{"id":61398,"date":"2023-12-04T11:20:33","date_gmt":"2023-12-04T02:20:33","guid":{"rendered":"https:\/\/monolith.law\/tr\/?p=61398"},"modified":"2024-03-16T17:00:03","modified_gmt":"2024-03-16T08:00:03","slug":"case-of-infringement-publicity-right","status":"publish","type":"post","link":"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right","title":{"rendered":"Publicity Haklar\u0131n\u0131n \u0130hlal Edildi\u011fi Durumlar ve Edilmedi\u011fi Durumlar"},"content":{"rendered":"\n<p>\u00dcnl\u00fclerin isimleri ve portreleri m\u00fc\u015fteri \u00e7ekme g\u00fcc\u00fcne sahip oldu\u011fu i\u00e7in, bir ekonomik fayda veya de\u011fer ta\u015f\u0131r. \u00dcnl\u00fclerin isimlerinden ve portrelerinden do\u011fan ekonomik fayda veya de\u011feri tek ba\u015f\u0131na kontrol etme (yani izinsiz olarak \u00fc\u00e7\u00fcnc\u00fc taraflar\u0131n kullanmas\u0131na izin vermemek) hakk\u0131na, halkla ili\u015fkiler hakk\u0131 denir.<\/p>\n\n\n\n<p>Halkla ili\u015fkiler hakk\u0131 terimi, hukuki bir terim olmay\u0131p, yarg\u0131 kararlar\u0131yla yava\u015f yava\u015f belirginle\u015fmi\u015f ve kabul g\u00f6rm\u00fc\u015f nispeten yeni bir hakt\u0131r. 2 \u015eubat 2012&#8217;de (2012), &#8220;Pink Lady Olay\u0131&#8221;n\u0131n Y\u00fcksek Mahkeme karar\u0131 verildi ve halkla ili\u015fkiler hakk\u0131n\u0131n anlam\u0131 ve ihlal standartlar\u0131na dair bir emsal olarak dikkat \u00e7ekti.<\/p>\n\n\n\n<p>Burada, hangi durumlar\u0131n halkla ili\u015fkiler hakk\u0131n\u0131 ihlal etti\u011fi kabul edilir ve hangi durumlar\u0131n kabul edilmedi\u011fini, yarg\u0131 kararlar\u0131na bakarak, a\u00e7\u0131kl\u0131yoruz.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#%E2%80%9CPink_Lady_Olayi%E2%80%9D_Mahkemesi\" title=\"&#8220;Pink Lady Olay\u0131&#8221; Mahkemesi\">&#8220;Pink Lady Olay\u0131&#8221; Mahkemesi<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Kamuya_Aciklama_Haklarinin_Anlami_ve_Ihlal_Kriterleri\" title=\"Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n Anlam\u0131 ve \u0130hlal Kriterleri\">Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n Anlam\u0131 ve \u0130hlal Kriterleri<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#%E3%80%8CArashi%E3%80%8D_ve_%E3%80%8CKAT-TUN%E3%80%8D_Davasi\" title=\"\u300cArashi\u300d ve \u300cKAT-TUN\u300d Davas\u0131\">\u300cArashi\u300d ve \u300cKAT-TUN\u300d Davas\u0131<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Yayinlama_Hakki_Ihlali_Olup_Olmadigi\" title=\"Yay\u0131nlama Hakk\u0131 \u0130hlali Olup Olmad\u0131\u011f\u0131\">Yay\u0131nlama Hakk\u0131 \u0130hlali Olup Olmad\u0131\u011f\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Maruz_Kalinan_Zararin_Miktari\" title=\"Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131\">Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Yayin_Durdurma_ve_Imha_Talebi\" title=\"Yay\u0131n Durdurma ve \u0130mha Talebi\">Yay\u0131n Durdurma ve \u0130mha