{"id":59906,"date":"2023-10-27T15:44:55","date_gmt":"2023-10-27T06:44:55","guid":{"rendered":"https:\/\/monolith.law\/vi\/?p=59906"},"modified":"2023-11-07T14:46:28","modified_gmt":"2023-11-07T05:46:28","slug":"unjustifiable-premiums-misleading-representations","status":"publish","type":"post","link":"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations","title":{"rendered":"\u0110\u1ebfn \u0111\u00e2u l\u00e0 OK v\u1edbi s\u1ea3n ph\u1ea9m tr\u00ean m\u1ea1ng? Gi\u1ea3i th\u00edch quy \u0111\u1ecbnh theo &#8216;Lu\u1eadt hi\u1ec3n th\u1ecb h\u00e0ng h\u00f3a c\u1ee7a Nh\u1eadt B\u1ea3n&#8217;"},"content":{"rendered":"\n<p>C\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 t\u1eebng th\u1ea5y c\u00e1c kh\u1ea9u hi\u1ec7u qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng nh\u01b0 &#8220;gi\u1ea3m c\u00e2n m\u00e0 kh\u00f4ng c\u1ea7n c\u1ed1 g\u1eafng&#8221; hay &#8220;doanh s\u1ed1 s\u1ed1 1&#8221;. Tuy nhi\u00ean, li\u1ec7u th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 &#8220;gi\u1ea3m c\u00e2n&#8221; hay th\u1ef1c s\u1ef1 l\u00e0 &#8220;s\u1ed1 1&#8221; hay kh\u00f4ng th\u00ec kh\u00f4ng ch\u1eafc ch\u1eafn, v\u00e0 c\u00f3 th\u1ec3 \u0111\u00f3 ch\u1ec9 l\u00e0 nh\u1eefng l\u1eddi n\u00f3i d\u1ed1i. V\u1eady khi b\u00e1n h\u00e0ng tr\u00ean m\u1ea1ng, c\u00f3 nh\u1eefng quy \u0111\u1ecbnh ph\u00e1p l\u00fd n\u00e0o? L\u1ea7n n\u00e0y, ch\u00fang t\u00f4i s\u1ebd gi\u1ea3i th\u00edch v\u1ec1 qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m tr\u00ean m\u1ea1ng v\u00e0 quy \u0111\u1ecbnh theo Lu\u1eadt qu\u1ea3ng c\u00e1o v\u00e0 bi\u1ec3u hi\u1ec7n qu\u00e0 t\u1eb7ng c\u1ee7a Nh\u1eadt B\u1ea3n (Japanese Premiums and Representations Act).<\/p>\n\n\n\n<p>Trong \u0110i\u1ec1u 2, Kho\u1ea3n 4 c\u1ee7a Lu\u1eadt qu\u1ea3ng c\u00e1o v\u00e0 bi\u1ec3u hi\u1ec7n qu\u00e0 t\u1eb7ng Nh\u1eadt B\u1ea3n, &#8220;bi\u1ec3u hi\u1ec7n&#8221; bao g\u1ed3m c\u1ea3 vi\u1ec7c c\u00e1c nh\u00e0 cung c\u1ea5p th\u1ec3 hi\u1ec7n th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch c\u1ee7a m\u00ecnh tr\u00ean web.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Lu\u1eadt qu\u1ea3ng c\u00e1o v\u00e0 bi\u1ec3u hi\u1ec7n qu\u00e0 t\u1eb7ng Nh\u1eadt B\u1ea3n (\u0110\u1ecbnh ngh\u0129a) \u0110i\u1ec1u 2<\/p>\n\n\n\n<p>4 Trong lu\u1eadt n\u00e0y, &#8220;bi\u1ec3u hi\u1ec7n&#8221; l\u00e0 qu\u1ea3ng c\u00e1o ho\u1eb7c bi\u1ec3u hi\u1ec7n kh\u00e1c m\u00e0 nh\u00e0 kinh doanh th\u1ef1c hi\u1ec7n v\u1ec1 n\u1ed9i dung ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u00e0 h\u1ecd cung c\u1ea5p, ho\u1eb7c c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn giao d\u1ecbch n\u00e0y, nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng, v\u00e0 bao g\u1ed3m nh\u1eefng \u0111i\u1ec1u m\u00e0 Th\u1ee7 t\u01b0\u1edbng Nh\u1eadt B\u1ea3n ch\u1ec9 \u0111\u1ecbnh.<\/p>\n<\/blockquote>\n\n\n\n<p>V\u1eady, trong tr\u01b0\u1eddng h\u1ee3p n\u00e0o th\u00ec vi\u1ec7c th\u1ec3 hi\u1ec7n th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch trong qu\u1ea3ng c\u00e1o tr\u00ean web s\u1ebd tr\u1edf th\u00e0nh \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a quy \u0111\u1ecbnh c\u1ee7a Lu\u1eadt qu\u1ea3ng c\u00e1o v\u00e0 bi\u1ec3u hi\u1ec7n qu\u00e0 t\u1eb7ng Nh\u1eadt B\u1ea3n?<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Luat_Hien_thi_Qua_tang_va_Hien_thi_Noi_dung\" title=\"Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Hi\u1ec3n th\u1ecb N\u1ed9i dung\">Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Hi\u1ec3n th\u1ecb N\u1ed9i dung<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Hien_thi_gay_nham_lan_ve_chat_luong_xuat_sac\" title=\"Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc\">Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Hien_thi_gay_nham_lan_ve_loi_ich\" title=\"Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch\">Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Hien_thi_co_nguy_co_gay_nham_lan_khac\" title=\"Hi\u1ec3n th\u1ecb c\u00f3 nguy c\u01a1 g\u00e2y nh\u1ea7m l\u1eabn kh\u00e1c\">Hi\u1ec3n