{"id":62985,"date":"2024-05-02T12:14:54","date_gmt":"2024-05-02T03:14:54","guid":{"rendered":"https:\/\/monolith.law\/zh-cn\/?p=62985"},"modified":"2025-12-12T10:21:45","modified_gmt":"2025-12-12T01:21:45","slug":"listing-ads","status":"publish","type":"post","link":"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads","title":{"rendered":"\u5728\u5217\u8868\u5e7f\u544a\u4e2d\u5546\u6807\u6743\u7684\u4fb5\u72af\u53ca\u5220\u9664\u8bf7\u6c42\u7684\u53ef\u80fd\u6027"},"content":{"rendered":"\n<p>\u9009\u62e9\u53d1\u5e03\u5e7f\u544a\u7684\u5173\u952e\u8bcd\uff0c\u53ef\u4ee5\u7cbe\u51c6\u5438\u5f15\u5bf9\u670d\u52a1\u6216\u5546\u54c1\u6709\u9ad8\u8d2d\u4e70\u6b32\u671b\u7684\u7528\u6237\uff0c\u56e0\u6b64\uff0c\u5217\u8868\u5e7f\u544a\u5df2\u7ecf\u6210\u4e3a\u4e92\u8054\u7f51\u5e7f\u544a\u7684\u5e38\u6001\u3002\u901a\u5e38\uff0c\u5982\u679c\u516c\u53f8\u7684\u540d\u79f0\u3001\u670d\u52a1\u6216\u5546\u54c1\u5df2\u7ecf\u8fdb\u884c\u4e86\u5546\u6807\u6ce8\u518c\uff0c\u90a3\u4e48\u5c31\u4f1a\u4f7f\u7528\u81ea\u5df1\u7684\u5546\u6807\u53d1\u5e03\u5217\u8868\u5e7f\u544a\u3002\u4f8b\u5982\uff0c\u5982\u679cA\u516c\u53f8\u63d0\u4f9b\u4e86\u4e00\u79cd\u540d\u4e3aB\u7684\u8206\u60c5\u76d1\u63a7\u670d\u52a1\uff0c\u5e76\u5bf9A\u516c\u53f8\u7684\u540d\u79f0\u548cB\u670d\u52a1\u8fdb\u884c\u4e86\u5546\u6807\u6ce8\u518c\uff0c\u90a3\u4e48\u5c31\u4f1a\u53d1\u5e03\u201c\u5982\u679c\u662f\u8206\u60c5\u76d1\u63a7\uff0c\u5c31\u9009A\u516c\u53f8\uff01\u201d\u6216\u201c\u5982\u679c\u662f\u8206\u60c5\u76d1\u63a7\uff0c\u5c31\u9009B\uff01\u201d\u8fd9\u6837\u7684\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u5728\u5217\u8868\u5e7f\u544a\u4e2d\uff0c\u4e5f\u6709\u53ef\u80fd\u51fa\u73b0\u4e0e\u8fd9\u4e9b\u5b8c\u5168\u4e0d\u540c\u7684\u5e7f\u544a\u8bcd\u53e5\u3002\u4f8b\u5982\uff0c\u4e0eA\u516c\u53f8\u65e0\u5173\u7684C\u516c\u53f8\u53ef\u80fd\u4f1a\u53d1\u5e03\u201c\u5982\u679c\u662f\u8206\u60c5\u76d1\u63a7\uff0cC\u516c\u53f8\u6bd4A\u516c\u53f8\u66f4\u597d\uff01\u201d\u6216\u201cC\u516c\u53f8\u7684\u8206\u60c5\u76d1\u63a7\u670d\u52a1\u6bd4B\u66f4\u4fbf\u5b9c\uff01\u201d\u8fd9\u6837\u7684\u5e7f\u544a\u3002\u5982\u679cA\u516c\u53f8\u7684\u540d\u79f0\u6216B\u670d\u52a1\u5f88\u6709\u540d\uff0c\u90a3\u4e48\u641c\u7d22\u8fd9\u4e9b\u540d\u79f0\u7684\u7528\u6237\u5e94\u8be5\u4e5f\u5f88\u591a\u3002\u8fd9\u4e9b\u5e7f\u544a\u7684\u76ee\u7684\u5c31\u662f\u8981\u5438\u5f15\u8fd9\u4e9b\u7528\u6237\u8f6c\u5411C\u516c\u53f8\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u4e0a\u5e02\u516c\u53f8\u7b49\u5927\u578b\u4f01\u4e1a\u6765\u8bf4\uff0c\u53ef\u80fd\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u641c\u7d22\u81ea\u5df1\u7684\u670d\u52a1\u6216\u5546\u54c1\u65f6\uff0c\u4f1a\u770b\u5230\u4f7f\u7528\u5df2\u6ce8\u518c\u5546\u6807\uff08\u516c\u53f8\u540d\u79f0\u3001\u5546\u54c1\u540d\u79f0\u3001\u670d\u52a1\u540d\u79f0\u7b49\uff09\u7684\u5176\u4ed6\u516c\u53f8\u7684\u5e7f\u544a\u3002\u8fd9\u79cd\u60c5\u51b5\u4e5f\u662f\u6709\u53ef\u80fd\u53d1\u751f\u7684\u3002<\/p>\n\n\n\n<p>\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u5c06\u4ecb\u7ecd\u53ef\u4ee5\u91c7\u53d6\u7684\u5e94\u5bf9\u65b9\u6cd5\u3002<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E4%BB%80%E4%B9%88%E6%98%AF%E5%88%97%E8%A1%A8%E5%B9%BF%E5%91%8A\" title=\" \u4ec0\u4e48\u662f\u5217\u8868\u5e7f\u544a \"> \u4ec0\u4e48\u662f\u5217\u8868\u5e7f\u544a <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E5%9C%A8%E5%88%97%E8%A1%A8%E5%B9%BF%E5%91%8A%E4%B8%AD%E7%9A%84%E5%95%86%E6%A0%87%E9%97%AE%E9%A2%98\" title=\"\u5728\u5217\u8868\u5e7f\u544a\u4e2d\u7684\u5546\u6807\u95ee\u9898\">\u5728\u5217\u8868\u5e7f\u544a\u4e2d\u7684\u5546\u6807\u95ee\u9898<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E5%95%86%E6%A0%87%E8%A2%AB%E7%94%A8%E4%BD%9C%E2%80%9C%E5%85%B3%E9%94%AE%E8%AF%8D%E2%80%9D\" title=\"\u5546\u6807\u88ab\u7528\u4f5c\u201c\u5173\u952e\u8bcd\u201d\">\u5546\u6807\u88ab\u7528\u4f5c\u201c\u5173\u952e\u8bcd\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E5%95%86%E6%A0%87%E5%9C%A8%E2%80%9C%E5%B9%BF%E5%91%8A%E6%96%87%E6%9C%AC%E2%80%9D%E4%B8%AD%E8%A2%AB%E4%BD%BF%E7%94%A8\" title=\"\u5546\u6807\u5728\u201c\u5e7f\u544a\u6587\u672c\u201d\u4e2d\u88ab\u4f7f\u7528\">\u5546\u6807\u5728\u201c\u5e7f\u544a\u6587\u672c\u201d\u4e2d\u88ab\u4f7f\u7528<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E5%95%86%E6%A0%87%E6%9D%83%E4%BE%B5%E6%9D%83%E7%9A%84%E7%94%B3%E8%AF%89%E6%96%B9%E6%B3%95\" title=\" \u5546\u6807\u6743\u4fb5\u6743\u7684\u7533\u8bc9\u65b9\u6cd5\"> \u5546\u6807\u6743\u4fb5\u6743\u7684\u7533\u8bc9\u65b9\u6cd5<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#Google_AdWords%E7%9A%84%E6%83%85%E5%86%B5\" title=\"Google AdWords\u7684\u60c5\u51b5\">Google AdWords\u7684\u60c5\u51b5<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E7%89%B9%E5%AE%9A%E7%9A%84%E5%B9%BF%E5%91%8A%E4%B8%BB\" title=\" \u7279\u5b9a\u7684\u5e7f\u544a\u4e3b \"> \u7279\u5b9a\u7684\u5e7f\u544a\u4e3b <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E6%89%80%E6%9C%89%E7%9A%84%E5%B9%BF%E5%91%8A%E4%B8%BB\" title=\" \u6240\u6709\u7684\u5e7f\u544a\u4e3b \"> \u6240\u6709\u7684\u5e7f\u544a\u4e3b <\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#Yahoo%E6%8E%A8%E5%B9%BF%E7%9A%84%E6%83%85%E5%86%B5\" title=\"Yahoo!\u63a8\u5e7f\u7684\u60c5\u51b5\">Yahoo!\u63a8\u5e7f\u7684\u60c5\u51b5<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E5%A6%82%E6%9E%9C%E5%8F%91%E7%8E%B0%E4%BE%B5%E7%8A%AF%E5%95%86%E6%A0%87%E6%9D%83%E7%9A%84%E5%B9%BF%E5%91%8A\" title=\"\u5982\u679c\u53d1\u73b0\u4fb5\u72af\u5546\u6807\u6743\u7684\u5e7f\u544a\">\u5982\u679c\u53d1\u73b0\u4fb5\u72af\u5546\u6807\u6743\u7684\u5e7f\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/monolith.law\/zh-cn\/internet\/listing-ads\/#%E6%88%91%E5%80%91%E4%BA%8B%E5%8B%99%E6%89%80%E7%9A%84%E5%B0%8D%E7%AD%96%E4%BB%8B%E7%B4%B9\" title=\"\u6211\u5011\u4e8b\u52d9\u6240\u7684\u5c0d\u7b56\u4ecb\u7d39\">\u6211\u5011\u4e8b\u52d9\u6240\u7684\u5c0d\u7b56\u4ecb\u7d39<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BB%80%E4%B9%88%E6%98%AF%E5%88%97%E8%A1%A8%E5%B9%BF%E5%91%8A\"><\/span> \u4ec0\u4e48\u662f\u5217\u8868\u5e7f\u544a <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5217\u8868\u5e7f\u544a\u662f\u6307\u4e0e\u641c\u7d22\u7ed3\u679c\u76f8\u5173\u8054\u7684\u5e7f\u544a\u3002\u5f53\u7528\u6237\u5bf9\u76f8\u5173\u5173\u952e\u8bcd\u8fdb\u884c\u641c\u7d22\u65f6\uff0c\u4e5f\u5c31\u662f\u5bf9\u8be5\u5173\u952e\u8bcd\u6709\u9ad8\u5ea6\u5174\u8da3\u65f6\uff0c\u5e7f\u544a\u4f1a\u88ab\u663e\u793a\u51fa\u6765\uff0c\u56e0\u6b64\u53ef\u4ee5\u8bf4\u8fd9\u662f\u4e00\u79cd\u6548\u679c\u663e\u8457\u7684\u5e7f\u544a\u3002\u4ee3\u8868\u6027\u7684\u5217\u8868\u5e7f\u544a\u5305\u62ecGoogle AdWords\u548cYahoo!\u63a8\u5e7f\u3002<\/p>\n\n\n\n<p>\u5217\u8868\u5e7f\u544a\u662f\u6839\u636e\u7528\u6237\u4f7f\u7528\u54ea\u4e9b\u201c\u5173\u952e\u8bcd\u201d\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u8fdb\u884c\u641c\u7d22\uff0c\u4ee5\u53ca\u663e\u793a\u54ea\u4e9b\u201c\u5e7f\u544a\u6587\u672c\u201d\u7684\u8bbe\u7f6e\u8fdb\u884c\u6295\u653e\u7684\u3002\u4f8b\u5982\uff0c\u5f53\u4f7f\u7528\u201c\u8bfd\u8c24\u201d\u8fd9\u4e2a\u201c\u5173\u952e\u8bcd\u201d\u8fdb\u884c\u641c\u7d22\u65f6\uff0c\u60f3\u8981\u663e\u793a\u201c\u5982\u679c\u662f\u58f0\u8a89\u98ce\u9669\u7ba1\u7406\uff0c\u5c31\u9009A\u516c\u53f8\uff01\u201d\u8fd9\u6837\u7684\u201c\u5e7f\u544a\u6587\u672c\u201d\u7684\u8bbe\u7f6e\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%9C%A8%E5%88%97%E8%A1%A8%E5%B9%BF%E5%91%8A%E4%B8%AD%E7%9A%84%E5%95%86%E6%A0%87%E9%97%AE%E9%A2%98\"><\/span>\u5728\u5217\u8868\u5e7f\u544a\u4e2d\u7684\u5546\u6807\u95ee\u9898<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5728\u5217\u8868\u5e7f\u544a\u4e2d\u7684\u5546\u6807\u95ee\u9898\u4e3b\u8981\u6709\u4ee5\u4e0b\u4e24\u79cd\u60c5\u51b5\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%95%86%E6%A0%87%E8%A2%AB%E7%94%A8%E4%BD%9C%E2%80%9C%E5%85%B3%E9%94%AE%E8%AF%8D%E2%80%9D\"><\/span>\u5546\u6807\u88ab\u7528\u4f5c\u201c\u5173\u952e\u8bcd\u201d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u8fd9\u662f\u6307\u5176\u4ed6\u516c\u53f8\u4f7f\u7528\u5df2\u6ce8\u518c\u5546\u6807\u4f5c\u4e3a\u5173\u952e\u8bcd\u8fdb\u884c\u6295\u6807\u548c\u53d1\u5e03\uff0c\u5bfc\u81f4\u5728\u4f7f\u7528\u8be5\u5173\u952e\u8bcd\u8fdb\u884c\u641c\u7d22\u65f6\uff0c\u641c\u7d22\u7ed3\u679c\u663e\u793a\u7684\u662f\u5176\u4ed6\u516c\u53f8\u7684\u5e7f\u544a\u3002\u5373\u4f7f\u662f\u5728\u4f7f\u7528\u81ea\u5bb6\u516c\u53f8\u540d\u6216\u4ea7\u54c1\u540d\u8fdb\u884c\u641c\u7d22\uff0c\u4e5f\u53ef\u80fd\u51fa\u73b0\u5176\u4ed6\u516c\u53f8\u7684\u5e7f\u544a\u6392\u540d\u9ad8\u4e8e\u81ea\u5bb6\u5e7f\u544a\u7684\u60c5\u51