{"id":69443,"date":"2024-07-11T21:14:25","date_gmt":"2024-07-11T12:14:25","guid":{"rendered":"https:\/\/monolith.law\/zh-tw\/?p=69443"},"modified":"2024-07-26T14:26:40","modified_gmt":"2024-07-26T05:26:40","slug":"ad-doctor-recommendation","status":"publish","type":"post","link":"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation","title":{"rendered":"\u4f7f\u7528\u91ab\u5e2b\u63a8\u85a6\u4f5c\u70ba\u5ee3\u544a\u8868\u73fe\u662f\u5426\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b?"},"content":{"rendered":"\n<p>\u6240\u8b02\u7684\u300c\u85e5\u6a5f\u6cd5\u300d\u6b63\u5f0f\u540d\u7a31\u70ba\u300c\u85e5\u54c1\u3001\u91ab\u7642\u5668\u6750\u7b49\u7684\u54c1\u8cea\u3001\u6709\u6548\u6027\u53ca\u5b89\u5168\u6027\u7684\u78ba\u4fdd\u7b49\u76f8\u95dc\u6cd5\u5f8b\u300d\u3002\u8a72\u6cd5\u5f8b\u539f\u540d\u70ba\u300c\u85e5\u4e8b\u6cd5\u300d\uff0c\u4f46\u65bc2014\u5e74\uff08\u5e73\u621026\u5e74\uff09\u7d93\u904e\u4fee\u6b63\uff0c\u6210\u70ba\u73fe\u884c\u7684\u85e5\u6a5f\u6cd5\u3002\u5b83\u7684\u9069\u7528\u7bc4\u570d\u4e0d\u50c5\u5305\u62ec\u85e5\u54c1\u548c\u91ab\u7642\u5668\u6750\uff0c\u9084\u64f4\u53ca\u81f3\u5316\u599d\u54c1\u3002<\/p>\n\n\n\n<p>\u7531\u65bc\u5316\u599d\u54c1\u7684\u5ee3\u544a\u8868\u793a\u9069\u7528\u85e5\u6a5f\u6cd5\uff0c\u56e0\u6b64\u5728\u4f7f\u7528\u7684\u8a9e\u8a00\u548c\u6587\u6848\u4e0a\u6709\u5404\u7a2e\u898f\u7bc4\u3002\u5982\u679c\u5ee3\u544a\u8868\u793a\u9055\u53cd\u4e86\u898f\u5b9a\uff0c\u53ef\u80fd\u6703\u56e0\u85e5\u6a5f\u6cd5\u9055\u53cd\u800c\u53d7\u5230\u8655\u7f70\uff0c\u6240\u4ee5\u9700\u8981\u7279\u5225\u6ce8\u610f\u3002\u5728\u85e5\u6a5f\u6cd5\u4e2d\uff0c\u662f\u5426\u53ef\u4ee5\u5728\u5ee3\u544a\u4e2d\u4f7f\u7528\u91ab\u5e2b\u7684\u63a8\u85a6\uff0c\u9019\u53d6\u6c7a\u65bc\u5177\u9ad4\u60c5\u6cc1\uff0c\u6709\u4e9b\u90e8\u5206\u53ef\u80fd\u4e0d\u592a\u5bb9\u6613\u7406\u89e3\u3002<\/p>\n\n\n\n<p>\u672c\u6587\u5c07\u8a73\u7d30\u89e3\u8aaa\u5728\u54ea\u4e9b\u60c5\u6cc1\u4e0b\uff0c\u4f7f\u7528\u91ab\u5e2b\u7684\u63a8\u85a6\u4f5c\u70ba\u5316\u599d\u54c1\u5ee3\u544a\u8868\u793a\u53ef\u80fd\u6703\u9055\u53cd\u85e5\u6a5f\u6cd5\u3002<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_53 