Talebi<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#%E2%80%9CMeme_Gogus_Illustrasyonu%E2%80%9D_Davasi\" title=\"&#8220;Meme G\u00f6\u011f\u00fcs \u0130ll\u00fcstrasyonu&#8221; Davas\u0131\">&#8220;Meme G\u00f6\u011f\u00fcs \u0130ll\u00fcstrasyonu&#8221; Davas\u0131<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Tanitim_Haklarinin_Ihlali\" title=\"Tan\u0131t\u0131m Haklar\u0131n\u0131n \u0130hlali\">Tan\u0131t\u0131m Haklar\u0131n\u0131n \u0130hlali<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Maruz_Kalinan_Zararin_Miktari-2\" title=\"Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131\">Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/tr\/internet\/case-of-infringement-publicity-right\/#Ozet\" title=\"\u00d6zet\">\u00d6zet<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%80%9CPink_Lady_Olayi%E2%80%9D_Mahkemesi\"><\/span>&#8220;Pink Lady Olay\u0131&#8221; Mahkemesi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>&#8220;Pink Lady Olay\u0131&#8221;, Pink Lady&#8217;nin \u015fark\u0131lar\u0131n\u0131n koreografisini taklit eden bir diyet y\u00f6ntemini a\u00e7\u0131klayan bir kitapta, 14 foto\u011fraf\u0131n izinsiz olarak yay\u0131nlanmas\u0131n\u0131n, Pink Lady&#8217;nin yay\u0131nlanan dergiyi \u00e7\u0131karan yay\u0131nc\u0131ya kar\u015f\u0131 tazminat talep etti\u011fi bir durumdu. Bu, Japon &#8220;Publicity Rights&#8221; (Kamuya A\u00e7\u0131klama Haklar\u0131) yasas\u0131n\u0131 ihlal eden bir eylem olarak kabul edildi.<\/p>\n\n\n\n<p>Bu dava en y\u00fcksek mahkemeye kadar ta\u015f\u0131nd\u0131, ancak 2 \u015eubat 2012&#8217;de (Heisei 24), Y\u00fcksek Mahkeme, Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n belirli ko\u015fullar alt\u0131nda yasal olarak korunmas\u0131 gerekti\u011fini belirtti. Ancak, bu foto\u011fraflar\u0131n izinsiz yay\u0131nlanmas\u0131, makalenin i\u00e7eri\u011fini tamamlama amac\u0131yla kullan\u0131ld\u0131 ve sadece Pink Lady&#8217;nin portresinin m\u00fc\u015fteri \u00e7ekme g\u00fcc\u00fcn\u00fc kullanmay\u0131 ama\u00e7lamad\u0131. Bu nedenle, Kamuya A\u00e7\u0131klama Haklar\u0131 ihlali olarak kabul edilmedi ve tazminat talebi reddedildi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kamuya_Aciklama_Haklarinin_Anlami_ve_Ihlal_Kriterleri\"><\/span>Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n Anlam\u0131 ve \u0130hlal Kriterleri<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Bu Kamuya A\u00e7\u0131klama Haklar\u0131na ili\u015fkin ilk Y\u00fcksek Mahkeme karar\u0131, Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n anlam\u0131na ili\u015fkin olarak, &#8220;Bir ki\u015finin ad\u0131, portresi vb. bir \u00fcr\u00fcn\u00fcn sat\u0131\u015f\u0131n\u0131 te\u015fvik etme yetene\u011fine sahip olabilir ve bu t\u00fcr bir m\u00fc\u015fteri \u00e7ekme g\u00fcc\u00fcn\u00fc \u00f6zel olarak kullanma hakk\u0131 (Kamuya A\u00e7\u0131klama Haklar\u0131), portrenin kendisinin ticari de\u011ferine dayan\u0131r. Bu, ki\u015filik haklar\u0131ndan kaynaklanan haklar\u0131n bir par\u00e7as\u0131n\u0131 olu\u015fturur&#8221; dedi.