b5\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%95%86%E6%A0%87%E5%9C%A8%E2%80%9C%E5%B9%BF%E5%91%8A%E6%96%87%E6%9C%AC%E2%80%9D%E4%B8%AD%E8%A2%AB%E4%BD%BF%E7%94%A8\"><\/span>\u5546\u6807\u5728\u201c\u5e7f\u544a\u6587\u672c\u201d\u4e2d\u88ab\u4f7f\u7528<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u8fd9\u662f\u6307\u5df2\u6ce8\u518c\u5546\u6807\u7684\u516c\u53f8\u540d\u6216\u4ea7\u54c1\u540d\u7b49\u5728\u5e7f\u544a\u6587\u672c\u4e2d\u88ab\u663e\u793a\u7684\u60c5\u51b5\u3002\u4f8b\u5982\uff0cA\u516c\u53f8\u6ce8\u518c\u4e86B\u8fd9\u4e2a\u5546\u54c1\u540d\u7684\u5546\u6807\uff0c\u800c\u7ade\u4e89\u5bf9\u624bC\u516c\u53f8\u53d1\u5e03\u4e86\u201cC\u516c\u53f8\u7684\u53e3\u7891\u76d1\u63a7\u670d\u52a1\u6bd4B\u4fbf\u5b9c\uff01\u201d\u7b49\u5e7f\u544a\u6587\u672c\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u56e0\u4e3aC\u516c\u53f8\u5728\u672a\u7ecfA\u516c\u53f8\u8bb8\u53ef\u7684\u60c5\u51b5\u4e0b\u4f7f\u7528\u4e86A\u516c\u53f8\u62e5\u6709\u5546\u6807\u6743\u7684\u201cB\u201d\u8fd9\u4e2a\u5b57\u7b26\u4e32\uff0c\u56e0\u6b64\uff0cA\u516c\u53f8\u53ef\u80fd\u4f1a\u4e3b\u5f20\u8fd9\u662f\u6cd5\u5f8b\u4e0a\u7684\u8fdd\u6cd5\u884c\u4e3a\u3002\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u5982\u679c\u662fGoogle AdWords\uff0c\u53ef\u4ee5\u5411Google\uff0c\u5982\u679c\u662fYahoo!\u63a8\u5e7f\uff0c\u5219\u53ef\u4ee5\u5411Yahoo!JAPAN\u63d0\u51fa\u5546\u6807\u6743\u4fb5\u72af\u7684\u7533\u8bc9\uff0c\u4ece\u800c\u9650\u5236\u5176\u4ed6\u516c\u53f8\u5728\u5e7f\u544a\u4e2d\u4f7f\u7528\u5df2\u6ce8\u518c\u5546\u6807\u5173\u952e\u8bcd\u7684\u884c\u4e3a\u3002<\/p>\n\n\n\n<p>\u4f46\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u5546\u6807\u6743\u4eba\u80fd\u591f\u8bf7\u6c42\u7684\u53ea\u662f\u7981\u6b62\u4ed6\u4eba\u201c\u5546\u6807\u6027\u4f7f\u7528\u201d\u3002\u5373\u4f7f\u83b7\u5f97\u4e86\u67d0\u4e2a\u8bcd\u8bed\u7684\u5546\u6807\u6743\uff0c\u4e5f\u5e76\u4e0d\u80fd\u7981\u6b62\u6240\u6709\u4f7f\u7528\u8be5\u8bcd\u8bed\u7684\u884c\u4e3a\uff0c\u53ea\u80fd\u7981\u6b62\u7279\u5b9a\u65b9\u5f0f\u7684\u4f7f\u7528\uff08\u88ab\u79f0\u4e3a\u201c\u5546\u6807\u6027\u4f7f\u7528\u201d\uff09\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith-law.jp\/corporate\/trademark-infringement-cases-illegalityjudgment\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith-law.jp\/corporate\/trademark-infringement-cases-illegalityjudgment[ja]<\/a><\/p>\n\n\n\n<p>\u8fd9\u4e2a\u5224\u65ad\u76f8\u5f53\u4e13\u4e1a\uff0c\u5efa\u8bae\u60a8\u54a8\u8be2\u77e5\u8bc6\u4ea7\u6743\u4e13\u5bb6\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%95%86%E6%A0%87%E6%9D%83%E4%BE%B5%E6%9D%83%E7%9A%84%E7%94%B3%E8%AF%89%E6%96%B9%E6%B3%95\"><\/span> \u5546\u6807\u6743\u4fb5\u6743\u7684\u7533\u8bc9\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_AdWords%E7%9A%84%E6%83%85%E5%86%B5\"><\/span>Google AdWords\u7684\u60c5\u51b5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5bf9Google