{"id":62479,"date":"2024-02-19T14:27:45","date_gmt":"2024-02-19T05:27:45","guid":{"rendered":"https:\/\/monolith.law\/ro\/?p=62479"},"modified":"2024-02-29T12:02:28","modified_gmt":"2024-02-29T03:02:28","slug":"yahoo-real-time-search-google-alerts","status":"publish","type":"post","link":"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts","title":{"rendered":"Ce \u00eenseamn\u0103 utilizarea eficient\u0103 a Yahoo! C\u0103utare \u00een timp real \u0219i Google Alert \u00een c\u0103utarea ego?"},"content":{"rendered":"\n<p>\u00cen considerarea managementului de risc al unei companii, nu se poate ignora reputa\u021bia companiei sau a produselor \u0219i serviciilor sale existente pe re\u021belele sociale. Ar trebui s\u0103 efectua\u021bi o c\u0103utare ego pentru a \u00een\u021belege reputa\u021bia companiei sau a produselor \u0219i serviciilor sale \u00een mod regulat \u0219i s\u0103 fi\u021bi preg\u0103ti\u021bi s\u0103 r\u0103spunde\u021bi rapid. Chiar dac\u0103 c\u0103uta\u021bi doar numele companiei, este posibil s\u0103 g\u0103si\u021bi nu numai informa\u021bii publice, cum ar fi site-urile web administrate de companie \u0219i \u0219tirile, ci \u0219i site-uri de rezumat care reproduc comunicate de pres\u0103, precum \u0219i declara\u021bii de pe Twitter de la consumatori \u0219i clien\u021bi.<\/p>\n\n\n\n<p>\u00cens\u0103, este important s\u0103 descoperi\u021bi c\u00e2t mai repede posibil &#8220;semin\u021bele&#8221; care pot duce la o imagine negativ\u0103 sau la o flac\u0103r\u0103 \u00een mijlocul numeroaselor informa\u021bii \u0219i reputa\u021bii, deci nu se poate spune c\u0103 este eficient s\u0103 c\u0103uta\u021bi doar numele companiei sau numele produsului sau serviciului. A\u0219 dori s\u0103 explic Yahoo! C\u0103utare \u00een timp real \u0219i Google Alert, care pot efectua c\u0103ut\u0103ri ego \u00een mod eficient.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/reputation\/function-method-ego-search\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/reputation\/function-method-ego-search[ja]<\/a><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Ce_este_Yahoo_Cautare_in_timp_real\" title=\"Ce este Yahoo! C\u0103utare \u00een timp real\">Ce este Yahoo! C\u0103utare \u00een timp real<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Caracteristicile_cautarii_in_timp_real_Yahoo\" title=\"Caracteristicile c\u0103ut\u0103rii \u00een timp real Yahoo!\">Caracteristicile c\u0103ut\u0103rii \u00een timp real Yahoo!<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Puteti_cunoaste_evolutia_numarului_de_tweet-uri\" title=\"Pute\u021bi cunoa\u0219te evolu\u021bia num\u0103rului de tweet-uri\">Pute\u021bi cunoa\u0219te evolu\u021bia num\u0103rului de tweet-uri<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Puteti_cunoaste_%E2%80%9Cevolutia_emotiilor%E2%80%9D\" title=\"Pute\u021bi cunoa\u0219te &#8220;evolu\u021bia emo\u021biilor&#8221;\">Pute\u021bi cunoa\u0219te &#8220;evolu\u021bia emo\u021biilor&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Puteti_cunoaste_%E2%80%9Csubiectul_momentului%E2%80%9D\" title=\"Pute\u021bi cunoa\u0219te &#8220;subiectul momentului&#8221;\">Pute\u021bi cunoa\u0219te &#8220;subiectul momentului&#8221;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Avantajele_cautarii_in_timp_real_Yahoo\" title=\"Avantajele c\u0103ut\u0103rii \u00een timp real Yahoo!\">Avantajele c\u0103ut\u0103rii \u00een timp real Yahoo!