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E9%81%95%E5%8F%8D%E8%97%A5%E6%A9%9F%E6%B3%95%E7%9A%84%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E5%8C%96%E5%A6%9D%E5%93%81%E5%BB%A3%E5%91%8A\" title=\"\u9055\u53cd\u85e5\u6a5f\u6cd5\u7684\u91ab\u5e2b\u63a8\u85a6\u5316\u599d\u54c1\u5ee3\u544a\">\u9055\u53cd\u85e5\u6a5f\u6cd5\u7684\u91ab\u5e2b\u63a8\u85a6\u5316\u599d\u54c1\u5ee3\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E7%A0%94%E7%A9%B6%E8%80%85%E6%88%96%E9%96%8B%E7%99%BC%E8%80%85%E7%A9%BF%E8%91%97%E7%99%BD%E5%A4%A7%E8%A4%82%E5%BB%A3%E5%91%8A%E7%9A%84%E5%95%8F%E9%A1%8C%E9%BB%9E\" title=\"\u7814\u7a76\u8005\u6216\u958b\u767c\u8005\u7a7f\u8457\u767d\u5927\u8902\u5ee3\u544a\u7684\u554f\u984c\u9ede\">\u7814\u7a76\u8005\u6216\u958b\u767c\u8005\u7a7f\u8457\u767d\u5927\u8902\u5ee3\u544a\u7684\u554f\u984c\u9ede<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E5%81%A5%E5%BA%B7%E9%A3%9F%E5%93%81%E5%BB%A3%E5%91%8A%E6%98%AF%E5%90%A6%E5%AD%98%E7%96%91\" title=\"\u91ab\u5e2b\u63a8\u85a6\u5065\u5eb7\u98df\u54c1\u5ee3\u544a\u662f\u5426\u5b58\u7591\">\u91ab\u5e2b\u63a8\u85a6\u5065\u5eb7\u98df\u54c1\u5ee3\u544a\u662f\u5426\u5b58\u7591<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E5%8D%B3%E4%BE%BF%E6%98%AF%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E7%9A%84%E4%BA%8B%E5%AF%A6%E4%B9%9F%E6%98%AF%E8%99%9B%E5%81%BD%E7%9A%84%E5%BB%A3%E5%91%8A%E5%95%8F%E9%A1%8C\" title=\"\u5373\u4fbf\u662f\u91ab\u5e2b\u63a8\u85a6\u7684\u4e8b\u5be6\u4e5f\u662f\u865b\u507d\u7684\u5ee3\u544a\u554f\u984c\">\u5373\u4fbf\u662f\u91ab\u5e2b\u63a8\u85a6\u7684\u4e8b\u5be6\u4e5f\u662f\u865b\u507d\u7684\u5ee3\u544a\u554f\u984c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E6%AF%94%E8%BC%83%E5%84%AA%E8%89%AF%E5%BB%A3%E5%91%8A%E7%9A%84%E6%B3%A8%E6%84%8F%E4%BA%8B%E9%A0%85\" title=\"\u6bd4\u8f03\u512a\u826f\u5ee3\u544a\u7684\u6ce8\u610f\u4e8b\u9805\">\u6bd4\u8f03\u512a\u826f\u5ee3\u544a\u7684\u6ce8\u610f\u4e8b\u9805<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E7%B8%BD%E7%B5%90%EF%BC%9A%E9%80%8F%E9%81%8E%E5%BE%8B%E5%B8%AB%E7%9A%84%E6%B3%95%E5%BE%8B%E5%AF%A9%E6%9F%A5%E9%81%BF%E5%85%8D%E9%81%95%E5%8F%8D%E3%80%8A%E6%97%A5%E6%9C%AC%E8%97%A5%E4%BA%8B%E6%B3%95%E3%80%8B%E7%9A%84%E5%8C%96%E5%A6%9D%E5%93%81%E5%BB%A3%E5%91%8A\" title=\"\u7e3d\u7d50\uff1a\u900f\u904e\u5f8b\u5e2b\u7684\u6cd5\u5f8b\u5be9\u67e5\u907f\u514d\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u7684\u5316\u599d\u54c1\u5ee3\u544a\">\u7e3d\u7d50\uff1a\u900f\u904e\u5f8b\u5e2b\u7684\u6cd5\u5f8b\u5be9\u67e5\u907f\u514d\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u7684\u5316\u599d\u54c1\u5ee3\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/monolith.law\/zh-tw\/general-corporate\/ad-doctor-recommendation\/#%E6%9C%AC%E6%89%80%E6%8F%90%E4%BE%9B%E7%9A%84%E5%B0%8D%E7%AD%96%E4%BB%8B%E7%B4%B9\" title=\"\u672c\u6240\u63d0\u4