<\/p>\n\n\n\n<p>Ayr\u0131ca, ihlal kriteri olarak, &#8220;Portresi m\u00fc\u015fteri \u00e7ekme yetene\u011fine sahip olan ki\u015filer, toplumun dikkatini \u00e7ekmek vb. i\u00e7in portrelerini haberlerde, yorumlarda, yarat\u0131c\u0131 eserlerde vb. kullanabilirler. Bu kullan\u0131m, me\u015fru bir ifade eylemi vb. olarak kabul edilmelidir&#8221; dedi. Haks\u0131z eylemin ger\u00e7ekle\u015fti\u011fi durumlar i\u00e7in a\u015fa\u011f\u0131daki \u00fc\u00e7 \u00f6rne\u011fi verdi:<\/p>\n\n\n\n<ul>\n<li>Portrenin kendisinin ba\u011f\u0131ms\u0131z bir \u015fekilde bir \u00fcr\u00fcn vb. olarak kullan\u0131lmas\u0131 durumu<\/li>\n\n\n\n<li>Portrenin bir \u00fcr\u00fcn vb. ile farkl\u0131la\u015ft\u0131r\u0131lmas\u0131 amac\u0131yla kullan\u0131lmas\u0131 durumu<\/li>\n\n\n\n<li>Portrenin bir \u00fcr\u00fcn vb. i\u00e7in reklam olarak kullan\u0131lmas\u0131 durumu<\/li>\n<\/ul>\n\n\n\n<p>Bundan sonra, bu karar temel al\u0131narak, Kamuya A\u00e7\u0131klama Haklar\u0131n\u0131n ihlali kararla\u015ft\u0131r\u0131lm\u0131\u015ft\u0131r.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/reputation\/publicityrights\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/reputation\/publicityrights[ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%80%8CArashi%E3%80%8D_ve_%E3%80%8CKAT-TUN%E3%80%8D_Davasi\"><\/span>\u300cArashi\u300d ve \u300cKAT-TUN\u300d Davas\u0131<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pop\u00fcler gruplar &#8220;Arashi&#8221; ve &#8220;KAT-TUN&#8221; \u00fcyeleri, toplamda 9 ki\u015fisel ve 3 grup foto\u011fraf alb\u00fcm\u00fc olmak \u00fczere 12 kitapla ilgili olarak, yay\u0131nlama haklar\u0131n\u0131n ihlal edildi\u011fini iddia ederek, tazminat talebinde bulunmu\u015f ve bu kitaplar\u0131n yay\u0131nlanmas\u0131n\u0131n, sat\u0131\u015f\u0131n\u0131n durdurulmas\u0131 ve imha edilmesini talep etmi\u015flerdir.<\/p>\n\n\n\n<p>Ana tart\u0131\u015fma konular\u0131, &#8220;yay\u0131nlama hakk\u0131 ihlali olup olmad\u0131\u011f\u0131&#8221;, &#8220;maruz kal\u0131nan zarar\u0131n miktar\u0131&#8221; ve &#8220;yay\u0131n durdurma ve imha talebinin ge\u00e7erlili\u011fi&#8221; idi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yayinlama_Hakki_Ihlali_Olup_Olmadigi\"><\/span>Yay\u0131nlama Hakk\u0131 \u0130hlali Olup Olmad\u0131\u011f\u0131<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mahkeme, 12 kitab\u0131n her biri hakk\u0131nda detayl\u0131 bir inceleme yapt\u0131 ve &#8220;Sayfalar\u0131n \u00e7o\u011fu sadece foto\u011fraflardan olu\u015fuyor ya da foto\u011fraflar\u0131n yan\u0131nda k\u0131sa bir a\u00e7\u0131klama bulunuyor. Her b\u00f6l\u00fcm\u00fcn ba\u015f\u0131nda bir ba\u015fl\u0131k ve giri\u015f c\u00fcmlesi bulunuyor, ancak bunlar\u0131n hepsi foto\u011fraflar\u0131n yer ald\u0131\u011f\u0131 b\u00f6l\u00fcmlerin giri\u015fini sa\u011flamakla s\u0131n\u0131rl\u0131.