\u0130nternetin yayg\u0131nla\u015fmas\u0131yla birlikte herkes kolayl\u0131kla \u00fcr\u00fcn ve hizmet sat\u0131n alabilir hale geldi. Ancak, ayn\u0131 zamanda internet \u00fczerinden yap\u0131lan k\u00f6t\u00fc niyetli ticaret uygulamalar\u0131ndan kaynaklanan zararlar da artmaktad\u0131r ve \u00f6zellikle d\u00fczenli sat\u0131n alma ile ilgili sorunlar art\u0131\u015f g\u00f6stermektedir.<\/p>\n\n\n\n
T\u00fcketici Ajans\u0131’n\u0131n verilerine g\u00f6re, 2020 y\u0131l\u0131nda “d\u00fczenli sat\u0131n alma” ile ilgili dan\u0131\u015fma say\u0131s\u0131 \u00f6nceki y\u0131la g\u00f6re yakla\u015f\u0131k %26 art\u0131\u015fla 56,302 oldu ve 2015 y\u0131l\u0131na k\u0131yasla yakla\u015f\u0131k 14 kat artt\u0131. Dahas\u0131, bu dan\u0131\u015fmalar\u0131n %90’\u0131ndan fazlas\u0131 internet \u00fczerinden yap\u0131lan al\u0131\u015fveri\u015fle ilgiliydi.<\/p>\n\n\n\n
\u00d6zellikle g\u0131da ve kozmetik gibi d\u00fczenli sat\u0131n al\u0131mlarla ilgili olarak, “deneme” veya “izleme” gibi cazip reklamlar\u0131 g\u00f6r\u00fcp ba\u015fvurduktan sonra, d\u00fczenli sat\u0131n alma s\u00f6zle\u015fmesi yapt\u0131\u011f\u0131n\u0131z anla\u015f\u0131lm\u0131\u015f ve iptal etmeye \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131zda b\u00fcy\u00fck miktarda para talep edilmi\u015f veya sat\u0131c\u0131yla ileti\u015fim kurulamad\u0131\u011f\u0131 i\u00e7in iptal i\u015flemi yap\u0131lamam\u0131\u015ft\u0131r. Bu t\u00fcr dan\u0131\u015fmalar \u00e7ok fazla gelmektedir.<\/p>\n\n\n\n
Bu soruna kar\u015f\u0131, T\u00fcketici Ajans\u0131 \u00f6nc\u00fcl\u00fc\u011f\u00fcnde 2020 \u015eubat’tan itibaren 6 kez “Belirli Ticaret \u0130\u015flemleri Yasas\u0131 ve Depozito Yasas\u0131 Sistemi \u00dczerine \u0130nceleme Komitesi” topland\u0131. Ve bu toplant\u0131larda, belirli bir sat\u0131\u015f y\u00f6ntemi hakk\u0131nda “doland\u0131r\u0131c\u0131l\u0131k d\u00fczenli sat\u0131n alma ticareti” gibi g\u00fc\u00e7l\u00fc bir ifade kullan\u0131ld\u0131. Acaba hangi sonuca var\u0131ld\u0131?<\/p>\n\n\n\n
Bu sefer, \u0130nceleme Komitesi’nin raporunda belirtti\u011fi “doland\u0131r\u0131c\u0131l\u0131k d\u00fczenli sat\u0131n alma ticareti”ne kar\u015f\u0131 “Belirli Ticaret \u0130\u015flemleri Yasas\u0131 (Belirli Ticaret Yasas\u0131)”n\u0131n de\u011fi\u015fiklik noktalar\u0131n\u0131 ayr\u0131nt\u0131l\u0131 olarak a\u00e7\u0131kl\u0131yoruz.<\/p>\n\n\n\n