \uc778\ud130\ub137\uc0c1\uc5d0 \ub2e4\uc591\ud558\uac8c \uc874\uc7ac\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\ubcf8 \uae30\uc0ac\uc5d0\uc11c\ub294 \ub9ac\ubdf0 \uac8c\uc2dc\uac00 \uc77c\ubcf8\uc758 &#8216;\uc57d\uae30\ubc95'(Pharmaceuticals and Medical Devices Act), &#8216;\uc0c1\ud488\ud45c\uc2dc\ubc95'(Japanese Act against Unjustifiable Premiums and Misleading Representations), &#8216;\uac74\uac15\uc99d\uc9c4\ubc95'(Japanese Health Promotion Act) \ub4f1\uc758 \ubc95\ub960\uc5d0 \uad00\ud574 \uc5b4\ub5a4 \ubb38\uc81c\uac00 \ubc1c\uc0dd\ud558\ub294\uc9c0\ub97c \uc124\uba85\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EA%B5%AC%EC%A0%84%ED%8F%89%EA%B0%80%EB%8A%94_%EC%95%BD%EC%82%AC%EB%B2%95%EC%9D%98_%EA%B7%9C%EC%A0%9C_%EB%8C%80%EC%83%81%EC%9D%B4_%EB%90%A0%EA%B9%8C\" title=\"\uad6c\uc804\ud3c9\uac00\ub294 \uc57d\uc0ac\ubc95\uc758 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420\uae4c?\">\uad6c\uc804\ud3c9\uac00\ub294 \uc57d\uc0ac\ubc95\uc758 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420\uae4c?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EA%B5%AC%EB%91%90%ED%8F%89%EA%B0%80%EC%9D%98_%EA%B8%B0%ED%83%80_%EB%AC%B8%EC%A0%9C%EC%A0%90\" title=\"\uad6c\ub450\ud3c9\uac00\uc758 \uae30\ud0c0 \ubb38\uc81c\uc810\">\uad6c\ub450\ud3c9\uac00\uc758 \uae30\ud0c0 \ubb38\uc81c\uc810<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EC%83%81%ED%92%88%ED%91%9C%EC%8B%9C%EB%B2%95%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C%EC%A0%90\" title=\"\uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 \ubb38\uc81c\uc810\">\uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 \ubb38\uc81c\uc810<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EA%B1%B4%EA%B0%95%EC%A6%9D%EC%A7%84%EB%B2%95_%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C\" title=\"\uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \ubb38\uc81c\">\uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \ubb38\uc81c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EC%9D%98%EB%A3%8C%EB%B2%95%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C\" title=\"\uc758\ub8cc\ubc95\uc0c1\uc758 \ubb38\uc81c\">\uc758\ub8cc\ubc95\uc0c1\uc758 \ubb38\uc81c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EB%A6%AC%EB%B7%B0_%EC%82%AC%EC%9D%B4%ED%8A%B8_%EC%B8%A1%EC%9D%98_%EC%B1%85%EC%9E%84%EA%B3%BC_%EB%8C%80%EC%B2%98_%EB%B0%A9%EB%B2%95\" title=\"\ub9ac\ubdf0 \uc0ac\uc774\ud2b8 \uce21\uc758 \ucc45\uc784\uacfc \ub300\ucc98 \ubc29\ubc95\">\ub9ac\ubdf0 \uc0ac\uc774\ud2b8 \uce21\uc758 \ucc45\uc784\uacfc \ub300\ucc98 \ubc29\ubc95<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EC%9A%94%EC%95%BD_%EC%95%BD%EA%B8%B0%EB%B2%95_%ED%91%9C%ED%98%84_%EA%B7%9C%EC%B9%99%EC%9D%84_%ED%99%95%EC%9D%B8%ED%95%98%EB%A0%A4%EB%A9%B4_%EB%B3%80%ED%98%B8%EC%82%AC%EC%97%90%EA%B2%8C_%EB%AC%B8%EC%9D%98%ED%95%98%EC%8B%AD%EC%8B%9C%EC%98%A4\" title=\"\uc694\uc57d: \uc57d\uae30\ubc95 \ud45c\ud604 \uaddc\uce59\uc744 \ud655\uc778\ud558\ub824\uba74 \ubcc0\ud638\uc0ac\uc5d0\uac8c \ubb38\uc758\ud558\uc2ed\uc2dc\uc624\">\uc694\uc57d: \uc57d\uae30\ubc95 \ud45c\ud604 \uaddc\uce59\uc744 \ud655\uc778\ud558\ub824\uba74 \ubcc0\ud638\uc0ac\uc5d0\uac8c \ubb38\uc758\ud558\uc2ed\uc2dc\uc624<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/ko\/general-corporate\/word-of-mouth-regulation\/#%EB%8B%B9%EC%82%AC%EC%9D%98_%EB%8C%80%EC%B1%85_%EC%95%88%EB%82%B4\" title=\"\ub2f9\uc0ac\uc758 \ub300\ucc45 \uc548\ub0b4\">\ub2f9\uc0ac\uc758 \ub300\ucc45 \uc548\ub0b4<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EA%B5%AC%EC%A0%84%ED%8F%89%EA%B0%80%EB%8A%94_%EC%95%BD%EC%82%AC%EB%B2%95%EC%9D%98_%EA%B7%9C%EC%A0%9C_%EB%8C%80%EC%83%81%EC%9D%B4_%EB%90%A0%EA%B9%8C\"><\/span>\uad6c\uc804\ud3c9\uac00\ub294 \uc57d\uc0ac\ubc95\uc758 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420\uae4c?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\uc57d\uc0ac\ubc95 \uc81c66\uc870\ub294 <strong>\ubaa8\ub4e0 \uc0ac\ub78c<\/strong>\uc5d0 \ub300\ud574 \uc758\uc57d\ud488, \uc758\uc57d\uc678\ud488, \ud654\uc7a5\ud488, \uc758\ub8cc\uae30\uae30 \ub610\ub294 \uc7ac\uc0dd\uc758\ub8cc \ub4f1\uc758 \uc81c\ud488\uc5d0 \ub300\ud55c \uac70\uc9d3\uc774\ub098 \uacfc\uc7a5\ub41c \uae30\uc0ac\uc5d0 \uc758\ud55c \uad11\uace0\ub97c \uae08\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc81c68\uc870\ub294 <strong>\ubaa8\ub4e0 \uc0ac\ub78c<\/strong>\uc5d0 \ub300\ud574 \u2460\uc2b9\uc778\uc804\uc758 \uc758\uc57d\ud488, \uc758\ub8cc\uae30\uae30 \ub610\ub294 \uc7ac\uc0dd\uc758\ub8cc \ub4f1\uc758 \uc81c\ud488, \u2461\uc2b9\uc778\uc804\uc758 \uc758\ub8cc\uae30\uae30 \ub610\ub294 \uccb4\uc678\uc9c4\ub2e8\uc6a9 \uc758\uc57d\ud488\uc758 \uc774\ub984, \uc81c\uc870\ubc29\ubc95, \ud6a8\ub2a5, \ud6a8\uacfc \ub610\ub294 \uc131\ub2a5\uc5d0 \ub300\ud574 \uad11\uace0\ud558\ub294 \uac83\uc744 \uae08\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4(\uc57d\uc0ac\ubc95\uc758 \uc870\ubb38\uc740 <a rel=\"noreferrer noopener\" href=\"https:\/\/elaws.e-gov.go.jp\/document?lawid=335AC0000000145\" target=\"_blank\">\uc5ec\uae30 [ja]<\/a>\uc5d0\uc11c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4).<\/p>\n\n\n\n<p>\ub530\ub77c\uc11c, <strong>\uc57d\uc0ac\ubc95\uc758 \uaddc\uc81c\ub300\uc0c1\uc740 \uc0ac\uc5c5\uc790\uc5d0 \ud55c\uc815\ub418\ub294 \uac83\uc774 \uc544\ub2d9\ub2c8\ub2e4.