AdWords\u63d0\u51fa\u5546\u6807\u6743\u4fb5\u6743\u7533\u8bc9\u65f6\uff0c\u9700\u8981\u4ece&#8221;Google\u7684\u5546\u6807&#8221;\u8fdb\u884c\u7533\u8bf7\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/monolith-law.jp\/wp-content\/uploads\/2019\/05\/ss-3.png\" alt=\"Google\u7684\u5546\u6807\" class=\"wp-image-881\" \/><figcaption class=\"wp-element-caption\"> <br><a href=\"https:\/\/support.google.com\/websearch\/contact\/g_trademark\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/support.google.com\/websearch\/contact\/g_trademark<\/a> <\/figcaption><\/figure><\/div>\n\n\n<p>\u867d\u7136\u4e5f\u53ef\u4ee5\u901a\u8fc7\u90ae\u5bc4\u8fdb\u884c\u7533\u8bf7\uff0c\u4f46\u7531\u4e8e\u9700\u8981\u53d1\u9001\u5230\u52a0\u5229\u798f\u5c3c\u4e9a\u7684\u56fd\u9645\u90ae\u4ef6\uff0c\u56e0\u6b64\u63a8\u8350\u4f7f\u7528\u65b9\u4fbf\u7684\u8868\u683c\u7533\u8bf7\u3002<\/p>\n\n\n\n<ol>\n<li> \u9996\u5148\uff0c\u8f93\u5165\u7533\u8bc9\u4eba\u7684\u4fe1\u606f\uff0c\u5982\u59d3\u540d\u3001\u516c\u53f8\u540d\u79f0\u7b49\u3002 <\/li>\n\n\n\n<li> \u7136\u540e\uff0c\u8f93\u5165\u5e0c\u671b\u63d0\u51fa\u7533\u8bc9\u7684\u5546\u6807\u5173\u952e\u8bcd\u3001\u76ee\u6807\u56fd\u5bb6\u3001\u5546\u6807\u6ce8\u518c\u53f7\u7b49&#8221;\u5546\u6807\u8be6\u7ec6\u4fe1\u606f&#8221;\u3002\u5728\u6b64\u65f6\uff0c\u5e94\u786e\u4fdd\u5546\u6807\u540d\u79f0\u7684\u534a\u89d2\u548c\u5168\u89d2\u90fd\u51c6\u786e\u8f93\u5165\u3002 <\/li>\n\n\n\n<li> \u8f93\u5165&#8221;\u7533\u8bc9\u5bf9\u8c61\u7684\u5e7f\u544a\u4e3b&#8221;\u7684\u4fe1\u606f\u3002\u5728\u8fd9\u91cc\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u4e24\u79cd\u7533\u8bf7\u65b9\u6cd5\u3002 <\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E7%89%B9%E5%AE%9A%E7%9A%84%E5%B9%BF%E5%91%8A%E4%B8%BB\"><\/span> \u7279\u5b9a\u7684\u5e7f\u544a\u4e3b <span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p> \u5982\u679c\u53ea\u60f3\u9650\u5236\u7279\u5b9a\u5e7f\u544a\u4e3b\u4f7f\u7528\u5546\u6807\u5173\u952e\u8bcd\uff0c\u90a3\u4e48\u9009\u62e9\u8fd9\u4e2a\u9009\u9879\u3002\u7136\u540e\uff0c\u8f93\u5165\u76f8\u5173\u5e7f\u544a\u4e3b\u7684\u4fe1\u606f\u3002 <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%89%80%E6%9C%89%E7%9A%84%E5%B9%BF%E5%91%8A%E4%B8%BB\"><\/span> \u6240\u6709\u7684\u5e7f\u544a\u4e3b <span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\u5982\u679c\u60f3\u9650\u5236\u9664\u4e86\u83b7\u5f97\u5546\u6807\u4f7f\u7528\u8bb8\u53ef\u7684\u5e7f\u544a\u4e3b\u4ee5\u5916\u7684\u6240\u6709\u5e7f\u544a\u4e3b\u4f7f\u7528\u5546\u6807\u5173\u952e\u8bcd\uff0c\u90a3\u4e48\u9009\u62e9\u8fd9\u4e2a\u9009\u9879\u3002\u6b64\u5916\uff0c\u8fd8\u9700\u8981\u63d0\u4f9b&#8221;\u83b7\u5f97\u5546\u6807\u4f7f\u7528\u8bb8\u53ef\u7684\u5e7f\u544a\u4e3b&#8221;\u7684\u4fe1\u606f\uff0c\u56e0\u6b64\u5728\u8fd9\u91cc\u8f93\u5165\u60a8\u516c\u53f8\u7684AdWords\u8d26\u6237