f9b\u7684\u5c0d\u7b56\u4ecb\u7d39\">\u672c\u6240\u63d0\u4f9b\u7684\u5c0d\u7b56\u4ecb\u7d39<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E9%81%95%E5%8F%8D%E8%97%A5%E6%A9%9F%E6%B3%95%E7%9A%84%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E5%8C%96%E5%A6%9D%E5%93%81%E5%BB%A3%E5%91%8A\"><\/span>\u9055\u53cd\u85e5\u6a5f\u6cd5\u7684\u91ab\u5e2b\u63a8\u85a6\u5316\u599d\u54c1\u5ee3\u544a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"http:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28437016_m-e1713957818334.jpg\" alt=\"\u6301\u6709\u53c9\u865f\u7684\u5973\u6027\u5f8b\u5e2b\" class=\"wp-image-87587\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>\u5728\u5316\u599d\u54c1\u5ee3\u544a\u4e2d\u4f7f\u7528\u91ab\u5e2b\u7684\u63a8\u85a6\u662f\u88ab\u7981\u6b62\u7684\uff0c\u6839\u64da\u85e5\u6a5f\u6cd5\uff08\u65e5\u672c\u300a\u85e5\u4e8b\u6cd5\u300b\uff09\u898f\u5b9a\u5982\u4e0b\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u4e0d\u5f97\u5728\u5ee3\u544a\u4e2d\u767c\u5e03\u3001\u63cf\u8ff0\u6216\u6563\u5e03\u4efb\u4f55\u53ef\u80fd\u8aa4\u5c0e\u4eba\u5011\u8a8d\u70ba\u91ab\u5e2b\u6216\u5176\u4ed6\u4eba\u58eb\u4fdd\u8b49\u4e86\u85e5\u54c1\u3001\u91ab\u7642\u5668\u68b0\u6216\u518d\u751f\u91ab\u7642\u7b49\u7522\u54c1\u7684\u529f\u6548\u3001\u6548\u679c\u6216\u6027\u80fd\uff08\u85e5\u6a5f\u6cd5\u7b2c66\u689d\uff09\u3002<\/p>\n<cite>\u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"https:\/\/www.mhlw.go.jp\/stf\/seisakunitsuite\/bunya\/kenkou_iryou\/iyakuhin\/koukokukisei\/index.html\" target=\"_blank\" rel=\"noreferrer noopener\">\u539a\u751f\u52de\u52d5\u7701\uff5c\u95dc\u65bc\u85e5\u54c1\u7b49\u5ee3\u544a\u898f\u5236[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\u6b64\u5916\uff0c\u70ba\u4e86\u9632\u6b62\u8a87\u5927\u5ee3\u544a\u4e26\u78ba\u4fdd\u5ee3\u544a\u7684\u6b63\u78ba\u6027\uff0c\u539a\u751f\u52de\u52d5\u7701\u6839\u64da\u85e5\u6a5f\u6cd5\u5236\u5b9a\u4e86\u300c\u85e5\u54c1\u7b49\u9069\u6b63\u5ee3\u544a\u57fa\u6e96\u300d\uff0c\u5176\u4e2d\u898f\u5b9a\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u4e0d\u5f97\u9032\u884c\u4efb\u4f55\u5ba3\u7a31\u7531\u91ab\u85e5\u76f8\u95dc\u4eba\u54e1\u3001\u7406\u9aee\u5e2b\u3001\u7f8e\u5bb9\u5e2b\u3001\u91ab\u9662\u3001\u8a3a\u6240\u3001\u85e5\u623f\u6216\u5176\u4ed6\u53ef\u80fd\u5c0d\u516c\u773e\u8a8d\u77e5\u9020\u6210\u76f8\u7576\u5f71\u97ff\u7684\u516c\u5171\u6a5f\u69cb\u3001\u5b78\u6821\u6216\u5b78\u6703\u7b49\u5718\u9ad4\u6307\u5b9a\u3001\u516c\u8a8d\u3001\u63a8\u85a6\u3001\u