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CONTACT+81-3-6262-3248Weekdays 10:00-18:00 JST
2023.11.22
The pet product market has been expanding year by year, and in 2018, the annual shipment value exceeded 1.5 trillion yen. In particular, pet food a...
General Corporate
Various regulations have been established for "advertisements" related to medical care. If false advertising or misunderstandings among patients ar...
Stealth marketing, or "stema" in Japanese, where businesses advertise their products or services under the guise of natural posts on social media p...
For instance, when advertising pharmaceutical products, it is necessary to include warnings and handling instructions in the advertisement. The sma...
Recently, we have been seeing medical advertisements frequently on television, newspapers, and the internet. These medical advertisements are regul...
Under the Japanese Pharmaceutical Affairs Law, administrative measures such as business improvement orders and revocation of manufacturing and sale...
When you hear the term "Japanese Pharmaceutical Affairs Law," many people might think, "It's a law related to medicine," or "It's a law concerning ...
Manufacturing companies and pharmacies dealing with pharmaceuticals and similar products routinely conduct checks in accordance with the Japanese P...
2023.09.22
In recent years, the number of people making in-app purchases in smartphone games (social games) has increased, and the market size has grown to ex...
"Half off the regular price!" Such price displays, which emphasize the low selling price to consumers by comparing it with other prices, are common...
Some of the nutritional drinks, vitamin tablets, and insecticides sold at drugstores and convenience stores fall under the category of "Japanese Qu...
In "Internet Usage Time Surpasses TV Viewing Time for the First Time: Explaining the Actual Use of Media," we discussed the overview up to "Usage R...
Advertising plays a crucial role in attracting customers to beauty salons. As a salon owner, you would naturally want to highlight the unique featu...
Is it possible that a business owner is questioned for responsibility regarding posted reviews.When considering purchasing a product, consumers can...
Have you ever seen advertisements for cosmetics and other products that compare before-and-after photos? In situations like online shopping where t...
The Japanese Pharmaceutical and Medical Devices Act (PMD Act) sets out various regulations related to pharmaceuticals and medical devices. Violatio...