\u4fe1\u606f\uff08\u76f8\u5173\u768410\u4f4dID\u6216URL\uff09\u548c\u83b7\u5f97\u5546\u6807\u4f7f\u7528\u8bb8\u53ef\u7684\u5e7f\u544a\u5408\u4f5c\u4f19\u4f34\uff08\u8bb8\u53ef\u8bc1\u6301\u6709\u4eba\u3001\u5206\u516c\u53f8\u3001\u7ecf\u9500\u5546\u3001\u6b63\u89c4\u518d\u9500\u552e\u5546\u7b49\uff09\u7684\u8d26\u6237\u4fe1\u606f\u3002\u5982\u679c\u4e0d\u8f93\u5165\u8fd9\u4e9b\u4fe1\u606f\uff0c\u53ef\u80fd\u4f1a\u9650\u5236\u60a8\u516c\u53f8\u7684\u5e7f\u544a\u548c\u5e7f\u544a\u5408\u4f5c\u4f19\u4f34\u7684\u5e7f\u544a\u4f7f\u7528\u5546\u6807\u3002<\/p>\n\n\n\n<p>\u63d0\u4ea4\u4e0a\u8ff0\u7533\u8bf7\u540e\uff0c\u5927\u7ea6\u4e00\u5468\u540e\uff0c\u60a8\u5c06\u6536\u5230Google\u7684\u5ba1\u67e5\u7ed3\u679c\u901a\u77e5\u3002\u5982\u679c\u5ba1\u67e5\u6ca1\u6709\u95ee\u9898\uff0c\u90a3\u4e48\u4f7f\u7528\u7533\u8bf7\u7684\u5546\u6807\u540d\u79f0\u7684\u5e7f\u544a\uff0c\u4ee5\u53ca\u672a\u83b7\u5f97\u5546\u6807\u4f7f\u7528\u8bb8\u53ef\u7684\u8d26\u6237\u7684\u5e7f\u544a\u5c06\u88ab\u505c\u6b62\u53d1\u5e03\u3002<\/p>\n\n\n\n<p>\u53e6\u5916\uff0c\u4e0d\u4ec5\u5546\u6807\u6743\u6301\u6709\u4eba\u6216\u5176\u4ee3\u7406\u5546\uff0c\u5f8b\u5e08\u4e5f\u53ef\u4ee5\u4f5c\u4e3a\u4ee3\u7406\u4eba\u8fdb\u884c\u6b64\u7533\u8bf7\u3002\u5982\u679c\u5bf9\u7533\u8bf7\u6709\u4e0d\u5b89\u7684\u4eba\uff0c\u4e5f\u53ef\u4ee5\u59d4\u6258\u719f\u6089\u5546\u6807\u6743\u7684\u5f8b\u5e08\u8fdb\u884c\u7533\u8bf7\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yahoo%E6%8E%A8%E5%B9%BF%E7%9A%84%E6%83%85%E5%86%B5\"><\/span>Yahoo!\u63a8\u5e7f\u7684\u60c5\u51b5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5bf9Yahoo!\u63a8\u5e7f\u63d0\u51fa\u5546\u6807\u6743\u4fb5\u6743\u7533\u8bc9\u65f6\uff0c\u7531\u4e8e\u6ca1\u6709\u53ef\u4ee5\u4ece\u7f51\u4e0a\u8fdb\u884c\u7533\u8bf7\u7684\u8868\u683c\uff0c\u56e0\u6b64\u9700\u8981\u51c6\u5907\u5fc5\u8981\u7684\u6587\u4ef6\u5e76\u901a\u8fc7\u90ae\u5bc4\u8fdb\u884c\u7533\u8bf7\u3002\u5173\u4e8e\u5fc5\u8981\u6587\u4ef6\u7684\u4fe1\u606f\uff0c\u5df2\u5728&#8221;\u6ce8\u518c\u5546\u6807&#8221;\u4e2d\u8bf4\u660e\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/monolith-law.jp\/wp-content\/uploads\/2019\/05\/ss-4.png\" alt=\"\" class=\"wp-image-882\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/support.google.com\/websearch\/contact\/g_trademark\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/support.google.com\/websearch\/contact\/g_trademark<\/a> <\/figcaption><\/figure><\/div>\n\n\n<p>\u5728\u4e0a\u8ff0\u9875\u9762\u4e2d\uff0c\u5fc5\u8981\u6587\u4ef6\u5982\u4e0b\u6240\u8ff0\u3002<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>1.&nbsp;&nbsp;&nbsp;&nbsp; \u53ef\u4ee5\u786e\u8ba4\u7533\u8bc9\u4eba\u8eab\u4efd\u7684\u6587\u4ef6\uff08\u5982\u679c\u662f\u516c\u53f8\u5458\u5de5\uff0c\u540d\u7247\u5c31\u53ef\u4ee5\uff09<br> 2.&nbsp;&nbsp;&nbsp;&nbsp; \u641c\u7d22\u5173\u952e\u8bcd\u548c\u94fe\u63a5\u76ee\u6807URL\uff08\u641c\u7d22\u540e\u7684\u5c4f\u5e55\u590d\u5236\uff09<br> 3.