&#8221; dedi. Her bir k\u00f6\u015fe yaz\u0131s\u0131nda &#8220;olduk\u00e7a d\u00fczenli metinler bulunuyor, ancak bu metinlerin somut i\u00e7eri\u011fi ve yay\u0131nlanan foto\u011fraflar aras\u0131nda \u00f6zel bir ili\u015fki bulunmuyor. Kitaplardaki foto\u011fraflar\u0131n say\u0131s\u0131 ve nas\u0131l ele al\u0131nd\u0131\u011f\u0131na bak\u0131ld\u0131\u011f\u0131nda, k\u00f6\u015fe yaz\u0131lar\u0131, foto\u011fraflar\u0131n yan\u0131nda bulunan ve ba\u011f\u0131ms\u0131z bir anlam\u0131 olan bir \u015fey olarak kabul edilemez.&#8221; diyerek, kitaplar\u0131n her birinin foto\u011fraflar\u0131 izleme amac\u0131 g\u00fctt\u00fc\u011f\u00fcn\u00fc belirtti ve Pink Lady davas\u0131 \u00f6rne\u011finde oldu\u011fu gibi, &#8220;portrelerin vb. ba\u011f\u0131ms\u0131z olarak izlenebilecek bir \u00fcr\u00fcn olarak kullan\u0131lmas\u0131&#8221; durumunda yay\u0131nlama hakk\u0131 ihlalini kabul etti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Maruz_Kalinan_Zararin_Miktari\"><\/span>Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mahkeme, her bir kitab\u0131n yay\u0131nlanmas\u0131 s\u0131ras\u0131nda, her birinin kendisini foto\u011fraf konusu olarak kullanma iznini vermesi durumunda normalde almas\u0131 gereken para miktar\u0131na denk gelen bir zarara u\u011frad\u0131klar\u0131n\u0131 belirtti. Bu miktar, her bir kitab\u0131n perakende fiyat\u0131n\u0131n %10&#8217;una denk gelen miktar\u0131n yay\u0131nlanan kopya say\u0131s\u0131yla \u00e7arp\u0131lmas\u0131yla bulunan miktar\u0131n alt\u0131nda olmamal\u0131d\u0131r. Bu, X&#8217;in maruz kald\u0131\u011f\u0131 zarar\u0131n miktar\u0131 olarak kabul edildi.<\/p>\n\n\n\n<p>Bu durumda, \u00f6rne\u011fin davac\u0131 A, kitap \u2460&#8217;de (28.000 kopya) tek ba\u015f\u0131na ve kitap \u2465&#8217;da (39.000 kopya) grup olarak yer alarak yay\u0131nlama hakk\u0131n\u0131n ihlal edildi\u011fi i\u00e7in,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>1.300 Yen \u00d7 %10 \u00d7 28.000 kopya = 3.640.000 Yen<\/p>\n\n\n\n<p>1.300 Yen \u00d7 %10 \u00d7 39.000 kopya \u00f7 5 = 1.014.000 Yen<\/p>\n<\/blockquote>\n\n\n\n<p>ve avukatl\u0131k \u00fccreti olan 465.400 Yen eklenerek toplamda 5.119.400 Yen tazminat hakk\u0131 kabul edildi.<\/p>\n\n\n\n<p>Mahkeme bu \u015fekilde hesaplama yaparak, 9 \u00fcyeye (o zamanlar) toplamda yakla\u015f\u0131k 54.000.000 Yen tazminat \u00f6denmesi i\u00e7in yay\u0131nc\u0131y\u0131 mahkum etti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yayin_Durdurma_ve_Imha_Talebi\"><\/span>Yay\u0131n Durdurma ve \u0130mha Talebi<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>12 kitab\u0131n yay\u0131nlanmas\u0131n\u0131n ve sat\u0131\u015f\u0131n\u0131n durdurulmas\u0131 ve imha edilmesi talebi hakk\u0131nda, mahkeme,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Daval\u0131n\u0131n, gelecekte bu kitaplar\u0131 yay\u0131nlay\u0131p satma veya sahip oldu\u011fu bu kitaplar\u0131 satma olas\u0131l\u0131\u011f\u0131 oldu\u011fu kabul edilebilir.