th\u1ecb c\u00f3 nguy c\u01a1 g\u00e2y nh\u1ea7m l\u1eabn kh\u00e1c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Luat_Hien_thi_Qua_tang_va_Phuong_phap_Hien_thi\" title=\"Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Ph\u01b0\u01a1ng ph\u00e1p Hi\u1ec3n th\u1ecb\">Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Ph\u01b0\u01a1ng ph\u00e1p Hi\u1ec3n th\u1ecb<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Khi_su_dung_sieu_lien_ket\" title=\"Khi s\u1eed d\u1ee5ng si\u00eau li\u00ean k\u1ebft\">Khi s\u1eed d\u1ee5ng si\u00eau li\u00ean k\u1ebft<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Hien_thi_Ngay_cap_nhat_thong_tin\" title=\"Hi\u1ec3n th\u1ecb Ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin\">Hi\u1ec3n th\u1ecb Ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Tom_tat\" title=\"T\u00f3m t\u1eaft\">T\u00f3m t\u1eaft<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/vi\/general-corporate\/unjustifiable-premiums-misleading-representations\/#Huong_dan_cac_bien_phap_cua_van_phong_luat_su_cua_chung_toi\" title=\"H\u01b0\u1edbng d\u1eabn c\u00e1c bi\u1ec7n ph\u00e1p c\u1ee7a v\u0103n ph\u00f2ng lu\u1eadt s\u01b0 c\u1ee7a ch\u00fang t\u00f4i\">H\u01b0\u1edbng d\u1eabn c\u00e1c bi\u1ec7n ph\u00e1p c\u1ee7a v\u0103n ph\u00f2ng lu\u1eadt s\u01b0 c\u1ee7a ch\u00fang t\u00f4i<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Luat_Hien_thi_Qua_tang_va_Hien_thi_Noi_dung\"><\/span>Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Hi\u1ec3n th\u1ecb N\u1ed9i dung<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng (Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng c\u1ee7a Nh\u1eadt B\u1ea3n) l\u00e0 m\u1ed9t lu\u1eadt ph\u00e1p nh\u1eb1m b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 t\u1ef1 ch\u1ecdn s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n m\u1ed9t c\u00e1ch t\u1ef1 nguy\u1ec7n v\u00e0 h\u1ee3p l\u00fd, b\u1eb1ng c\u00e1ch ki\u1ec3m so\u00e1t vi\u1ec7c hi\u1ec3n th\u1ecb gi\u1ea3 m\u1ea1o v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, n\u1ed9i dung, gi\u00e1 c\u1ea3, v.v. c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n\n\n\n<p>Ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 c\u1ea3 l\u00e0 nh\u1eefng ti\u00eau ch\u00ed quan tr\u1ecdng khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u1ecdn s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, do \u0111\u00f3, vi\u1ec7c hi\u1ec3n th\u1ecb ch\u00fang ph\u1ea3i ch\u00ednh x\u00e1c v\u00e0 d\u1ec5 hi\u1ec3u. N\u1ebfu c\u00f3 hi\u1ec3n th\u1ecb l\u00e0m cho ch\u1ea5t l\u01b0\u1ee3ng ho\u1eb7c gi\u00e1 c\u1ea3 c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 tr\u00f4ng t\u1ed1t h\u01a1n ho\u1eb7c c\u00f3 l\u1ee3i h\u01a1n th\u1ef1c t\u1ebf, \u0111i\u1ec1u n\u00e0y s\u1ebd c\u1ea3n tr\u1edf s\u1ef1 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u00ec v\u1eady, Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng c\u1ea5m vi\u1ec7c hi\u1ec3n th\u1ecb l\u00e0m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1ea7m l\u1eabn r\u1eb1ng ch\u1ea5t l\u01b0\u1ee3ng ho\u1eb7c gi\u00e1 c\u1ea3 c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n ho\u1eb7c c\u00f3 l\u1ee3i h\u01a1n th\u1ef1c t\u1ebf (hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c). Ngay c\u1ea3 khi kh\u00f4ng c\u00f3 \u00fd \u0111\u1ecbnh ho\u1eb7c l\u1ed7i c\u1ee7a doanh nghi\u1ec7p, l\u1ec7nh h\u00e0nh ch\u00ednh d\u1ef1a tr\u00ean Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ban h\u00e0nh \u0111\u1ed1i v\u1edbi hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c vi ph\u1ea1m Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng.<\/p>\n\n\n\n<p>Hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chia th\u00e0nh ba lo\u1ea1i ch\u00ednh: &#8220;Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc&#8221;, &#8220;Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch&#8221; v\u00e0 &#8220;Hi\u1ec3n th\u1ecb c\u00f3 nguy c\u01a1 g\u00e2y nh\u1ea7m l\u1eabn kh\u00e1c&#8221;.