<\/strong> \uc608\ub97c \ub4e4\uc5b4, \uc77c\ubc18 \uc18c\ube44\uc790\uac00 \uac74\uac15\uc2dd\ud488\uc758 \ud310\ub9e4 \ud398\uc774\uc9c0\uc5d0 &#8216;\uba39\uae30\ub9cc \ud558\uba74 \uc0b4\uc774 \ube60\uc9c4\ub2e4&#8217; \ub4f1\uacfc \uac19\uc774, \ub9c8\uce58 \uc758\uc57d\ud488\uc778 \uac83\ucc98\ub7fc \ud6a8\ub2a5\u00b7\ud6a8\uacfc\ub97c \ub098\ud0c0\ub0b4\ub294 \ub0b4\uc6a9\uc758 \uad6c\uc804\ud3c9\uac00\uac00 \uac8c\uc2dc\ub418\uace0, \uc0ac\uc5c5\uc790\uac00 \uc0ad\uc81c \ub4f1\uc758 \ub300\uc751\uc744 \ud558\uc9c0 \uc54a\uc740 \uacbd\uc6b0\uc5d0\ub294 \ubc95\uc801\uc73c\ub85c \ubb38\uc81c\uac00 \ub420 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ucc38\uc870: <a href=\"https:\/\/www.jaro.or.jp\/news\/ghuq7e0000000wg3-att\/20150310releaseG.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\uc2ec\uc0ac \ud1a0\ud53d: \uad6c\uc804\ud3c9\uac00\ub294 \ubc95\uc801 \uc870\uce58\uc758 \ub300\uc0c1\uc774 \ub420\uae4c? (JARO) [ja]<\/a><\/p>\n\n\n\n<p>\uadf8\ub807\ub2e4\uba74, &#8216;\uc758\uc57d\ud488&#8217;\uc774\ub780 \uc5b4\ub5a4 \uac83\uc744 \uc758\ubbf8\ud560\uae4c\uc694? &#8216;\uc758\uc57d\ud488&#8217;\uc758 \uc815\uc758\uc5d0 \ub300\ud574\uc11c\ub294 \uc57d\uc0ac\ubc95 \uc81c2\uc870\uc5d0\uc11c \uaddc\uc815\ud558\uace0 \uc788\uc9c0\ub9cc, \uc774 \uc870\ubb38\uc758 \uc815\uc758\uc5d0 \ud574\ub2f9\ud558\ub294\uc9c0 \uc5ec\ubd80\ub294 \uadf8 \ub300\uc0c1\ubb3c\uc774<\/p>\n\n\n\n<ul>\n<li>\ub300\uc0c1\ubb3c\uc774 \uc758\uc57d\ud488\uc73c\ub85c\uc11c\uc758 \ubaa9\uc801\uc744 \uac00\uc9c0\uace0 \uc788\ub294\uac00<\/li>\n\n\n\n<li>\ub300\uc0c1\ubb3c\uc5d0 \ub300\ud574, \uc77c\ubc18\uc778\uc774 \uc758\uc57d\ud488\uc73c\ub85c\uc11c\uc758 \ubaa9\uc801\uc744 \uac00\uc9c4 \uac83\uc73c\ub85c \uc778\uc2dd\ud558\ub294\uac00<\/li>\n<\/ul>\n\n\n\n<p>\uc5d0 \ub530\ub77c \ud310\ub2e8\ub429\ub2c8\ub2e4. \uc2e4\uc81c\ub85c\ub294 \uadf8 \ub300\uc0c1\ubb3c\uc758 \uc6d0\uc7ac\ub8cc, \ud615\ud0dc \ubc0f \uadf8 \ubb3c\uac74\uc5d0 \ud45c\uc2dc\ub41c \uc0ac\uc6a9\ubaa9\uc801\u00b7\ud6a8\ub2a5\ud6a8\uacfc\u00b7\uc6a9\ubc95\uc6a9\ub7c9\uacfc \ud310\ub9e4\ubc29\ubc95, \ud310\ub9e4\uc2dc\uc758 \uc124\uba85 \ub4f1\uc744 \uace0\ub824\ud55c \ud6c4, \uc885\ud569\uc801\uc73c\ub85c \ud310\ub2e8\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c \uc880 \ub354 \uad6c\uccb4\uc801\uc778 \uae30\uc900\uc73c\ub85c\ub294, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.mhlw.go.jp\/kinkyu\/diet\/dl\/torishimari.pdf\" target=\"_blank\">1971\ub144(\uc1fc\uc640 46\ub144) 6\uc6d4 1\uc77c \uc57d\ubc1c \uc81c476\ud638 \ubcf4\uac74\ubcf5\uc9c0\ubd80 \uc57d\ubb34\uad6d\uc7a5 \ud1b5\uc9c0 &#8216;\ubb34\uc2b9\uc778 \ubb34\ud5c8\uac00 \uc758\uc57d\ud488\uc758 \uc9c0\ub3c4\ub2e8\uc18d\uc5d0 \uad00\ud558\uc5ec&#8217; [ja]<\/a>\uc5d0\uc11c &#8216;\uc758\uc57d\ud488&#8217;\uc758 \ud310\uc815\ubc29\ubc95\uc5d0 \ub300\ud574 \ub2e4\uc74c\uacfc \uac19\uc774 \uc815\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\uc758\uc57d\ud488\uc73c\ub85c \uac04\uc8fc\ud558\ub294 \ubc94\uc704\ub294 \ub2e4\uc74c\uacfc \uac19\ub2e4.<\/p>\n\n\n\n<p>\u3220 \ud6a8\ub2a5\ud6a8\uacfc, \ud615\ud0dc \ubc0f \uc6a9\ubc95\uc6a9\ub7c9\uc5d0 \uad00\uacc4\uc5c6\uc774, \ud310\uc815\uae30\uc900 1.\uc5d0 \ud574\ub2f9\ud558\ub294 \uc131\ubd84\ubcf8\uc9c8(\uc6d0\uc7ac\ub8cc)\uc774 \ud63c\ud569 \ub610\ub294 \ud568\uc720\ub418\uc5b4 \uc788\ub294 \uacbd\uc6b0\ub294 \uc6d0\uce59\uc801\uc73c\ub85c \uc758\uc57d\ud488\uc758 \ubc94\uc704\ub85c \ud55c\ub2e4.<\/p>\n\n\n\n<p>\u3221 \ud310\uc815\uae30\uc900 1.\uc5d0 \ud574\ub2f9\ud558\uc9c0 \uc54a\ub294 \uc131\ubd84\ubcf8\uc9c8(\uc6d0\uc7ac\ub8cc)\uc774 \ud63c\ud569 \ub610\ub294 \ud568\uc720\ub418\uc5b4 \uc788\ub294 \uacbd\uc6b0\ub85c\uc11c, \uc544\ub798\uc758 \u2460\uc5d0\uc11c \u2462\uc5d0 \ub098\ud0c0\ub0b8 \uc5b4\ub290 \ud558\ub098\uc5d0 \ud574\ub2f9\ud558\ub294 \uac83\uc5d0 \ub300\ud574\uc11c\ub294, \uc6d0\uce59\uc801\uc73c\ub85c \uc758\uc57d\ud488\uc73c\ub85c \uac04\uc8fc\ud55c\ub2e4.<\/p>\n\n\n\n<p>\u2460\uc758\uc57d\ud488\uc801\uc778 \ud6a8\ub2a5\ud6a8\uacfc\ub97c \ud45c\ubc29\ud558\ub294 \uac83<\/p>\n\n\n\n<p>\u2461\uc570\ud50c \ud615\ud0dc \ub4f1 \uc804\uc801\uc73c\ub85c \uc758\uc57d\ud488\uc801\uc778 \ud615\ud0dc\uc778 \uac83<\/p>\n\n\n\n<p>\u2462\uc6a9\ubc95\uc6a9\ub7c9\uc774 \uc758\uc57d\ud488\uc801\uc778 \uac83<\/p>\n<cite><a href=\"https:\/\/www.mhlw.go.jp\/kinkyu\/diet\/dl\/torishimari.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">1971\ub144(\uc1fc\uc640 46\ub144) 6\uc6d4 1\uc77c \uc57d\ubc1c \uc81c476\ud638 \ubcf4\uac74\ubcf5\uc9c0\ubd80 \uc57d\ubb34\uad6d\uc7a5 \ud1b5\uc9c0 &#8216;\ubb34\uc2b9\uc778 \ubb34\ud5c8\uac00 \uc758\uc57d\ud488\uc758 \uc9c0\ub3c4\ub2e8\uc18d\uc5d0 \uad00\ud558\uc5ec&#8217; [ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\uc5ec\uae30\uc11c \ub9d0\ud558\ub294 \ud310\uc815\uae30\uc900 1.\uc774\ub780, \uc758\uc57d\ud488\uc73c\ub85c \uc0ac\uc6a9\ub418\ub294 \uc131\ubd84\uc744 \ub098\ud0c0\ub0b4\ub294 \uae30\uc900\uc785\ub2c8\ub2e4. \ub530\ub77c\uc11c, \ud310\uc815\uae30\uc900 1\uc5d0 \uc608\uc2dc\ub41c \uc131\ubd84\uc774 \ud568\uc720\ub41c \uc81c\ud488\uc740 \uc6d0\uce59\uc801\uc73c\ub85c \uc758\uc57d\ud488\uc73c\ub85c \ucde8\uae09\ub429\ub2c8\ub2e4. \ubc18\uba74, \ud310\uc815\uae30\uc900 1\uc5d0 \uc608\uc2dc\ub41c \uc131\ubd84\uc774 \uc2e4\uc81c\ub85c\ub294 \ud568\uc720\ub418\uc5b4 \uc788\uc9c0 \uc54a\uc740 \uc81c\ud488(\uc608: \uac74\uac15\uc2dd\ud488)\uc774\ub77c \ud560\uc9c0\ub77c\ub3c4, <strong>\uad6c\uc804\ud3c9\uac00\uc758 \ub0b4\uc6a9\uc5d0\uc11c &#8216;\uc758\uc57d\ud488\uc801\uc778 \ud6a8\ub2a5\ud6a8\uacfc\ub97c \ud45c\ubc29\ud558\ub294&#8217; \uacbd\uc6b0\uc5d0\ub294 &#8216;\uc758\uc57d\ud488&#8217;\uc73c\ub85c \uac04\uc8fc\ub418\uc5b4, \uc57d\uc0ac\ubc95\uc758 \uc801\uc6a9\uc744 \ubc1b\uc744 \uac00\ub2a5\uc131\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p>\ucc38\uace0\ub85c, \uc774 \ud1b5\uc9c0\uc5d0\uc11c\ub294 &#8216;\uc758\uc57d\ud488\uc801\uc778 \ud6a8\ub2a5\ud6a8\uacfc\ub97c \ud45c\ubc29\ud558\ub294&#8217; \ud45c\uc2dc\uc758 \uc608\ub85c \ub2e4\uc74c\uacfc \uac19\uc740 \uac83\ub4e4\uc744 \ub4e4\uace0 \uc788\uc73c\uba70, \uc774\ub7ec\ud55c \ud45c\ud604\uc774 \uad6c\uc804\ud3c9\uac00\uc758 \ub0b4\uc6a9\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294 \uacbd\uc6b0\uc5d0 \ubb38\uc81c\uac00 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u3220\uc9c8\ubcd1\uc758 \uce58\ub8cc \ub610\ub294 \uc608\ubc29\uc744 \ubaa9\uc801\uc73c\ub85c \ud558\ub294 \ud6a8\ub2a5\ud6a8\uacfc<\/p>\n\n\n\n<p>(\uc608) \ub2f9\ub1e8\ubcd1, \uace0\ud608\uc555, \ub3d9\ub9e5\uacbd\ud654\uc5d0 \uac78\ub9b0 \uc0ac\ub78c\uc5d0\uac8c, \uc704\u00b7\uc2ed\uc774\uc9c0\uc7a5 \uada4\uc591\uc758 \uc608\ubc29, \uac04\uc7a5\uc560\u00b7\uc2e0\uc7a5\uc560 \uce58\ub8cc, \uc554\uc5d0 \ud6a8\uacfc\uc788\uc74c, \ub208\ubcd1\uce58\ub8cc, \ubcc0\ube44\uac1c\uc120 \ub4f1<\/p>\n\n\n\n<p>\u3221\uc2e0\uccb4\uc758 \uc870\uc9c1\uae30\ub2a5\uc758 \uc77c\ubc18\uc801 \uc99d\uac15, \uc99d\uc9c4\uc744 \uc8fc\ub41c \ubaa9\uc801\uc73c\ub85c \ud558\ub294 \ud6a8\ub2a5\ud6a8\uacfc<\/p>\n\n\n\n<p>\ub2e8, \uc601\uc591\ubcf4\ucda9, \uac74\uac15\uc720\uc9c0 \ub4f1\uc5d0 \uad00\ud55c \ud45c\ud604\uc740 \uc774\uc5d0 \ud574\ub2f9\ud558\uc9c0 \uc54a\ub294\ub2e4.<\/p>\n\n\n\n<p>(\uc608) \ud53c\ub85c\ud68c\ubcf5, \uac15\uc815(\uac15\uc131) \uac15\uc7a5, \uccb4\ub825\uc99d\uac15, \uc2dd\uc695\uc99d\uc9c4, \ub178\ud654\ubc29\uc9c0, \ud559\uc2b5\ub2a5\ub825 \uac15\ud654, \ud68c\ucd98, \uc80a\uc5b4\uc9d0, \uc815\ub825\uac15\ud654, \uc2e0\uc9c4\ub300\uc0ac\ub97c \ud65c\ubc1c\ud788, \ub0b4\ubd84\ube44 \uae30\ub2a5\uc744 \ud65c\ubc1c\ud788, \ud574\ub3c5 \uae30\ub2a5\uc744 \ud5a5\uc0c1, \uc2ec\uc7a5\uc791\uc6a9 \uac15\ud654, \ud608\uc561 \uc815\ud654, \uc9c8\ubcc0 \uc790\uc5f0\uce58\uc720\ub2a5\ub825 \ud5a5\uc0c1, \uc704\uc7a5 \uc18c\ud654\ud761\uc218 \uc99d\uac00, \uac74\uc704\uc815\uc7a5, \ubcd1\uc911\u00b7\ubcd1\ud6c4\uc5d0, \uc131\uc7a5\ucd09\uc9c4 \ub4f1<\/p>\n<cite><a href=\"https:\/\/www.mhlw.go.jp\/kinkyu\/diet\/dl\/torishimari.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">1971\ub144(\uc1fc\uc640 46\ub144) 6\uc6d4 1\uc77c \uc57d\ubc1c \uc81c476\ud638 \ubcf4\uac74\ubcf5\uc9c0\ubd80 \uc57d\ubb34\uad6d\uc7a5 \ud1b5\uc9c0 &#8216;\ubb34\uc2b9\uc778 \ubb34\ud5c8\uac00 \uc758\uc57d\ud488\uc758 \uc9c0\ub3c4\ub2e8\uc18d\uc5d0 \uad00\ud558\uc5ec&#8217; (\uc77c\ubd80 \ubc1c\ucdcc) [ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\uc790\uc138\ud55c \ub0b4\uc6a9\uc740 \uc704\uc758 \ud1b5\uc9c0 \uc678\uc5d0\ub3c4, <a href=\"https:\/\/www.mhlw.go.jp\/kinkyu\/diet\/dl\/kanshishidou.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">1987\ub144(\uc1fc\uc640 62\ub144) 9\uc6d4 22\uc77c \uc57d\uac10 \uc81c88\ud638 &#8216;\ubb34\uc2b9\uc778 \ubb34\ud5c8\uac00 \uc758\uc57d\ud488\uc758 \uac10\ub3c5\uc9c0\ub3c4\uc5d0 \uad00\ud558\uc5ec&#8217; [ja]<\/a>\ub97c \ucc38\uc870\ud558\uc2ed\uc2dc\uc624. \ub610\ud55c, \uc544\ub798 \uae30\uc0ac\uc5d0\uc11c\ub3c4 \uc57d\uc0ac\ubc95\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uace0 \uc788\uc73c\ub2c8 \ucc38\uc870\ud558\uc2ed\uc2dc\uc624.<\/p>\n\n\n\n<p>\uad00\ub828 \uae30\uc0ac: <a href=\"https:\/\/monolith.law\/corporate\/pharmaceuticals-law\" target=\"_blank\" rel=\"noreferrer noopener\">\uc57d\uc0ac\ubc95(\uad6c \uc57d\uc0ac\ubc95)\uc774\ub780? \ubaa9\uc801\uacfc \uaddc\uc81c \ub300\uc0c1, \uad11\uace0 \uaddc\uc81c\ub97c \uc124\uba85 [ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EA%B5%AC%EB%91%90%ED%8F%89%EA%B0%80%EC%9D%98_%EA%B8%B0%ED%83%80_%EB%AC%B8%EC%A0%9C%EC%A0%90\"><\/span>\uad6c\ub450\ud3c9\uac00\uc758 \uae30\ud0c0 \ubb38\uc81c\uc810<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/6vW2X7Vd5dVSgWK2oM6UZS-FfNkqexXfk-pL5M7_OwpKkSGet4s7vGQxg055rpNvxloVPvQSEYwZzjqXJcXIHo7xHTHtgBAv2diyw_Ry1z1sXmJlrxfvoOjOotBGUXU_SoikTE1SEjPOlj62UH5HtPg\" alt=\"\uad6c\ub450\ud3c9\uac00\ub294 \uc57d\uae30\ubc95\uc758 \uaddc\uc81c \ub300\uc0c1\uc774 \ub420\uae4c?\" \/><\/figure>\n\n\n\n<p>\uac8c\uc2dc\ub41c \uad6c\ub450\ud3c9\uac00\uac00 \uc57d\uae30\ubc95\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uae30\ud0c0 \ubc95\ub960\uacfc\uc758 \uad00\uacc4\uc5d0\uc11c \ubb38\uc81c\uac00 \ub420 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ubbc0\ub85c, \uc5b4\ub5a4 \uacbd\uc6b0\uc5d0 \uc5b4\ub5a4 \ubc95\ub960\uc5d0 \uc704\ubc18\ub418\ub294\uc9c0 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%83%81%ED%92%88%ED%91%9C%EC%8B%9C%EB%B2%95%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C%EC%A0%90\"><\/span>\uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 \ubb38\uc81c\uc810<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uc77c\ubcf8\uc758 &#8216;\uc0c1\ud488\ud45c\uc2dc\ubc95 \uc81c5\uc870&#8217;\ub294 \ubd80\ub2f9\ud55c \ud45c\uc2dc\ub97c \uae08\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc11c \ub9d0\ud558\ub294 &#8216;\ud45c\uc2dc&#8217;\ub780, \uace0\uac1d\uc744 \uc720\uc778\ud558\uae30 \uc704\ud55c \uc218\ub2e8\uc73c\ub85c, <strong>\uc0ac\uc5c5\uc790\uac00<\/strong> \uc790\uc2e0\uc774 \uc81c\uacf5\ud558\ub294 \uc0c1\ud488\uc774\ub098 \uc11c\ube44\uc2a4\uc758 \ub0b4\uc6a9\uc774\ub098 \uac70\ub798 \uc870\uac74 \ub4f1 \uc774\uc640 \uad00\ub828\ub41c \uc0ac\ud56d\uc5d0 \ub300\ud574 \ud558\ub294 \uad11\uace0\ub098 \uae30\ud0c0 \ud45c\uc2dc\ub97c \ub9d0\ud569\ub2c8\ub2e4(\uc81c2\uc870 \uc81c4\ud56d). \ub530\ub77c\uc11c, \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\uc758 \uad6c\ub9e4\uc790\u00b7\uc774\uc6a9\uc790\uc778 \uc18c\ube44\uc790\uac00 \uc791\uc131\ud558\ub294 \ub9ac\ubdf0\ub294 \uc6d0\uce59\uc801\uc73c\ub85c, \uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 &#8216;\ud45c\uc2dc&#8217;\uc5d0 \ud574\ub2f9\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098, \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc0ac\uc5c5\uc790\uac00, \uace0\uac1d\uc744 \uc720\uc778\ud558\uae30 \uc704\ud55c \uc218\ub2e8\uc73c\ub85c, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc5d0 \ub9ac\ubdf0 \uc815\ubcf4\ub97c <strong>\uc9c1\uc811 \uac8c\uc2dc\ud558\uac70\ub098, \uc81c3\uc790\uc5d0\uac8c \uac8c\uc2dc\ud558\uac8c \ud558\uace0, \ud574\ub2f9 \ub9ac\ubdf0 \uc815\ubcf4\uac00 \uc2e4\uc81c \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\ub098 \ub2e4\ub978 \uc0ac\uc5c5\uc790\uc758 \uac83\ubcf4\ub2e4 \ud604\uc800\ud788 \uc6b0\uc218\ud558\uac70\ub098 \uc720\ub9ac\ud558\ub2e4\ub294 \uc778\uc0c1\uc744 \uc77c\ubc18 \uc18c\ube44\uc790\uc5d0\uac8c \uc904 \uacbd\uc6b0<\/strong>, \uc0c1\ud488\ud45c\uc2dc\ubc95 \uc81c5\uc870\uc5d0 \uc704\ubc30\ub418\ub294 \ub9ac\ubdf0\uac00 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/guideline\/assets\/representation_cms216_220629_07.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\uc778\ud130\ub137 \uc18c\ube44\uc790 \uac70\ub798\uc5d0 \uad00\ud55c \uad11\uace0 \ud45c\uc2dc\uc5d0 \ub300\ud55c \uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 \ubb38\uc81c\uc810 \ubc0f \uc8fc\uc758\uc0ac\ud56d [ja]<\/a>(\uc77c\ubcf8 \uc18c\ube44\uc790\uccad)\uc5d0\uc11c\ub294, \uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1 \ubb38\uc81c\uac00 \ub418\ub294 \uc0ac\ub840\ub85c \ub2e4\uc74c\uc758 \uc0ac\ub840\ub97c \ub4e4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub9e4\uc7a5\uc744 \uc6b4\uc601\ud558\ub294 \uc0ac\uc5c5\uc790\uac00, \ub9ac\ubdf0 \uac8c\uc2dc \ub300\ud589\uc744 \ud558\ub294 \uc0ac\uc5c5\uc790\uc5d0\uac8c \uc758\ub8b0\ud558\uc5ec, \uc790\uc2e0\uc774 \uc81c\uacf5\ud558\ub294 \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\uc5d0 \uad00\ud55c \uc0ac\uc774\ud2b8\uc758 \ub9ac\ubdf0\uc815\ubcf4\ucf54\ub108\uc5d0 \ub2e4\uc218\uc758 \ub9ac\ubdf0\ub97c \uc791\uc131\ud558\uac8c \ud558\uc5ec, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc0c1\uc758 \ud3c9\uac00\ub97c \ubcc0\ub3d9\uc2dc\ud0a4\uace0, \uc6d0\ub798 \ud574\ub2f9 \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uae0d\uc815\uc801\uc778 \ud3c9\uac00\uac00 \uadf8\ub9ac \ub9ce\uc9c0 \uc54a\uc558\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uc81c\uacf5\ud558\ub294 \uc0c1\ud488\u00b7\uc11c\ube44\uc2a4\uc758 \ud488\uc9c8 \ub4f1\uc758 \ub0b4\uc6a9\uc5d0 \ub300\ud574, \ub9c8\uce58 \uc77c\ubc18 \uc18c\ube44\uc790\uc758 \ub2e4\uc218\ub85c\ubd80\ud130 \uae0d\uc815\uc801\uc778 \ud3c9\uac00\ub97c \ubc1b\uace0 \uc788\ub294 \uac83\ucc98\ub7fc \ud45c\uc2dc\ud558\uac8c \ud558\ub294 \uac83.<\/p>\n<cite><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/guideline\/assets\/representation_cms216_220629_07.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\uc778\ud130\ub137 \uc18c\ube44\uc790 \uac70\ub798\uc5d0 \uad00\ud55c \uad11\uace0 \ud45c\uc2dc\uc5d0 \ub300\ud55c \uc0c1\ud488\ud45c\uc2dc\ubc95\uc0c1\uc758 \ubb38\uc81c\uc810 \ubc0f \uc8fc\uc758\uc0ac\ud56d [ja]<\/a><\/cite><\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EA%B1%B4%EA%B0%95%EC%A6%9D%EC%A7%84%EB%B2%95_%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C\"><\/span>\uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \ubb38\uc81c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uac8c\uc2dc\ub41c \ub9ac\ubdf0\uc5d0 \ub300\ud55c \uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \ubb38\uc81c\ub294, \uac74\uac15\uc99d\uc9c4\ubc95 \uc81c65\uc870 \uc81c1\ud56d\uc5d0\uc11c \uae08\uc9c0\ud558\uace0 \uc788\ub294 \uac70\uc9d3\uacfc \uacfc\uc7a5 \ud45c\ud604\uc5d0 \ud574\ub2f9\ud558\ub294\uc9c0 \uc5ec\ubd80\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><strong>\ub204\uad6c\ub4e0\uc9c0<\/strong>, \uc2dd\ud488\uc73c\ub85c \ud310\ub9e4\ub97c \uc704\ud55c \ubb3c\uac74\uc5d0 \ub300\ud574 \uad11\uace0\ub098 \uae30\ud0c0 \ud45c\uc2dc\ub97c \ud560 \ub54c, \uac74\uac15 \uc720\uc9c0 \uc99d\uc9c4 \ud6a8\uacfc\ub098 \uadf8 \uc678 \ub0b4\uac01\ubd80\ub839\uc5d0\uc11c \uc815\ud558\ub294 \uc0ac\ud56d(\ub2e4\uc74c \uc870 \uc81c3\ud56d\uc5d0\uc11c &#8216;\uac74\uac15 \uc720\uc9c0 \uc99d\uc9c4 \ud6a8\uacfc \ub4f1&#8217;\uc774\ub77c \ud568)\uc5d0 \ub300\ud574, <strong>\ud604\uc800\ud788<\/strong> \uc0ac\uc2e4\uacfc \ub2e4\ub978 \ud45c\uc2dc\ub97c \ud558\uac70\ub098, \ud639\uc740 \ud604\uc800\ud788 \uc0ac\ub78c\uc744 \uc624\uc778\ud558\uac8c \ud558\ub294 \ud45c\uc2dc\ub97c \ud574\uc11c\ub294 \uc548 \ub41c\ub2e4.<\/p>\n<cite>\uac74\uac15\uc99d\uc9c4\ubc95 \uc81c65\uc870 \uc81c1\ud56d<\/cite><\/blockquote>\n\n\n\n<p>\uc5ec\uae30\uc11c\ub294, \uc18c\ube44\uc790\uccad\uc774 \uacf5\ud45c\ud55c <a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/extravagant_advertisement\/assets\/representation_cms213_230131_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\uac74\uac15\uc2dd\ud488\uc5d0 \uad00\ud55c \uacbd\ud488\ud45c\uc2dc\ubc95 \ubc0f \uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \uc8fc\uc758\uc0ac\ud56d\uc5d0 \ub300\ud574\u300d[ja]<\/a>(\uc18c\ube44\uc790\uccad)\ub97c \ucc38\uace0\ud558\uc5ec, \uc870\ubb38\uc758 \ud574\uc11d\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uaddc\uc81c\uc758 \ub300\uc0c1\uc5d0 \ub300\ud574, <strong>&#8216;\ub204\uad6c\ub4e0\uc9c0&#8217;<\/strong>\ub77c\uace0 \uaddc\uc815\ub418\uc5b4 \uc788\ub294 \uac83\uc73c\ub85c\ubd80\ud130, \uc2dd\ud488\uc758 \uc81c\uc870\uc5c5\uc790, \ud310\ub9e4\uc5c5\uc790 \ub4f1\uc5d0 \ud55c\uc815\ub418\uc9c0 \uc54a\uace0, <strong>\uc2e0\ubb38\uc0ac, \uc7a1\uc9c0\uc0ac, \ubc29\uc1a1\uc0ac, \uc778\ud130\ub137 \ub9e4\uccb4\uc0ac \ub4f1\uc758 \uad11\uace0 \ub9e4\uccb4 \uc0ac\uc5c5\uc790\uc640, \uc774\ub4e4 \uad11\uace0 \ub9e4\uccb4 \uc0ac\uc5c5\uc790\uc5d0 \ub300\ud574 \uad11\uace0\uc758 \uc911\uac1c\u00b7\uc870\uc815\uc744 \ud558\ub294 \uad11\uace0 \ub300\ud589\uc0ac, \uc11c\ube44\uc2a4 \uc81c\uacf5\uc790 \ub4f1\ub3c4 \uaddc\uc81c\uc758 \ub300\uc0c1\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong> \ud2b9\ud788, \ud45c\uc2dc\ub97c \ud55c \uc0ac\uc5c5\uc790\uac00 \uaddc\uc81c\uc758 \ub300\uc0c1\uc774 \ub418\ub294\ub370, \uc774 &#8216;\ud45c\uc2dc\ub97c \ud55c \uc0ac\uc5c5\uc790&#8217;\ub780,<\/p>\n\n\n\n<ol>\n<li>\uc790\uc2e0 \ud639\uc740 \ub2e4\ub978 \uc0ac\ub78c\uacfc \ud568\uaed8 \uc801\uadf9\uc801\uc73c\ub85c \ud45c\uc2dc \ub0b4\uc6a9\uc744 \uacb0\uc815\ud55c \uc0ac\uc5c5\uc790 \ubfd0\ub9cc \uc544\ub2c8\ub77c,<\/li>\n\n\n\n<li>\ub2e4\ub978 \uc0ac\ub78c\uc758 \ud45c\uc2dc \ub0b4\uc6a9\uc5d0 \ub300\ud55c \uc124\uba85\uc5d0 \uae30\ucd08\ud558\uc5ec \uadf8 \ub0b4\uc6a9\uc744 \uc815\ud55c \uc0ac\uc5c5\uc790,<\/li>\n\n\n\n<li>\ub2e4\ub978 \uc0ac\uc5c5\uc790\uc5d0\uac8c \uadf8 \uacb0\uc815\uc744 \uc704\uc784\ud55c \uc0ac\uc5c5\uc790<\/li>\n<\/ol>\n\n\n\n<p>\ub97c \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc560\ud53c\ub9ac\uc5d0\uc774\ud130\uac00 \uad11\uace0\uc8fc\uc758 \ud310\ub9e4\ud558\ub294 \uac74\uac15\uc2dd\ud488\uc5d0 \ub300\ud574 \uac70\uc9d3\uacfc \uacfc\uc7a5\uad11\uace0\uc5d0 \ud574\ub2f9\ud558\ub294 \ub0b4\uc6a9\uc744 \uac8c\uc2dc\ud55c \uacbd\uc6b0, <strong>\uad11\uace0\uc8fc\uac00 \uadf8 \ud45c\uc2dc\ub0b4\uc6a9\uc744 \uad6c\uccb4\uc801\uc73c\ub85c \uc778\uc2dd\ud558\uc9c0 \uc54a\uc740 \uacbd\uc6b0\ub77c\ub3c4<\/strong>, \uad11\uace0\uc8fc\uac00 \ubc95\uc801\ucc45\uc784\uc744 \ubb3c\uc744 \uc218 \uc788\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c, &#8216;\ud604\uc800\ud788&#8217;\uc758 \ud574\ub2f9\uc131\uc740, \uac01\uac01\uc758 \uad11\uace0\uc5d0 \ub530\ub77c \ud310\ub2e8\uc774 \uc774\ub8e8\uc5b4\uc9c0\ub294 \uac83\uc774\uc9c0\ub9cc, \uc608\ub97c \ub4e4\uc5b4 \ub2e4\uc74c\uacfc \uac19\uc740 \uac83\uc740 &#8216;\uacfc\uc7a5\uad11\uace0\ud45c\uc2dc&#8217;\uc5d0 \ud574\ub2f9\ud560 \uac00\ub2a5\uc131\uc774 \uc788\ub2e4\uace0 \ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\uac74\uac15\uc2dd\ud488\uc744 \ud310\ub9e4\ud558\ub294 \uc0ac\uc5c5\uc790\uac00, \ub313\uae00\ub300\ud589 \uc0ac\uc5c5\uc790\uc5d0 \uc758\ub8b0\ud558\uc5ec, \uadf8 \uc0ac\uc5c5\uc790\uac00 \ud310\ub9e4\ud558\ub294 \uac74\uac15\uc2dd\ud488\uc5d0 \uad00\ud55c \uc0ac\uc774\ud2b8\uc758 \ub9ac\ubdf0\uc815\ubcf4 \ucf54\ub108\uc5d0 \ub9ac\ubdf0\ub97c \ub2e4\uc218 \uc791\uc131\ud558\uac8c \ud558\uc5ec, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8 \uc0c1\uc758 \ud3c9\uac00\uc790\uccb4\ub97c \ubcc0\ub3d9\uc2dc\ud0a4\uace0, \uae30\uc874 \ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc0c1\uc5d0\uc11c \uadf8 \uac74\uac15\uc2dd\ud488\uc5d0 \ub300\ud55c \ud638\uc758\uc801\uc778 \ud3c9\uac00\uac00 \ub9ce\uc9c0 \uc54a\uc558\uc74c\uc5d0\ub3c4, \uadf8 \uac74\uac15\uc2dd\ud488\uc758 \uac74\uac15\uc720\uc9c0 \uc99d\uc9c4\ud6a8\uacfc \ub4f1\uc5d0 \ub300\ud574, \ub9c8\uce58 \uc77c\ubc18 \uc18c\ube44\uc790\uc758 \ub2e4\uc218\ub85c\ubd80\ud130 \ud638\uc758\uc801\uc778 \ud3c9\uac00\ub97c \ubc1b\uace0 \uc788\ub294 \uac83\ucc98\ub7fc \ud45c\uc2dc\ud558\uac8c \ud558\ub294 \uac83<\/p>\n<cite><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/extravagant_advertisement\/assets\/representation_cms213_230131_01.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\uac74\uac15\uc2dd\ud488\uc5d0 \uad00\ud55c \uacbd\ud488\ud45c\uc2dc\ubc95 \ubc0f \uac74\uac15\uc99d\uc9c4\ubc95 \uc0c1\uc758 \uc8fc\uc758\uc0ac\ud56d\uc5d0 \ub300\ud574\u300dp.16 [ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\uc77c\ubc18\uc801\uc73c\ub85c, \uc77c\ubc18 \uc18c\ube44\uc790\ub294 \uad11\uace0\uc5d0\ub294 \uc5b4\ub290 \uc815\ub3c4\uc758 \uacfc\uc7a5\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\ub2e4\ub294 \uac83\uc744 \uac10\uc548\ud558\uace0 \ud45c\uc2dc \ub0b4\uc6a9\uc744 \ud310\ub2e8\ud558\uace0, \uc0c1\ud488 \uc120\ud0dd\uc744 \ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098, \uc704\uc758 \uc608\uc5d0\uc11c\ub294, \uad11\uace0\ub77c\ub294 \uac83\uc744 \uc77c\ubc18 \uc18c\ube44\uc790\uac00 \uc778\uc2dd\ud560 \uc218 \uc5c6\uace0, \uadf8 \ud45c\uc2dc \ub0b4\uc6a9\uc774 \uc0c1\ud488 \uc120\ud0dd\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc774 \ud06c\uae30 \ub54c\ubb38\uc5d0, \uaddc\uc81c\uc758 \ub300\uc0c1\uc774 \ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%9D%98%EB%A3%8C%EB%B2%95%EC%83%81%EC%9D%98_%EB%AC%B8%EC%A0%9C\"><\/span>\uc758\ub8cc\ubc95\uc0c1\uc758 \ubb38\uc81c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ud5e4\uc774\uc138\uc774 29\ub144(2017\ub144)\uc758\ub8cc\ubc95 \uac1c\uc815\uc5d0 \ub530\ub77c \uc758\ub8cc\uc5d0 \uad00\ud55c \uad11\uace0\uaddc\uc81c\uc758 \uc7ac\uac80\ud1a0\uac00 \uc774\ub8e8\uc5b4\uc84c\uc2b5\ub2c8\ub2e4. \uc774\ubc88 \uac1c\uc815\uc5d0\uc11c\ub294 \ud658\uc790\ubcf4\ud638\uc758 \uad00\uc810\uc5d0\uc11c, \uc758\ub8cc\uae30\uad00\uc758 \uc6f9\uc0ac\uc774\ud2b8 \ub4f1\ub3c4 \uc0c8\ub85c\uc6b4 \uaddc\uc81c \ub300\uc0c1\uc5d0 \ud3ec\ud568\ub418\uc5c8\uc9c0\ub9cc, \ud658\uc790\uac00 \uc54c\uace0 \uc2f6\uc5b4\ud558\ub294 \uc815\ubcf4(\uc790\uc720\uc9c4\ub8cc \ub4f1)\ub97c \uc5bb\uc744 \uc218 \uc5c6\uac8c \ub418\ub294 \uc6b0\ub824\ub97c \uace0\ub824\ud558\uc5ec, \uc77c\uc815\ud55c \uc870\uac74 \ud558\uc5d0 \uad11\uace0\uaddc\uc81c\ub97c \ud574\uc81c\ud558\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc544\ub798\uc5d0\uc11c\ub294 <a rel=\"noreferrer noopener\" href=\"https:\/\/www.mhlw.go.jp\/content\/001041533.pdf\" target=\"_blank\">\uc758\ub8cc\uad11\uace0 \uac00\uc774\ub4dc\ub77c\uc778 [ja]<\/a>\uc744 \ucc38\uace0\ud558\uc5ec, \uaddc\uc81c\ub418\ub294 \uad11\uace0\uc5d0 \ub300\ud574, \uac1c\uc815\ub0b4\uc6a9\uacfc \ud568\uaed8 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uba3c\uc800 \uae30\uc874\uc5d0\ub294, \uc5ec\uae30\uc11c \ub9d0\ud558\ub294 &#8216;\uad11\uace0&#8217;\uc5d0 \ub300\ud574, \uc544\ub798\uc758 3\uac00\uc9c0 \uc694\uac74\uc744 \ubaa8\ub450 \ucda9\uc871\ud55c \uacbd\uc6b0\uc5d0 \uaddc\uc81c\ub300\uc0c1\uc774\ub77c\uace0 \ud558\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<ol>\n<li>\uc720\uc778\uc131(\ud658\uc790\uc758 \uc9c4\ub8cc \ub4f1\uc744 \uc720\uc778\ud558\ub294 \uc758\ub3c4\uac00 \uc788\ub294 \uac83)<\/li>\n\n\n\n<li>\ud2b9\uc815\uc131(\uc758\uc0ac\uc758 \uc131\uba85\uc774\ub098 \ubcd1\uc6d0\uc758 \uc774\ub984 \ub4f1\uc774 \ud2b9\uc815 \uac00\ub2a5\ud55c \uac83)<\/li>\n\n\n\n<li>\uc778\uc9c0\uc131(\uc77c\ubc18\uc778\uc774 \uc778\uc9c0\ud560 \uc218 \uc788\ub294 \uc0c1\ud0dc\uc5d0 \uc788\ub294 \uac83)<\/li>\n<\/ol>\n\n\n\n<p>\ub530\ub77c\uc11c \uae30\uc874\uc5d0\ub294, 3.\uc758 \uc778\uc9c0\uc131\uc758 \uc694\uac74\uc5d0 \uc758\ud574, \uc77c\ubc18\uc778\uc774 \ubcfc \uc218 \uc788\ub294 TV \uad11\uace0, \uac04\ud310, \uc804\ub2e8\uc9c0 \uad11\uace0 \ub4f1\uc774 \uaddc\uc81c\uc758 \ub300\uc0c1\uc774\uc5c8\uc73c\uba70, \uc6f9\uc0ac\uc774\ud2b8 \ub4f1\uc740, \ud658\uc790\uac00 \uc2a4\uc2a4\ub85c \uc815\ubcf4\ub97c \ucc3e\uc544 \uac80\uc0c9\ud558\ub294 \ub4f1 \uc801\uadf9\uc801\uc73c\ub85c \uc5f4\ub78c\ud558\ub294 \uac83\uc774\ubbc0\ub85c 3.\uc758 \uc778\uc9c0\uc131\uc758 \uc694\uac74\uc744 \ucda9\uc871\ud558\uc9c0 \uc54a\uc544, \uaddc\uc81c\uc758 \ub300\uc0c1\uc5d0\uc11c \uc81c\uc678\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098, \uac1c\uc815\ud6c4\uc5d0\ub294, 3.\uc758 \uc694\uac74\uc774 \ud544\uc694\uc5c6\uac8c \ub418\uc5b4 <strong>\uc6f9\uc0ac\uc774\ud2b8\ub3c4 \uaddc\uc81c\uc758 \ub300\uc0c1\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p>\uadf8\ub9ac\uace0, \ud658\uc790\uc5d0 \uc758\ud55c \uc801\uc808\ud55c \uc120\ud0dd\uc774 \ubc29\ud574\ubc1b\uc9c0 \uc54a\ub3c4\ub85d, \ud5c8\uc704\u00b7\ube44\uad50\uc6b0\ub7c9\u00b7\uacfc\ub300\u00b7\uacf5\uc11c\uc591\uc18d \uc704\ubc18\uc758 \uad11\uace0\ub294 \uae08\uc9c0\ub418\uc5b4 \uc788\uc73c\uba70(\uc758\ub8cc\ubc95 \uc81c6\uc870\uc7585\uc81c1\ud56d\u00b7\uc81c2\ud56d), <strong>\uad11\uace0 \uac00\ub2a5\ud55c \uc0ac\ud56d\uc740, \ubcc4\ub3c4\ub85c \uc815\ud574\uc9c4 \uacbd\uc6b0\ub97c \uc81c\uc678\ud558\uace0\ub294 \uc6d0\uce59\uc801\uc73c\ub85c, \ubcd1\uc6d0\uc758 \uc9c4\ub8cc\uacfc\uba85\uc774\ub098 \uc18c\uc7ac\uc9c0, \uc758\ub8cc \uc885\uc0ac\uc790\uc758 \uc815\ubcf4, \uc9c4\ub8cc\uc758 \uc694\uc77c\u00b7\uc2dc\uac04 \ub4f1, \uc758\ub8cc\ubc95 \uc81c6\uc870\uc7585\uc81c3\ud56d\uc5d0 \uba85\uc2dc\ub41c \uac83\ub9cc \uac00\ub2a5\ud569\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p>\ub610\ud55c, \uc77c\ubc18\uc801\uc73c\ub85c \uc758\ub8cc\uad11\uace0\ub85c \ubcf4\uc9c0 \uc54a\ub294 \uac83\uc73c\ub85c, \ud559\uc220\ub17c\ubb38\u00b7\ud559\uc220\ubc1c\ud45c \ub4f1, \uc2e0\ubb38\uc774\ub098 \uc7a1\uc9c0 \ub4f1\uc758 \uae30\uc0ac, \ud658\uc790 \ub4f1\uc774 \uc2a4\uc2a4\ub85c \uac8c\uc2dc\ud558\ub294 \uccb4\ud5d8\ub2f4\u00b7\uc218\uae30 \ub4f1, \ubcd1\uc6d0 \ub0b4 \uac8c\uc2dc\u00b7\ubcd1\uc6d0\uc5d0\uc11c \ubc30\ud3ec\ud558\ub294 \ud31c\ud50c\ub81b \ub4f1, \uc758\ub8cc\uae30\uad00\uc758 \uc9c1\uc6d0 \ubaa8\uc9d1\uc5d0 \uad00\ud55c \uad11\uace0\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub4e4\uc740 \uc6d0\uce59\uc801\uc73c\ub85c \uc704\uc758 1.\uc758 &#8216;\uc720\uc778\uc131&#8217;\uc758 \uc694\uac74\uc744 \ucda9\uc871\ud558\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc5d0, \uad11\uace0\uc5d0 \ud574\ub2f9\ud558\uc9c0 \uc54a\ub294\ub2e4\uace0 \ud310\ub2e8\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098, \uc774\ub4e4\uc5d0 \ud574\ub2f9\ud55c\ub2e4\uace0 \ud574\uc11c \ubaa8\ub450\uac00 \uad11\uace0\uc5d0 \ud574\ub2f9\ud558\uc9c0 \uc54a\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud559\uc220\ub17c\ubb38 \ub4f1\uc744 \uac00\uc7a5\ud558\uba74\uc11c, \ubd88\ud2b9\uc815 \ub2e4\uc218\uc5d0\uac8c \ub2e4\uc774\ub809\ud2b8 \uba54\uc77c\uc744 \ubcf4\ub0b4\ub294 \ub4f1\uc73c\ub85c, \uc2e4\uc81c\ub85c\ub294 \ud2b9\uc815 \uc758\ub8cc\uae30\uad00\uc5d0 \ub300\ud55c \ud658\uc790\uc758 \uc9c4\ub8cc \ub4f1\uc744 \ub298\ub9ac\ub294 \uac83\uc744 \ubaa9\uc801\uc73c\ub85c \ud558\uace0 \uc788\ub2e4\uace0 \uc778\uc815\ub418\ub294 \uacbd\uc6b0\uc5d0\ub294, \uc720\uc778\uc131\uc774 \uc788\ub2e4\uace0 \ud310\ub2e8\ub418\uc5b4, &#8216;\uad11\uace0&#8217;\ub85c \ucde8\uae09\ub418\ub294 \uacbd\uc6b0\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc57d\uae30\ubc95\uc758 \uad11\uace0 \uaddc\uc81c\uc5d0 \ub300\ud574\uc11c\ub294, \uc544\ub798 \uae30\uc0ac\uc5d0\uc11c\ub3c4 \uc124\uba85\ud558\uace0 \uc788\uc73c\ub2c8 \ucc38\uace0\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uad00\ub828 \uae30\uc0ac: <a href=\"https:\/\/monolith.law\/corporate\/pharmaceuticals-advertising-regulations\" target=\"_blank\" rel=\"noopener\" title=\"\">\uc57d\uae30\ubc95\uc758 \uad11\uace0 \uaddc\uc81c\ub780? \ud569\ubc95\uc801\uc778 \ud45c\ud604\uc73c\ub85c \uad11\uace0\ub97c \uc791\uc131\ud558\ub294 \ud3ec\uc778\ud2b8\ub97c \uc124\uba85<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%A6%AC%EB%B7%B0_%EC%82%AC%EC%9D%B4%ED%8A%B8_%EC%B8%A1%EC%9D%98_%EC%B1%85%EC%9E%84%EA%B3%BC_%EB%8C%80%EC%B2%98_%EB%B0%A9%EB%B2%95\"><\/span>\ub9ac\ubdf0 \uc0ac\uc774\ud2b8 \uce21\uc758 \ucc45\uc784\uacfc \ub300\ucc98 \ubc29\ubc95<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/5Q4PF8K-Pu5P2DLanB9nxnJmU0APU41fInmXYyf_v-gmd8r6MbDzC_hWg-tdN5aV0UjAUYl3qP-osQfO0XipZ9lE-rPrlBGadnjvozNrIrEr18wbzNiNCzg1EsKCL6sZDIBTAhQ7s6Y-kLtN9oZqdtA\" alt=\"\uc758\ub8cc\ubc95\uc0c1\uc758 \ubb38\uc81c\" \/><\/figure>\n\n\n\n<p>\uadf8\ub807\ub2e4\uba74, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc758 \uad00\ub9ac\uc790\ub294 \ubd88\ubc95\uc801\uc778 \ub9ac\ubdf0\uac00 \uac8c\uc2dc\ub41c \uacbd\uc6b0 \uc5b4\ub5a4 \ucc45\uc784\uc744 \uc9c0\uac8c \ub420\uae4c\uc694?