6307\u5c0e\u6216\u9078\u7528\u85e5\u54c1\u7b49\u7684\u529f\u6548\u6548\u679c\u7684\u5ee3\u544a\u3002\u4f46\u662f\uff0c\u70ba\u4e86\u7dad\u8b77\u548c\u589e\u9032\u516c\u5171\u885b\u751f\uff0c\u516c\u5171\u6a5f\u69cb\u6216\u985e\u4f3c\u6a5f\u69cb\u6307\u5b9a\u7684\u4e8b\u5be6\u9700\u8981\u5ee3\u544a\u6642\u7b49\u7279\u6b8a\u60c5\u6cc1\u9664\u5916\u3002<\/p>\n<cite>\u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"https:\/\/www.mhlw.go.jp\/file\/06-Seisakujouhou-11120000-Iyakushokuhinkyoku\/0000179264.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u539a\u751f\u52de\u52d5\u7701\uff5c\u95dc\u65bc\u85e5\u54c1\u7b49\u9069\u6b63\u5ee3\u544a\u57fa\u6e96\u7684\u4fee\u6b63[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\u7531\u65bc\u91ab\u5e2b\u3001\u85e5\u5291\u5e2b\u548c\u7f8e\u5bb9\u5e2b\u7b49\u570b\u5bb6\u8cc7\u683c\u6301\u6709\u8005\u7684\u63a8\u85a6\u6216\u516c\u8a8d\uff0c\u7531\u65bc\u5176\u982d\u929c\u548c\u6b0a\u5a01\u7684\u5f71\u97ff\u529b\u8f03\u5927\uff0c\u5bb9\u6613\u4f7f\u4e00\u822c\u6d88\u8cbb\u8005\u7522\u751f\u8aa4\u89e3\uff0c\u56e0\u6b64\u88ab\u7981\u6b62\u3002<\/p>\n\n\n\n<p>\u540c\u6a23\uff0c\u85e5\u623f\u6216\u5b78\u6703\u7b49\u7d44\u7e54\u7684\u63a8\u85a6\u4e5f\u662f\u88ab\u7981\u6b62\u7684\u3002\u300c\u91ab\u5e2b\u63a8\u85a6\u300d\u3001\u300c\u25cb\u25cb\u5b78\u6703\u8a8d\u53ef\u300d\u3001\u300c\u8207\u5927\u5b78\u5171\u540c\u7814\u7a76\u300d\u3001\u300c\u539a\u751f\u52de\u52d5\u7701\u8a8d\u53ef\u300d\u7b49\u5b57\u773c\u82e5\u7528\u65bc\u5316\u599d\u54c1\u5ee3\u544a\u4e2d\uff0c\u5c07\u6703\u9055\u53cd\u85e5\u6a5f\u6cd5\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E7%A0%94%E7%A9%B6%E8%80%85%E6%88%96%E9%96%8B%E7%99%BC%E8%80%85%E7%A9%BF%E8%91%97%E7%99%BD%E5%A4%A7%E8%A4%82%E5%BB%A3%E5%91%8A%E7%9A%84%E5%95%8F%E9%A1%8C%E9%BB%9E\"><\/span>\u7814\u7a76\u8005\u6216\u958b\u767c\u8005\u7a7f\u8457\u767d\u5927\u8902\u5ee3\u544a\u7684\u554f\u984c\u9ede<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/28599782_m-e1713958745128.jpg\" alt=\"\u91ab\u5e2b\" class=\"wp-image-87588\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>\u96d6\u7136\u4f7f\u7528\u570b\u5bb6\u8cc7\u683c\u6301\u6709\u8005\uff0c\u5982\u91ab\u5e2b\u7684\u63a8\u85a6\u65bc\u5316\u599d\u54c1\u5ee3\u544a\u4e2d\u662f\u88ab\u7981\u6b62\u7684\uff0c\u4f46\u4f7f\u7528\u8207\u570b\u5bb6\u8cc7\u683c\u7121\u95dc\u7684\u7814\u7a76\u8005\u6216\u958b\u767c\u8005\u7684\u63a8\u85a6\u8a9e\u4e26\u4e0d\u6703\u9055\u53cd\u85e5\u6a5f\u6cd5\uff08Pharmaceutical and Medical Device