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09 wp-block-embed-\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"ea9PIp3fg9\"><a href=\"https:\/\/monolith.law\/vi\/it\/onlineshop-act-against-unjustifiable-premiums-misleading-representation\">Qu\u1ea3n l\u00fd c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u00e0 ph\u00e1p lu\u1eadt: Lu\u1eadt hi\u1ec3n th\u1ecb qu\u00e0 t\u1eb7ng Nh\u1eadt B\u1ea3n &amp; Lu\u1eadt h\u1ee3p \u0111\u1ed3ng \u0111i\u1ec7n t\u1eed Nh\u1eadt B\u1ea3n<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Qu\u1ea3n l\u00fd c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u00e0 ph\u00e1p lu\u1eadt: Lu\u1eadt hi\u1ec3n th\u1ecb qu\u00e0 t\u1eb7ng Nh\u1eadt B\u1ea3n &amp; Lu\u1eadt h\u1ee3p \u0111\u1ed3ng \u0111i\u1ec7n t\u1eed Nh\u1eadt B\u1ea3n&#8221; &#8212; \u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09\" src=\"https:\/\/monolith.law\/vi\/it\/onlineshop-act-against-unjustifiable-premiums-misleading-representation\/embed#?secret=dw91sgTlKt#?secret=ea9PIp3fg9\" data-secret=\"ea9PIp3fg9\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/Monolith.law\/wp-content\/uploads\/2022\/03\/unjustifiable-premiums-misleading-representations-3.jpg\" alt=\"\" class=\"wp-image-43078\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hien_thi_gay_nham_lan_ve_chat_luong_xuat_sac\"><\/span>Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Hi\u1ec3n th\u1ecb l\u00e0m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1ea7m l\u1eabn r\u1eb1ng ch\u1ea5t l\u01b0\u1ee3ng, ti\u00eau chu\u1ea9n, v.v. c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi th\u1ef1c t\u1ebf ho\u1eb7c so v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u0111\u01b0\u1ee3c c\u1ea5m nh\u01b0 l\u00e0 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc. V\u00ed d\u1ee5, trong tr\u01b0\u1eddng h\u1ee3p ph\u1ea7n m\u1ec1m di\u1ec7t virus, n\u1ebfu hi\u1ec3n th\u1ecb &#8220;T\u01b0\u01a1ng th\u00edch v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i virus&#8221; m\u1eb7c d\u00f9 th\u1ef1c t\u1ebf kh\u00f4ng ph\u1ea3i nh\u01b0 v\u1eady, \u0111i\u1ec1u n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c coi l\u00e0 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, C\u01a1 quan Qu\u1ea3n l\u00fd Ti\u00eau d\u00f9ng Nh\u1eadt B\u1ea3n c\u00f3 th\u1ec3 y\u00eau c\u1ea7u doanh nghi\u1ec7p cung c\u1ea5p t\u00e0i li\u1ec7u ch\u1ee9ng minh l\u00fd do h\u1ee3p l\u00fd cho hi\u1ec3n th\u1ecb n\u1ebfu c\u00f3 nghi ng\u1edd v\u1ec1 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc v\u1ec1 hi\u1ec7u qu\u1ea3 ho\u1eb7c hi\u1ec7u n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. N\u1ebfu t\u00e0i li\u1ec7u ch\u1ee9ng minh kh\u00f4ng \u0111\u01b0\u1ee3c cung c\u1ea5p, hi\u1ec3n th\u1ecb \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c coi l\u00e0 hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, trong tr\u01b0\u1eddng h\u1ee3p hi\u1ec3n th\u1ecb v\u1ec1 hi\u1ec7u qu\u1ea3 gi\u1ea3m c\u00e2n c\u1ee7a th\u1ef1c ph\u1ea9m gi\u1ea3m c\u00e2n nh\u01b0 &#8220;Ch\u1ec9 c\u1ea7n u\u1ed1ng v\u00e0 d\u1ec5 d\u00e0ng gi\u1ea3m 5-6kg!&#8221; m\u00e0 kh\u00f4ng c\u1ea7n t\u1eadp th\u1ec3 d\u1ee5c ho\u1eb7c h\u1ea1n ch\u1ebf \u0103n u\u1ed1ng \u0111\u1eb7c bi\u1ec7t, nh\u01b0ng th\u1ef1c t\u1ebf kh\u00f4ng c\u00f3 t\u00e0i li\u1ec7u ch\u1ee9ng minh l\u00fd do h\u1ee3p l\u00fd cho hi\u1ec3n th\u1ecb \u0111\u00f3, \u0111i\u1ec1u n\u00e0y s\u1ebd b\u1ecb ki\u1ec3m so\u00e1t. \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 &#8220;Quy \u0111\u1ecbnh v\u1ec1 qu\u1ea3ng c\u00e1o kh\u00f4ng ch\u1ee9ng minh&#8221;.