<\/p>\n\n\n\n<p>Ve yay\u0131nlama hakk\u0131n\u0131n ki\u015filik haklar\u0131ndan kaynakland\u0131\u011f\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurursak, davac\u0131lar, yay\u0131nlama haklar\u0131n\u0131n ihlalini durdurmak veya \u00f6nlemek i\u00e7in, bu kitaplar\u0131n yay\u0131nlanmas\u0131n\u0131n ve sat\u0131\u015f\u0131n\u0131n durdurulmas\u0131 ve daval\u0131n\u0131n sahip oldu\u011fu bu kitaplar\u0131n imha edilmesini talep edebilir.<\/p>\n<cite>Tokyo B\u00f6lge Mahkemesi, 26 Nisan 2013 Karar\u0131 <\/cite><\/blockquote>\n\n\n\n<p>diyerek yay\u0131n ve sat\u0131\u015f\u0131n durdurulmas\u0131 ve imha talebini kabul eden, sert bir karar verdi.<\/p>\n\n\n\n<p>Bu karara kar\u015f\u0131, daval\u0131 yay\u0131nc\u0131 itiraz etti ancak Fikri M\u00fclkiyet Y\u00fcksek Mahkemesi itiraz\u0131 reddetti ve yay\u0131nc\u0131n\u0131n temyiz ba\u015fvurusuna kar\u015f\u0131 Y\u00fcksek Mahkeme temyizi reddetti ve karar kesinle\u015fti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%80%9CMeme_Gogus_Illustrasyonu%E2%80%9D_Davasi\"><\/span>&#8220;Meme G\u00f6\u011f\u00fcs \u0130ll\u00fcstrasyonu&#8221; Davas\u0131<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2020\/07\/shutterstock_111137318.jpg\" alt=\"\" class=\"wp-image-15313\" \/><\/figure>\n\n\n\n<p>Kad\u0131n \u00fcnl\u00fclerden olu\u015fan 8 ki\u015filik bir grup, derginin \u00e7\u0131plak g\u00f6\u011f\u00fcs ill\u00fcstrasyonlar\u0131 ile kendi portre foto\u011fraflar\u0131n\u0131 birle\u015ftirdi\u011fi ve bu \u015fekilde makaleler yay\u0131nlad\u0131\u011f\u0131 haftal\u0131k dergiyi yay\u0131nlad\u0131\u011f\u0131 ve satt\u0131\u011f\u0131 i\u00e7in, daval\u0131 yay\u0131nevine kar\u015f\u0131 maddi tazminat talep etmi\u015ftir. Bu durum, davac\u0131lar\u0131n tan\u0131t\u0131m haklar\u0131n\u0131 ve ki\u015filik haklar\u0131n\u0131 ihlal etti\u011fi iddias\u0131yla ger\u00e7ekle\u015fmi\u015ftir.<\/p>\n\n\n\n<p>S\u00f6z konusu makale, derginin siyah beyaz bask\u0131s\u0131n\u0131n \u00fc\u00e7 sayfas\u0131nda, &#8220;Rastgele De\u011ferlendirme!!&#8221; ve &#8220;E\u011flence D\u00fcnyas\u0131 Hayali Meme Grand Prix&#8221; ba\u015fl\u0131klar\u0131 alt\u0131nda yay\u0131nlanm\u0131\u015ft\u0131r. Makale, bu ba\u015fl\u0131klar\u0131n ard\u0131ndan \u00e7\u0131plak g\u00f6\u011f\u00fcs ill\u00fcstrasyonlar\u0131 ekleyerek, her bir \u00fcnl\u00fcn\u00fcn ismini, tahmini g\u00f6\u011f\u00fcs boyutunu ve de\u011ferlendirme kriterlerini yay\u0131nlam\u0131\u015ft\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tanitim_Haklarinin_Ihlali\"><\/span>Tan\u0131t\u0131m Haklar\u0131n\u0131n \u0130hlali<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mahkeme, davac\u0131lar\u0131n derginin yay\u0131nland\u0131\u011f\u0131 ve sat\u0131ld\u0131\u011f\u0131 d\u00f6nemden itibaren, foto\u011fraf alb\u00fcmlerinde yer alarak ve televizyon programlar\u0131na \u00e7\u0131karak kendi \u00fcnlerini ve toplumsal de\u011ferlendirmelerini elde eden \u00fcnl\u00fcler oldu\u011funu ve tan\u0131t\u0131m haklar\u0131n\u0131n konusu olabilecek bir \u00fcne sahip olduklar\u0131n\u0131 kabul etmi\u015ftir.