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Ce_este_Google_Alert\" title=\"Ce este Google Alert\">Ce este Google Alert<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Cum_sa_setati_Google_Alert\" title=\"Cum s\u0103 seta\u021bi Google Alert\">Cum s\u0103 seta\u021bi Google Alert<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Setarea_cuvintelor_cheie_pentru_Alertele_Google\" title=\"Setarea cuvintelor cheie pentru Alertele Google\">Setarea cuvintelor cheie pentru Alertele Google<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Tehnici_de_setare_a_cuvintelor_cheie_pentru_Google_Alert\" title=\"Tehnici de setare a cuvintelor cheie pentru Google Alert\">Tehnici de setare a cuvintelor cheie pentru Google Alert<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Cautare_cu_%E2%80%9Csi%E2%80%9D\" title=\"C\u0103utare cu &#8220;\u0219i&#8221;\">C\u0103utare cu &#8220;\u0219i&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Cautare_de_excludere\" title=\"C\u0103utare de excludere\">C\u0103utare de excludere<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Cautare_de_fraze\" title=\"C\u0103utare de fraze\">C\u0103utare de fraze<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Cautare_cu_%E2%80%9Csau%E2%80%9D\" title=\"C\u0103utare cu &#8220;sau&#8221;\">C\u0103utare cu &#8220;sau&#8221;<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/monolith.law\/ro\/internet\/yahoo-real-time-search-google-alerts\/#Concluzie\" title=\"Concluzie\">Concluzie<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ce_este_Yahoo_Cautare_in_timp_real\"><\/span>Ce este Yahoo! C\u0103utare \u00een timp real<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Platforme majore precum Yahoo!, Twitter, Facebook etc., dispun de o func\u021bie de c\u0103utare \u00een timp real. Utiliz\u00e2nd c\u0103utarea \u00een timp real, pute\u021bi investiga eficient reac\u021biile utilizatorilor. Yahoo! C\u0103utare \u00een timp real este o aplica\u021bie gratuit\u0103 oficial\u0103 Yahoo! care v\u0103 permite s\u0103 verifica\u021bi \u00een mod colectiv rezultatele c\u0103ut\u0103rii de pe Twitter \u0219i Facebook f\u0103r\u0103 a fi necesar\u0103 autentificarea.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Caracteristicile_cautarii_in_timp_real_Yahoo\"><\/span>Caracteristicile c\u0103ut\u0103rii \u00een timp real Yahoo!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/04\/shutterstock_64594294-1024x853.jpg\" alt=\"\" class=\"wp-image-8546\" \/><figcaption class=\"wp-element-caption\">Vom explica caracteristicile c\u0103ut\u0103rii \u00een timp real Yahoo!.<\/figcaption><\/figure>\n\n\n\n<p>C\u0103utarea \u00een timp real Yahoo! are c\u00e2teva caracteristici.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Puteti_cunoaste_evolutia_numarului_de_tweet-uri\"><\/span>Pute\u021bi cunoa\u0219te evolu\u021bia num\u0103rului de tweet-uri<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Num\u0103rul de tweet-uri pentru cuv\u00e2ntul cheie c\u0103utat este afi\u0219at \u00eentr-un grafic. Acesta este afi\u0219at pentru trei perioade diferite: 24 de ore, 7 zile \u0219i 30 de zile, iar \u00een cadrul acestora pute\u021bi specifica \u0219i un interval mai restr\u00e2ns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Puteti_cunoaste_%E2%80%9Cevolutia_emotiilor%E2%80%9D\"><\/span>Pute\u021bi cunoa\u0219te &#8220;evolu\u021bia emo\u021biilor&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>&#8220;Evolu\u021bia emo\u021biilor&#8221; este un grafic care arat\u0103 c\u00e2te tweet-uri pozitive \u0219i c\u00e2te tweet-uri negative au fost postate \u00een fiecare or\u0103. Procentajul total este afi\u0219at \u00eentr-un grafic circular, iar distribu\u021bia pe ore \u00eentr-un grafic cu linii. Dac\u0103 cuv\u00e2ntul cheie legat de compania dvs. este tweet-at \u00eempreun\u0103 cu con\u021binut negativ, ar fi bine s\u0103 verifica\u021bi con\u021binutul.