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hien_thi_gay_nham_lan_ve_loi_ich\"><\/span>Hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng c\u1ea5m hi\u1ec3n th\u1ecb l\u00e0m cho \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch tr\u00f4ng c\u00f3 l\u1ee3i h\u01a1n r\u1ea5t nhi\u1ec1u, ch\u1eb3ng h\u1ea1n nh\u01b0 l\u00e0m cho gi\u00e1 c\u1ea3 tr\u00f4ng r\u1ebb h\u01a1n r\u1ea5t nhi\u1ec1u, d\u01b0\u1edbi d\u1ea1ng hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, n\u1ebfu hi\u1ec3n th\u1ecb &#8220;L\u01b0\u1ee3ng n\u1ed9i dung g\u1ea5p \u0111\u00f4i so v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty kh\u00e1c&#8221; m\u1eb7c d\u00f9 l\u01b0\u1ee3ng n\u1ed9i dung t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty kh\u00e1c, \u0111i\u1ec1u n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c coi l\u00e0 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch. Ngo\u00e0i ra, vi\u1ec7c hi\u1ec3n th\u1ecb gi\u00e1 kh\u00f4ng ch\u00ednh x\u00e1c nh\u01b0 &#8220;Gi\u00e1 th\u00f4ng th\u01b0\u1eddng 48.000 y\u00ean, gi\u00e1 \u0111\u1eb7c bi\u1ec7t 25.800 y\u00ean&#8221; b\u1eb1ng c\u00e1ch li\u1ec7t k\u00ea gi\u00e1 kh\u00f4ng t\u01b0\u01a1ng \u1ee9ng v\u1edbi &#8220;gi\u00e1 \u0111\u00e3 b\u00e1n trong m\u1ed9t th\u1eddi gian t\u01b0\u01a1ng \u0111\u1ed1i g\u1ea7n \u0111\u00e2y&#8221; ho\u1eb7c gi\u00e1 ch\u01b0a t\u1eebng \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp, c\u0169ng \u0111\u01b0\u1ee3c coi l\u00e0 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch v\u00e0 b\u1ecb c\u1ea5m.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09 wp-block-embed-\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"0u4Fea5X5Y\"><a href=\"https:\/\/monolith.law\/vi\/general-corporate\/display-double-law-point\">\u0110\u1ecbnh ngh\u0129a v\u1ec1 vi\u1ec7c hi\u1ec3n th\u1ecb gi\u00e1 k\u00e9p l\u00e0 g\u00ec? Gi\u1ea3i th\u00edch v\u1ec1 c\u00e1c \u0111i\u1ec3m quan tr\u1ecdng v\u00e0 h\u00ecnh ph\u1ea1t \u0111\u1ec3 kh\u00f4ng vi ph\u1ea1m &#8216;Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u1ea3ng c\u00e1o v\u00e0 Qu\u00e0 t\u1eb7ng c\u1ee7a Nh\u1eadt B\u1ea3n&#8217;<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u0110\u1ecbnh ngh\u0129a v\u1ec1 vi\u1ec7c hi\u1ec3n th\u1ecb gi\u00e1 k\u00e9p l\u00e0 g\u00ec? Gi\u1ea3i th\u00edch v\u1ec1 c\u00e1c \u0111i\u1ec3m quan tr\u1ecdng v\u00e0 h\u00ecnh ph\u1ea1t \u0111\u1ec3 kh\u00f4ng vi ph\u1ea1m &#8216;Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u1ea3ng c\u00e1o v\u00e0 Qu\u00e0 t\u1eb7ng c\u1ee7a Nh\u1eadt B\u1ea3n&#8217;&#8221; &#8212; \u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\uff08\u30d9\u30c8\u30ca\u30e0\u8a9e\uff09\" src=\"https:\/\/monolith.law\/vi\/general-corporate\/display-double-law-point\/embed#?secret=7O8yXVzn7i#?secret=0u4Fea5X5Y\" data-secret=\"0u4Fea5X5Y\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hien_thi_co_nguy_co_gay_nham_lan_khac\"><\/span>Hi\u1ec3n th\u1ecb c\u00f3 nguy c\u01a1 g\u00e2y nh\u1ea7m l\u1eabn kh\u00e1c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Theo Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng, doanh nghi\u1ec7p kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p th\u1ef1c hi\u1ec7n hi\u1ec3n th\u1ecb c\u00f3 nguy c\u01a1 l\u00e0m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1ea7m l\u1eabn v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn giao d\u1ecbch c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u00e0 h\u1ecd cung c\u1ea5p, ngo\u00e0i hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng xu\u1ea5t s\u1eafc v\u00e0 hi\u1ec3n th\u1ecb g\u00e2y nh\u1ea7m l\u1eabn v\u1ec1 l\u1ee3i \u00edch. \u1ee6y ban C\u1ea1nh tranh C\u00f4ng b\u1eb1ng Nh\u1eadt B\u1ea3n \u0111\u00e3 quy \u0111\u1ecbnh s\u00e1u th\u00f4ng b\u00e1o v\u1ec1 vi\u1ec7c kh\u00f4ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n &#8220;Hi\u1ec3n th\u1ecb v\u1ec1 n\u01b0\u1edbc gi\u1ea3i kh\u00e1t kh\u00f4ng c\u00f3 n\u01b0\u1edbc tr\u00e1i c\u00e2y&#8221;, &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c v\u1ec1 n\u01b0\u1edbc s\u1ea3n xu\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m&#8221;, &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c v\u1ec1 chi ph\u00ed cho vay c\u1ee7a t\u00edn d\u1ee5ng ti\u00eau d\u00f9ng&#8221;, &#8220;Hi\u1ec3n th\u1ecb v\u1ec1 qu\u1ea3ng c\u00e1o b\u1ea5t \u0111\u1ed9ng s\u1ea3n gi\u1ea3&#8221;, &#8220;Hi\u1ec3n th\u1ecb v\u1ec1 qu\u1ea3ng c\u00e1o gi\u1ea3&#8221; v\u00e0 &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c v\u1ec1 nh\u00e0 d\u01b0\u1ee1ng l\u00e3o tr\u1ea3 ph\u00ed&#8221;.