Act\uff09\u3002\u7136\u800c\uff0c\u5982\u679c\u5ee3\u544a\u4e2d\u51fa\u73fe\u7684\u7814\u7a76\u8005\u6216\u958b\u767c\u8005\u7a7f\u8457\u767d\u5927\u8902\uff0c\u5247\u9700\u8981\u7279\u5225\u6ce8\u610f\u3002<\/p>\n\n\n\n<p>\u6839\u64da\u65e5\u672c\u5316\u599d\u54c1\u5de5\u696d\u806f\u5408\u6703\u7684\u300a\u5316\u599d\u54c1\u7b49\u9069\u6b63\u5ee3\u544a\u6307\u53572017\u5e74\u5ea6\u7248\u300b\uff0c\u6709\u4ee5\u4e0b\u7684\u8a18\u8f09\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u5373\u4f7f\u662f\u7a7f\u8457\u91ab\u5e2b\u7b49\u8077\u696d\u670d\u88dd\uff08\u5982\u767d\u5927\u8902\uff09\u7684\u4eba\u51fa\u73fe\u5728\u5316\u599d\u54c1\u7b49\u5ee3\u544a\u4e2d\uff0c\u4e26\u4e0d\u4e00\u5b9a\u7acb\u5373\u7b49\u540c\u65bc\u91ab\u85e5\u5c08\u696d\u4eba\u58eb\u7684\u63a8\u85a6\u3002\u4f46\u662f\uff0c\u7a7f\u8457\u91ab\u5e2b\u7b49\u8077\u696d\u670d\u88dd\u7684\u4eba\u5c0d\u7522\u54c1\u7684\u529f\u6548\u3001\u6548\u679c\u6216\u5b89\u5168\u6027\u9032\u884c\u6307\u5b9a\u3001\u8a8d\u53ef\u3001\u63a8\u85a6\u3001\u6307\u5c0e\u6216\u9078\u7528\u7b49\u5ee3\u544a\u8868\u73fe\uff0c\u5373\u4f7f\u5167\u5bb9\u5c6c\u5be6\uff0c\u539f\u5247\u4e0a\u4e5f\u4e0d\u61c9\u9032\u884c\u3002<\/p>\n<cite>\u51fa\u8655\uff1a<a href=\"https:\/\/info.bentenmarket.com\/wp-content\/uploads\/2019\/12\/JCIA20170906_ADguide1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u65e5\u672c\u5316\u599d\u54c1\u5de5\u696d\u806f\u5408\u6703\uff5c\u5316\u599d\u54c1\u7b49\u7684\u9069\u6b63\u5ee3\u544a\u6307\u53572017\u5e74\u5ea6\u7248[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\u7a7f\u8457\u767d\u5927\u8902\u7684\u4eba\u51fa\u73fe\u5728\u5316\u599d\u54c1\u5ee3\u544a\u4e2d\u672c\u8eab\u4e0d\u69cb\u6210\u85e5\u6a5f\u6cd5\u9055\u53cd\uff0c\u4f46\u539f\u5247\u4e0a\u4e0d\u61c9\u8a72\u51fa\u73fe\u3002\u5373\u4f7f\u4e0d\u662f\u570b\u5bb6\u8cc7\u683c\u6301\u6709\u7684\u91ab\u5e2b\u7b49\u5c08\u696d\u4eba\u58eb\uff0c\u7a7f\u8457\u53ef\u80fd\u6703\u8b93\u4eba\u8aa4\u8a8d\u70ba\u662f\u91ab\u5e2b\u7b49\u8077\u696d\u7684\u767d\u5927\u8902\uff0c\u4e5f\u53ef\u80fd\u6703\u5c0e\u81f4\u6d88\u8cbb\u8005\u8aa4\u89e3\uff0c\u56e0\u6b64\u61c9\u907f\u514d\u9019\u6a23\u7684\u8868\u73fe\u3002\u5373\u4f7f\u6c92\u6709\u9055\u6cd5\u7f70\u5247\u7684\u98a8\u96aa\uff0c\u4e5f\u4e0d\u61c9\u8a72\u9019\u9ebc\u505a\u3002<\/p>\n\n\n\n<p>\u53c3\u8003\u6587\u7ae0\uff1a<a href=\"https:\/\/monolith.law\/corporate\/pharmaceuticals-law-penalties\" target=\"_blank\" rel=\"noreferrer