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Puteti_cunoaste_%E2%80%9Csubiectul_momentului%E2%80%9D\"><\/span>Pute\u021bi cunoa\u0219te &#8220;subiectul momentului&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Exist\u0103 o func\u021bie care afi\u0219eaz\u0103 cuvintele care sunt c\u0103utate de mul\u021bi utilizatori, numit\u0103 &#8220;subiectul momentului&#8221;. Deoarece pute\u021bi vedea cuvintele cheie de actualitate \u00eentr-un singur loc, pute\u021bi cunoa\u0219te tendin\u021bele \u00een timp real.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Avantajele_cautarii_in_timp_real_Yahoo\"><\/span>Avantajele c\u0103ut\u0103rii \u00een timp real Yahoo!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Utiliz\u00e2nd c\u0103utarea \u00een timp real Yahoo!, care are caracteristicile men\u021bionate mai sus, pute\u021bi colecta, cerceta \u0219i r\u0103spunde eficient la reputa\u021bia companiei, produselor sau serviciilor dvs. Desigur, este util s\u0103 o utiliza\u021bi pentru a cunoa\u0219te reac\u021biile \u0219i evalu\u0103rile atunci c\u00e2nd lansa\u021bi un produs nou, lansa\u021bi un serviciu nou sau re\u00eennoi\u021bi un serviciu, dar c\u0103utarea \u00een timp real Yahoo! poate deveni un instrument util pentru c\u0103utarea egoist\u0103.<\/p>\n\n\n\n<p>De asemenea, c\u0103utarea \u00een timp real Yahoo! permite cercetarea informa\u021biilor \u00een timp real, fiind astfel utilizat\u0103 \u0219i ca unul dintre mijloacele de colectare a informa\u021biilor \u00een caz de urgen\u021b\u0103. \u00cen timpul cutremurului din estul Japoniei, Twitter a fost utilizat ca mijloc de a verifica starea zonelor afectate \u0219i siguran\u021ba familiei \u0219i prietenilor, iar dup\u0103 cutremur, Agen\u021bia de Pompieri \u0219i guvernul au folosit-o ca instrument de transmitere a informa\u021biilor. \u00cen cazul cutremurului din Kumamoto, a fost dezvoltat un nou sistem care permite c\u0103utarea eficient\u0103 a informa\u021biilor utile pentru victime din tweet-urile Twitter. Aceast\u0103 caracteristic\u0103, func\u021bie, este util\u0103 \u0219i pentru descoperirea scandalurilor. Este important s\u0103 descoperi\u021bi \u0219i s\u0103 r\u0103spunde\u021bi c\u00e2t mai repede posibil la scandaluri precum terorismul part-time, iar c\u0103utarea \u00een timp real Yahoo! este util\u0103 pentru acest lucru.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ce_este_Google_Alert\"><\/span>Ce este Google Alert<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Alert este una dintre func\u021biile oferite de Google, care, atunci c\u00e2nd \u00eenregistra\u021bi un anumit cuv\u00e2nt cheie, v\u0103 notific\u0103 automat atunci c\u00e2nd informa\u021bii care includ acel cuv\u00e2nt cheie sunt publicate pe Web. Frecven\u021ba notific\u0103rilor poate fi, de asemenea, ajustat\u0103. Metoda de notificare poate fi selectat\u0103 din Gmail sau fluxul RSS.<\/p>\n\n\n\n<p>De exemplu, dac\u0103 \u00eenregistra\u021bi &#8220;criptomonede&#8221;, ve\u021bi primi automat cele mai recente informa\u021bii legate de criptomonede, care sunt actualizate zilnic, \u00een folderul dvs. Gmail sau \u00een fluxul RSS. Este o func\u021bie extrem de util\u0103 care v\u0103 permite s\u0103 verifica\u021bi informa\u021biile f\u0103r\u0103 a le pierde, chiar \u0219i atunci c\u00e2nd nu ave\u021bi timp s\u0103 vizita\u021bi media \u00een sine. De\u0219i exist\u0103 o u\u0219oar\u0103 \u00eent\u00e2rziere p\u00e2n\u0103 la alert\u0103 cu Google Alert, cedeaz\u0103 un pas c\u0103tre c\u0103utarea \u00een timp real Yahoo! \u00een ceea ce prive\u0219te imediatitatea, dar devine un instrument util pentru c\u0103utarea egoist\u0103.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cum_sa_setati_Google_Alert\"><\/span>Cum s\u0103 seta\u021bi Google Alert<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/04\/shutterstock_1243162825-1024x720.jpg\" alt=\"\" class=\"wp-image-8547\" \/><figcaption class=\"wp-element-caption\"> V\u0103 vom explica pa\u0219ii pentru a seta Google Alert.