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, hi\u1ec3n th\u1ecb v\u1ec1 c\u01a1 s\u1edf v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a nh\u00e0 d\u01b0\u1ee1ng l\u00e3o tr\u1ea3 ph\u00ed, nh\u01b0 &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng r\u00f5 r\u00e0ng v\u1ec1 \u0111i\u1ec1u ki\u1ec7n li\u00ean quan \u0111\u1ebfn vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i ph\u00f2ng sau khi nh\u1eadp c\u01b0&#8221; ho\u1eb7c &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng r\u00f5 r\u00e0ng v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng t\u1ed1i thi\u1ec3u c\u1ee7a nh\u00e2n vi\u00ean ch\u0103m s\u00f3c ho\u1eb7c y t\u00e1 v\u00e0o ban \u0111\u00eam, v.v., s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n vi\u00ean ch\u0103m s\u00f3c&#8221;, v.v., \u0111\u01b0\u1ee3c coi l\u00e0 &#8220;Hi\u1ec3n th\u1ecb kh\u00f4ng ch\u00ednh x\u00e1c v\u1ec1 nh\u00e0 d\u01b0\u1ee1ng l\u00e3o tr\u1ea3 ph\u00ed&#8221; v\u00e0 b\u1ecb c\u1ea5m.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/Monolith.law\/wp-content\/uploads\/2022\/03\/unjustifiable-premiums-misleading-representations-2.jpg\" alt=\"\" class=\"wp-image-43077\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Luat_Hien_thi_Qua_tang_va_Phuong_phap_Hien_thi\"><\/span>Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng v\u00e0 Ph\u01b0\u01a1ng ph\u00e1p Hi\u1ec3n th\u1ecb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u1edbi s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a m\u00e1y t\u00ednh c\u00e1 nh\u00e2n v\u00e0 s\u1ef1 m\u1edf r\u1ed9ng c\u1ee7a \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh, giao d\u1ecbch th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u01b0\u1edbng t\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng (g\u1ecdi t\u1eaft l\u00e0 &#8220;giao d\u1ecbch BtoC&#8221;) \u0111ang t\u0103ng l\u00ean nhanh ch\u00f3ng. C\u00f3 m\u1ed9t s\u1ed1 \u0111\u1eb7c \u0111i\u1ec3m c\u1ea7n ch\u00fa \u00fd nh\u01b0 sau:<\/p>\n\n\n\n<ol>\n<li>Vi\u1ec7c \u0111\u0103ng k\u00fd h\u1ee3p \u0111\u1ed3ng d\u1ec5 d\u00e0ng, ch\u1ec9 c\u1ea7n tu\u00e2n theo h\u01b0\u1edbng d\u1eabn tr\u00ean trang web v\u00e0 nh\u1ea5p chu\u1ed9t<\/li>\n\n\n\n<li>C\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf tr\u00ean m\u00e0n h\u00ecnh, ngh\u0129a l\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng th\u1ec3 xem to\u00e0n b\u1ed9 n\u1ed9i dung hi\u1ec3n th\u1ecb n\u1ebfu kh\u00f4ng cu\u1ed9n m\u00e0n h\u00ecnh<\/li>\n\n\n\n<li>Do \u0111\u1eb7c \u0111i\u1ec3m k\u1ef9 thu\u1eadt, th\u01b0\u1eddng s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p nh\u01b0 si\u00eau li\u00ean k\u1ebft \u0111\u1ec3 cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin<\/li>\n<\/ol>\n\n\n\n<p>K\u1ebft qu\u1ea3 l\u00e0, trong giao d\u1ecbch BtoC, c\u00f3 xu h\u01b0\u1edbng d\u1ec5 d\u00e0ng g\u00e2y ra hi\u1ec3u l\u1ea7m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong vi\u1ec7c l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m v\u00e0 \u0111\u1eb7t h\u00e0ng, d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u0103ng thi\u1ec7t h\u1ea1i cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, trong giao d\u1ecbch BtoC, doanh nghi\u1ec7p c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thay \u0111\u1ed5i n\u1ed9i dung hi\u1ec3n th\u1ecb tr\u00ean trang web v\u1ec1 n\u1ed9i dung s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch, v.v.<\/p>\n\n\n\n<p>V\u00ec v\u1eady, \u1ee6y ban C\u1ea1nh tranh C\u00f4ng b\u1eb1ng Nh\u1eadt B\u1ea3n \u0111\u00e3 khuy\u1ebfn ngh\u1ecb ch\u00fa \u00fd \u0111\u1ebfn ph\u01b0\u01a1ng ph\u00e1p hi\u1ec3n th\u1ecb trong giao d\u1ecbch BtoC trong &#8220;V\u1ea5n \u0111\u1ec1 v\u00e0 \u0110i\u1ec1u c\u1ea7n L\u01b0u \u00fd v\u1ec1 Hi\u1ec3n th\u1ecb trong Giao d\u1ecbch Th\u01b0\u01a1ng m\u1ea1i \u0110i\u1ec7n t\u1eed h\u01b0\u1edbng t\u1edbi Ng\u01b0\u1eddi ti\u00eau d\u00f9ng theo Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng&#8221; (ng\u00e0y 5 th\u00e1ng 6 n\u0103m 2002).