<\/p>\n\n\n\n<p>Bunun \u00fczerine, makale hakk\u0131nda,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u00c7\u0131plak g\u00f6\u011f\u00fcs ill\u00fcstrasyonlar\u0131 eklenmi\u015f ve cinsel ifadeler i\u00e7eren yorumlar eklenmi\u015ftir. Bu, portrelerin kendilerini de\u011fil, davac\u0131lar\u0131 da i\u00e7eren kad\u0131n \u00fcnl\u00fclerin g\u00f6\u011f\u00fcslerini veya \u00e7\u0131plakl\u0131klar\u0131n\u0131 okuyuculara hayal ettirmeyi (hayal kurmay\u0131) ama\u00e7lamaktad\u0131r. Dahas\u0131, makale, toplam 248 sayfal\u0131k derginin sonuna yak\u0131n bir yerde, siyah beyaz foto\u011fraf b\u00f6l\u00fcm\u00fcnde yay\u0131nlanm\u0131\u015ft\u0131r ve kapakta yer almam\u0131\u015ft\u0131r. Her bir davac\u0131n\u0131n portreleri, bir sayfada 9 veya 10 ki\u015fiden biri olarak yay\u0131nlanm\u0131\u015ft\u0131r. Bu durumlar g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, davac\u0131lar\u0131n hayranlar\u0131n\u0131n makaledeki portre foto\u011fraflar\u0131n\u0131 elde etmek i\u00e7in dergiyi sat\u0131n alacaklar\u0131 d\u00fc\u015f\u00fcn\u00fclemez. Bu durumda, makalede davac\u0131lar\u0131n portrelerini izinsiz kullanma eylemi, portrelerin kendilerini ba\u011f\u0131ms\u0131z bir \u015fekilde de\u011ferlendirme nesnesi olarak kullanma ve ayr\u0131ca, davac\u0131lar\u0131n portrelerinin m\u00fc\u015fteri \u00e7ekme g\u00fcc\u00fcn\u00fc kullanmay\u0131 ama\u00e7layan bir eylem olarak kabul edilemez.<\/p>\n<cite>Tokyo B\u00f6lge Mahkemesi, 29 Ocak 2015 tarihli karar\u0131<\/cite><\/blockquote>\n\n\n\n<p>olarak, tan\u0131t\u0131m haklar\u0131n\u0131n ihlalini kabul etmemi\u015ftir.<\/p>\n\n\n\n<p>Toplam 248 sayfan\u0131n sadece 3 sayfas\u0131n\u0131 olu\u015fturdu\u011fu ve foto\u011fraflar\u0131n k\u00fc\u00e7\u00fck oldu\u011fu i\u00e7in, &#8220;portrelerin kendilerini ba\u011f\u0131ms\u0131z bir \u015fekilde de\u011ferlendirme nesnesi olarak kullanma&#8221; olarak kabul edilemez bir karar verilmi\u015ftir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Maruz_Kalinan_Zararin_Miktari-2\"><\/span>Maruz Kal\u0131nan Zarar\u0131n Miktar\u0131<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Davac\u0131lar, makalenin isimlerini ve portrelerini izinsiz yay\u0131nlamas\u0131n\u0131n, isim haklar\u0131, portre haklar\u0131 ve onur haklar\u0131 ile ki\u015filik haklar\u0131 olarak onur duygular\u0131n\u0131 ihlal etti\u011fini iddia etmi\u015flerdir, ancak mahkeme,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Makale, toplumun genel kabul g\u00f6rm\u00fc\u015f s\u0131n\u0131rlar\u0131n\u0131 a\u015fan bir hakaret eylemi ile davac\u0131lar\u0131n onur duygular\u0131n\u0131 haks\u0131z yere ihlal eder ve ayr\u0131ca, kabul edilebilir s\u0131n\u0131rlar\u0131 a\u015fan bir isim ve portre kullan\u0131m\u0131na denk gelir<\/p>\n<cite>Tokyo B\u00f6lge Mahkemesi, 29 Ocak 2015 tarihli karar\u0131<\/cite><\/blockquote>\n\n\n\n<p>olarak, her bir davac\u0131ya 750.000 yen tazminat ve 50.000 yen avukat \u00fccreti olmak \u00fczere toplam 800.000 yen \u00f6deme yap\u0131lmas\u0131n\u0131 emretmi\u015ftir.