<br><\/figcaption><\/figure>\n\n\n\n<p> 1. Accesa\u021bi pagina pentru setarea Google Alert (https:\/\/www.google.co.jp\/alerts).<\/p>\n\n\n\n<p>2. Introduce\u021bi cuv\u00e2ntul cheie.<br> \u00cen c\u00e2mpul de la partea de sus a paginii, introduce\u021bi cuv\u00e2ntul cheie pe care dori\u021bi s\u0103 \u00eel seta\u021bi.<\/p>\n\n\n\n<p>3. Verifica\u021bi con\u021binutul informa\u021biilor care vor fi notificate cu cuv\u00e2ntul cheie introdus. Dup\u0103 ce introduce\u021bi cuv\u00e2ntul cheie, \u0219tirile care vor fi notificate vor fi afi\u0219ate \u00een partea de jos, a\u0219a c\u0103 verifica\u021bi con\u021binutul, dac\u0103 con\u021bine multe informa\u021bii pe care le dori\u021bi, \u00eenregistra\u021bi-l a\u0219a cum este, dac\u0103 con\u021bine prea multe informa\u021bii inutile, ajusta\u021bi cuv\u00e2ntul cheie mai detaliat \u0219i face\u021bi modific\u0103ri. Dup\u0103 ce a\u021bi decis cuv\u00e2ntul cheie de \u00eenregistrare, face\u021bi clic pe &#8220;Crea\u021bi o alert\u0103&#8221;.<\/p>\n\n\n\n<p>4. Seta\u021bi detaliile alertei.<br> Dup\u0103 ce a\u021bi creat alerta, modifica\u021bi set\u0103rile detaliate dup\u0103 cum este necesar. Dac\u0103 face\u021bi clic pe pictograma creionului din dreapta cuv\u00e2ntului cheie setat, <\/p>\n\n\n\n<ul>\n<li>Frecven\u021ba: pute\u021bi alege frecven\u021ba notific\u0103rilor din &#8220;De fiecare dat\u0103&#8221;, &#8220;Mai pu\u021bin de o dat\u0103 pe zi&#8221;, &#8220;Mai pu\u021bin de o dat\u0103 pe s\u0103pt\u0103m\u00e2n\u0103&#8221;.<\/li>\n\n\n\n<li>Sursa: pute\u021bi alege tipul de con\u021binut. &#8220;\u0218tiri&#8221; (c\u0103uta\u021bi articole recente de pe Google News) &#8220;Bloguri&#8221; (c\u0103uta\u021bi post\u0103ri de blog recent publicate) &#8220;Web&#8221; (c\u0103uta\u021bi tot con\u021binutul web nou) &#8220;Video&#8221; (c\u0103uta\u021bi ce este marcat ca video pe Google) &#8220;C\u0103r\u021bi&#8221; (c\u0103uta\u021bi ce a fost ad\u0103ugat recent la Google Books) &#8220;Discu\u021bii&#8221; (c\u0103uta\u021bi fire noi pe forumurile online) &#8220;Finan\u021be&#8221; (c\u0103uta\u021bi pre\u021burile ac\u021biunilor care se potrivesc cu interogarea). Dac\u0103 este necesar, pute\u021bi alege mai mult de unul, sau dac\u0103 dori\u021bi toate categoriile, alege\u021bi &#8220;Automat&#8221;.<\/li>\n\n\n\n<li>Limba: filtra\u021bi sursa \u00een limba aleas\u0103.<\/li>\n\n\n\n<li>Regiune: dac\u0103 dori\u021bi s\u0103 v\u0103 limita\u021bi la sursele din SUA, Canada \u0219i Marea Britanie, seta\u021bi aici.<\/li>\n\n\n\n<li>Num\u0103rul de rezultate: alege\u021bi fie &#8220;Doar rezultatele de top&#8221; sau &#8220;Toate rezultatele&#8221;.<\/li>\n\n\n\n<li>Destina\u021bia: pute\u021bi trimite alerta la contul dvs. Google sau la &#8220;RSS Feed&#8221;.<\/li>\n<\/ul>\n\n\n\n<p>5. Pute\u021bi alege RSS Feed ca destina\u021bie.<br> A\u0219a cum am scris mai sus \u00een set\u0103rile detaliate, dac\u0103 alege\u021bi \u0219i \u00eenregistra\u021bi, cuv\u00e2ntul cheie \u00eenregistrat va fi afi\u0219at \u00een &#8220;Alertele mele&#8221;. Se va afi\u0219a o pagin\u0103 \u00een formatul RSS Feed, deci dac\u0103 \u00eenregistra\u021bi adresa acelei pagini \u00eentr-un cititor RSS, ve\u021bi putea primi notific\u0103ri Google Alert prin RSS Feed. Prin \u00eenregistrarea \u00eentr-un cititor RSS, pute\u021bi verifica informa\u021biile actualizate \u0219i cele noi f\u0103r\u0103 a fi nevoie s\u0103 accesa\u021bi site-ul.<\/p>\n\n\n\n<p>6. Face\u021bi clic pe &#8220;Actualiza\u021bi alerta&#8221; pentru a finaliza setarea.