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Khi_su_dung_sieu_lien_ket\"><\/span>Khi s\u1eed d\u1ee5ng si\u00eau li\u00ean k\u1ebft<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Trong giao d\u1ecbch BtoC, c\u00f3 m\u1ed9t \u0111\u1eb7c \u0111i\u1ec3m l\u00e0 kh\u00f4ng th\u1ec3 xem to\u00e0n b\u1ed9 n\u1ed9i dung hi\u1ec3n th\u1ecb do n\u00f3 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean m\u00e0n h\u00ecnh c\u1ee7a m\u00e1y t\u00ednh, v.v., v\u00e0 do \u0111\u00f3, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p nh\u01b0 cu\u1ed9n m\u00e0n h\u00ecnh v\u00e0 si\u00eau li\u00ean k\u1ebft th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng.<\/p>\n\n\n\n<p>\u0110\u1eb7c bi\u1ec7t, si\u00eau li\u00ean k\u1ebft l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3 \u0111\u1ec3 cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin tr\u00ean m\u00e0n h\u00ecnh. Tuy nhi\u00ean, khi s\u1eed d\u1ee5ng si\u00eau li\u00ean k\u1ebft \u0111\u1ec3 hi\u1ec3n th\u1ecb th\u00f4ng tin quan tr\u1ecdng v\u1ec1 n\u1ed9i dung s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch tr\u00ean m\u1ed9t trang web kh\u00e1c (&#8220;\u0111\u00edch li\u00ean k\u1ebft&#8221;) m\u00e0 kh\u00f4ng ph\u1ea3i l\u00e0 m\u00e0n h\u00ecnh m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang xem, ng\u01b0\u1eddi ti\u00eau d\u00f9ng ph\u1ea3i nh\u1ea5p v\u00e0o &#8220;chu\u1ed7i k\u00fd t\u1ef1 si\u00eau li\u00ean k\u1ebft&#8221; nh\u01b0 k\u00fd t\u1ef1 m\u00e0u s\u1eafc, k\u00fd t\u1ef1 g\u1ea1ch d\u01b0\u1edbi, h\u00ecnh \u1ea3nh c\u00f3 khung m\u00e0u, v.v. \u0111\u01b0\u1ee3c nh\u00fang v\u00e0o trang web \u0111\u1ec3 di chuy\u1ec3n \u0111\u1ebfn \u0111\u00edch li\u00ean k\u1ebft v\u00e0 nh\u1eadn th\u00f4ng tin \u0111\u00f3. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, n\u1ebfu chu\u1ed7i k\u00fd t\u1ef1 si\u00eau li\u00ean k\u1ebft kh\u00f4ng r\u00f5 r\u00e0ng hi\u1ec3n th\u1ecb v\u1ecb tr\u00ed c\u1ee7a th\u00f4ng tin quan tr\u1ecdng, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 b\u1ecf qua n\u00f3 v\u00e0 kh\u00f4ng th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin quan tr\u1ecdng cho vi\u1ec7c l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m. K\u1ebft qu\u1ea3 l\u00e0, n\u1ebfu ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec3u l\u1ea7m r\u1eb1ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 th\u1ef1c t\u1ebf ho\u1eb7c c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh \u0111\u00e1ng k\u1ec3 t\u1ed1t h\u01a1n ho\u1eb7c c\u00f3 l\u1ee3i h\u01a1n, \u0111i\u1ec1u n\u00e0y s\u1ebd tr\u1edf th\u00e0nh v\u1ea5n \u0111\u1ec1 v\u1ec1 hi\u1ec3n th\u1ecb kh\u00f4ng h\u1ee3p l\u1ec7 theo Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n hi\u1ec3n th\u1ecb m\u1ed9t c\u00e1ch n\u1ed5i b\u1eadt r\u1eb1ng &#8220;Gi\u1ea3m 10kg trong m\u1ed9t th\u00e1ng v\u1edbi 3 vi\u00ean thu\u1ed1c gi\u1ea3m c\u00e2n m\u1ed7i ng\u00e0y&#8221; v\u00e0 hi\u1ec3n th\u1ecb \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 gi\u1ea3m c\u00e2n, nh\u01b0 &#8220;C\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t ch\u1ebf \u0111\u1ed9 t\u1eadp th\u1ec3 d\u1ee5c v\u00e0 \u0103n ki\u00eang c\u1ed1 \u0111\u1ecbnh&#8221; t\u1ea1i \u0111\u00edch li\u00ean k\u1ebft. N\u1ebfu b\u1ea1n \u0111\u1eb7t chu\u1ed7i k\u00fd t\u1ef1 si\u00eau li\u00ean k\u1ebft tr\u00ean m\u1ed9t trang web kh\u00e1c, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 b\u1ecf qua chu\u1ed7i k\u00fd t\u1ef1 si\u00eau li\u00ean k\u1ebft n\u00e0y, kh\u00f4ng nh\u1ea5p v\u00e0o n\u00f3, kh\u00f4ng di chuy\u1ec3n \u0111\u1ebfn \u0111\u00edch li\u00ean k\u1ebft v\u00e0 kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin v\u1ec1 \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 gi\u1ea3m c\u00e2n. K\u1ebft qu\u1ea3 l\u00e0, h\u1ecd c\u00f3 th\u1ec3 hi\u1ec3u l\u1ea7m r\u1eb1ng h\u1ecd ch\u1ec9 c\u1ea7n u\u1ed1ng \u0111\u1ec3 gi\u1ea3m c\u00e2n m\u00e0 kh\u00f4ng c\u1ea7n \u0111i\u1ec1u ki\u1ec7n n\u00e0o.