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Tag: Advertisement Review

Is Permanent Makeup Considered a Medical Practice? Understanding the New Notification from the Ministry of Health, Labour and Welfare that Beauty Clinics Should Heed

Is Permanent Makeup Considered a Medical Practice? Understanding the New Notification from the M.

Art makeup for eyebrows and eyeliner can be easily performed at beauty clinics, and because it doesn't wash off with water and also reduces makeup ...

General Corporate

Does Using Another Company's Product Name as a Hashtag Constitute Trademark Infringement? Explaining Domestic and International Cases

Does Using Another Company's Product Name as a Hashtag Constitute Trademark Infringement? Explai.

"Does Using Other Companies' Brand Names as Hashtags Constitute Trademark Infringement?"In online retail, hashtags are utilized to increase searcha...

General Corporate

Contents of the Pharmaceutical Affairs Law Amendment in Reiwa 1st Year (2019) ~The Future of Pharmacies and Pharmacists, and the System of Administrative Monetary Penalties~

Contents of the Pharmaceutical Affairs Law Amendment in Reiwa 1st Year (2019) ~The Future of Pha.

The revised Pharmaceutical and Medical Device Act, which was promulgated on December 4th of Reiwa 1 (2019) and is scheduled to be implemented in st...

General Corporate

What is the Surcharge System under the 'Japanese Pharmaceutical and Medical Device Act'? Explanation of Targeted Actions and Cases for Reduction or Exemption

What is the Surcharge System under the 'Japanese Pharmaceutical and Medical Device Act'? Explana.

Under the Japanese Pharmaceutical Affairs Law, false and exaggerated advertising of products such as pharmaceuticals and cosmetics is prohibited. I...

General Corporate

Does it Vary Depending on the Type of Product? Explaining Examples of Violations of Advertising Regulations

Does it Vary Depending on the Type of Product? Explaining Examples of Violations of Advertising .

Every day, we see numerous advertisements for pharmaceuticals and other products on the internet and in newspapers. Such advertising activities are...

General Corporate

Regulations on Advertising Medical Devices: What is the Japanese Pharmaceuticals and Medical Devices Act?

Regulations on Advertising Medical Devices: What is the Japanese Pharmaceuticals and Medical Dev.

There are various types of medical devices. Some of these can have a significant impact on our bodies and health.If inappropriate advertisements fo...

General Corporate

What are the Prohibited Expressions in Supplement Advertisements? Explaining Three Japanese Laws that Require Attention

What are the Prohibited Expressions in Supplement Advertisements? Explaining Three Japanese Laws.

Supplements, which started as "auxiliary foods" to replenish nutrients that tend to be lacking in daily meals, are now being sold in various forms ...

General Corporate

Internet Usage Time Surpasses Television Viewing Time for the First Time: An Explanation of Media Usage Trends

Internet Usage Time Surpasses Television Viewing Time for the First Time: An Explanation of Medi.

On August 25, 2021, the Ministry of Internal Affairs and Communications (Japanese Information and Communications Policy Research Institute) release...

General Corporate

What is the Definition of 'Quasi-Drugs' under the 'Japanese Pharmaceutical and Medical Device Act'? Understanding the Efficacy and Effects that Can Be Expressed in Advertisements

What is the Definition of 'Quasi-Drugs' under the 'Japanese Pharmaceutical and Medical Device Ac.

For manufacturers and retailers such as drugstores dealing with quasi-drugs, conducting checks in accordance with the Japanese Pharmaceutical Affai...

General Corporate

Legal Regulations on Advertising and Promotional Activities such as Stealth Marketing in the Food Industry

Legal Regulations on Advertising and Promotional Activities such as Stealth Marketing in the Foo.

In recent years, the internet has rapidly developed and become widespread among people.Consequently, the use of social networking services (SNS) su...

General Corporate

What are the Points to Note for Product Labels Claiming Prevention Effects Against the New Coronavirus? Explaining the Japanese 'Act against Unjustifiable Premiums and Misleading Representations

What are the Points to Note for Product Labels Claiming Prevention Effects Against the New Coron.

As the COVID-19 pandemic continues, we are seeing an increase in products that claim to prevent the virus. You may have come across health foods, n...

General Corporate

What are the Risks of Selling Products without Evidence of Effectiveness? An Explanation of the Japanese 'Act against Unjustifiable Premiums and Misleading Representations' Based on a Case Study of Hair Growth Products

What are the Risks of Selling Products without Evidence of Effectiveness? An Explanation of the .

In September 2021, the Japanese Consumer Affairs Agency imposed a fine of 17.47 million yen on T.S Corporation, the company selling a hair growth p...

General Corporate

Explaining the Problems with Offering 'Insurance Options' ~ Can They Be Provided Without a License in the Insurance Business? ~

Explaining the Problems with Offering 'Insurance Options' ~ Can They Be Provided Without a Licen.

Many of you may have considered getting insurance during life events such as marriage, home purchase, or the birth of a child. Depending on the eco...

General Corporate

What are the Issues with Discounted Sales of Contact Lenses? Explaining the Points to Note in Medical Device Sales

What are the Issues with Discounted Sales of Contact Lenses? Explaining the Points to Note in Me.

In 2009 (Heisei 21), a partial amendment to the Japanese Pharmaceutical Affairs Law Enforcement Order classified non-prescription colored contact l...

General Corporate

Affiliate Advertising and the Japanese Consumer Safety Law: Explaining Cases of Falsehood and Exaggeration

Affiliate Advertising and the Japanese Consumer Safety Law: Explaining Cases of Falsehood and Ex.

On March 1, 2021, the Japanese Consumer Affairs Agency issued a statement titled "Alert on False and Exaggerated Affiliate Advertising".The trigger...

General Corporate

Key Points of the Revised Japanese Specified Commercial Transactions Law Against 'Fraudulent Subscription Practices in Internet Shopping

Key Points of the Revised Japanese Specified Commercial Transactions Law Against 'Fraudulent Sub.

The proliferation of the internet has made it easy for anyone to purchase goods and services. However, at the same time, there has been an increase...

General Corporate

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