&nbsp;&nbsp;&nbsp;&nbsp; \u5546\u6807\u6ce8\u518c\u8bc1\u660e\u4e66<br> 4.&nbsp;&nbsp;&nbsp;&nbsp; \u8be6\u7ec6\u8bf4\u660e\u8be5\u5e7f\u544a\u4e3b\u7684\u54ea\u4e9b\u884c\u4e3a\u6784\u6210\u5546\u6807\u6743\u4fb5\u6743<br> 5.\u3000 \u8be5\u5e7f\u544a\u4e3b\u7684\u901a\u4fe1\/\u8c08\u5224\u60c5\u51b5\u7684\u8bb0\u5f55\u3001\u8bf4\u660e <\/p>\n<cite>  <a href=\"https:\/\/marketing.yahoo.co.jp\/guidelines\/trademarks.html\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/marketing.yahoo.co.jp\/guidelines\/trademarks.html[ja]<\/a> <\/cite><\/blockquote>\n\n\n\n<p>\u5728Yahoo!\u63a8\u5e7f\u7684\u60c5\u51b5\u4e0b\uff0c\u4e0eGoogle AdWords\u4e00\u6837\uff0c\u4e0d\u4ec5\u5546\u6807\u6743\u6301\u6709\u4eba\uff0c\u5177\u6709\u5f8b\u5e08\u8d44\u683c\u7684\u4ee3\u7406\u4eba\u4e5f\u53ef\u4ee5\u8fdb\u884c\u7533\u8bf7\u3002\u7531\u4e8e\u9700\u8981\u51c6\u5907\u5fc5\u8981\u6587\u4ef6\u5e76\u901a\u8fc7\u90ae\u5bc4\u8fdb\u884c\u7533\u8bf7\uff0c\u56e0\u6b64\u5efa\u8bae\u60a8\u54a8\u8be2\u5f8b\u5e08\u5e76\u59d4\u6258\u4ed6\u4eec\u8fdb\u884c\u7533\u8bf7\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%A6%82%E6%9E%9C%E5%8F%91%E7%8E%B0%E4%BE%B5%E7%8A%AF%E5%95%86%E6%A0%87%E6%9D%83%E7%9A%84%E5%B9%BF%E5%91%8A\"><\/span>\u5982\u679c\u53d1\u73b0\u4fb5\u72af\u5546\u6807\u6743\u7684\u5e7f\u544a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5982\u6b64\uff0c\u5982\u679c\u53d1\u73b0\u81ea\u5df1\u516c\u53f8\u6ce8\u518c\u7684\u5546\u6807\u3001\u670d\u52a1\u540d\u79f0\u3001\u4ea7\u54c1\u540d\u79f0\u7b49\u54c1\u724c\u5728\u4ed6\u516c\u53f8\u7684\u5217\u8868\u5e7f\u544a\u4e2d\u88ab\u4f7f\u7528\uff0c\u60a8\u53ef\u4ee5\u9650\u5236\u5176\u4f7f\u7528\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u65e0\u8bba\u662fGoogle AdWords\u8fd8\u662fYahoo! Promotion\uff0c\u867d\u7136\u4f1a\u5bf9\u5546\u6807\u6743\u4eba\u7684\u7533\u8bc9\u8fdb\u884c\u8c03\u67e5\u548c\u9650\u5236\uff0c\u4f46\u57fa\u672c\u4e0a\u5e0c\u671b\u5546\u6807\u6743\u4eba\u548c\u5e7f\u544a\u4e3b\u4e4b\u95f4\u76f4\u63a5\u89e3\u51b3\u3002\u5982\u679c\u4e0d\u80fd\u8be6\u7ec6\u8bf4\u660e\u4e3a\u4ec0\u4e48\u8be5\u4f7f\u7528\u662f\u975e\u6cd5\u7684\uff0c\u53ef\u80fd\u4f1a\u6709\u65e0\u6cd5\u5f97\u5230\u5e94\u5bf9\u7684\u60c5\u51b5\u3002<\/p>\n\n\n\n<p>\u5305\u62ec\u4e3b\u5f20\u7684\u5546\u6807\u6743\u662f\u5426\u88ab\u4fb5\u72af\u5728\u5185\uff0c\u9996\u5148\u5e94\u8be5\u54a8\u8be2\u5f8b\u5e08\u3002\u5546\u6807\u6743\u4fb5\u72af\u662f\u89c4\u5b9a\u4e86\u7f5a\u5219\u7684\u884c\u4e3a\u3002\u5982\u679c\u60a8\u7684\u516c\u53f8\u6709\u6b63\u5f53\u6027\uff0c\u5e94\u8be5\u901a\u8fc7\u5f8b\u5e08\u7b49\u9014\u5f84\u63d0\u51fa\u505c\u6b62\u4f7f\u7528\u5546\u6807\u7684\u8bf7\u6c42\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%88%91%E5%80%91%E4%BA%8B%E5%8B%99%E6%89%80%E7%9A%84%E5%B0%8D%E7%AD%96%E4%BB%8B%E7%B4%B9\"><\/span>\