<\/p>\n\n\n\n<p>Khi s\u1eed d\u1ee5ng si\u00eau li\u00ean k\u1ebft \u0111\u1ec3 hi\u1ec3n th\u1ecb th\u00f4ng tin quan tr\u1ecdng v\u1ec1 n\u1ed9i dung s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch t\u1ea1i \u0111\u00edch li\u00ean k\u1ebft, b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng c\u00e1c bi\u1ec3u th\u1ee9c c\u1ee5 th\u1ec3 nh\u01b0 &#8220;\u0110i\u1ec1u ki\u1ec7n tr\u1ea3 h\u00e0ng&#8221; thay v\u00ec c\u00e1c bi\u1ec3u th\u1ee9c tr\u1eebu t\u01b0\u1ee3ng nh\u01b0 &#8220;Th\u00f4ng tin b\u1ed5 sung&#8221; cho chu\u1ed7i k\u00fd t\u1ef1 si\u00eau li\u00ean k\u1ebft \u0111\u1ec3 r\u00f5 r\u00e0ng bi\u1ebft \u0111i\u1ec1u g\u00ec \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb t\u1ea1i \u0111\u00edch li\u00ean k\u1ebft. \u0110\u1ec3 ng\u0103n ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1ecf qua, b\u1ea1n c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn k\u00edch th\u01b0\u1edbc c\u1ee7a k\u00fd t\u1ef1, m\u00e0u s\u1eafc, v.v. v\u00e0 hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/Monolith.law\/wp-content\/uploads\/2022\/03\/unjustifiable-premiums-misleading-representations-4.jpg\" alt=\"\" class=\"wp-image-43079\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hien_thi_Ngay_cap_nhat_thong_tin\"><\/span>Hi\u1ec3n th\u1ecb Ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Trong giao d\u1ecbch BtoC, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thay \u0111\u1ed5i n\u1ed9i dung hi\u1ec3n th\u1ecb tr\u00ean trang web v\u00e0 thay \u0111\u1ed5i n\u1ed9i dung s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch. Do \u0111\u00f3, n\u1ebfu ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin kh\u00f4ng \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb, s\u1ebd kh\u00f3 x\u00e1c \u0111\u1ecbnh n\u1ed9i dung hi\u1ec3n th\u1ecb l\u00e0 c\u1ee7a th\u1eddi \u0111i\u1ec3m n\u00e0o.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n kh\u00f4ng hi\u1ec3n th\u1ecb ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin v\u00e0 hi\u1ec3n th\u1ecb m\u1ed9t c\u00e1ch n\u1ed5i b\u1eadt s\u1ef1 m\u1edbi m\u1ebb c\u1ee7a s\u1ea3n ph\u1ea9m nh\u01b0 &#8220;S\u1ea3n ph\u1ea9m m\u1edbi&#8221; ho\u1eb7c &#8220;M\u1eabu cao c\u1ea5p nh\u1ea5t&#8221;, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 hi\u1ec3u l\u1ea7m r\u1eb1ng \u0111\u00f3 v\u1eabn l\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi, ngay c\u1ea3 khi n\u00f3 kh\u00f4ng c\u00f2n l\u00e0 &#8220;s\u1ea3n ph\u1ea9m m\u1edbi&#8221; ho\u1eb7c &#8220;m\u1eabu cao c\u1ea5p nh\u1ea5t&#8221;. Ngo\u00e0i ra, n\u1ebfu b\u1ea1n ti\u1ebfp t\u1ee5c hi\u1ec3n th\u1ecb &#8220;Doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn s\u1ed1 1 n\u0103m ngo\u00e1i&#8221; sau khi \u0111\u00e3 tr\u00f4i qua v\u00e0i n\u0103m k\u1ec3 t\u1eeb khi b\u1ea1n tr\u1edf th\u00e0nh s\u1ed1 1 v\u1ec1 doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 hi\u1ec3u l\u1ea7m r\u1eb1ng th\u1eddi \u0111i\u1ec3m b\u1ea1n tr\u1edf th\u00e0nh s\u1ed1 1 v\u1ec1 doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn l\u00e0 g\u1ea7n \u0111\u00e2y.<\/p>\n\n\n\n<p>V\u1ec1 ng\u00e0y c\u1eadp nh\u1eadt th\u00f4ng tin, b\u1ea1n c\u1ea7n ghi ch\u00fa ng\u00e0y c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t khi b\u1ea1n thay \u0111\u1ed5i n\u1ed9i dung hi\u1ec3n th\u1ecb v\u00e0 hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng v\u00e0 ch\u00ednh x\u00e1c n\u01a1i thay \u0111\u1ed5i. \u0110\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m kh\u00f4ng c\u00f2n l\u00e0 &#8220;s\u1ea3n ph\u1ea9m m\u1edbi&#8221; v\u00e0 n\u1ed9i dung hi\u1ec3n th\u1ecb kh\u00e1c kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi s\u1ef1 th\u1eadt hi\u1ec7n t\u1ea1i, b\u1ea1n c\u1ea7n s\u1eeda \u0111\u1ed5i n\u1ed9i dung trang web ngay l\u1eadp t\u1ee9c, n\u1ebfu kh\u00f4ng, \u0111i\u1ec1u n\u00e0y s\u1ebd tr\u1edf th\u00e0nh v\u1ea5n \u0111\u1ec1 v\u1ec1 hi\u1ec3n th\u1ecb kh\u00f4ng h\u1ee3p l\u1ec7 theo Lu\u1eadt Hi\u1ec3n