noopener\">\u85e5\u6a5f\u6cd5\u4e0a\u7684\u7f70\u5247\u8207\u902e\u6355\u8981\u4ef6\u662f\u4ec0\u9ebc\uff1f\u540c\u6642\u89e3\u8aaa\u907f\u514d\u7684\u8981\u9ede[ja]<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E5%81%A5%E5%BA%B7%E9%A3%9F%E5%93%81%E5%BB%A3%E5%91%8A%E6%98%AF%E5%90%A6%E5%AD%98%E7%96%91\"><\/span>\u91ab\u5e2b\u63a8\u85a6\u5065\u5eb7\u98df\u54c1\u5ee3\u544a\u662f\u5426\u5b58\u7591<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/29105864_m.jpg\" alt=\"\u6301\u6709\u5713\u5f62\u5370\u7ae0\u7684\u7537\u6027\u91ab\u5e2b\" class=\"wp-image-87589\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>\u5728\u5316\u599d\u54c1\u5ee3\u544a\u4e2d\uff0c\u5229\u7528\u91ab\u5e2b\u7684\u63a8\u85a6\u53ef\u80fd\u6703\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\uff0c\u4f46\u5728\u5065\u5eb7\u98df\u54c1\u7684\u5ee3\u544a\u4e2d\uff0c\u5373\u4f7f\u6709\u91ab\u5e2b\u7684\u63a8\u85a6\uff0c\u4e5f\u4e0d\u6703\u69cb\u6210\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u3002\u56e0\u70ba\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u7684\u9069\u7528\u7bc4\u570d\u5305\u62ec\u85e5\u54c1\u3001\u91ab\u85e5\u90e8\u5916\u54c1\u3001\u5316\u599d\u54c1\u3001\u91ab\u7642\u5668\u68b0\u7b49\uff0c\u800c\u5065\u5eb7\u98df\u54c1\u5247\u4e0d\u5728\u6b64\u5217\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u5373\u4f7f\u662f\u5065\u5eb7\u98df\u54c1\uff0c\u5982\u679c\u5ba3\u7a31\u5177\u6709\u91ab\u5b78\u4e0a\u7684\u6548\u679c\u548c\u529f\u6548\uff0c\u4e5f\u53ef\u80fd\u6703\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\uff0c\u56e0\u6b64\u9700\u8981\u7279\u5225\u6ce8\u610f\u3002<\/p>\n\n\n\n<p>\u5728\u5065\u5eb7\u98df\u54c1\u6216\u71df\u990a\u529f\u80fd\u98df\u54c1\u7684\u5ee3\u544a\u4e2d\uff0c\u53ea\u80fd\u5ba3\u7a31\u98df\u54c1\u6a19\u793a\u57fa\u6e96\u6240\u898f\u5b9a\u7684\u71df\u990a\u529f\u80fd\u3002\u4e0d\u80fd\u5ba3\u7a31\u300c\u5c0d\u8eab\u9ad4\u67d0\u90e8\u4f4d\u6709\u6548\u300d\u7b49\u5177\u9ad4\u7684\u6548\u679c\u548c\u529f\u6548\uff0c\u4e5f\u4e0d\u80fd\u63d0\u53ca\u75be\u75c5\u540d\u7a31\uff0c\u7d66\u4eba\u4ee5\u75c7\u72c0\u53ef\u4ee5\u6539\u5584\u7684\u932f\u8aa4\u8a8d\u77e5\u3002\u5373\u4fbf\u6548\u679c\u7684\u5167\u5bb9\u662f\u4e8b\u5be6\uff0c\u4e5f\u6703\u88ab\u8996\u70ba\u672a\u7d93\u6279\u51c6\u7684\u85e5\u54c1\u92b7\u552e\uff0c\u5f9e\u800c\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%8D%B3%E4%BE%BF%E6%98%AF%E9%86%AB%E5%B8%AB%E6%8E%A8%E8%96%A6%E7%9A%84%E4%BA%8B%E5%AF%A6%E4%B9%9F%E6%98%AF%E8%99%9B%E5%81%BD%E7%9A%84%E5%BB%A3%E5%91%8A%E5%95%8F%E9%A1%8C\"><\/span>\u5373\u4fbf\u662f\u91ab\u5e2b\u63a8\u85a6\u7684\u4e8b\u5be6\u4e5f\u662f\u865b\u507d\u7684\u5ee3\u544a\u554f\u984c<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/26152837_m.jpg\" alt=\"\u8b0a\u8a00\" class=\"wp-image-87590\" \/><\/figure>\n\n\n\n<p>\u672c\u6240\u5df2\u7d93\u6839\u64da\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\uff08Pharmaceutical