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Setarea_cuvintelor_cheie_pentru_Alertele_Google\"><\/span>Setarea cuvintelor cheie pentru Alertele Google<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/04\/shutterstock_550468420-1024x678.jpg\" alt=\"\" class=\"wp-image-8545\" \/><figcaption class=\"wp-element-caption\"> Vom explica cum s\u0103 seta\u021bi cuvintele cheie pentru a utiliza eficient Alertele Google.<\/figcaption><\/figure>\n\n\n\n<p>Dac\u0103 seta\u021bi numele companiei sau numele produselor\/serviciilor dvs. ca cuvinte cheie, ve\u021bi fi notificat automat despre post\u0103rile care men\u021bioneaz\u0103 compania sau produsele\/serviciile pe care le oferi\u021bi. Dac\u0103 \u00eenregistra\u021bi un URL, pute\u021bi de asemenea s\u0103 \u00een\u021belege\u021bi starea link-urilor dvs. de intrare.<\/p>\n\n\n\n<p>Dac\u0103 seta\u021bi numele unei companii concurente sau numele produselor\/serviciilor sale ca cuvinte cheie, pute\u021bi ob\u021bine \u0219i cele mai recente informa\u021bii despre reputa\u021bia concuren\u021bilor, noile servicii \u0219i lansarea de noi produse. De asemenea, devine posibil s\u0103 colecta\u021bi informa\u021bii despre partenerii dvs. de afaceri.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tehnici_de_setare_a_cuvintelor_cheie_pentru_Google_Alert\"><\/span>Tehnici de setare a cuvintelor cheie pentru Google Alert<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>C\u00e2nd utiliza\u021bi Google Alert pentru a monitoriza reputa\u021bia online sau pentru a preveni crizele de imagine, este esen\u021bial s\u0103 \u00eenregistra\u021bi:<\/p>\n\n\n\n<ul>\n<li>Numele companiei<\/li>\n\n\n\n<li>Numele complet al reprezentantului<\/li>\n\n\n\n<li>Numele de marc\u0103, numele produselor sau serviciilor<\/li>\n<\/ul>\n\n\n\n<p>\u00cenregistrarea acestor informa\u021bii este un punct de plecare, dar nu este suficient pentru a ob\u021bine toate informa\u021biile necesare. De asemenea, exist\u0103 riscul de a ob\u021bine informa\u021bii nerelevante, cum ar fi date despre companii cu acela\u0219i nume sau persoane cu acela\u0219i nume \u0219i prenume. Acest lucru poate fi problematic, mai ales dac\u0103 numele companiei este scurt, exist\u0103 mai multe companii cu acela\u0219i nume sau exist\u0103 multe persoane cu acela\u0219i nume \u0219i prenume, inclusiv celebrit\u0103\u021bi. \u00cen astfel de cazuri, este important s\u0103 folosim diferite metode pentru a evita aceste &#8220;zgomote&#8221;.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cautare_cu_%E2%80%9Csi%E2%80%9D\"><\/span>C\u0103utare cu &#8220;\u0219i&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Cea mai comun\u0103 metod\u0103 este s\u0103 restr\u00e2ngem c\u0103utarea folosind operatorul &#8220;\u0219i&#8221;. De exemplu, &#8220;Shigeru Suzuki&#8221; este unul dintre cele mai comune nume \u00een Japonia, iar printre persoanele cu acest nume se num\u0103r\u0103 \u0219i Shigeru Suzuki, chitaristul trupelor Happy End \u0219i Tin Pan Alley. Dac\u0103 c\u0103uta\u021bi doar &#8220;Shigeru Suzuki&#8221;, s-ar putea s\u0103 ob\u021bine\u021bi prea multe rezultate nerelevante. \u00cens\u0103, dac\u0103 \u00eenregistra\u021bi &#8220;Happy End \u0219i Shigeru Suzuki&#8221; sau &#8220;chitarist \u0219i Shigeru Suzuki&#8221;, ve\u021bi ob\u021bine doar articole care includ ambele termeni. Acest lucru v\u0103 permite s\u0103 exclude\u021bi articolele \u0219i site-urile care nu se refer\u0103 la Shigeru Suzuki, chitaristul trupelor Happy End \u0219i Tin Pan Alley.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cautare_de_excludere\"><\/span>C\u0103utare de excludere<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Dac\u0103 dori\u021bi s\u0103 exclude\u021bi un anumit nume, pute\u021bi folosi c\u0103utarea de excludere. Aceasta implic\u0103 utilizarea semnului minus \u00eenainte de cuv\u00e2ntul pe care dori\u021bi s\u0103 \u00eel exclude\u021bi. De exemplu, dac\u0103 \u00eenregistra\u021bi &#8220;Shigeru Suzuki &#8211; Happy End&#8221;, articolele despre Shigeru Suzuki, chitaristul trupei Happy End, vor fi excluse.