<\/p>\n\n\n\n<p>\ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc758 \uad00\ub9ac\uc790\uac00 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\uc758 \uc874\uc7ac\ub97c \uc778\uc9c0\ud558\uace0\ub3c4 \uc774\uc5d0 \ub300\ud574 \uc5b4\ub5a0\ud55c \uc870\uce58\ub3c4 \ucde8\ud558\uc9c0 \uc54a\uace0 \ub2e8\uc21c\ud788 \ubc29\uce58\ud558\ub294 \uacbd\uc6b0, \uc77c\ubc18\uc801\uc73c\ub85c\ub294 \ubbfc\uc0ac\uc0c1\u00b7\ud615\uc0ac\uc0c1\uc758 \ucc45\uc784\uc744 \uc9c0\uac8c \ub418\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098, \uc0ac\uc774\ud2b8 \uad00\ub9ac\uc790\uac00 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\uc758 \uc874\uc7ac\ub97c \ub2e8\uc21c\ud788 \ubc29\uce58\ud558\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, <strong>\ubd88\ubc95\uc801\uc778 \uc815\ubcf4\uc758 \uc720\ud1b5\uc5d0 &#8216;\uc801\uadf9\uc801\uc73c\ub85c \uad00\uc5ec&#8217;\ud558\uace0 \uc788\uc5c8\ub2e4\uba74, \ucc45\uc784\uc774 \ubb3c\uc5b4\uc9c8 \uac00\ub2a5\uc131\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098, \ud574\ub2f9 \uad00\ub9ac\uc790\uac00 \uc77c\ubc18 \uc704\ud0c1\uc790 \ub4f1\uc73c\ub85c\ubd80\ud130 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\uac00 \uc0ac\uc774\ud2b8\uc5d0 \uac8c\uc2dc\ub418\uc5b4 \uc788\ub2e4\ub294 \uc815\ubcf4\uc81c\uacf5\uc744 \ubc1b\uc558\uac70\ub098, \uc2a4\uc2a4\ub85c \ubd88\ubc95\uc73c\ub85c \ud310\ub2e8\ub418\ub294 \uc815\ubcf4\ub97c \ubc1c\uacac\ud55c \uacbd\uc6b0, \ubd88\ubc95\uc131\uc744 \ud310\ub2e8\ud55c \ud6c4, \uc790\ubc1c\uc801\uc73c\ub85c \ub300\uc751\ud558\ub294 \uac83\uc774 \ubc14\ub78c\uc9c1\ud558\ub2e4\uace0 \uac04\uc8fc\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/www.catv-jcta.jp\/pdf\/20141215guideline.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\uc778\ud130\ub137 \uc0c1\uc758 \ubd88\ubc95 \uc815\ubcf4\uc5d0 \ub300\ud55c \ub300\uc751\uc5d0 \uad00\ud55c \uac00\uc774\ub4dc\ub77c\uc778\u300d[ja]<\/a>(\uc804\uae30\ud1b5\uc2e0\uc0ac\uc5c5\uc790\ud611\ud68c \ub4f1)\uc5d0\ub294, \uc0ac\uc774\ud2b8 \uad00\ub9ac\uc790\uac00 \ucde8\ud560 \uc218 \uc788\ub294 \uad6c\uccb4\uc801\uc778 \ubd88\ubc95 \uc815\ubcf4\uc5d0 \ub300\ud55c \uc870\uce58(\uc774\ud558 &#8216;\uc804\uc1a1 \ubc29\uc9c0 \uc870\uce58&#8217;\ub77c\uace0 \ud569\ub2c8\ub2e4.)\ub85c\uc11c, \ud574\ub2f9 \ubd88\ubc95 \uc815\ubcf4\ub97c \ubc1c\uc2e0\ud55c \uc790\uc5d0 \ub300\ud574,<\/p>\n\n\n\n<ol>\n<li>\ubd88\ubc95\uc801\uc778 \uc815\ubcf4\ub97c \uc911\ub2e8\ud558\ub3c4\ub85d \uc694\uad6c\ud558\ub294 \uac83<\/li>\n\n\n\n<li>\uc694\uad6c\ub97c \ubc18\ubcf5\uc801\uc73c\ub85c \uc9c4\ud589\ud558\ub354\ub77c\ub3c4, \ubc1c\uc2e0\uc790\uac00 \uc694\uad6c\ub41c \uc870\uce58\ub97c \ucde8\ud558\uc9c0 \uc54a\uc744 \ub54c\ub294, \ud504\ub85c\ubc14\uc774\ub354\uac00 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\ub97c \uacf5\uc911\uc774 \uc218\uc2e0\ud560 \uc218 \uc5c6\ub294 \uc0c1\ud0dc\ub85c \ub9cc\ub4dc\ub294 \uac83(\ub2e8, \uba85\ubc31\ud558\uac8c \ubd88\ubc95\uc774\uac70\ub098 \ud574\ub85c\uc6b0\uba70, \uae34\uae09\uc131\uc774 \uc788\ub2e4\uace0 \ud310\ub2e8\ud560 \uc218 \uc788\ub294 \uc0c1\ub2f9\ud55c \uc0ac\uc720\uac00 \uc788\ub294 \uacbd\uc6b0, 1.\uc758 \uc694\uad6c\ub97c \uc9c4\ud589\ud558\uc9c0 \uc54a\uace0, \uc0ac\uc5c5\uc790\uac00 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\ub97c \uacf5\uc911\uc774 \uc218\uc2e0\ud560 \uc218 \uc5c6\ub294 \uc0c1\ud0dc\ub85c \ub9cc\ub4dc\ub294 \uac83)<\/li>\n\n\n\n<li>\ubc1c\uc2e0\uc790\uac00 \ubd88\ubc95\uc801\uc778 \uc815\ubcf4\uc758 \ubc1c\uc2e0\uc744 \ubc18\ubcf5\ud558\ub294 \uacbd\uc6b0, \ubc1c\uc2e0\uc790\uc758 \uc774\uc6a9\uc744 \uc911\uc9c0\ud558\uace0, \ub610\ub294 \ubc1c\uc2e0\uc790\uc640\uc758 \uc774\uc6a9 \uacc4\uc57d\uc744 \ud574\uc9c0\ud558\ub294 \uac83<\/li>\n<\/ol>\n\n\n\n<p>\ub4f1\uc774 \uc81c\uc2dc\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8\uc758 \uad00\ub9ac\uc790\ub294 \uc77c\ubcf8 \ubcf4\uac74\ub178\ub3d9\uc131 \uc758\uc57d\ud488\uc2dd\ud488\uad6d \uac10\uc2dc\uc9c0\ub3c4\u00b7\ub9c8\uc57d\ub300\ucc45 \uad00\ub828 \uae30\uad00\uc774\ub098 \ub3c4\ub3c4\ubd80\ud604 \uc57d\ubb34 \uad00\ub828 \uae30\uad00\uc73c\ub85c\ubd80\ud130 \uc804\uc1a1\ubc29\uc9c0\uc870\uce58 \uc694\uccad\uc744 \ubc1b\uc744 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uc704\uc758 \uae30\uad00\uc5d0 \uc758\ud55c \uad00\ub9ac\uc790\uc5d0 \ub300\ud55c \uc694\uccad\uc774\uba70, \uc774\uc5d0 \ub530\ub77c \uc77c\ubc18\uc801\uc73c\ub85c \ud574\ub2f9 \uad00\ub9ac\uc790\uc5d0\uac8c \uc804\uc1a1\ubc29\uc9c0\uc870\uce58\ub97c \uc2e4\uc2dc\ud558\ub294 \ubc95\uc801\uc758\ubb34\uac00 \ubc1c\uc0dd\ud558\uc9c0\ub294 \uc54a\uc9c0\ub9cc, <strong>\uc694\uccad\uc744 \ubc1b\uc740 \ud504\ub85c\ubc14\uc774\ub354\ub294 \uc774\uc5d0 \ub530\ub77c \uc804\uc1a1\ubc29\uc9c0\uc870\uce58\ub97c \ucde8\ud558\ub294 \uac83\uc774 \ubc14\ub78c\uc9c1\ud569\ub2c8\ub2e4.<\/strong><\/p>\n\n\n\n<p>\uc790\uc138\ud55c \ub0b4\uc6a9\uc740, <a href=\"https:\/\/www.catv-jcta.jp\/pdf\/20141215guideline.