and Medical Device Act\uff09\u89e3\u91cb\u4e86\u5728\u5ee3\u544a\u4e2d\u4f7f\u7528\u91ab\u5e2b\u63a8\u85a6\u7684\u7bc4\u570d\u3002\u6b64\u5916\uff0c\u5982\u679c\u5ee3\u544a\u4e2d\u986f\u793a\u7684\u91ab\u5e2b\u63a8\u85a6\u4e8b\u5be6\u672c\u8eab\u662f\u865b\u507d\u7684\uff0c\u5247\u6703\u5f15\u767c\u91cd\u5927\u554f\u984c\u3002<\/p>\n\n\n\n<p>\u5be6\u969b\u4e0a\u4e26\u7121\u91ab\u5e2b\u63a8\u85a6\u7684\u4e8b\u5be6\uff0c\u537b\u5047\u88dd\u662f\u91ab\u5e2b\u63a8\u85a6\u7684\u5546\u54c1\u9032\u884c\u5ee3\u544a\u5ba3\u50b3\uff0c\u9019\u5c07\u69cb\u6210\u300a\u65e5\u672c\u4e0d\u6b63\u7576\u6a19\u793a\u53ca\u8a87\u5927\u5ee3\u544a\u6cd5\u300b\uff08Premiums and Representations Act\uff09\u6240\u7981\u6b62\u7684\u4e0d\u7576\u6a19\u793a\u548c\u8a87\u5927\u5ee3\u544a\u554f\u984c\u3002<\/p>\n\n\n\n<p>\u5c55\u793a\u300c\u91ab\u5e2b\u63a8\u85a6\u300d\u7684\u865b\u507d\u4e8b\u5be6\uff0c\u5f9e\u800c\u8b93\u666e\u901a\u6d88\u8cbb\u8005\u8aa4\u8a8d\u70ba\u5546\u54c1\u8cea\u91cf\u5353\u8d8a\uff0c\u9019\u7a2e\u300c\u512a\u826f\u8aa4\u8a8d\u300d\u884c\u70ba\u9055\u53cd\u4e86\u300a\u65e5\u672c\u666f\u54c1\u8868\u793a\u6cd5\u300b\uff08Premiums and Representations Act\uff09\u3002\u4e00\u65e6\u9055\u53cd\u300a\u666f\u54c1\u8868\u793a\u6cd5\u300b\uff0c\u5c31\u6709\u53ef\u80fd\u88ab\u4e0b\u9054\u5ee3\u544a\u505c\u6b62\u63aa\u65bd\u547d\u4ee4\u6216\u8005\u88ab\u8981\u6c42\u7e73\u7d0d\u7f70\u6b3e\u7684\u98a8\u96aa\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%AF%94%E8%BC%83%E5%84%AA%E8%89%AF%E5%BB%A3%E5%91%8A%E7%9A%84%E6%B3%A8%E6%84%8F%E4%BA%8B%E9%A0%85\"><\/span>\u6bd4\u8f03\u512a\u826f\u5ee3\u544a\u7684\u6ce8\u610f\u4e8b\u9805<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/29245147_m.jpg\" alt=\"\u6ce8\u610f\u4e8b\u9805\" class=\"wp-image-87591\" style=\"width:660px\" \/><\/figure>\n\n\n\n<p>\u5728\u5ee3\u544a\u5c55\u793a\u4e2d\uff0c\u4e00\u7a2e\u8b93\u7522\u54c1\u770b\u8d77\u4f86\u66f4\u597d\u7684\u65b9\u6cd5\u662f\u4f7f\u7528\u300c\u6bd4\u8f03\u512a\u826f\u5ee3\u544a\u300d\u3002\u6240\u8b02\u7684\u6bd4\u8f03\u512a\u826f\u5ee3\u544a\uff0c\u662f\u6307\u8207\u5176\u4ed6\u540c\u884c\u696d\u516c\u53f8\u7684\u7522\u54c1\u6216\u670d\u52d9\u76