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cautare_de_fraze\"><\/span>C\u0103utare de fraze<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>O alt\u0103 metod\u0103 este s\u0103 c\u0103uta\u021bi o fraz\u0103 exact\u0103, \u00eenchiz\u00e2nd-o \u00eentre ghilimele. Aceasta va returna doar site-urile care includ fraza exact\u0103 \u00een ordinea specificat\u0103. De exemplu, dac\u0103 \u00eenregistra\u021bi &#8220;chitaristul Shigeru Suzuki&#8221;, ve\u021bi ob\u021bine doar rezultate care includ exact aceast\u0103 fraz\u0103, excluz\u00e2nd astfel rezultatele pentru &#8220;Shigeru Suzuki chitarist&#8221;.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cautare_cu_%E2%80%9Csau%E2%80%9D\"><\/span>C\u0103utare cu &#8220;sau&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>C\u0103utarea cu &#8220;sau&#8221; este util\u0103 atunci c\u00e2nd dori\u021bi s\u0103 extinde\u021bi domeniul de c\u0103utare, nu s\u0103 \u00eel restr\u00e2nge\u021bi. De exemplu, dac\u0103 c\u0103uta\u021bi &#8220;Happy End sau chitarist \u0219i Shigeru Suzuki&#8221;, ve\u021bi ob\u021bine rezultate despre Shigeru Suzuki care sunt legate fie de Happy End, fie de chitar\u0103. Acest tip de c\u0103utare este util atunci c\u00e2nd dori\u021bi s\u0103 monitoriza\u021bi o gam\u0103 larg\u0103 de subiecte, nu doar un anumit domeniu. De exemplu, dac\u0103 combina\u021bi numele companiei cu cuvinte-cheie de risc, pute\u021bi utiliza:<\/p>\n\n\n\n<p class=\"has-text-align-center has-very-light-gray-background-color has-background\">&#8220;nume companie&#8221;\u0219i&#8221;cuv\u00e2nt-cheie de risc1&#8243;sau&#8221;cuv\u00e2nt-cheie de risc2&#8243;sau&#8221;cuv\u00e2nt-cheie de risc3&#8221;<\/p>\n\n\n\n<p>Astfel, ve\u021bi putea identifica post\u0103rile care men\u021bioneaz\u0103 at\u00e2t numele companiei, c\u00e2t \u0219i cuvintele-cheie de risc anticipate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Concluzie\"><\/span>Concluzie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dac\u0103 utiliza\u021bi eficient Yahoo! C\u0103utare \u00een timp real \u0219i Google Alert, nu numai c\u0103 c\u0103utarea zilnic\u0103 a ego-ului devine mai u\u0219oar\u0103, dar pute\u021bi ob\u021bine rapid \u0219i eficient informa\u021biile de care ave\u021bi nevoie. Este necesar s\u0103 efectua\u021bi corect c\u0103utarea ego-ului, s\u0103 \u00een\u021belege\u021bi reputa\u021bia companiei \u0219i a produselor sau serviciilor sale \u0219i s\u0103 construi\u021bi un sistem care s\u0103 permit\u0103 o reac\u021bie rapid\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen considerarea managementului de risc al unei companii, nu se poate ignora reputa\u021bia companiei sau a produselor \u0219i serviciilor sale existente pe re\u021belele sociale. Ar trebui s\u0103 efectua\u021bi o c\u0103utare ego [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":64569,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[21,41],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/posts\/62479"}],"collection":[{"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/comments?post=62479"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/posts\/62479\/revisions"}],"predecessor-version":[{"id":64570,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/posts\/62479\/revisions\/64570"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/media\/64569"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/media?parent=62479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/categories?post=62479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/ro\/wp-json\/wp\/v2\/tags?post=62479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}