<\/p>\n\n\n\n<p>Tan\u0131t\u0131m haklar\u0131n\u0131n ihlali kabul edilmesa bile, portre haklar\u0131 ve onur duygular\u0131n\u0131n ihlali gibi durumlar i\u00e7in sorumluluk talep edilebilece\u011fini g\u00f6steren bir dava \u00f6rne\u011fi oldu\u011funu s\u00f6yleyebiliriz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ozet\"><\/span>\u00d6zet<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>&#8220;Publicity Hakk\u0131&#8221; (Japonca: \u30d1\u30d6\u30ea\u30b7\u30c6\u30a3\u6a29), \u00fcnl\u00fclerin isimlerinden veya portrelerinden do\u011fan ekonomik fayda veya de\u011feri \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin izinsiz kullanmas\u0131n\u0131 engelleyen bir hakt\u0131r ve bu hak, 2012 y\u0131l\u0131nda (Gregorian takvimine g\u00f6re) &#8220;Pink Lady Olay\u0131&#8221; karar\u0131ndan itibaren kabul edilmeye ba\u015flanan nispeten yeni bir hakt\u0131r. <\/p>\n\n\n\n<p>Publicity hakk\u0131 ile ilgili bug\u00fcne kadar olan \u00fcnl\u00fc olaylar\u0131n \u00e7o\u011fu ka\u011f\u0131t medya \u00fczerinedir, ancak internet medyas\u0131n\u0131n talebinin artmas\u0131yla, gelecekte hangi iddialar\u0131n ve kararlar\u0131n verilece\u011fi ve bu de\u011fi\u015fikliklere olan ilgi merak konusudur.<\/p>\n\n\n\n<p>&#8220;Publicity Hakk\u0131&#8221;n\u0131z\u0131n ihlal edilme riski varsa, bu konuda deneyimli bir avukata dan\u0131\u015fman\u0131z\u0131 \u00f6neririz.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/reputation\/publicity-right-on-things\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/reputation\/publicity-right-on-things[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00dcnl\u00fclerin isimleri ve portreleri m\u00fc\u015fteri \u00e7ekme g\u00fcc\u00fcne sahip oldu\u011fu i\u00e7in, bir ekonomik fayda veya de\u011fer ta\u015f\u0131r. \u00dcnl\u00fclerin isimlerinden ve portrelerinden do\u011fan ekonomik fayda veya de\u011feri tek ba\u015f\u0131na kontr [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":64015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[21,41],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/posts\/61398"}],"collection":[{"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/comments?post=61398"}],"version-history":[{"count":3,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/posts\/61398\/revisions"}],"predecessor-version":[{"id":64016,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/posts\/61398\/revisions\/64016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/media\/64015"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/media?parent=61398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/categories?post=61398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/tr\/wp-json\/wp\/v2\/tags?post=61398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}