f8\u6bd4\uff0c\u8072\u7a31\u81ea\u5bb6\u7684\u7522\u54c1\u6216\u670d\u52d9\u660e\u986f\u512a\u8d8a\u6216\u6709\u5229\u7684\u5ee3\u544a\u3002<\/p>\n\n\n\n<p>\u6d88\u8cbb\u8005\u5ef3\u63d0\u51fa\u4e86\u6bd4\u8f03\u5ee3\u544a\u7684\u6307\u5c0e\u65b9\u91dd\uff0c\u5176\u4e2d\u5305\u62ec\u4ee5\u4e0b\u5e7e\u9ede\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u6bd4\u8f03\u5ee3\u544a\u4e2d\u6240\u4e3b\u5f35\u7684\u5167\u5bb9\u5fc5\u9808\u6709\u5ba2\u89c0\u7684\u5be6\u8b49\u652f\u6301<br>\u5fc5\u9808\u6e96\u78ba\u4e14\u9069\u7576\u5730\u5f15\u7528\u5df2\u88ab\u5be6\u8b49\u7684\u6578\u64da\u548c\u4e8b\u5be6<br>\u6bd4\u8f03\u7684\u65b9\u6cd5\u5fc5\u9808\u662f\u516c\u6b63\u7684<\/p>\n<cite>\u4f86\u6e90\uff1a<a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/representation_regulation\/comparative_advertising\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u6d88\u8cbb\u8005\u5ef3\uff5c\u6bd4\u8f03\u5ee3\u544a[ja]<\/a><\/cite><\/blockquote>\n\n\n\n<p>\u91cd\u8981\u7684\u662f\u8981\u78ba\u4fdd\u6240\u4e3b\u5f35\u7684\u57fa\u790e\u662f\u5efa\u7acb\u5728\u5ba2\u89c0\u7684\u5be6\u8b49\u4e0a\uff0c\u662f\u5426\u80fd\u5920\u6e96\u78ba\u7406\u89e3\u8abf\u67e5\u548c\u5be6\u8b49\u7684\u6578\u64da\uff0c\u4ee5\u53ca\u662f\u5426\u9032\u884c\u4e86\u516c\u6b63\u7684\u6bd4\u8f03\u3002<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u5373\u4f7f\u8207\u5176\u4ed6\u516c\u53f8\u7684\u7d50\u679c\u5e7e\u4e4e\u7121\u7570\uff0c\u5982\u679c\u4f7f\u7528\u300cNo.1\u300d\u6216\u300c\u50c5\u672c\u516c\u53f8\u300d\u7b49\u8868\u793a\uff0c\u5f77\u5f7f\u81ea\u5bb6\u7522\u54c1\u9060\u6bd4\u5176\u4ed6\u516c\u53f8\u512a\u826f\uff0c\u90a3\u9ebc\u9019\u6a23\u7684\u5ee3\u544a\u8868\u793a\u53ef\u80fd\u6703\u88ab\u8a8d\u5b9a\u70ba\u4e0d\u7576\u8868\u793a\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E7%B8%BD%E7%B5%90%EF%BC%9A%E9%80%8F%E9%81%8E%E5%BE%8B%E5%B8%AB%E7%9A%84%E6%B3%95%E5%BE%8B%E5%AF%A9%E6%9F%A5%E9%81%BF%E5%85%8D%E9%81%95%E5%8F%8D%E3%80%8A%E6%97%A5%E6%9C%AC%E8%97%A5%E4%BA%8B%E6%B3%95%E3%80%8B%E7%9A%84%E5%8C%96%E5%A6%9D%E5%93%81%E5%BB%A3%E5%91%8A\"><\/span>\u7e3d\u7d50\uff1a\u900f\u904e\u5f8b\u5e2b\u7684\u6cd5\u5f8b\u5be9\u67e5\u907f\u514d\u9055\u53cd\u300a\u65e5\u672c\u85e5\u4e8b\u6cd5\u300b\u7684\u5316\u599d\u54c1\u5ee3\u544a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/monolith.law\/wp-content\/uploads\/2024\/04\/24000054_m.jpg\" alt=\"\u95b1\u8b80\u516d\u6cd5\u5168\u66f8\u7684\u7537\u6027\" class=\"wp-image-87592\" 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