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\uc778\ud130\ub137 \uc0c1\uc758 \ubd88\ubc95 \uc815\ubcf4\uc5d0 \ub300\ud55c \ub300\uc751\uc5d0 \uad00\ud55c \uac00\uc774\ub4dc\ub77c\uc778\u300d [ja]<\/a> \ubc0f <a href=\"https:\/\/www.japal.org\/wp-content\/uploads\/mt\/pdf\/notice\/20100301_0301-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\uc57d\uc2dd\uac10\ub9c8\ubc1c0301\uc81c1\ud638 \ud5e4\uc774\uc138\uc774 22\ub144(2010\ub144) 3\uc6d4 1\uc77c [ja]<\/a>\uc744 \ucc38\uc870\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%9A%94%EC%95%BD_%EC%95%BD%EA%B8%B0%EB%B2%95_%ED%91%9C%ED%98%84_%EA%B7%9C%EC%B9%99%EC%9D%84_%ED%99%95%EC%9D%B8%ED%95%98%EB%A0%A4%EB%A9%B4_%EB%B3%80%ED%98%B8%EC%82%AC%EC%97%90%EA%B2%8C_%EB%AC%B8%EC%9D%98%ED%95%98%EC%8B%AD%EC%8B%9C%EC%98%A4\"><\/span>\uc694\uc57d: \uc57d\uae30\ubc95 \ud45c\ud604 \uaddc\uce59\uc744 \ud655\uc778\ud558\ub824\uba74 \ubcc0\ud638\uc0ac\uc5d0\uac8c \ubb38\uc758\ud558\uc2ed\uc2dc\uc624<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\uc774 \uae00\uc5d0\uc11c\ub294 \uac8c\uc2dc\ub41c \ub9ac\ubdf0\uc758 \uc57d\uae30\ubc95 \ubc0f \uad00\ub828 \ubc95\ub960\uc0c1\uc758 \ubb38\uc81c\uc810\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uac8c\uc2dc\ub41c \ub9ac\ubdf0\uc758 \ub0b4\uc6a9\uc774 \ubd88\ubc95\uc778\uc9c0 \uc5ec\ubd80\ub97c \ud310\ub2e8\ud558\ub294 \ub370\ub294 \uc57d\uae30\ubc95\ubfd0\ub9cc \uc544\ub2c8\ub77c, &#8216;\uc77c\ubcf8 \uacbd\ud488 \ud45c\uc2dc\ubc95&#8217;, &#8216;\uc77c\ubcf8 \uac74\uac15 \uc99d\uc9c4\ubc95&#8217;, &#8216;\uc77c\ubcf8 \uc758\ub8cc\ubc95&#8217; \ub4f1 \ub2e4\uc591\ud55c \ubc95\ub960\uc774 \uad00\ub828\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ucc98\ub7fc, \ub9ac\ubdf0 \ub0b4\uc6a9\uc758 \ubd88\ubc95\uc131 \ud310\ub2e8\uc740 \uc5ec\ub7ec \ubc95\ub960\uacfc\uc758 \uad00\uacc4\ub97c \uace0\ub824\ud574\uc57c \ud558\uba70 \ud310\ub2e8\uc774 \uc5b4\ub824\uc6b0\ubbc0\ub85c, \ubcc0\ud638\uc0ac\uc5d0\uac8c \uc0c1\ub2f4\ud558\ub294 \uac83\uc744 \uad8c\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc57d\uae30\ubc95 \ub4f1\uc758 \ubc95\ub960 \uac80\ud1a0 \ubc0f \ud45c\ud604 \uc218\uc815 \uc81c\uc548\uc740 \ub9e4\uc6b0 \uc804\ubb38\uc801\uc778 \uc601\uc5ed\uc785\ub2c8\ub2e4. \ubaa8\ub178\ub9ac\uc2a4 \ubc95\ub960 \uc0ac\ubb34\uc18c\ub294 \uc57d\uae30\ubc95 \ubc95\ubb34 \ud300\uc744 \uad6c\uc131\ud558\uc5ec, \uac74\uac15 \ubcf4\uc870\uc81c\ubd80\ud130 \uc758\uc57d\ud488\uae4c\uc9c0 \ub2e4\uc591\ud55c \uc0c1\ud488\uc758 \uae30\uc0ac \uac80\ud1a0\uc5d0 \ub300\uc751\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%8B%B9%EC%82%AC%EC%9D%98_%EB%8C%80%EC%B1%85_%EC%95%88%EB%82%B4\"><\/span>\ub2f9\uc0ac\uc758 \ub300\ucc45 \uc548\ub0b4<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\ubaa8\ub178\ub9ac\uc2a4 \ubc95\ub960\uc0ac\ubb34\uc18c\ub294 IT, \ud2b9\ud788 \uc778\ud130\ub137\uacfc \ubc95\ub960\uc758 \uc591\uba74\uc5d0 \ud48d\ubd80\ud55c \uacbd\ud5d8\uc744 \ubcf4\uc720\ud55c \ubc95\ub960\uc0ac\ubb34\uc18c\uc785\ub2c8\ub2e4. \ub2f9\uc0ac\uc5d0\uc11c\ub294 \ubbf8\ub514\uc5b4 \uc6b4\uc601 \uc0ac\uc5c5\uc790, \ub9ac\ubdf0 \uc0ac\uc774\ud2b8 \uc6b4\uc601 \uc0ac\uc5c5\uc790, \uad11\uace0 \ub300\ud589\uc0ac, \uc11c\ud50c\ub9ac\uba3c\ud2b8 \ub4f1\uc758 D2C \ubc0f \ud654\uc7a5\ud488 \uc81c\uc870\uc0ac, \ud074\ub9ac\ub2c9, ASP \uc0ac\uc5c5\uc790 \ub4f1\uc5d0 \ub300\ud574 \uae30\uc0ac \ubc0f LP\uc758 \ubc95\ub960 \uac80\ud1a0, \uac00\uc774\ub4dc\ub77c\uc778 \uc791\uc131 \ubc0f \uc0d8\ud50c\ub9c1 \uac80\uc0ac \ub4f1\uc758 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc790\uc138\ud55c \ub0b4\uc6a9\uc740 \uc544\ub798 \uae30\uc0ac\uc5d0\uc11c \ud655\uc778\ud558\uc2e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubaa8\ub178\ub9ac\uc2a4 \ubc95\ub960\uc0ac\ubb34\uc18c\uc758 \ucde8\uae09 \ubd84\uc57c: <a href=\"https:\/\/monolith.law\/operationofmedia\" target=\"_blank\" rel=\"noreferrer noopener\">\uae30\uc0ac\u00b7LP\uc758 \uc57d\uae30\ubc95 \ub4f1 \uac80\uc0ac [ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uac8c\uc2dc\ub41c \ub9ac\ubdf0\uac00 \uc0ac\uc5c5\uc790\uc758 \ucc45\uc774\ubbd5\ub85c \uc774\uc5b4\uc9c0\ub294 \uc0c1\ud669\uc774 \uc788\uc744\uae4c\uc694? \uc81c\ud488 \uad6c\ub9e4\ub97c \uace0\ub824\ud560 \ub54c, \uc18c\ube44\uc790\ub294 \ud310\ub9e4\uc790\uac00 \uc81c\uacf5\ud558\ub294 \uc815\ubcf4\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc2e4\uc81c\ub85c \ud574\ub2f9 \uc81c\ud488\uc744 \uad6c\ub9e4\ud55c \uc18c\ube44\uc790\uc758 \ubc18\uc751\uacfc \uc758\uacac\uc744 \ucc38\uc870\ud558\uc5ec \ub354 \uc88b\uc740 \uc81c\ud488\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4. \uc774\ub7f0 \uc18c\ube44\uc790\uc5d0\uac8c \uc774\uc810\uc774 \uc788\ub294 \ub9ac\ubdf0\ub294 \uc778\ud130\ub137\uc0c1\uc5d0 \ub2e4\uc591\ud558\uac8c \uc874\uc7ac\ud569\ub2c8\ub2e4. \ubcf8 \uae30\uc0ac\uc5d0\uc11c\ub294 \ub9ac\ubdf0 \uac8c\uc2dc\uac00 \uc77c\ubcf8\uc758 &#8216;\uc57d\uae30\ubc95'(Pharmaceut [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":61893,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[30,24],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/posts\/59670"}],"collection":[{"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/comments?post=59670"}],"version-history":[{"count":11,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/posts\/59670\/revisions"}],"predecessor-version":[{"id":62486,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/posts\/59670\/revisions\/62486"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/media\/61893"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/media?parent=59670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/categories?post=59670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/ko\/wp-json\/wp\/v2\/tags?post=59670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}