u6211\u5011\u4e8b\u52d9\u6240\u7684\u5c0d\u7b56\u4ecb\u7d39<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Monolith\u6cd5\u5f8b\u4e8b\u52d9\u6240\u662f\u4e00\u5bb6\u5728IT\uff0c\u7279\u5225\u662f\u4e92\u806f\u7db2\u548c\u6cd5\u5f8b\u5169\u65b9\u9762\u90fd\u5177\u6709\u9ad8\u5ea6\u5c08\u696d\u6027\u7684\u6cd5\u5f8b\u4e8b\u52d9\u6240\uff0c\u6211\u5011\u63d0\u4f9b\u91dd\u5c0d\u6240\u8b02\u7684&#8221;\u5217\u8868\u6c61\u67d3&#8221;\u554f\u984c\u7684\u89e3\u6c7a\u65b9\u6848\u3002\u8a73\u7d30\u5167\u5bb9\u8acb\u53c3\u898b\u4e0b\u6587\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/monolith.law\/listingadspollution\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/monolith.law\/listingadspollution[ja]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u9009\u62e9\u53d1\u5e03\u5e7f\u544a\u7684\u5173\u952e\u8bcd\uff0c\u53ef\u4ee5\u7cbe\u51c6\u5438\u5f15\u5bf9\u670d\u52a1\u6216\u5546\u54c1\u6709\u9ad8\u8d2d\u4e70\u6b32\u671b\u7684\u7528\u6237\uff0c\u56e0\u6b64\uff0c\u5217\u8868\u5e7f\u544a\u5df2\u7ecf\u6210\u4e3a\u4e92\u8054\u7f51\u5e7f\u544a\u7684\u5e38\u6001\u3002\u901a\u5e38\uff0c\u5982\u679c\u516c\u53f8\u7684\u540d\u79f0\u3001\u670d\u52a1\u6216\u5546\u54c1\u5df2\u7ecf\u8fdb\u884c\u4e86\u5546\u6807\u6ce8\u518c\uff0c\u90a3\u4e48\u5c31\u4f1a\u4f7f\u7528\u81ea\u5df1\u7684\u5546\u6807\u53d1\u5e03\u5217\u8868\u5e7f\u544a\u3002\u4f8b\u5982\uff0c\u5982\u679cA\u516c\u53f8\u63d0\u4f9b\u4e86\u4e00\u79cd\u540d\u4e3aB\u7684\u8206\u60c5\u76d1\u63a7\u670d\u52a1\uff0c\u5e76\u5bf9A\u516c\u53f8\u7684\u540d\u79f0\u548cB\u670d\u52a1\u8fdb\u884c\u4e86\u5546\u6807\u6ce8\u518c\uff0c\u90a3\u4e48\u5c31\u4f1a\u53d1\u5e03\u201c\u5982\u679c\u662f\u8206\u60c5\u76d1\u63a7\uff0c\u5c31\u9009A\u516c\u53f8\uff01\u201d\u6216\u201c\u5982\u679c\u662f\u8206\u60c5\u76d1\u63a7\uff0c\u5c31\u9009B\uff01\u201d\u8fd9\u6837\u7684\u5e7f\u544a\u3002 \u7136\u800c\uff0c\u5728\u5217\u8868\u5e7f\u544a\u4e2d\uff0c\u4e5f\u6709\u53ef\u80fd\u51fa [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":69002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[21,41],"acf":[],"_links":{"self":[{"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/posts\/62985"}],"collection":[{"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/comments?post=62985"}],"version-history":[{"count":2,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/posts\/62985\/revisions"}],"predecessor-version":[{"id":64548,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/posts\/62985\/revisions\/64548"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/media\/69002"}],"wp:attachment":[{"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/media?parent=62985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/categories?post=62985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monolith.law\/zh-cn\/wp-json\/wp\/v2\/tags?post=62985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}