th\u1ecb Qu\u00e0 t\u1eb7ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tom_tat\"><\/span>T\u00f3m t\u1eaft<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Trong giao d\u1ecbch BtoC, c\u00f3 xu h\u01b0\u1edbng d\u1ec5 g\u00e2y hi\u1ec3u l\u1ea7m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong vi\u1ec7c l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u1eb7t h\u00e0ng, v\u00e0 do \u0111\u00f3, c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c m\u1edf r\u1ed9ng thi\u1ec7t h\u1ea1i cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Trong nh\u1eefng giao d\u1ecbch n\u00e0y, c\u1ea7n ph\u1ea3i cung c\u1ea5p \u0111\u00fang v\u00e0 \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin quan tr\u1ecdng v\u1ec1 n\u1ed9i dung s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c \u0111i\u1ec1u ki\u1ec7n giao d\u1ecbch cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng, h\u01a1n l\u00e0 t\u1eadp trung v\u00e0o c\u00e1c c\u1eeda h\u00e0ng hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n<p>Hy v\u1ecdng r\u1eb1ng s\u1ef1 ph\u00e1t tri\u1ec3n l\u00e0nh m\u1ea1nh c\u1ee7a giao d\u1ecbch BtoC, \u0111ang m\u1edf r\u1ed9ng nhanh ch\u00f3ng, v\u00e0 s\u1ef1 h\u1ee3p l\u00fd c\u1ee7a giao d\u1ecbch ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Huong_dan_cac_bien_phap_cua_van_phong_luat_su_cua_chung_toi\"><\/span>H\u01b0\u1edbng d\u1eabn c\u00e1c bi\u1ec7n ph\u00e1p c\u1ee7a v\u0103n ph\u00f2ng lu\u1eadt s\u01b0 c\u1ee7a ch\u00fang t\u00f4i<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u0103n ph\u00f2ng lu\u1eadt s\u01b0 Monolis, chuy\u00ean v\u1ec1 IT, \u0111\u1eb7c bi\u1ec7t l\u00e0 Internet v\u00e0 lu\u1eadt, l\u00e0 m\u1ed9t v\u0103n ph\u00f2ng lu\u1eadt s\u01b0 c\u00f3 chuy\u00ean m\u00f4n cao v\u1ec1 c\u1ea3 hai m\u1eb7t. G\u1ea7n \u0111\u00e2y, vi ph\u1ea1m Lu\u1eadt qu\u1ea3ng c\u00e1o qu\u00e0 t\u1eb7ng tr\u00ean Internet \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t v\u1ea5n \u0111\u1ec1 l\u1edbn, v\u00e0 nhu c\u1ea7u ki\u1ec3m tra ph\u00e1p l\u00fd ng\u00e0y c\u00e0ng t\u0103ng. V\u0103n ph\u00f2ng lu\u1eadt s\u01b0 c\u1ee7a ch\u00fang t\u00f4i ph\u00e2n t\u00edch r\u1ee7i ro ph\u00e1p l\u00fd li\u00ean quan \u0111\u1ebfn doanh nghi\u1ec7p \u0111\u00e3 b\u1eaft \u0111\u1ea7u ho\u1eb7c \u0111ang chu\u1ea9n b\u1ecb b\u1eaft \u0111\u1ea7u, d\u1ef1a tr\u00ean c\u00e1c quy \u0111\u1ecbnh c\u1ee7a nhi\u1ec1u lu\u1eadt kh\u00e1c nhau, v\u00e0 c\u1ed1 g\u1eafng h\u1ee3p ph\u00e1p h\u00f3a doanh nghi\u1ec7p m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i d\u1eebng l\u1ea1i. Chi ti\u1ebft \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/practices\/corporate\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/practices\/corporate[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 t\u1eebng th\u1ea5y c\u00e1c kh\u1ea9u hi\u1ec7u qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng nh\u01b0 &#8220;gi\u1ea3m c\u00e2n m\u00e0 kh\u00f4ng c\u1ea7n c\u1ed1 g\u1eafng&#8221; hay &#8220;doanh s\u1ed1 s\u1ed1 1&#8221;. Tuy nhi\u00ean, li\u1ec7u th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 &#8220;gi\u1ea3m c\u00e2n&#8221; hay th\u1ef1 [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":60209,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[30,24],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/posts\/59906"}],"collection":[{"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/comments?post=59906"}],"version-history":[{"count":1,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/posts\/59906\/revisions"}],"predecessor-version":[{"id":60210,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/posts\/59906\/revisions\/60210"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/media\/60209"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/media?parent=59906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/categories?post=59906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/vi\/wp-json\/wp\/v2\/tags?post=59906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}